
Deep-Rooted.Co is on a mission to get Fresh, Clean, Community (Local farmer) produce from harvest to reach your home with a promise of quality first! Our values are rooted in trust, convenience, and dependability, with a bunch of learning & fun thrown in.
Founded out of Bangalore by Arvind, Avinash, Guru and Santosh, with the support of our Investors Accel, Omnivore & Mayfield, we raised $7.5 million in Seed, Series A and Debt funding till date from investors include ACCEL, Omnivore, Mayfield among others. Our brand Deep-Rooted.Co which was launched in August 2020 was the first of its kind as India’s Fruits & Vegetables (F&V) which is present in Bangalore & Hyderabad and on a journey of expansion to newer cities which will be managed seamlessly through Tech platform that has been designed and built to transform the Agri-Tech sector.
Deep-Rooted.Co is committed to building a diverse and inclusive workplace and is an equal-opportunity employer.
How is this possible? It’s because we work with smart people. We are looking for Engineers in Bangalore to work with thehttps://www.linkedin.com/in/gururajsrao/"> Product Leader (Founder) andhttps://www.linkedin.com/in/sriki77/"> CTO and this is a meaningful project for us and we are sure you will love the project as it touches everyday life and is fun. This will be a virtual consultation.
We want to start the conversation about the project we have for you, but before that, we want to connect with you to know what’s on your mind. Do drop a note sharing your mobile number and letting us know when we can catch up.
Purpose of the role:
* As a startup we have data distributed all across various sources like Excel, Google Sheets, Databases etc. We need swift decision making based a on a lot of data that exists as we grow. You help us bring together all this data and put it in a data model that can be used in business decision making. * Handle nuances of Excel and Google Sheets API. * Pull data in and manage it growth, freshness and correctness. * Transform data in a format that aids easy decision-making for Product, Marketing and Business Heads. * Understand the business problem, solve the same using the technology and take it to production - no hand offs - full path to production is yours.
Technical expertise:
* Good Knowledge And Experience with Programming languages - Java, SQL,Python. * Good Knowledge of Data Warehousing, Data Architecture. * Experience with Data Transformations and ETL; * Experience with API tools and more closed systems like Excel, Google Sheets etc. * Experience AWS Cloud Platform and Lambda * Experience with distributed data processing tools. * Experiences with container-based deployments on cloud.
Skills:
Java, SQL, Python, Data Build Tool, Lambda, HTTP, Rest API, Extract Transform Load.

About Deep-Rooted.co (formerly Clover)
About
Deep-Rooted.Co is on a mission to get Fresh, Clean, Community(Local farmer) produce from harvest to reach your home with a promise of quality first! Our values are rooted in trust, convenience, and dependability, with a bunch of learning & fun thrown in.
Founded out of Bangalore by Arvind, Avinash, Guru and Santosh, with the support of our Investors Accel, Omnivore & Mayfield, we raised $7.5 million in Seed, Series A and Debt funding till date from investors include ACCEL, Omnivore, Mayfield among others. Our brand Deep-Rooted.Co which was launched in August 2020 was the first of its kind as India’s Fruits & Vegetables (F&V) which is present in Bangalore & Hyderabad and on a journey of expansion to newer cities which will be managed seamlessly through a Tech platform that has been designed and built to transform the Agri-Tech sector.
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You will be contributing to products concerning both customers and partner drivers.
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We are not looking for job-seekers, we are looking for impact-creators with a go-getter attitude. We are looking for dynamic individuals who are honestly driven by the cause and are customer-obsessed, be it our end-user, farmer, vendor, or even our internal community.
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Create omni-channel (push notifications, Whatsapp, In-app prompts, SMS, Email etc) marketing campaigns & journeys based on different user segments to drive user acquisition, activation, engagement & retention.
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Define AARRR KPIs and Optimize them with Moengage multi-channel journeys by continuously performing A/B tests. Drive increased engagement & retention.
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Be responsible for and own execution, monitoring and measurement of marketing campaigns and their success. Collaborate with designers & Content creators to get graphic/text content.
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Compile regular reports of campaign performance and results, collaborate with analyst to monitor and review past campaigns and journeys.
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Improve new campaigns using data and feedback from existing and previous projects.
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Create detailed and diverse user-segments to identify high, medium & low activity cohorts.
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Create communication & content strategies to increase the size of high-activity cohorts.
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Analyze website & mobile traffic, create user journeys & campaigns to enable cross-channel product experience and marketing.
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Bachelor’s Degree in Computer Science, Engineering or any other related field.
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1+ years of experience in creating mobile/web application journeys & campaigns on tools like moengage, clevertap etc.
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In-depth knowledge & hands on experience of digital analytics software like Zoho Page Sense, Google Analytics, CleverTap, Branch, Firebase, Facebook Analytics.
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Excellent copy writing skills to produce high quality copies for marketing campaigns and journeys.
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Ability to prioritize and manage multiple milestones and projects efficiently.
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Team spirit, good time-management skills, strong communication skills to collaborate with various stakeholders.
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As a Graphic Designer, you’ll be responsible for making our ideas look good. We are particularly looking for boundary pushers and smart branding skills. You must be able to think creatively and critically, and have impeccable type sensibilities. You should also have the ability to design for different audiences and different brand styles across digital and print media. You must be willing to explore creative solutions that are visually inspiring and conceptually sound.
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Portfolios will be checked for knowledge on design aesthetics, typography, and composition. Please share only samples of work where the ideas and execution are done by you alone. Shortlisting will be followed by a video interview.
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