
Digital Marketing:
Salary: 8-14 LPA
About ZenOnco.io:
https://zenonco.io/">ZenOnco.io is the world’s first integrative oncology healthtech platform. At ZenOnco.io, we aim to extend life and improve the quality of life for cancer patients through integrative oncology treatment, which covers both medical treatment as well as complementary treatment (Nutrition, emotional wellness, fitness, and community support).
To provide the best medical treatment options to cancer patients, we have partnered with 50+ hospitals across India, and cover 1,000+ oncologists. We also provide patients access to a full range of diagnostic tests that are required to arrive at the most effective cancer treatment.
We heavily deploy technology in our operations, and have recently launched the world’s first Integrative Oncology Preliminary Assessment Report tool (ZIOPAR) to guide cancer patients free of cost on the possible treatment options based on their cancer profile, symptoms and other conditions.
We believe in innovation, dedication and commitment. While we have the thrill to seek out and capture the world, we are looking for a responsible partner in you. If you feel you can become one of us, apply today.
Company introduction video: https://bit.ly/ZenOncoIOintroduction">https://bit.ly/ZenOncoIOintroduction
Role and responsibility:
The digital marketing manager will be responsible for looking into online marketing strategies for the organization. They plan and execute marketing campaigns, and maintain and supply content for the organization’s website.
* Develop and manage digital marketing campaigns
* Manage organization’s website
* Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc
* Track the website traffic flow and provide internal reports regularly
* Fix any error in online content and arrange webinars and webcasts
* Attend networking events and product launches.
* Identify new digital marketing trends and ensure that the brand is in front of the industry developments.
* Work on SEO of the website pages.
* Edit and post content, videos, podcasts, and audio content on online sites.
* Promote company’s product and services in the digital space.
* Execute social media efforts to improve KPIs, likes, shares, tweets, etc.
* Develop, implement, and manage marketing campaigns that promote the products and services of a company.
* Enhance brand awareness in the digital space.
* Drive website traffic and acquire leads.
* Measure site traffic, identify and evaluate new digital technologies and optimize marketing campaigns, email marketing, social media, and display & search advertising using web analytics tools.
* Creating and executing SMS, and email-based marketing campaigns.
* Compile performances report using Google Analytics program.
* Keep attention to the updates of Google’s Algorithm.
* Contribute to the company’s blog for on-page and off-page optimization.
* Conduct keyword research according to the latest keyword research strategies.
* Create social media marketing strategy and campaign by creating the content idea, budget planning, and implementation schedules.
* Promote the brand’s products and services on various social media channels.
* Build social media marketing strategy and execute it through competitive and audience research.
* Optimize company pages with each social media platform to increase the company’s social content visibility.
* Achieve audience engagement, website traffic, and revenue by exploiting all digital marketing aspects of social media marketing roadmap.
* Optimize lead-to-customer conversion rate.
* Managing and optimizing CTAs, landing pages, and the lead generation forms.
* Achieve maximum ROI in paid search campaigns by collecting and analyzing data, and identifying trends and insights.
* Track, report, and analyze website analytics, and PPC campaigns.
* Optimize the landing pages of paid search engine marketing campaigns.
Education and Experience:
* Graduate or Post Graduate in digital marketing or relevant education
* Experience in digital marketing: 5+ years
* Experience in healthcare industry: 2+ years (Preferred)
You will get:
* Some of the best people to work with (founders are IIM graduates and investment banker)
* An opportunity to make a difference in the lives of millions of cancer patients across the globe
* A great learning environment and opportunity to grow

About ZenOnco
About
ZenOnco.io counsels cancer patients on integrative therapies.
We are an ambitious start-up aiming to grow at an exponential rate. Both Co-Founders are highly committed people and have left lucrative careers to grow ZenOnco.io.
One Co-Founder is personally close to the cause of cancer due to loss in family; another Co-Founder is an ex-investment banker and ex-private equity investor. Both Co-Founders have complementary skills, and are hungry for exponential growth. They are also highly educated (IIM Calcutta, CA, CFA, FRM, CAIA, M.Com, B. Tech) and have combined ~12 years of prior work exp across J.P. Morgan, GIC, EY, Reliance Industries, BNY Mellon).
Our service is unique with virtually nil or very small competitors.
There is a huge scope to grow with us.
Company video


Connect with the team
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Regards
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Who we are
At Criteo, our culture is as unique as it is diverse. From our offices around the world or from home, our incredible team of 2,700 Criteos collaborates to develop an open and inclusive environment. We aim to create a place where people can grow and learn from each other while having a meaningful impact. We work together to achieve our goals, push boundaries, and share successes. All of this supports us in our mission to power the world’s marketers with trusted and impactful advertising.
About the role
(This is a full remote work opportunity.)
We are seeking a highly motivated Technical Solutions Specialist to grow our South APAC team, with solid experience or deep interest in the Ad Tech industry and a real passion for helping clients achieve their marketing goals.
The ideal candidate has extensive experience in mobile app development,usage or customization. The person must thrive in a start-up environment, eager to deliver consistently in an evolving product landscape.
This is an amazing opportunity to join the world’s leading performance display advertising company.
What You'll Do
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Understanding of Criteo products’ integration flows from a technical and sales perspective
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Work with the internal stakeholders in Criteo to understand client business objectives
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Providing feedback to our internal and/or client’s engineering team
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Be responsible and have ownership for the designed end to end solution’s projects
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Work in a fast-paced innovative environment and be cool under pressure
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Thrive when confronted with complex problems that require innovative solutions
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Act as a Subject matter expert on App related queries
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Leverages technical knowledge of products to meet customer needs
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Participate with the wider global team to improve and develop new tools and processes.
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Play a leading role in the testing and deployment phases of new products and customized Solutions for our app business.
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Proactive development of tools and solutions that will have an impact on our campaign performance or set up to support the growth of our South APAC team
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Provide guidance to other team members on areas of expertise
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Identify bugs, report them and work close to our internal teams for resolution
Who You Are
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Engineering background with a computer science related degree
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Fluent in spoken & written English
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Experience with ad technology is a strong advantage, though not mandatory
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Experience in developing or reviewing/debugging code for mobile apps, ideally on both iOS and Android
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Experience with development and/or debugging MMP partner SDK's like AppsFlyer, Branch etc. will be a big plus
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Other web programming languages is a plus (JavaScript, HTML, …)
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Strong interpersonal and communication skills across all levels of interlocutors
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Ability to work on multiple projects at once, prioritize and execute a large number of tasks, and resolve issues quickly
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Proactivity associated to a “can do” way of working
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Problem solving and a positive attitude in a fast-paced environment
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Autonomous personality and interested in taking initiatives and lead on projects
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Team spirit oriented, sharing best practices and open to train other team members
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Attention to detail to act as a consultant and be reactive in front of any potential situations
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Passion for new media, internet trends and continual learning
At Criteo, we believe the future is wide open when it includes everyone. We are committed to creating an environment where all Criteos feel a sense of belonging. We nourish our diversity by listening to all cultures within Criteo - and there are many. We are proud to be a global team and conscious that it takes people with different perspectives, thoughts and cultures to succeed. We want you to come as you are so we can succeed together.
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- Manage the development, launch of new features and growth of the eCommerce site
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- Ongoing optimisation of customer journeys to drive transactions, with a laser focus on the mobile/web experience
- Develop and continually enhance a launch process "check-list".
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