DIGITAL MARKETING HEAD at KGISL MICROCOLLEGE · Coimbatore · 5 - 6 years · ₹4L - ₹8L / yr · Profitable · Posted 19 Sep 2025

Job Title: Digital Marketing Head
Location: KGiSL, Coimbatore
Experience Required: 5–6 Years
Employment Type: Full-time
About the Role:
We are looking for an experienced and strategic Digital Marketing Head to lead our marketing initiatives. The ideal candidate will have hands-on expertise in digital campaigns, SEO/SEM, social media marketing, and content strategy, along with leadership skills to manage and mentor a marketing team.
Key Responsibilities:
- Develop and execute digital marketing strategies aligned with organizational goals.
- Lead and manage the digital marketing team, ensuring delivery of KPIs.
- Oversee SEO, SEM, Google Ads, and paid media campaigns to maximize ROI.
- Manage and optimize social media presence across multiple platforms.
- Plan and execute content marketing strategies (blogs, creatives, videos).
- Monitor analytics and performance metrics to measure campaign success.
- Identify new digital trends and technologies to stay ahead in the market.
- Coordinate with cross-functional teams (Sales, Product, Design) to support business growth.
- Manage digital marketing budgets and ensure cost-effective execution.
Required Skills & Qualifications:
- MBA/Graduate with specialization in Marketing or equivalent.
- 5–6 years of proven experience in digital marketing, with leadership exposure.
- Strong expertise in SEO, SEM, Google Ads, Social Media, Email Marketing, Content Strategy, and Analytics tools.
- Experience in handling large-scale digital campaigns and lead generation.
- Excellent leadership, communication, and analytical skills.
- Ability to work in a fast-paced environment and deliver results.
Perks & Benefits:
- Competitive salary with performance-based incentives.
- Opportunity to lead digital strategy for a reputed organization.
- Career growth and professional development support.
- Dynamic and collaborative work culture.
📩 If you are interested, kindly share your resume with us to move forward with the process.

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Urbanespot presents brick-and-mortar businesses with the simplest way to understand, engage, and retain customers. It recognises customers walking into a store, restaurant, or hotel, understands their behaviour, and uses this understanding to help businesses target new customers and run campaigns that build loyalty in existing ones. Be it a small café or a chain of restaurants, Urbanespot can help manage their online reputation, build engagement on their social channels, and measure the ROI on their marketing spends in the one way that matters...in-store results.
Why you should consider working with Urbanespot:
If you're motivated by high sales targets, aggressive incentives, and a market full of opportunity, you'd be joining the right company. If you're motivated by all of this, but also feel the need to work in an environment that truly values innovation and the capacity to take ownership, then you'd REALLY be joining the right company.
About the Role : Urbanespot is looking for an INSIDE SALES EXECUTIVE. This would be a B2B role aimed at building a customer base of hospitality businesses for Urbanespot’s product. A person in this role would need to be comfortable building prospect lists and making dozens of calls per day to generate interest in potential prospects and qualify leads.
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Identify prospective customers and establish contact with them through outbound cold-calls and emails
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Follow-up with inbound leads to qualify them
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Understand customer needs, identify sales opportunities, and build relationships
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Drive new customer acquisition, while also farming existing customer accounts
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Maintain market information in Urbanespot's CRM systems and generate actionable
reports and insights for the leadership team
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Perform effective online demos to prospects
Location: Location-independent. We are open to candidates from any city in India. The candidate may work from home.
Skills:The role will require someone with specific qualities. The following will be assessed as part of the evaluation process:
• Communication skills - Ability to build a conversation with a prospect, while carefully probing for information that might show a sales opportunity
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Rigor - Ability to make a high number of calls per day to drive conversations while maintaining an up-to-date and error free CRM and timely, actionable reports to the leadership team
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Independence - Ability to learn fast, and take charge of the responsibility to drive growth in the target market
Knowledge:
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B2B sales processes and organisational structures
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Standard CRM usage
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Excel, Powerpoint
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Knowing how to use LinkedIn for Social Selling would be considered a plus
Qualifications:
-
Experience and qualifications are not a barrier as long as the required skills and knowledge are displayed.
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A proven inside sales track record, experience conducting market research, and executing list building activities will be considered a major plus.
Points to note:
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At Urbanespot, intelligence and creativity are more important than anything else. Please ensure you understand our company and have been through our website before you apply. Not understanding the domain we work in or our offering before applying will lead to immediate disqualification.
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We hope you're excited by travel, because the role may involve some sales and training related traveling.
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You will need to have a smartphone, a laptop, and boundless positive energy.









