Data Insights & Analyst

About Us:

Asli Kahani is a recognized magazine and digital media company with a commitment to delivering authentic and compelling stories. Our RNI registered status reflects our dedication to journalistic excellence. Headquartered in Bangalore, we are seeking a talented and motivated Graphic Designer and Video Editor to join our dynamic team.

Job Responsibilities:

1. Graphic Design:

  - Create visually stunning graphics, illustrations, and layouts for both print and digital platforms.

  - Design eye-catching visuals for articles, social media, and promotional materials.

  - Collaborate with the editorial team to ensure graphics align with the overall aesthetic and message of the publication.

  - Stay updated on design trends and implement innovative ideas to enhance the visual appeal of our content.

2. Video Editing:

  - Edit and produce engaging video content for various digital platforms.

  - Transform raw footage into polished videos, incorporating visual effects, music, and sound enhancements.

  - Collaborate with the content team to ensure video content aligns with the editorial vision.

  - Maintain a consistent and high-quality standard across all video productions.

Qualifications:

- Proven experience in graphic design and video editing is preferred, but we are open to freshers with exceptional creative skills and an overachiever attitude.

- Proficiency in Adobe Creative Suite (Illustrator, Photoshop, Premiere Pro, After Effects, etc.).

- Strong understanding of design principles, layout, and composition.

- Ability to work efficiently in a fast-paced environment and meet tight deadlines.

- Excellent communication skills and a collaborative mindset.

Work Arrangement:

This is a work-from-office profile, and remote work or freelancing is not an option. We do not conduct virtual interviews; candidates must visit our head office in Bangalore for the interview process.

Asli Kahani is an equal opportunity employer, and we encourage individuals from diverse backgrounds to apply.

Note: Only shortlisted candidates will be contacted for an in-person interview at our Bangalore head office.

• Your responsibilities will include:

  • Leading a high-performing team to create and implement strategic marketing initiatives across various marketing functions including performance marketing, events, social media marketing, product marketing and partnerships.
  • Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets
  • Using data and analytics for decision making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth
  • Building win-win relationships with new and existing partners
  • Manage the marketing budget to drive sustainable bottom-line growth

   

  Key Requirements

  • You have a degree in Marketing, Business Administration or related field.
  • You have prior experience in a similar role with a solid track record of success.
  • You have strong experience in Growth Hacking, Social Media/ Viral Marketing, managing demand generation & the customer acquisition funnel and performance marketing.
  • You have good knowledge of Campaign Management Tools (eg. Active Campaign), and Web Analytics Tools (eg. Google Analytics).
  • You are highly goal driven and work well in fast paced environments.
  • You possess strong analytical skills and are comfortable dealing with numerical data.
  • You have excellent communication & interpersonal skills.
  • You are adept at building relationships and liaising with multiple stakeholders and thrive in matrix environments.

YOUR RESPONSIBILITIES

·         Automated testing of complex SPA Web application (brand-new software products based on unified platform, new features, bug verification), requirement testing, analysis and clarification (direct communication with product owner),

·         Communication with different cross-functional teams

·         Following automation testing standards set in the team

·         Help to build fully automated testing pipeline

 REQUIRED SKILLS AND EXPERIENCE                                                                                                

• 3-5 years of experience in automation testing
  
• Testing web-applications (UI and API), including SPA
• Black box testing (boundary values, equivalence partitioning)
• UI/UX Testing
• C# experience of 2+ years
  
• NUnit or similar
  
• Selenium WebDriver
• CSS-selectors                                                

DESIRABLE SKILLS AND EXPERIENCE                             

• Basic knowledge of core JavaScript
•  Desire to learn tools and techniques
• Confluence or similar
• Bug tracking system (Jira)
• TeamCity
• Allure or similar
  
• Jira X-Ray or similar
• Performance testing experience
• Cross-browser testing experience
• Security testing experience

PERSONAL SKILLS

·         Strong spirit skills set: conflict resistant, self -motivated, result-oriented, responsible, honest, “open”, courageous

• Business – Product understanding | Requirement Analysis | Expectation Management

1. Designs Technical Solutions (30%)

• Design / Propose cross-system / solutions for business requirements
• Understand and leverage existing systems
• Market – technology trend | What is happening/cooking in lending eco-system

1. Schedule Management (30%)

• Create project plans
• Monitor Delivery Timeline
• Facilitate stakeholder communication

1. Think Big (10%)

• Cultivation of ideas
• Search opportunity | Create an opportunity
• Grab opportunity | Ride opportunity

Desired Profile: System Integrator – Tech, solution specialist, Business Analyst, PMO, part of the product team, etc

Must-Know: lending eco-system, cloud strategy/offering, etc, Documentation n Presentation, Influencer in a way, etc

Nice to have: Knowledge of modern architecture, data warehouse - lead generation/curation/analytics, in-depth knowledge of any LOS / LMS / BRE / LCS / accounting, six sigma, scrum practice, active on social media, entrepreneur, worked in Start-up, etc.

• Should have E-publishing and Editorial services domain knowledge
• Should understand the competitive landscape and identify the gaps in the market
• Must be able to identify the right opportunities & qualify leads for the Sales team
• Should be able to handle communication and fresh conversations with prospects
• Should have min. 2 years of experience working on the US, European Markets
• Assist Sales Team in identifying, following up, and qualifying prospects
• Generate reports & dashboards on Marketing influenced pipelines regularly
• Create clear and crisp product presentations and solution demonstrations
• Research & develop prospect lists using LinkedIn, Zoominfo, and Web research
• Participate and actively contribute in Marketing Strategy Meetings
• To work with the sales team in handing over any pre-sales efforts
• Support sales efforts with in-depth product and business knowledge
• Miscellaneous Pre-Sales and Sales related activities

Required Experience / Qualifications

• MBA from a good institute with a go-getter attitude to pursue leads and targets
• A motivated, competitive individual with a strong aptitude for Publishing technology
• 4-6 years of experience in a sales & marketing role
• Knowledge of commonly used CRM Salesforce and Marketing automation tools and dashboards
• Excellent presentation skills, verbal and written communication skills, and interpersonal skills

Experience:

• 1 to 4 years of experience in Digital Marketing

Kinds of Projects Undertaken:

• ePublishing, Editorial Services, eLearning, eBook, Accessibility