
Our client is a disruptive performance marketing agency with a data-driven approach adding impetus to its client's growth. The agency has developed two proprietary tools that enables them to execute large scale marketing campaigns. Atomated media buying, centralized data tracking, business intelligence reports and personalized ads are the major services offered to the clients.
- Understanding client goals, creating and executing strategies to exceed these goals.
- Preparing and analysing of performance reports & review with clients.
- Providing strategic insights on the landing page, ad creative etc.
- Analysing performance of digital campaigns across the level; providing tactical recommendations for increased performance.
- Assisting in identifying opportunities that are most effective at driving conversions, revenue, ROI, and scale across Digital Marketing programs.
- Measuring the success of campaigns using appropriate key performance indicator (KPI) classifications – impressions, clicks, CTR, CPC, CPA, CPM, conversions.
- Reviewing and analysing results from current program offerings & suggesting changes and enhancements to help increase conversions, revenue and ROI.
- Assisting in training on tactical processes and best practices to Digital Analyst(s).
- Attending and participating in all relevant meetings.
- Collecting, reporting, analysing and interpreting the digital analytics data to drive decision making and improve its digital products.
- Creating case studies on the work.
- Researching, building frameworks and innovating the offering portfolio of the company.
- Establishing thought leadership by contributing articles towards the official.
- Managing projects related to digital analytics from start to finish including data integration, report and dashboard automation, product analytics and insight, data collection, and product optimisation
- In depth knowledge of Google Adwords, Facebook Ads and Google Analytics.
- Ability to multitask in a fast paced environment.
- A firm believer in stats and can weave stories around numbers.
- Aggressive about meeting goals & timelines.
- Editorial experience is a plus.
- Strong writing and creativity skills.
- Detail-oriented, takes initiative.
- Able to effectively work independently, or at times as part of a team.
- Strong working knowledge of Microsoft Office, specifically Word, Excel and PowerPoint is a must.
- Excellent problem solving and analytical skills and combine creativity with strong quantitative skills.
- Above 80% in class 10th & 12th Maths score.
- BE/ BTech - Should be from Tier 1/ Tier 2 college

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- Strong Creative Director or Design Lead profiles
- Mandatory (Experience 1) -Must have minimum 10+ YOE in Visual / Graphic Design, Branding and Marketing Campaigns
- Mandatory (Experience 2) - Must have strong experience in Brand campaigns for Consumer Electronics / Durable products (like Smartphones, Smart Watch, Consumer Electronics) Or Automobile Brands - Read clients / brands worked for
- Mandatory (Experience 3) - Must be a Design focused profile, not copywriting focused
- Mandatory (Experience 4) - Must be managing a Creative team currently (Lead or Above in Current role)
- Mandatory (Portfolio) - Very Strong portfolio of Visual Design / branding works for Physical Consumer Products (Candidate should demonstrate strong portfolio evidence of creative direction, with competency in ideation, visualization, and Design)
- Mandatory (Company) - Consumer Electronics Brands OR Top Advertising Companies (Eg- Oglivy, McCann, Glitch, FoxyMoron etc)
Preferred
- Preferred (Experience 1) - Candidates with international exposure and experience on global brands are highly preferred.
- Preferred (Experience 2) - Must be managing a Creative team currently (Lead or Above in Current role)
Preferred Companies
Design Agencies / UX-UI Studios / Creative Consultancies (India + Global):
India-based:
StudioFibonacci, Lollypop Design Studio, Think Design, NetBramha Studios, YUJ Designs, Codesign, Fractal Ink, Parallel, DesignStrings, Turian Labs, Obvious (acquired by Flipkart), Open Strategy & Design, Studio Tilt, BC Web Wise, WowMakers, Foley Designs, Ogilvy, McCann, Dentsu, Lowe Lintas, Leo Burnett, FCB Ulka, MullenLowe Lintas, Wunderman Thompson, BBH India, BBDO India, Publicis, VML India (formerly Wunderman Thompson), The Glitch, FoxyMoron, Schbang, Kinnect, White Rivers Media, Tonic Worldwide, Interactive Avenues, RepIndia, WATConsult, Mirum India, DDB Mudra Group, Talented, Creativeland Asia, Brave New World.
Global:
IDEO, Frog Design, Pentagram, ustwo, R/GA, Huge Inc., AKQA, Designit, Fjord (Accenture), Smart Design, Fantasy Interactive, Work & C
Roles & Responsibilities
1. Build and develop commercial relationships with our key targeted B2B partners (e-rickshaw, battery dealers and distributors).
2. Establish a systematic approach for partner outreach and B2B relationship management.
3. Strategize newer ways to grow current partnerships & form new ones.
4. Understand the current market trends and build & grow relationships accordingly.
5. Negotiate and finalize the partnership deals.
Desired Skills
1. 3+ years of relevant work experience.
2. Successfully built and managed B2B partnerships in the past.
3. Excellent at Opportunity Analysis and Business Planning.
If you are someone
1. Who is resourceful, and able to effectively negotiate and close the B2B deals. You prefer traveling and visiting B2B partners.
2. Understand internal dynamics and partner profiles to create a win-win situation.
3. Energetic, hunger to learn.
4. Comfortable getting your hands dirty and high on execution.
This Opportunity is for YOU!
- Plan, monitor and execute organic Social media growth strategies on all relevant social media platforms for the company and its clients.
- Excellent and confident communicator to be able to understand and convey the strategies, and plan to the client and internal team.
- Be actively involved in SEO efforts
- Write content for marketing and website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics)
- Acquire insight into online marketing trends and keep strategies up-to-date
- Developing and optimizing quality paid advertising campaigns across various networks such as Google Ads & Google Shopping, Facebook Ads, Instagram, LinkedIn and more. TikTok & Snapchat Ads are a bonus.
- Skills and experience in creative content writing (Important)
- Fair understanding of digital marketing concepts and best practices
- Working knowledge of Internet and SAAS tools like Google Sheets, Google Slides, etc
- Exposure to SEO concepts
- Exposure to web analytics tools (e.g. Google Analytics, etc)
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
Job description
NOTE: Immediate joiner
Product Marketer
Job Description As a Product Marketer, a B2B SaaS Healthcare startup working youre expected to Be an expert on our buyers and users problems, workflows, concerns and daily frustrations around Healthcare SaaS and Radiology based Technology Be an expert on Synapsica’s products Reconcile the above two by translating product features into customer benefits Position Synapsica as the first entrant of its kind in the marketplace Tactical, day-to-day expectations from the Product Marketer are: Interview buyers and users to deeply understand their problems and challenges Interview happy customers and create case studies, testimonials (video or written) to be used across the website and elsewhere Create sales enablement collateral like product presentations, cheatsheets, tech-specs, battlecards Keep the website and other collateral updated to reflect all product features accurately Help other teams in Marketing with channel/campaign/target-audience specific messaging guidelines Write PR releases, blogs, guest blogs and publish + syndicate them Plan and execute the launch of new product features Use market, competitor and value-based research to establish product pricing Speak about and present the product to internal and external audiences Work with Product Management to refine in-app content
Skills Communication skills: It’s important that you have a very high standard of written and spoken communication skills. Time management and Collaborative skills: This role will work with Marketing teams, Design team, Engineering, Sales and Customer Success, therefore it is important to have great time management and people collaboration skills. Self-Learning: You’ll have access to a lot of mentoring, but it’s always better if you’re an incredible self-learner who can either Google or reach out to the right people to learn more about a subject. Comfort in an unstructured environment: We are trying to disrupt the Healthcare Tech field for Radiology centres with first of its kind AI/ML solutions, which means we’re constantly coming across new situations where we don’t know the answers yet. It’s important that you can look at an unstructured problem, give it some structure, and chart a robust path forward. You’re hardworking, planned and punctual Respectful of peers and juniors by default, and can disagree with a point-of-view with data & empathy, but without disagreeing with the person
Requirements 2 to 4 years of SaaS product marketing experience, but quality of experience is far more important than years of experience First hand experience of setting up on page SEO in previous work experience You’re deeply familiar with the usual SaaS tools like Zoho (or any marketing automation and CRM tool), Google Analytics, Hotjar, etc
Our Gurgaon-based client focuses on helping local businesses grow by introducing them to their SaaS platform. They are into everything local, from Listing & Review management, across social platforms, search platforms, and more. They are also into building and managing hyperlocal targeted advertising campaigns.
Founded in 2014, our client is a location data management platform. They serve multi-location enterprises across India and South East Asia. They are also helping brands to engage with audiences through their store-level messaging capabilities. The company earned a revenue of over $5 Million in the year 2021.
They have been awarded in various categories in the last few years, a few examples of which are IDMA Awards, Vega Awards, Landy Awards, Digixx Awards, Echo Awards etc.
As a Business Development Manager, you will be responsible for growing the client portfolio of multi-location large brands. You should be able to build strong sustainable relationships based on your in-depth knowledge and high-performance.
What you will do:
- Managing and executing entire sales process from prospecting to closure, while continually building a pipeline of sales opportunities with accurate forecasting
- Delivering highest service levels at all times, making clients’ life simple, advising them on how to leverage the platform to meet their KPIs
- Onboarding the customers once they sign up on the platform and working towards up-selling other products from the company
- Achieving high sense of customer satisfaction with focus on growing the accounts by being the trusted advisor to clients
- Working with highly driven entrepreneurs and mentors
Desired Candidate Profile
What you need to have:- Graduate, Preferably MBA from Renowned B-School
- Min. 2- 4 Years of successful journey selling SaaS/ Ad Tech in Indian Market
- Proven success in beating sales targets and following a consultative sales approach on behalf of the clients
- Ability to push new offerings along with core offerings to enhance penetration into accounts
- Savvy with digital productivity tools and well versed with analysing and presenting data in Microsoft Excel
- Data, digital advertising and/ or platform sales experience is a big plus
- Very strong and convincing communication and presentation skills that you can adjust to different hierarchy levels
- Understanding of the importance of building successful case studies
- Hunter mindset
- Ability to connect with key decision makers at client side
-
Preferred Education & Experience:
-
Bachelor’s or master’s degree in Computer Engineering, Computer Science, Computer Applications, Mathematics, Statistics or related technical field or equivalent practical experience. Relevant experience of at least 3 years in lieu of above if from a different stream of education.
-
Well-versed in and 5+ years of hands-on demonstrable experience with:
▪ Object Oriented Modeling, Design, & Programming
▪ Microservices Architecture, API Design, & Implementation
▪ Relational, Document, & Graph Data Modeling, Design, & Implementation -
Well-versed in and hands-on demonstrable experience with:
▪ Stream & Batch Big Data Pipeline Processing
▪ Distributed Cloud Native Computing
▪ Serverless Computing & Cloud Functions -
5+ years of hands-on development experience in Java programming.
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3+ years of hands-on development experience in one or more libraries & frameworks such as Spring Boot, Apache Camel, Akka, etc.;
extra points if you can demonstrate your knowledge with working examples.
2+ years of hands-on development experience in one or more Relational and NoSQL datastores such as Amazon S3, Amazon DocumentDB, Amazon Elasticsearch Service, Amazon Aurora, AWS DynamoDB, Amazon Athena, etc. -
2+ years of hands-on development experience in one or more technologies such as Amazon Simple Queue Service, Amazon Kinesis, Apache Kafka, AWS Lambda, AWS Batch, AWS Glue, AWS Step Functions, Amazon API Gateway, etc.
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2+ years of hands-on development experience in one or more technologies such as AWS Developer Tools, AWS Management & Governance, AWS Networking and Content Delivery, AWS Security, Identity, and Compliance, etc.
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Well-versed in Virtualization & Containerization; must demonstrate experience in technologies such as Kubernetes, Istio, Docker, OpenShift, Anthos, Oracle VirtualBox, Vagrant, etc.
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Well-versed with demonstrable working experience with API Management, API Gateway, Service Mesh, Identity & Access Management, Data Protection & Encryption.
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Hands-on experience with demonstrable working experience with DevOps tools and platforms viz., Jira, GIT, Jenkins, Code Quality & Security Plugins, Maven, Artifactory, Terraform, Ansible/Chef/Puppet, Spinnaker, etc.
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Well-versed with Storage, Networks and Storage Networking basics which will enable you to work in a Cloud environment.
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Experience : 5+Years
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Job Location : Remote/Pune



Company Introduction –
- Information Security & Data Analytics Series A funded company.
- Working in cutting edge technologies - Using AI for predictive intelligence and Facial Biometrics.
- Among Top 5 Cyber excellence companies globally (Holger Schulze awards)
- Bronze award for best startup of the year (Indian Express IT awards), only cyber Security Company in top 3.
- More than 100+ clients in India.
Job Description:-
Job Title: Python Developer
Key Requirements:-
- Mine data from structured and unstructured data sources.
- Extract data (text, images, and videos) from multiple documents in different formats.
- Extract information and intelligence from data.
- Extract data based on regular expressions.
- Collect data from structured RDBMS databases.
- Work closely with Project/Business/Research teams to provide mined data/intelligence for analysis.
- Should have strong exposure to core python skills like multiprocessing, multithreading, file handling, data structure like JSON, Data frames, and User Defined Data structure.
- Should have excellent knowledge of classes, file handling, memory manipulations.
- Strong Knowledge in Python.
- Strong exposure to frond end languages like CSS, JavaScript, Ajax etc.
- Should have exposure to requests, Frontera, scarpy-cluster, elastic-search, distributed computing tools like Kafka, Hbase, Redis, Zookeeper, restAPI.
- Should be familiar with *nix development environment.
- Knowledge of Django will be added advantage.
- Excellent knowledge on Web Crawling/Web scraping.
- Should have used scraping modules like Selenium, Scrapy, and Beautiful soup.
- Experience with text processing.
- Basics of databases. Good troubleshooting and debugging skills.
Experience : 1-4 Years Experiene
Education
B.Tech, MCA, Computer Engineering




