
Creative Director - Extramarks
Job Description
Location – Noida
Exp Required – 8 – 12 yrs
We at Extramarks are looking are looking for a talented and motivated creative director to lead our company's creative department. The successful candidate should be extremely creative, dedicated, and possess excellent leadership qualities and communication skills.
The creative director will work closely with various teams in marketing to deliver engaging content that meets the expectations of our customers.
Responsibilities
- Define the creative vision for all brand, advertising campaigns, and marketing messages
- Mentor and supervise a cross-functional team of graphic designers, copywriters, social media experts, photographers/videographers, and project managers in the strategic development of messages and deliverables
- Build, lead, and review work of the creative team in the production of all web, print, and digital marketing collateral
- Spearhead and manage content strategy for both small-scale and large-scale projects, harnessing strategy, digital and brand design, compelling content, and technology
- Conduct regular brainstorming sessions with the team to develop innovative and actionable creative solutions to business challenges
- Ensure visuals, messaging, and interactive elements for a project are properly aligned with the creative vision and brand guidelines
- Establish schedules for short-term and long-term projects, plan tasks accordingly, and ensure goals and deadlines are met
Skills & Qualifications
- Bachelor’s degree in art, graphic design, marketing, communications, journalism and other relevant fields.
- 8-12 years of related experience with 5+ years of creative direction in agency or corporate setting
- Hands-on experience in creative process, marketing, graphic design and brand development
- Solid understanding of design, copy and web practices
- Understanding and past experience creating integrated content across all marketing channels from digital, social media, paid media, mobile, offline and print
- Outstanding leadership and organization skills
- Excellent verbal and written communication skills
- Familiarity with a variety of software programs, such as Photoshop, Illustrator, InDesign, etc.

About Extramarks
About
Extramarks Education India Private Limited
Extramarks is leading the Education Technology sector in India by providing 360⁰ education support to learners through new age digital education solutions. These solutions are used by schools in class room for imparting education and by students at home to make learning easy and effective. Keeping pace with globalization and technology in education, Extramarks empowers young learners to step in with the latest technology and have anytime-anywhere access to quality learning. In a very short period, Extramarks has become extremely popular among schools and students. More than 8000 schools use digital learning and technology solutions of Extramarks across India, Singapore, Kuwait, UAE and South Africa.
Extramarks Learning App allows students to learn at home at their own pace and space and provides complete educational support eliminating the need of a tutor. The three pronged pedagogical approach of Learn, Practice and Test ensures better learning outcomes for students. All concepts are first explained in an easy to learn manner with the help of rich media then the students are allowed to practice the concept. Virtual Practicing modules and Q&A allow the retention of knowledge that is tested on a robust teaching platform to identify the learning gaps.
Extramarks is currently in the process of scaling up rapidly the entire technology workforce, by hiring experienced professionals with unique skill who stretches from strategy to execution. Extramarks is driving student learning through data driven techniques by providing personalized learning recommendations to the students. Apart from such customer facing innovations, we are also implementing internal operational excellence solutions through similar data driven approaches. It is a once in a lifetime opportunity to join Extramarks and help change the face of education in India.
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Responsibilities & Duties:
Making Call to Customers, Maintaining the Database, Online Sales
Maintain a relations with the existing clients and ask to upgrade their packages or renewals
Prepare and follow up on sales quotations made to clients.
Will be responsible for client retention, per client revenue optimization & renewals.
Handle `client queries/escalations.
Should have effective sales & negotiation ability.
Interacting with vendors for product upload in their respective Domain.
Manage and create product listing and another day to day activities on portal
Improve Customer perception and product-wise market share, a good understanding of technical and market feasibility of the product.
Required Experience, Skills and Qualifications
Experience: Minimum 6 Months in Online and Concept Sales
Skills: Proficient Written & Verbal Communication Skills in English
Qualifications: Any Graduate
Must have laptop
To recruit good quality prospective sales candidate and ensure that they are completing probation in order to achieve the sales target set by the company
- Maintain all records like Vouchers, Receipts, Bills, and Payments.
- Bank Reconciliation, Payment Collection.
- Monthly GST and TDS Working.
- Reconciliation of Sundry Debtors & Creditors
- Payment follows up by telephonic & mailing
- Daily Stock maintains.
- Handling petty Cash Records.
- Maintain Sales Purchase Registers & Keep in Software properly
- Handling to Day-to-Day Accounting
- Prepare Salary Statement
- Finalization of Accounts, Statement of Accounts, Debtors Controls Accounts, Buffer Accounts
- Tally Erp.
- Work on a chatbot framework/architecture using an open-source tool or library
- Implement Natural Language Processing (NLP) for chatbots
- Integration of chatbots with Management Dashboards and CRMs
- Resolve complex technical design issues by analyzing the logs, debugging code, and identifying technical issues/challenges/bugs in the process
- Deploy applications using CI/CD tools
- Designing and building highly scalable AI and ML solutions
- Ability to understand business requirements and translate them into technical requirements
- Open-minded, flexible, and willing to adapt to changing situations
- Ability to work independently as well as on a team and learn from colleagues
- High adaptability in a dynamic start-up environment.
- Experience with bot multi-lingual utilization (preferred)
- Experience with bot human escalation
- Ability to optimize applications for maximum speed and scalability
- Come up with new approaches and ideas to improve the current performance of Chatbots across multiple domains and build a highly personalized user experience.
QUALIFICATIONS : B. Tech/ B.E. /M. Tech or a related technical discipline from reputed universities
SKILLS REQUIRED :
- Minimum 3+ years- of experience in Chatbot Development using the Rasa open-source framework.
- Hands-on experience building and deploying chatbots.
- Experience in Conversational AI platforms for enterprises using ML and Deep Learning.
- Experience with both text to speech and vice versa transformation incorporation.
- Should have a good understanding of various Chatbot frameworks/platforms/libraries.
- Build and evolve/train the NLP platform from natural language text data being gathered from users on a daily basis.
- Code using primarily Python.
- Experience with bots for platforms like Facebook Messenger, Slack, Twitter, WhatsApp, etc.
- Knowledge of digital assistants such as Amazon Alexa, Google Assistant, etc.
- Experience in applying different NLP techniques to problems such as text. classification, text summarization, question & answering, information retrieval, knowledge extraction, and conversational bots design potentially with both traditional & Deep Learning
- Techniques - NLP Skills/Tools: NLP, HMM, MEMM, P/LSA, CRF, LDA, Semantic Hashing, Word2Vec, Seq2Seq, spaCy, Nltk, Gensim, Core NLP, NLU, NLG, etc.
- Should be familiar with these terms: Tokenization, N-Grams, Stemmers, lemmatization, Part of speech tagging, entity resolution, ontology, lexicology, phonetics, intents, entities, and context.
- Knowledge of SQL and NoSQL Databases such as MySQL, MongoDB, Cassandra, Redis, PostgreSQL
- Experience with working on public cloud services such as Digital Ocean, AWS, Azure, or GCP.
- Knowledge of Linux shell commands.
- Integration with Chat/Social software like Facebook Messenger, Twitter, SMS.
- Integration with Enterprise systems like Microsoft Dynamics CRM, Salesforce, Zendesk, Zoho, etc.
MUST HAVE :
- Strong foundation in the python programming language.
- Experience with various chatbot frameworks especially Rasa and Dialogflow.
- Strong understanding of other AI tools and applications like TensorFlow, Spacy, and Google Cloud ML is a BIG plus.
- Experience with RESTful services.
- Good understanding of HTTPS and Enterprise security.











