Content Writer

Your responsibilities: 

• Efficiently managing the client's portfolio and ensuring excellent customer service through the accurate and timely delivery of service and campaigns to the client as per the requirement.
• Build digital marketing roadmap & proposals for clients which include social media, influencer, PR & performance marketing campaigns.
• Participating in and Leading brainstorms for New business opportunities 
• Total client satisfaction, and for ensuring that regular reviews are conducted with the client
• Maintaining high levels of engagement for all your clients through the team.
• Should be able to establish trust with both external and internal stakeholders and be the primary point of contact for all the matters concerning the client.
• Support senior management on crisis management issues, if required
• Stay current on social media channels, trends and analytical tools
• Incorporate digital and social strategies into Integrated Communications programs to support client objectives and work with digital innovations group to develop and execute digital strategies 
• Manage and train the rest of the team 
• Measure ROI and KPIs
• Prepare and manage the digital marketing budget for clients
• Motivate digital marketing team to achieve goals 
• Collaborate and coordinate with internal functional teams to create marketing/ campaign plans
• Monitor competition and provide suggestions for improvement
• Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
• Map out how digital assets will be optimized for business results
• Adhere to processes and systems
• Present to Senior Management

Skill sets/Experience we require:

• Minimum 5-8 years of experience in Digital Marketing
• Good knowledge of all different digital marketing channels
• A self-starting attitude and an open outlook
• Resilience under pressure and against deadlines
• Critical thinker and problem-solving skills 
• Good time-management skills
• Well versed with MS Office
• Excellent written and verbal communication skills
• Strong presentation skills
• Strong analytical and project management skills
• Team player; Skills in managing people, projects and resources
• Agency experience is mandatory

Pedigree: 

•     Bachelors’ degree in Advertising, Marketing, Communication Science or equivalent 

Experience:2+ Years

We are seeking a dynamic and experienced Digital Marketing Executive to join our team. The ideal candidate should possess a proven track record of acquiring leads through various digital channels, including Facebook, LinkedIn, YouTube, and Google. Additionally, the candidate should have expertise in promoting Business Software products such as ERP, CRM, Mobile Apps, BI Tools, etc. through targeted marketing strategies.

Roles & Responsibilities:

Lead Generation: Develop and execute digital marketing campaigns to generate high-quality leads through Facebook, LinkedIn, Google, and other relevant platforms.

Business Software Promotion: Plan and implement result-driven marketing strategies to promote our range of Business Software products to a targeted audience.

Social Media Management: Manage and create engaging content for our social media platforms to enhance brand presence and drive user engagement.Paid Advertising: Optimize paid advertising campaigns to maximize lead generation and brand awareness.

Email Marketing: Utilize Mailchimp and other email marketing tools to design and execute effective email campaigns to nurture leads and engage existing customers.

Brand Campaigns: Conceptualize and execute brand campaigns on social media and other channels to enhance brand visibility and recognition.

Analytics and Reporting: Monitor and analyze the performance of digital marketing campaigns using various analytical tools and provide insights for continuous improvement.

SEO and Content Marketing: Collaborate with the content team to optimize website content for SEO and strategize content marketing initiatives.

Market Research: Stay up-to-date with industry trends, competitor activities, and customer preferences to refine marketing strategies.

Requirements:

Proven Experience: Minimum of 2 years of successful experience in digital marketing with a focus on lead generation and brand promotion.

Software Marketing: Strong knowledge and experience in promoting Business Software products such as Odoo, ERP, CRM, Mobile Apps, BI Tools, etc.Social Media Expertise: Proficiency in managing and conducting brand campaigns across various social media platforms.

Lead Generation: Demonstrated ability to generate quality leads through Facebook, LinkedIn, Google, Youtube and other digital channels.

Email Marketing: Experience in executing effective email marketing campaigns using Mailchimp or similar tools.

Analytical Skills: Proficient in analyzing campaign performance data and translating it into actionable insights.

Creativity and Innovation: A creative mindset with the ability to develop unique marketing strategies.

Excellent Communication: Strong written and verbal communication skills to create compelling content and interact with the target audience.

Preferred Qualification:

Bachelor's Degree in Marketing

Bachelor's Degree in Business or Business Administration

Bachelor's Degree in Communication

Bachelor's Degree in Digital Media

Bachelor's Degree in Information Technology or Computer Science

Bachelor's Degree in Public Relations or Journalism

Bachelor's Degree in Graphic Design or Multimedia Arts

Bachelor's Degree in E-commerce or Digital Business

About Rippling

Rippling is the first way for businesses to manage all of their HR & IT—payroll, benefits, computers, apps, and more—in one unified workforce platform.

By connecting every business system to one source of truth for employee data, businesses can automate all of the manual work they normally need to do to make employee changes. Take onboarding, for example. With Rippling, you can just click a button and set up a new employees’ payroll, health insurance, work computer, and third-party apps—like Slack, Zoom, and Office 365—all within 90 seconds.

Based in San Francisco, CA, Rippling has raised $1.2B from the world's top investors—including Kleiner Perkins, Founders Fund, Sequoia, Bedrock, and Greenoaks—and was named one of America's best startup employers by Forbes (#12 out of 500).

About the role

We are building a world-class Support team - committed to helping customers realize the full potential of Rippling. Team members focus on getting our customers back on course when challenges arise and contribute to internal discussions around product enhancements. 

If you are the type of person to look at a flight of 10,000 stairs, pause, get a bit excited, and then seize the moment - you have what it takes!

What you will do

• Take charge of payroll issues for customers from start to finish - while working in a dynamic and fast-paced environment
• Leverage chat, email, and video conferencing functionality to help our customers optimize Rippling to administer payroll processing, quarterly/yearly taxation & filings, and banking & payments inquiries 
• De-escalate and resolve issues by leveraging platform and industry expertise 
• Work well under time constraints and meet schedules; at times with unexpected deadlines, to ensure client’s payroll needs are met
• Build mental muscle and become a product expert - you'll be a go-to resource for both customers and coworkers 
• Interact with cross-functional teams to identify areas where we can better serve our customer base through automation or added features

What you will need

• Bachelor's degree or equivalent work experience
• Ability to work 6:30 PM IST, 5:30 AM IST
• Demonstrated experience problem-solving with attention to detail
• Organizational skills and experience improving processes
• Written and verbal communication skills
• Flexibility with changing job duties and responsibilities
• Time management skills and ability to prioritize
• Nice to have (not required): Bilingual in French-English

•   10+ years of work experience in IT with 5+ years in software development or application architecture and 3+ years in solutions architecture

•   Thorough understanding of cloud native architectures, microservice architecture design patterns, containers, container orchestration, DevOps practices and security

•   Professional experience in software engineering and architecture design

•   Proven experience developing well architected AWS cloud infrastructure and solutions

•   Experience in providing technical leadership and mentoring

•   In-depth understanding of current security best practices

•   Understand business analysis techniques and processes

•   3+ years of programming experience with JavaScript and/or TypeScript

•   Strong understanding of object-oriented programming