Content Writer

Responsibilities:

• Content Writing: Draft insightful and compelling newsletters.
• Content Review: Ensure newsletters are grammatically correct, coherent, and adhere to our brand guidelines.
• Collaboration: Work with SEO and other content creators to produce articles that drive traffic.

Qualifications:

• Writing & Editing: Proven capability in writing and meticulously editing content.
• Detail-Oriented: Exceptional attention to detail, ensuring content is free from errors.
• Time Management: Ability to manage multiple tasks and meet strict deadlines.
• AI-first approach: should be familiar with tools like ChatGPT, Claude, Perplexity.ai for writing, research, data analysis, summaries, grammar checking etc.
• This is very important - if you can somehow showcase how you used AI in your test task (below), that will put you way ahead of other applicants.

If you are the kind of person who wants to build content & communication layer around SaaS products that impact millions of users, has a passion for making wordplay work for you and wants to own the content layer in an early stage company, this is the place for you. If you make the cut, we guarantee that you will be given complete autonomy and the right team to hit your metrics.

Responsibilities

• Strategise, develop, and implement content initiatives to educate and grow our beauty professional community.
• Collaborating with team leaders to develop and implement a customer-centric and appealing content strategy.
• To work with the growth team and learn how to increase an audience in a sustainable way.
• Keeping an eye on changing beauty industry trends to ensure that content is topical and relevant.
• Work with our product and technical teams to raise awareness of and adoption of new  product features.
• Control all aspects of campaign optimization, troubleshooting, and reporting, with a focus on scalability and efficiency.
• Use analytics to show the clear impact of all efforts.
• By combining internal and external learnings, create and record best practises and playbooks.

Skills/Experiences:

• 1-2 years of experience in building and engaging a community for a tech startup or business
• Experience in playing an influencer role on social media would be highly preferred
• Demonstrated track record of delivering high-impact solutions in collaborative teams, particularly with designers
• Proven track record of creating high impact outcomes
• Self-starter, comfortable operating in a fast-paced, ever-changing environment.
• Experience in problem solving and tackling problems with a creative mindset.

As a Assistant Content Manager you will be responsible for working on assets that create sales conversions on company’s online store, email marketing and social media campaigns and will analysing the performance of those assets in detail, crunch the numbers, and optimize them and assist in creating, managing and improving content for various marketing channels.

• Working alongside copywriters, UI/UX designers, graphic designers, and team members from other departments to create and deliver assets
• Managing content distribution to online channels and social media platforms
• Proofreading, editing and improving content created by copywriters and ensure brand consistency
• Developing a thorough understanding of conversion optimization (training will be given in-house) and apply across our brands, platforms and channels
• Managing products for multiple brands, geographies and across websites
• Analysing performance data and find creative ways for optimization
• Ensuring compliance with law (e.g. copyright and regulatory bodies)

Desired Candidate Profile

Job Description

Arré is looking for a sharp creative mind that lives on social media and can create/collaborate on diverse, multiformat, multimedia storytelling in a distinctive and unique voice, catering to the urban genz.

• The job entails an end-to-end ownership of Arré social media channels and all content (whether produced by Arré, Arré Studio, or any of the upcoming verticals of Arré) published on social media (FB, Twitter, Instagram, Youtube, Linkedin, Snapchat, Substack etc.)
• Ideating on the content calender with the creative team. The social media person will be looked upon to provide on-point insights into social content trends
• Executing posts and copies, ensuring consistency of the Arré tone of voice
• Tracking of metrics - followers, engagement
• Where required, be able to run promotional campaigns on the social media platforms
• Active contribution into the development of a short-format content slate including collaboration with other social pages, talent and influencers
• Tracking opportunities for Arré to enter awards/ competitions for its content
• Working with Arré’s partners (OTT platforms) where required to collaborate on promotional activities on shows from Arré Studio 

Roles & Responsibilities :

• Responsible to cross check and vet facts on the fundraiser
• Responsible to check the content quality of sponsored campaigns
• Responsible to cross check and vet creative assets
• Collaborating with multiple teams, understanding the process and seamlessly delivering results
• Communication & Coordinate with patients for health updates through series of actions (either via phone calls, emails or chats)
• Follow SOPs and adapt new processes
• Multitask with several tasks

Basic Qualification :

• Bachelor’s Degree or Post Graduate Degree in Literature/ English.
• 1 or 2 years of experience in sales executive ,customer service executive ,or operations associate 
• Experience in handling customer calls
• Experience working on CRM’s
  
  

Desired Skills

• Impeccable written & oral communication skills in English & Local Language
• Target oriented & hunger for personal growth and overall development
• Strong Organizational and interpersonal skills
• Should have worked in a team environment
• Ability to communicate to customers convincingly
• Ability to multitask
• Excellent time management skills
• Basic Knowledge of Microsoft tools (excel, word, PowerPoint etc.)
• Extreme level of flexibility and adaptability to new tasks & environments
• Responsible, Capable & has ability to work independently
• Logical Thinker and look to solve problems in strategic way
• Basic Analytical skill will be added bonus
• Basic Understanding of what we do at Impact Guru
  
  

We are an early-stage start-up in the wellness space & are teeming with innovation & creativity. We are based out of Mumbai & are looking for a dynamic SEO Content Intern to join our team.

We are looking for someone who can understand the consumers' pulse, represent our expert brand voice, and develop brilliant content to drive following & sales. We need someone who can give all our long-form content assets a distinct voice & language of their own, which seamlessly weaves in with our brand story & helps flesh out a brand personality our consumers can clearly recognize.  

Responsibilities:

• Create lucid, arresting product page and blog content on Man Matters & Bodywise, which leave consumers itching to try our products out and seek more health information from our blogs
• Create blog posts with a focus on the health & wellness space in line with SEO guidelines that can break the clutter online
• Create engaging emailers for our customers which have them hooked, not fed up (aimed at giving them only the most relevant information related to their health & wellness)
• Find out-of-the-box topics based on competitor analysis, trending topics, and various SEO tools

Requirements:

• Portfolio of work- published articles will be preferred
• Familiarity with online brands
• Adept with basic formatting, eye for detail, thorough research and analysis
• Excellent writing and editing skills in English
• Is flexible writing both technical as well as creative content
• Comfortable working with keywords and curating content based on structure assigned
• Proactive, responsible, hard-working, and diligent
• Ability to meet deadlines

We are looking for somebody who can write all day long, gets excited when someone uses a new word and will cringe on reading this- we needs a writer who gets high on words and creativity. That might sound like every writer ever, but trust us- this is an extremely rare combination. However, we will find you!

If you think you are that genius, we would love to have you on board with us. Us? Well, a designer who’s hard to catch, a project manager who knows how to get things done, a boss who doesn’t like being called the boss, a writer who barely gets the time to write, and a little pupper who keeps them all going.

Now the serious stuff: What we’d expect you to do?

Creating and curating content for social media posts and graphics

Initiating and driving outcome-oriented campaigns

Writing articles and blogs of varying lengths

Ability to work across different industries and niches- extra marks for technical writers

Capability to write diversity content- SEO. long-form, taglines, SM posts, newsletters etc

Editing and proofreading articles with attention to detail

P.S. Of course, to be able to do all this, one has to be creative!

Hang on, we have some ‘perks’ too

5 days working (phew, who would not want that!)

Salary as per Industry standards (mandatory to say)

A good looking office (we hope so)

Pixie (the little pupper, remember?)