Content Writer Intern

1. Develop and execute the company's content strategy, aligning it with business objectives and target audience.
2. Create and curate engaging and compelling content across assets, including packaging, ads, social media, blogs, product descriptions, website etc.
3. Ensure that the content produced reflects the appropriate tone, style, and messaging for the FMCG, Food, and Wellness industries
4. Collaborate with marketing and design teams to plan and implement content strategies
5. Take ownership and lead the management of the company's LinkedIn page to drive brand awareness and engagement on the platform.
6. Apply SEO best practices to optimize content for search engines and improve visibility and organic traffic.
7. Utilize market insights and data to identify content themes and topics that resonate with the target audience, and develop relevant content assets.
8. Explore and implement automation tools and AI technology to streamline content creation processes.
9. Monitor and analyze the performance of marketing campaigns and content initiatives
10. Take overall responsibility for brand and company communication across various mediums and channels ensuring consistent messaging and brand voice.

Profile: Technical Content Writer

Experience : 3 to 6 years (IT Industry Experience Only)

Location: Ahmedabad

We are looking to hire a driven Technical content writer to develop and execute content strategies that drive traffic and generate leads for Sigma Solve Ltd (sigmasolve.com). The content strategist's responsibilities include determining which formats best communicate various types of content, identifying ways to increase brand awareness, and conducting keyword research. You should also be able to analyze user engagement metrics to determine whether the content is well-received or not.

To be successful as a Technical content writer, you should be able to collaborate with the marketing team to develop innovative ideas. Ultimately, an outstanding content strategist should demonstrate exceptional content presentation skills and be able to work well under pressure.

Technical Content Writer Responsibilities:

• Should be a literal thinker and a storyteller, have good experience on understanding brand voice, tone, and monitoring activity.
• Develop content strategies for digital marketing channels.
• Develop content marketing and distribution strategies.
• Developing clear and engaging content that is consistent with the company's brand image and addresses both business goals and consumer needs.
• Performing content audits to assess how well existing content is performing.
• Analyzing content marketing data to identify trends and anticipate consumer needs.
• Creating, adjusting, and managing the editorial calendar.
• Generate high-quality content for our corporate website, based on IT selling services [Digital transformation, AI, Data Analytics, Machine learning].
• Understand our business, strategy, and SaaS / product offerings.
• Experience in In-bound lead generation through content marketing.
• Ideating & deriving 360- strategies along with the subject matter expert team.
• Optimize existing content for inbound marketing activities.
• Co-ordinate with cross functional department to collect requirements and execute task to meet the deadline.
• Research industry-related topics (combining online sources, interviews, whitepaper, webinars etc.).
• Edit content for grammar, accuracy, clarity, readability, and consistency.
• Proofread and edit blog posts before it goes live.
• Coordinate with the marketing team to define, plan and run demand generation campaigns.
• Conduct simple keyword research and use SEO guidelines to increase web traffic.
• Identify business needs and recommend new topics based on competitor research.
• Contribute to a positive, healthy, fun, and driven culture.
• Must have written inbound and outbound marketing content [landing page, emailers, infographics, webinar, PPT, whitepaper, case study, use cases etc.]
• Should have knowledge of Tools like SEMRUSH, how to find trending topics for monthly content request.

Qualification:

• 5+ years’ experience as a content strategist/marketer
• Bachelor's degree in marketing, communications, advertising, journalism, or related field
• Proven content strategy and project management experience
• Sound knowledge of content management systems, keyword research tools, social media platforms, search engine optimization (SEO), and search engine marketing (SEM).
• Exceptional marketing and collaborative skills
• Deep understanding of technology such as IoT, AI, Data science and emerging technologies
• Proven record of delivering requested content on time without compromising writing quality
• Organized and should be able to handle team 
• Outstanding written and verbal communication skills
• Should be familiar with simple graphic design tools (Canva, etc.)
• Must have proof reading skill of written piece of content 
• Must be following AP style guide and guide team to follow best practices and approach of content marketing
• Self-motivated and should work under pressure situation 

About Sigma Solve Ltd:

Sigma Solve Inc stands at the forefront of AI and digital transformation companies, swiftly advancing in the competitive landscape of America. With a strong presence in the USA, Australia, and India, we embrace the mission of reinventing businesses through innovative solutions and harnessing the power of human creativity and technology.

At Sigma Solve, our commitment lies in delivering best-of-breed AI solutions for various digital applications, coupled with comprehensive data services, eCommerce expertise, enterprise mobility solutions, and digital transformation services for enterprises of all sizes. Drawing from over a decade of experience, catering to start-ups to Fortune 500 companies, we have honed our proficiency in providing strategic guidance, innovative design, robust engineering solutions, and cutting-edge research and development services.

Our guiding philosophy revolves around assisting our clients in staying ahead of the curve amidst the fast-paced world, ensuring their growth and success by embracing forward-looking technologies and services. 

Digital Solutions and Specializations: 

1. Consulting Services: Expert guidance for custom strategies and business growth. 
2. Artificial Intelligence: AI-driven solutions for operational efficiency and enhanced experiences. 
3. Digital Solutions: Empowering businesses with diverse digital tools, including eCommerce, CRM integration, Intranet Portals, CMS and mobility applications. 
4. Data Analytics & Intelligence: Unleashing the power of data for informed decisions and sustainable growth.
5. Our other service offerings: 

• Custom Software Development 
• UI / UX Design & Development 
• Digital Marketing & Automation 
• Opensource services 
• DevOps: CI, CD

#technical content writer # content writing # itservicecompany

# contentwriterjob #ahmedabaditjobs #hiring alert

Requirements:
-Experience in Technical Writing is Must.

- Writing, editing and proofreading website content.

- Write Articles, Blogs, Social media,  Forum and other SEO best practices.

- Develop content to support SEO strategies to drive traffic to the site and improve website Ranking.

- Understanding of Web publishing requirements.

- Experience in creating content for the web and growing a social audience.

- Editorial mindset with an ability to predict audience preferences.

- Expertise in social media platforms.

- Collaborate with multiple teams to develop compelling content plans.

- Ability to deliver high-quality documentation paying attention to details.  

- Basic Knowledge of technical terminologies.

- Excellent communication skills in English both written and spoken (American English).

Content Marketing Manager – Job Description

About DataWeave

Powered by AI, DataWeave provides Competitive Intelligence as a Service to retailers and consumer brands by aggregating and analyzing data from the Web at massive scale.

While retailers use DataWeave’s Retail Intelligence product to make smarter pricing, assortment, and promotion decisions to drive profitable growth, consumer brands use DataWeave’s Brand Analytics product to govern their online brand presence, optimize their Share of Voice, and drive improved e-commerce shelf velocity.

DataWeave’s Counterfeit Products Detection Solution was awarded as one of the “Best 50 Innovative Applications of Artificial Intelligence” by NASSCOM in 2018. Also, our competitive intelligence platform won the NASSCOM Emerge 50 Award in 2016.

Some of the world’s largest and most popular retailers and brands have consistently trusted DataWeave, including the likes of Overstock, Metro Cash & Carry, OfferUp, Adidas, Dorel, and Netgear.

Marketing @DataWeave

The marketing team at DataWeave wakes up to take unique challenges head on in an industry ecosystem that’s only now beginning to consolidate and mature globally. This affords marketeers the opportunity to mould the story of a rapidly growing company like DataWeave as well as the space it operates in.

We serve markets around the world, including Unites States, Europe, India, the Middle East, and South East Asia. We target a variety of industry verticals, including retail, e-commerce, consumer brand manufacturing, and investment firms. As a result, marketing at DataWeave is a rich learning experience and a crash course in engaging multiple audiences across the breadth and depth of organization levels using relevant content across diverse communication channels.    

Join the team today!

Job Summary

At DataWeave, we are seeking to hire an experienced content marketing manager who can develop and disseminate engaging and high-quality content across diverse media that speaks to a variety of personas in the retail and consumer brand industries. The selected candidate will work with the marketing team and liaise closely with several internal stakeholders at DataWeave to conceptualize and execute on marketing-oriented content on an ongoing basis. 

Responsibilities:

• Devise the content marketing plan for DataWeave and own the entire content value chain – the roadmap, ideation, writing, and dissemination. Define the success metrics.
• Write consistently on a wide variety of topics relevant to retailers and consumer brands that are looking to compete profitably in the online world. Generate content for a variety of platforms, such as blogs, website, articles, press releases, case studies, industry reports, guides, white papers, videos, and other emerging formats. Collaborate with internal stakeholders to source information on a consistent basis.
• Create persona-oriented content for marketing collaterals, brochures, presentations, scripts, at-a-glance docs, etc. that can be used by internal sales teams to have more engaged conversations with prospects.
• Understand and translate the benefits of DataWeave’s product suite, which includes proprietary AI/ML, deep learning, and data science technologies, to a business-focused audience.
• Utilize internal domain expertise and perform secondary research to gather useful information and create content that is innovative and original.
• Brainstorm and collaborate with the product, marketing, and data science teams for new ideas and concepts.
• Conduct rigorous quality checks on every piece of content produced.
• Ensure all-around consistency in the style, fonts, and images used, as well as the overall tone of the content.

Requirements:

• 4-8 years’ proven experience as a content writer, media expert, technology journalist, research analyst, or writing for an agency, especially for a B2B audience.
• Exceptional verbal and written communication skills with the ability to produce diverse types of content around the same subject matter, based on the communication medium.
• Any experience writing in the areas of retail, e-commerce, data analytics, or artificial intelligence would be an advantage.
• Bachelor’s degree or higher in journalism, media communications, engineering, or equivalent fields
• Creative thinker with the ability to transform technical and digital information and processes into compelling stories.
• Comfortable working under aggressive timelines. Ability to multitask, prioritize, and manage time efficiently.
• Self-motivated and self-directed in a fast-paced work environment
• Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google Docs
• Content Portfolio will be required