Data Engineer Lead

About the Role

We’re looking for a Demand Generation Lead who can create and manage content that resonates with a US audience. You’ll plan, write, and manage different types of content that tell our story, support growth, and drive engagement. If you love writing, enjoy building content strategies, and can juggle multiple projects, this role is for you.

What You’ll DoContent Strategy & Marketing

• Plan and execute content strategies that align with business and ABM goals.

• Write and edit across formats: blogs, case studies, emails, newsletters, templates, social posts, and landing pages.

• Own the content-driven demand generation funnel from awareness to MQLs to pipeline influence.

• Create and manage gated assets (ebooks, whitepapers, playbooks, case studies) to drive lead capture.

• Engage with clients and experts through content strategies that drive engagement and conversions.

SEO & Content Management

• Manage end-to-end blog workflows, including topic research, keyword planning, assigning content to writers, editing, creating CTAs, and publishing.

• Collaborate with SEO teams and freelancers to ensure all content is optimized for search and published on time.

• Use analytics to measure content performance and suggest improvements.

• Track and optimize content performance based on traffic, conversions, MQLs, and pipeline contribution.

Campaign & ABM Support

• Create and review newsletter content, manage group postings, and track analytics.

• Support ABM and LinkedIn campaigns by providing required collateral.

• Work closely with the Sales and Growth teams to align content with ICP-driven ABM campaigns.

• Support outbound and inbound motions with sales enablement content.

Planning & Coordination

• Own and manage monthly content calendars to ensure smooth delivery across channels.

• Collaborate with design, product, and social media teams to align content with campaigns.

Performance, Quality & Metrics

• Maintain consistent tone, voice, and messaging across all channels.

• Review and approve freelance work, and manage their monthly budgets and invoices.

• Monitor newsletter subscribers and maintain records.

Performance & Growth Metrics (New Section)

You will own and optimize key metrics, including:

• Content-driven leads and MQL growth

• Engagement rates across assets and channels

• Contribution to pipeline and revenue influence

• Performance insights via Google Analytics, HubSpot, and LinkedIn Campaign Manager

What We’re Looking For

• 5-6 years of experience in demand generation, content marketing, or SEO.

• Experience creating content for a US audience.

• Strong writing, storytelling, and ABM-focused content skills.

• Comfortable with SEO basics and tools like Google Analytics.

• Strong project and deadline management skills.

• Team player with excellent communication abilities.

Good to Have

• Experience in B2B SaaS or tech.
• Knowledge of social media marketing and paid campaigns.
• Familiarity with tools like HubSpot, WordPress, or other CMS platforms.

Why You’ll Love Working Here

• Own and shape our content marketing and ABM initiatives.
• Work with a friendly, collaborative team.
• Flexible, remote-friendly work setup.
• Make a real impact on our brand growth in the US.

Roles & Responsibilities: 

• Responsible for the implementation and support for Safetrax tool for large corporates and fleet partners 
• Act as single point contact for all client queries. 
• Serve as a primary point-of-contact for Client satisfaction and act as the liaison between the clients, sales and other functional groups. 
• Managing the entire show of Account Management and supporting clients.
• Owning the long term as well as the short-term growth strategy of the account(s).
• Participate in internal planning activities to develop schedules and align resources for projects and support activities. 
• Showcasing a consulting mindset by acting as a solution provider rather than an order taker. 
• Find opportunities to bring in automation/orchestration in order to enhance client service experience. 
• Respond to queries from potential and existing customers, communicate Safetrax's value proposition and negotiate deals successfully. 
• Understand client needs and address within defined TAT 

Knowledge & Experience: 

• Bachelor's degree and demonstrated prior Account/Service Management experience.
• Information Technology experience 
• Strong written and oral communication skills. 
• Strong Microsoft Office skills (Excel, PowerPoint ) 
• Strong aptitude for learning new technologies and processes and an understanding of how to apply these in a customer facing environment 
• Understand technical risks and supportability parameters 
• Strong decision-making skills. 
• The ability to analyse, think innovatively, adapt and drive new best practices.
• The ability to farm the account through relationship management.

Why 22by7?

Any role with us is a career building opportunity. At 22by7, the incumbent is the complete owner of any opportunity she or he creates.

The sales effort is backed-up by right process and people in place like- dedicated Solution Architect Team, Dedicated Post Sales Team (Tech Team), Marketing and other Support function in place.

Dedicated 24*7 support team

We not only resolve but ensure BCP and thus empower our client’s for enhanced productivity gain and realization of their Business Score Card.

Culture that has been voted as a Great Place to Work by the People of 22by7

Highly credible and competent Team Members

True work life integration and balance

Other benefits like Medical Insurance, Covid Care, and support structure over and above

About the role

Role-  Enterprise Sales Manager- New Business

Band- L3

Reporting to- Head Sales

Location-Bangalore

Role Type- Individual Contributor

No. of Vacancies-02

Job Profile

• Handling end-to-end sales
• Selling IT Infrastructure or IT Transformation Solution to Enterprise Accounts
• Selling across verticals Enterprise Accounts
• Working on GTM strategies and seeding 22by7 as a Solution Partner in Client Account
• Account Planning, Mapping, meeting the Decision Making Unit of the prospect or existing clients
• Understanding the clients existing infrastructure and the pain points and building on the clients transformation journey/ growth journey
• Pitching the right solution with the help of Pre-Sales team members
• Cross-Selling and Up-Selling- Growing the Account
• Maintaining a healthy strong funnel on solution portfolio of 22by7
• Answering the RFI/RFP/PoC etc with the help of Pre-Sales team
• Managing the OEM, Disti eco system and leveraging it for getting leads/ pre-sales / closures
• Working on BOM and pricing
• Handling presentations, techno commercial negotiations and Closures
• Create Customer Experience Excellence through continuous follow-up and customer interaction
• Working with other cross-functional team like marketing for carrying out different client/vendor related activities
• Take Sales Accreditation on different product lines which helps for strong pitching

 Of the Solutions

Specification-

Education- Open- Any Diploma/Any Graduate/Any Post Graduate

Experience- 5 to 10 years, sales exposure in similar or related domain, must be in IT sales and market exposure is a must

Person Profile-

• Good verbal and written communication skills
• Good presentation and negotiation skills
• Good at engaging and managing relationship with CXO level
• Excellent at relationship building and managing it
• Who can sniff opportunities
• Good mental resilience
• Drive to win
• Go getter
• Loves to work in fast paced environment and who loves working with target
• Open to travel

Sales Competency Dictionary

Technical Competencies- These are the competencies which are core and directly related to the job.

1. Domain Knowledge & Expertise-

Market

 Product/Technology

Customer

Competition

Client

1. Communication Skill-

Opening a conversation

Listening and Understanding abilities

Assessment of buyer

Growing the conversation

Art of probing/ questioning

Establishing trust, credibility, relationship over a communication

360-degree communication

Closing the communication loop

Presentation skill

Written communication- e-mail, documentation etc.

1. Negotiation Skill-

Uncovering and delivering value, increasing the pie, creating win-win situations

Showing the value/worth

Finish it strong

1. Proactive

Planning & Methodical

Motives

Networking for new sales opportunities

Persuade

Follow-up

Opportunity Sniffer

Behavioral Competencies- These are the competencies which manifests into the obvious behavior demonstrated by a successful sales professional.

1. Achievement Motivation- The extent to which an individual is driven to succeed or can also be put as how important is for the individual to succeed in the given role.

Drive to Succeed

                                                                                Competitiveness

Achieving the goal

Sense of Achievement

Fear of Failure

Perseverance or Persuasiveness

Go getter

1. Emotional Stability/ Adaptability- The ability to adapt oneself to the environment and keep calm and focused even though an individual goes through tough challenges. The mental toughness to bounce back and hard.

Handling rejections

Mental resilience

Can take strong decision

Objection Handling

1. Emotional Intelligence- The ability to ‘Read people’

Able to empathize with people

Understands the emotions

Understands motivations that drives human behavior

1. Locuz of control- Every individual attributes the success or failure to intrinsic or extrinsic factors. That is the factors which is under his control or not under his control. Thus they become ‘Accountable for their actions’.

Accountability for their action

In-charge of their plans and action

Owning up their success or failures

Doers or Action oriented

Strong at execution

1. Organising Skills- The ability to extract information, interpret and plan.

Resourceful

Information collection

Logical interpretation- quickly and accurately

Planning and Prioritizing

Desired Exposure/Background- Candidates who have worked in similar SI set up, exposure to corporate sales, selling IT solution to end customer. Must have a fair understanding of the business solution offered by 22by7

The Role growth- Can grow to Team Lead

Business Impact- The role makes a valuable contribution in the growth of the business profit, revenue, market and customer engagement.

JOB DESCRIPTION

• 2 to 6 years of experience in imparting technical training/ mentoring  
• Must have very strong concepts of Data Analytics
• Must have hands-on and training experience on Python, Advanced Python, R programming, SAS and machine learning
• Must have good knowledge of SQL and Advanced SQL
• Should have basic knowledge of Statistics
• Should be good in Operating systems GNU/Linux, Network fundamentals,        
• Must have knowledge on MS office (Excel/ Word/ PowerPoint)                           
• Self-Motivated and passionate about technology                                     
• Excellent analytical and logical skills and team player                               
• Must have exceptional Communication Skills/ Presentation Skills                         
• Good Aptitude skills is preferred                        
• Exceptional communication skills

Responsibilities:                                                                                         

• Ability to quickly learn any new technology and impart the same to other employees
• Ability to resolve all technical queries of students
• Conduct training sessions and drive the placement driven quality in the training
• Must be able to work independently without the supervision of a senior person
• Participate in reviews/ meetings                                                                                                          

Qualification:                                                                               

• UG: Any Graduate in IT/Computer Science, B.Tech/B.E. – IT/ Computers
• PG: MCA/MS/MSC – Computer Science
• Any Graduate/ Post graduate, provided they are certified in similar courses

ABOUT EDUBRIDGE

EduBridge is an Equal Opportunity employer and we believe in building a meritorious culture where everyone is recognized for their skills and contribution.

Launched in 2009 EduBridge Learning is a workforce development and skilling organization with 50+ training academies in 18 States pan India. The organization has been providing skilled manpower to corporates for over 10 years and is a leader in its space. We have trained over a lakh semi urban & economically underprivileged youth on relevant life skills and industry-specific skills and provided placements in over 500 companies. Our latest product E-ON is committed to complementing our training delivery with an Online training platform, enabling the students to learn anywhere and anytime.

To know more about EduBridge please visit: http://www.edubridgeindia.com/">http://www.edubridgeindia.com/

You can also visit us on https://www.facebook.com/Edubridgelearning/">Facebook , https://www.linkedin.com/company/edubridgelearning/">LinkedIn for our latest initiatives and products

Technical Skills to work with http://asp.net/">ASP.NET Web Forms(2) & MVC(1), Win Forms, WCF/Web API, C#, JavaScript & JQuery, Stored Procedures (SQL Server/MySQL), HTML, CSS, IIS

1. Ability tounderstand requirements by reading Business Requirement Documents(BRD), Functional Requirement Documents(FSD)
2. Capability to visualize and document functional requirements into technical implementations using technical documentation and unit test cases
3. Ability to code technical implementations based approved technical designs
4. White box testing (unit test)
5. Ability to communicate regarding work related verbal and written
6. Other required soft skills to work in a team.
7. Ability to guide junior developers technically.

An Overview
Marmeto is an IT solution company, more than solving the unseen issues; we work on getting tech solutions that help business see the unseen. Currently providing service and in house products of our own. Touch based 650+ clients across the globe. With such dedication, we have been delivering services with a personal touch.

Characteristics of success at Marmeto. Is this you?

Are you an experienced, customer-obsessed, strategic, detail-oriented, and highly creative Product Specialist? Are you looking to participate in the creation of new products and features, from the idea stage to launch? Are you a team player and have great EQ? Great. Then we're looking for you too. 

Can you say “Yes, I have!” to the below?

• Degree in Computer Science, Engineering or relevant field
• Overall 3+ years of experience with minimum 2 years in Product Management role, preferably in E-Commerce (Prior experience in Software Engineering is a must)
• An attitude to get things done and willingness to work in a high-paced environment is mandatory
• Previously managed high traffic E-Commerce sites
• Passionate about technology & web products
• Outstanding communication, presentation and leadership skills
• Prior experience working with SaaS products is a big plus
• Excellent organisational and time management skills
• Sharp analytical and problem-solving skills