Digital Marketing Director

A Computer Scientist/Engineer designs, develops, tests, and integrates computer software and hardware systems. This pivotal role blends deep knowledge of computer architecture with advanced software engineering—driving innovation in platforms spanning from embedded systems and networks to AI and cybersecurity

About Our Client

Our client is a Currency Exchange in India. Built with user experience and security in mind, Our Client provides instant fiat to crypto conversions with zero fees, so that users can have access to a diverse suite of financial products and services that are backed by industry-leading security processes and insurance protection. Our Client aims to be the global gateway to cryptocurrencies. Its proprietary liquidity aggregation model provides its users with access to liquidity from leading global crypto exchanges. Our Client is recognized and awarded for its contribution to the Indian emerging tech space.

Why Our Client?

Cryptocurrency Traders are looking for a strong global platform that can help them trade faster, better and smarter. We are building a platform that can solve their needs. The opportunity is big, and the journey is tough. Now that’s a challenge that needs to be addressed. You do that. You are phenomenal in solving these complex challenges. You help our team do more.


As a Front End Developer - Angular, you do all of the above and more. You make a difference.

What will I do?

• Delivering a complete front end application
  • Ensuring high performance on mobile and desktop
  • Writing tested, idiomatic, and documented JavaScript, HTML, and CSS
  • Coordinating the workflow between the graphic designer, the HTML coder, and yourself
  • Cooperating with the back-end developer in the process of building the RESTful API
  • Communicating with external web services
  • Ensure high-quality graphic standards and brand consistency
  • Stay up-to-date on emerging technologies
  • Write functional requirement documents and guides

What skills should I have?

- Must have 7+ years of experience in frontend development with an internet startup.
- Deep knowledge of Angular practices and commonly used modules based on extensive work experience
- Proficiency with JavaScript and HTML5
- Extensive knowledge of CSS and JS methods for providing performance visual effects and keeping the frame rate above 30fps at all times
- Thorough understanding of the responsibilities of the platform, database, API, caching layer, proxies, and other web services used in the system
- Creating custom, general use modules and components which extend the elements and modules of core Angular
- Ability to understand business requirements and translate them into technical requirements

Job Title: Digital Marketing Intern (Lead Generation & Performance Marketing)

Company Overview: Urbanroof is a dynamic and innovative civil industry company committed to Urbanroof was born from this mission is clear: to create awareness and offer preventive-based solutions for the care and maintenance of construction properties. We are seeking a highly motivated and enthusiastic Digital Marketing Intern to join our growing team. This internship provides an excellent opportunity for someone looking to gain hands-on experience in lead generation and performance marketing in the digital space.

Position Summary: As a Digital Marketing Intern, you will play a crucial role in driving lead generation and optimizing performance marketing campaigns. You will work closely with the marketing team to implement strategies aimed at increasing brand awareness, attracting qualified leads, and ultimately contributing to the growth of our business.

Key Responsibilities:

1. Lead Generation:

• Identify and target potential customers through various digital channels.
• Collaborate with the sales team to understand target audience profiles and tailor lead generation efforts accordingly.
• Utilize social media, email marketing, content marketing, and other online platforms to generate high-quality leads.

1. Performance Marketing:

• Assist in the planning, execution, and optimization of digital advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.).
• Monitor key performance indicators (KPIs) and analyze campaign data to identify areas for improvement.
• Implement A/B testing to refine ad copy, creative, and targeting strategies.

1. Content Creation:

• Contribute to the creation of engaging and compelling content for digital marketing campaigns.
• Brainstorm ideas for concept on new campaigns
• Collaborate with the content team to ensure alignment between content and performance marketing goals.

1. Analytics and Reporting:

• Compile and analyze data from various sources to generate reports on campaign performance.
• Provide actionable insights to optimize campaigns and improve overall digital marketing effectiveness.

1. Research and Stay Updated:

• Stay informed about industry trends, competitor activities, and emerging digital marketing technologies.
• Research and recommend new approaches to enhance lead generation and performance marketing efforts.

Qualifications:

• Currently enrolled in a relevant undergraduate or graduate program.
• Strong interest in digital marketing, lead generation, and performance marketing.
• Basic understanding of digital marketing concepts and platforms.
• Excellent analytical skills with proficiency in Microsoft Excel or Google Sheets.
• Strong communication skills, both written and verbal.
• Proactive, self-motivated, and eager to learn.

Duration: 6 months(can be extended).

Location: Onsite

Responsibilities: ·         

• Develop comprehensive product documentation that meets global standards.         
• Work with Engineering team to create Product Technical documentation, Knowledgebase, API Documentation.     
• Work with Product Management team to create Product User Guides, FAQs, Support Knowledgebase etc.         
• Work with Technical & Marketing teams to create content for Technical Blogs, White Papers, Product Comparisons, Case Studies etc.      
• Periodically review existing documentation and update them for Product Releases, prepare Release Notes. 
• Obtain a deep understanding of products to translate complex product information into simple, polished, and engaging content.     

Skills and Qualifications:

• Bachelor’s degree in relevant technical field.
• 2-8 years’ experience as an effective technical writer for products in the Cloud Computing Industry.
• Proven ability to quickly grasp complex technical concepts and create easily understandable text and pictures.
• Understanding of Cloud Concepts and experience in creating related documentation is a must.
• Superior written and verbal communication skills, with a keen eye for detail.
• Experience working with engineering to improve user experience and create visuals for technical support content.
• Experience working with video (screen capture) creation tools for user documentation.
• Understanding of REST APIs and ability to do simple checks using Postman or similar tools.
• Experience using Wordpress and other similar tools to create documentation.

Skills

CLOUD COMPUTING, Cloud Concepts, DOCUMENTATION

Job Responsibilities:

• Developing and installing software solutions.
• Designing, implementing and delivering high quality Software project in JAVA, SQL / Oracle, J2EE and other JAVA technologies.
• Participate in detailed level in design, coding, code walk through, peer code reviews and unit testing, System Testing, UAT, Demos, POCs, installation, maintenance of Software modules.
• Software prototype.
• System Architecture.
• Software Design Document.
• User interfaces to be developed as per UX guidelines Code files ensuring coding guidelines followed.
• Code review artefacts during peer code review.
• Test plan and Test Cases.
• Installation / Deployment document Release Document.
• Technical Documentation.

Hands -on experience with the following technologies is needed:

1. Good Knowledge of Python & Django Framework.
2. Experience in Git or any Version control systems.
3. Experience in SQL Databases like MySQL and PostgreSQL.
4. Knowledge of NoSQL Databases like Mongodb.
5. Worked on Django based live projects.
6. To implement microservices using Django rest framework.
7. Handling various technical aspects like coding of modules using the given design specifications
8. Debugging and fixing the defects as well as analyzing its root cause.
9. Deployment(AWS) and monitoring of the live project.
10. Mentoring junior developers.

Knowledge/Experience of AWS will be a big plus

Preferred Qualifications: 
B-Tech-IT/B-Tech -CSE/BCA or any degree in the relevant field

Required Experience: 
3 – 6 Years