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Note: Please do not apply if you are currently working in an E-Commerce company.
Note: We are specifically looking for candidates who are currently employed at a B2C tech product company.
No.Of Positions : 8
Mandatory
Strong B2C Product Marketing Profile
Mandatory (Experience 1): Must have 2+ YOE in product marketing for digital products
Mandatory (Experience 2): Must have direct experience in pre-launch and post-launch marketing, including user research, positioning, GTM planning etc
Mandatory ((Experience 3): Experience launching or scaling a mobile app, preferably iOS
Mandatory (Company): B2C product companies offering digital / Tech products (such as Fintech, EdTech, AdTech, TravelTech)
Role & Responsibilities
- We are seeking a dynamic and talented Assistant Product Marketing Manager with a passion for mobile apps to join our growing team. The ideal candidate will play a crucial role in new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. This role requires a combination of strategic thinking, creativity, analytical skills, and effective communication.
- New Product Ideation: Collaborate with cross-functional teams to generate innovative ideas for new mobile app products. Conduct market research and analysis to identify emerging trends and opportunities.
- Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches. Work closely with the product development team to align marketing initiatives with product features and benefits.
- Competitor Research: Conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively.
- User Lifecycle Management: Develop and implement strategies to optimize the user lifecycle, from acquisition to retention. Utilize data-driven insights to enhance user experience and engagement.
- A/B Testing: Design and execute A/B testing initiatives to optimize marketing campaigns and improve key performance indicators.
- App Store Optimization (ASO): Implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores.
- Stakeholder Management: Collaborate with internal teams, including product development, design, and sales, to ensure alignment and successful product launches. Build and maintain strong relationships with external stakeholders, including partners and vendors.
Ideal Candidate
- Communication: Excellent written and verbal communication skills. Ability to convey complex ideas in a clear and compelling manner.
- Product Analytics: Strong understanding of product analytics and the ability to derive actionable insights from data.
- App Media Buying: Experience with app media buying platforms, including Google, Facebook, AppLovin, Taboola, etc.Proven ability to optimize campaigns for maximum ROI.
- App Monetization: Knowledge of various app monetization models and strategies. Ability to develop and implement monetization plans that align with business goals.
- Design and Messaging: A keen eye for design and messaging to create visually appealing and effective marketing materials. Understanding of how design elements impact user engagement. If you are a results-driven individual with a passion for mobile apps and possess the skills outlined above, we invite you to apply for this exciting opportunity.
Perks, Benefits and Work Culture
- Flexible work hours and leaves
- Salary advance
- Maternity/Paternity leave benefits & adoption assistance
- Butler & Concierge services
- Team Off-sites & Celebrations
Beyond Work:
- Insurance benefits for you and family
- Interest-free loans
- Gift vouchers for special moments
- Fully-equipped Gym
- Education Sponsorship Programs
- As the first person in the customer success team, you'll be expected to setup repeatable processes and helping us scale the function as we grow
- Customer obsession & talking to customers on a regular basis with great empathy.
- Deliver a 11* customer experience on all touchpoints.
- Manage a time agnostic team aligning with USA timezones.
- Clear decision making in ambiguous situations and enabling a similar culture within the team.
- Partner with product team to enable ground level learnings and ensuring that customer interests are met.
- 4+ years working in Customer Success or an Account management role; this is a senior-level role.
- Excellent verbal & written communication skills. You can explain complex issues in simple terms and adapt your tone for different users.
- You are a self-starter that anticipates requests and doesn’t need a lot of oversight.
- You nurture customer relationships and don't view them as transactional emails/calls.
- We are location agnostic, We have a small garden office Jayanagar, Bangalore (home to some of the best dosas in India) to jam together on anything that requires space.
- You are somebody who shares the same ethos.
- Knowledge of various testing techniques and the ability to use them in practice (at least 4 years of practical experience)
- Strong analytical and interpersonal skills with the ability to work independently and collaboratively.
- Intermediate programming experience in one or more of the following languages: Java, C#, JavaScript/TypeScript, Python
- Hands-on experience in frontend, API and/or database test automation: Selenium, Cypress, Serenity BDD, REST API testing, Cucumber
- Experience with defect tracking/management tools such as JIRA.
- Demonstrated experience with industry standard Quality Assurance best practices for Agile and Iterative SDLCs, testing methodologies, implementation, and deployment activities.
- Experience in every-day use of version control system (git)
- Experience in testing in a continuous integration environment Jenkins/TeamCity, Maven
- Basic knowledge of SQL
- Working experience in creating test documentation (Test Plan, test report, basic test metrics)
- Experience in working with requirements
- As a consultant, ability to effectively cooperate with the client and/or end users
- Fluent English in speech and writing (frequent communication with English-speaking clients)
Preferred qualifications:
- Must have strong knowledge of the programming language (Java).
- Experience in performing performance tests using dedicated tools (e.g. Jmeter)
- Experience in performing usability and/or security tests
- Experience in mobile testing, cloud migration testing or data integrity testing
- Team leading skills
- Ability to design test strategy for a project
Responsibilities:
● Responding promptly and professionally to customer inquiries via phone, email, and chat, ensuring accurate and timely information is provided.
● Efficiently processing customer orders, managing delivery schedules, and coordinating with our logistics team to ensure the timely delivery of water cans.
● Handling customer complaints and concerns in a professional manner, working diligently to resolve issues and provide satisfactory solutions.
● Maintaining a comprehensive understanding of Bookwater products, services, and technology, enabling you to effectively address customer inquiries and concerns.
● Collaborating with other departments to address customer needs and continuously improve the overall customer experience.
● Monitoring and analyzing customer feedback to identify trends and areas for improvement, contributing to the enhancement of our services.
● Assisting in the development and implementation of customer service policies and procedures to ensure consistency and excellence in our service delivery.
● Actively participating in ongoing training and development opportunities to stay updated with industry best practices and enhance your job performance.
● Contributing to a positive and inclusive work environment, fostering a culture of teamwork and collaboration.
We are looking for an ideal candidate who will lead our marketing activities. The mission of an Assistant SEO (Search Engine Optimization) Manager is to maximize the volume of inbound organic traffic from search engines to our business websites. This will be accomplished through a combination of on-page and off-page techniques, including link-building, social media strategy, viral marketing, metadata sculpting, site speed optimization, content strategy, information architecture, and more.
As Assistant Manager, you are responsible to lead the marketing team and suggest them the best marketing techniques for social media and other digital media campaigns. You should grab the attention of customers and market the products and services.
If you have the ability to utilize the organizational resources optimally for the business promotion activities, we would like to meet you.
Roles and Responsibilities:
- Reviewing and analyzing websites for areas that can be improved and optimized
- Preparing detailed strategy reports and Marketing Plans
- Identifying powerful keywords to drive the most valuable traffic
- Writing powerful calls to action to convert visitors
- Filling websites and other content with effective keywords
- Developing link-building strategies;
- Ensure that the website, promotional material, and marketing campaign strategy are updated regularly.
- Analyzing keywords and SEO techniques used by competitors
- Keeping updated on both white hat and black hat SEO strategies to avoid staying within search engine guidelines
- Build and execute social media strategy through competitive research, platform determination, benchmarking, and messaging and audience identification
- Develop, implement and manage the marketing strategy
- Designing and measuring the success of every marketing campaign.
- Stay up to date with the latest marketing practices and technologies.
- Collaborate with the Marketing, Sales and Product Development team Communicate with industry professionals and influencers via social media to create a strong network.
- Create content marketing campaigns to drive leads and subscribers Use SEO best practices to generate traffic to our site
- Keyword research for the Addition of service based webpages on the website
- Ensure uploading of webpages on the Website through the SEO team.
- Perform Lead analysis daily to closely work for the end user needs from the website and to create campaigns accordingly.
- Experience in Email Marketing tools like Mailchimp
- Ability to plan Email calendars and schedule emails as per the plan.
- Guide the designing and content team for Email design and content along with other design and content-based changes needed on the website.
- Manage the ORM of the brand and work on creating a positive image of the Brand online along with mitigating the negative reviews.
- Closely coordinate with cross-functional teams to keep the website updated.
Job requirements and qualifications:
- Demonstrated SEO experience of at least 8-10 years.
- Strategic Understanding of Social Media and its usage in Marketing
- Experience with Google's Keyword Tool
- The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills
- Proven success in link-building and viral strategies
- The ability to deploy an effective local and long-tail search strategy
- Experience in building inbound organic search traffic and improving SERPs
- Expertise in Google Analytics, Google Search Console, SEMRush, Ahref’s
- Ability to make SEO proposals
- Ability to perform SEO Audit
• Solid understanding of web markup, including HTML5, CSS3 and cross-browser compatibility issues. Basic understanding of LESS or SASS.
• Proficient in ReactJS/AngularJS/VueJS
• Solid understanding of SEO principles
• Good understanding of module bundling tools like webpack
• Should have some experience in cloud computing
• Has an ability to quickly learn and contribute in multiple codebase
• Overcomes roadblocks and requires minimal oversight • Takes initiatives to fix issues/tech debts before assigned to him/her
• Able to deep dive into codebase and advise QA of possible regression impact
• Communicates tech decisions through design docs and tech talks
• Has delivered projects with end-to-end accountability
• Keeps track of industry trends and introduces right tech/tools for a given job
• Excellent understanding of software engineering practices, Design Patterns, Data Structures, Algorithms • 5+ years of experience in product driven organization.
We are looking for a skilled Full Stack Developer with experience with ReactJS, Nodejs/Express, working exposure to NoSQL, AWS and Python who will be responsible for developing and designing web applications for our company. In order for you to succeed in this role, you will need to be proficient in JavaScript, HTML, CSS, and have solid knowledge and experience in programming applications.
Responsibilities:
- Build the front-end of applications through appealing visual design
- Design client-side and server-side architecture
- Design, develop and manage well-functioning databases and applications
- Test software to ensure responsiveness and efficiency
- Troubleshoot, debug and upgrade software
- Create security and data protection settings
- Build features and applications with a mobile responsive design
- Write technical documentation
- Work with data scientists and analysts to improve software
- Ship code quickly and iteratively every day working with large real world datasets.
Requirements:
- Proficient in Javascript (React/Angular/Vue) Preferable good experience with Nodejs, Express)
- Bachelor degree in Web development or related field, or relevant experience.
- Solid knowledge and experience in programming applications.
- Proficient in NoSQL (MongoDB) and SQL (MySQL, Postgres)
- Dedicated team player.
- Ability to thrive in a fast-paced environment.
- Solid ability in both written and verbal communication.
- Knowledge of programming language and technical terminology.
- Able to develop ideas and processes and clearly express them.
- High degree of independent judgment.
- Able to solve complex problems.
- Experience with Python, RoR and/or PHP desired.
•Set the monthly, weekly, daily targets for the team and ensure that the team targets are
achieved.
•Handling and guiding team of Academic Counselor to achieve monthly sales target.
•Maintain the sales report of the team.
•Motivating & mentoring team to achieve & exceed targets
•Design & develop business models as per the location and market situation.
•Conducting weekly reviews for performance & training.
•Identifying the areas of improvements & KPI’s
•Involve team in calling for negotiation and objection handling as and when required.










