Content Writer

Job Description:

Responsibilities:

Develop, write, and edit high-quality content including blog posts, articles, social media updates, email campaigns, landing pages, and marketing materials.

Create persuasive and compelling copy that aligns with our brand voice and drives engagement and conversions.

Conduct thorough research to ensure accuracy and relevance of content.

Collaborate with the marketing team to plan and implement content strategies that meet business objectives.

Optimize content for SEO to improve organic search rankings and drive traffic.

Analyze content performance and adjust strategies as needed to achieve goals.

Stay up-to-date with industry trends and best practices in content marketing and copywriting.

Assist in creating and maintaining an editorial calendar to ensure timely delivery of content.

Qualifications:

Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.

Should have 2-5 yrs of proven experience in content marketing, copywriting, and content creation.

Exceptional writing, editing, and proofreading skills with a keen eye for detail.

Strong understanding of SEO principles and content optimization techniques.

Ability to create content that resonates with various audiences and drives engagement.

Excellent research skills and the ability to translate complex topics into clear, concise, and engaging content.

Proficiency in using content management systems (CMS) and marketing tools.

Strong project management skills and the ability to manage multiple projects simultaneously.

Creative thinking and problem-solving skills.

Ability to work independently and as part of a team in a fast-paced environment.

Preferred Qualifications:

Experience in the Life Sciences or Pharmaceutical industry.

Knowledge of AI and its applications in training and development.

Familiarity with analytics tools to measure content performance.

What We Offer:

Competitive salary and benefits package.

Opportunity to work with a dynamic and innovative team.

Professional development and growth opportunities.

🚀 Job Opportunity: Sales & Operations Executive 📢

We are looking for a proactive Sales & Operations Executive to drive business growth through sales, vendor management, inventory control, event coordination, and school partnerships. If you have strong negotiation skills, sales expertise, and experience handling tenders and logistics.💼

🔹 Key Responsibilities:

🔸 Sales & Business Development:

• Identify & engage potential clients (schools & educational institutions) 🎯
• Develop and implement sales strategies to boost revenue 📈
• Maintain strong client relationships & ensure repeat business 🤝
• Follow up on leads & close deals 💰
• Perform cold calling to generate leads 📞

🔸 Vendor & Procurement Management:

• Source, negotiate, and manage vendors for book printing & procurement 📚
• Ensure cost-effective purchasing with quality & timely delivery⏳✅

🔸 Event & Fair Sales Management:

• Plan & execute book fairs, exhibitions, and educational events 🎪
• Oversee stall setup, visitor engagement, and sales operations🏷️
• Manage event logistics & promotional materials 📦

🔸 School & Field Sales Visits:

• Conduct school visits to build partnerships & promote offerings 🏫
• Present & demonstrate Bynaric Systems' products to educators 👩‍🏫

🔸 Inventory & Logistics Coordination:

• Maintain accurate inventory records 📊
• Coordinate logistics for timely deliveries 🚚

📊 Key Performance Indicators (KPIs):

✅ Sales Growth: Achieve revenue targets

✅ Client Acquisition: Increase school partnerships

✅ Event Success: Sales impact from fairs & exhibitions

✅ Tender Wins: Secure contracts

✅ Inventory Accuracy: Efficient stock management

✅ Customer Satisfaction: Positive client feedback

✅ Operational Efficiency: Timely execution of tasks

✨ Key Competencies Required:

✔️ Strong sales & negotiation skills

✔️ Excellent communication & relationship-building abilities

✔️ Event planning expertise

✔️ Inventory & logistics management knowledge

✔️ Understanding of tendering processes

✔️ Problem-solving mindset & adaptability for fieldwork

🌐 Company Websites:

Bynaric Systems: www.bynaric.com

SapienKid: www.sapienkid.com

📩 How to Apply:

Interested candidates can apply by sending their updated resumes to hr@bynaric(dot)in with the subject line: Sales & Operations Executive

Join us & be part of an exciting journey! 🌟

1. Develop and execute a comprehensive marketing strategy that includes brand positioning, product positioning, and go-to-market plans.
2. Increase brand awareness and drive demand for our products through a variety of channels, including digital marketing, social media and events.
3. Collaborate with the product and sales teams to develop and execute campaigns that drive conversion and generate leads
4. Analyze market trends and customer data to inform marketing decisions and optimize performance
5. Work closely with the senior leaders to align marketing efforts with overall company goals and objectives.
6. Collaborate with internal teams to create landing pages and optimize user experience.
7. Utilize strong analytical ability to evaluate end to end customer experience across multiple channels and customer touch points
8. Strong analytical skills and data-driven thinking.
9. Coordinating for website development
10. Coordinating for E-newsletters design
11. Providing inputs and ideas into marketing enterprises and subsequently promote them and monitor response

1) Writing blogs, articles and press releases by co-ordinating directly with the Technical/SEO team.

2) Writing / Proof-reading corporate website content for US and UK based clients.

3) Preparing documentation, user manual and technical documentation for several IT projects related to Magento,WordPress,WooCommerce,Shopify etc.

4) Preparing Content for Social Media Promotion.

• Writing clear and error-free content for a website that reflects the company’s voice
• Meeting with clients to understand their message, brand voice and target audience
• Proposing copy concepts in an engaging way for clients and carrying out projects once they are approved
• Interpreting creative direction and technical information and turning them into persuasive copy concepts
• Collaborating with PR and marketing departments to brainstorm and develop a variety of marketing materials
• Working with clients to edit and modify the copy to meet their content expectations

• Bachelor’s degree or equivalent experience in communication or marketing
• Experience producing copy for print and digital media channels
• Proven success in producing copy for advertising or marketing campaigns
• Exceptional skill in social media writing, including use of hashtags and relevant acronyms
• Proficiency with common office software
• Experience with SEO concepts and social media marketing
• Creativity, adaptability and the ability to work collaboratively with a team
• 2-3 years of experience in creative copywriting. 

Location: Mumbai

Location- Gurgaon

Mode of Work- Office

Interview Mode- Online

Experience- 2 to 4 years

Content Writer 

As a Content Creator, you’ll be working with teams across the company to create valuable content to educate our customers and wow our prospects. Your primary role will be to enrich our websites and mobile app with engaging blog posts, guides, and actionable marketing copy. 

Your responsibilities include

• conduct thorough research on industry-related topics 

• generate ideas for new content composition Write engaging content and ensure that it adheres to SEO standards

• proofread the articles before publication 

You should possess excellent writing skills and have an eye for detail. You should develop content that attracts the target audience.

Roles and responsibilities

• Create content pieces that appeal to our audiences, attract customers and boost our brand awareness.
• Produce content marketing campaigns to drive leads and subscribers
• Utilize SEO best practices to generate traffic to our website
• Develop different content types, including email, social media posts, blogs, and white papers on a regular basis.
• Oversee our website, promote our blog and pitch articles to third-party platforms effectively.
• Work together with different departments to create innovative content ideas.
• Prepare well-organized drafts utilizing Content Management Systems (e.g. WordPress, Weebly, Joomla, etc).
• Assure all-around consistency for textual styles, pictures, fonts and tones in the content.
• Research industry-related topics by combining web sources, interviews and studies.

Requirements

• Bachelor’s degree in English, Journalism, Marketing or related field {Master's degree, a plus}
• At least 1 year of work experience as a Content Writer
• Experience with Content Management Systems (e.g. WordPress, Weebly, Joomla, etc) and marketing tools, MS Office or Google Suite
• Excellent understanding of digital marketing strategies including SEO, email marketing and web analytics.
• Outstanding writing and editing skills in English for a B2B as well as B2C audience.
• Ability to handle tight deadlines.
• Excellent interpersonal skills.
• Strong communication skills.
• Ability to work independently.
• Willingness to multitask and take new initiatives
  
  About US
  
  Sunstone Education
  Sunstone is revolutionizing Indian higher education ecosystem. Founded in 2019, company’s vision is to bring accountability in the Indian higher education ecosystem and provide world class education to every individual and create industry ready professionals, aligned with dynamically changing industry needs.
  
  
  Sunstone Education offers both online and offline courses (operating in an asset-light model). Sunstone is disrupting India's higher education space by offering Pay after Placement where fee is charged only after a student gets placed in a well-paying job. Sunstone conducts both long term MBA/PGDM in partnership with various universities across India and short-term online programs in various discipline including Analytics, Digital Marketing, Logistics and Supply Chain, Banking & Financial services, Sales management among others.Sunstone takes complete accountability of a student’s career and delivers industry integrated education leveraging modern technology with a focus on developing job-ready professionals. It has established a 100% placement record to date and has 500+ recruiters hiring from Sunstone.
  
  To know more about us: http://www.sunstone.edu.in/" target="_blank">www.sunstone.edu.in
  
  

About:

Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life. 

Role:

Creative Content Writer - B2B/B2C

Description:

Our clients have stories that need telling, we’re looking for storytellers who weave the right narrative for them. Are you comfortable telling stories of social impact, societal change, industrial evolution, and technological innovation? Are you well-versed with corporate communication, writing content for B2B marketing and sales, and enterprise content marketing? Have you worked on a large variety of content types - emails, brochures, flyers, social media content, website copy, sales presentations, webinar decks, articles, and whitepapers? Then you might be a good fit for this job.

Competencies:

• Ability to work on multiple projects simultaneously, effectively juggle diverse writing demands, and deliver on-time
• High retention capacity and the ability to understand client briefs to create effective content strategies.
• An unerring eye for detail and a knack for creativity. 

Skills:

• Ability to interpret data to make recommendations for optimizing online content marketing.
• Unique, engaging, and varied writing styles with good proofreading and research skills.
• Knowledge of keywords, meta tags, SEO, and basic writing terminologies.

Experience:

• Understands marketing KPIs and ROI generated from content marketing programs, including an understanding of how content sources influence audience acquisition pipelines.
• Experienced in writing blogs, product portfolios, reports, web content, brochures, and other marketing collateral for B2B/B2C clients.
• Has a solid foundation in SEO, content strategy, analytics, copywriting, and copy editing.

Location and Type: 

Remote, Full-time

Evaluation:

Portfolios will be checked for expertise in both B2B and B2C domains. Please share only samples of work done by yourself for actual clients. Share only creative work done for an actual company, strictly no SEO blogs or personal blogs. . Shortlisting will be followed by a video interview.