Content Strategist

B2B Social Commerce Platform

Content Strategist

Content Strategist at B2B Social Commerce Platform · Delhi, Gurugram, Noida · 3 - 4 years · ₹6L - ₹7.5L / yr · Posted 16 Apr 2021

Content Strategist

at B2B Social Commerce Platform

Agency job

via Unnati

3 - 4 yrs

₹6L - ₹7.5L / yr

Delhi, Gurugram, Noida

Skills

Content Strategy

Content Writing

Strategist

Brainstorming

Creative Writing

Branding

consumer insights

content design

We are looking for people who are energetic, curious, empathetic and eager to grow every single day. Work with India's next B2B unicorn, read on to know more.

Our client is a disruptive platform that enables their Business partners to sell top consumer brands at the best wholesale prices across urban, semi-urban and rural India. The partners sell FMCG, personal care and packaged food products to Kirana stores, creating a meaningful micro-business and an impactful earning potential for themselves and their partners. They have innovative payment and credit provisions along with local language stronghold helping in making its units extremely profitable.

The founders and leadership teams are Harvard and IIT Alumni, with experience from companies like Walmart, Swiggy, Future Group and others. Funded by the most well-known VCs the company has experienced 45 times growth within 6 months of its existence.

As a Content Strategist, you will be responsible for understanding the company’s content requirements and devising specific content pieces in conjunction with the design team through structured content ideas and copy.

The content strategist will act as the core copywriter in all the content development activities and will visualise and provide content for all the marketing collaterals that are required by the company.

What you will do:

Understanding the company’s requirements in terms of content/ creative inputs and timelines.
Understanding of customer insights and data that translates into creative communication
Developing content from the marketing brief along with studio team, visualising and brainstorming, breaking it down to easy paths which go as an input to design team to design the required creative communication
Providing copy as required for the respective creative
Ensuring that the design team is adequately resourced
Being the single point of contact for the content/ copy communication
Understanding Briefs and coming up with Ideas on the brief
Ensuring all design communication goes out from the studio should be thoroughly checked and proofread.

What you need to have:

Excellent overall writing skills in a number of different styles/ tones
Impeccable spelling and grammar, Good at writing skills
A deep understanding of consumers and what motivates
Great research, organizational, and learning skills
Should be comfortable working with team members in a highly interactive environment.
You will be a problem solver and must demonstrate a solid background in managing and understanding creative development
Should be able to define its content as per the vision, goals & strategy of the company as well as be able to work as part of a growing team to derive innovative content

We are looking for people who are energetic, curious, empathetic and eager to grow every single day. Work with India's next B2B unicorn, read on to know more.

What you will do:

Understanding the company’s requirements in terms of content/ creative inputs and timelines.
Understanding of customer insights and data that translates into creative communication
Developing content from the marketing brief along with studio team, visualising and brainstorming, breaking it down to easy paths which go as an input to design team to design the required creative communication
Providing copy as required for the respective creative
Ensuring that the design team is adequately resourced
Being the single point of contact for the content/ copy communication
Understanding Briefs and coming up with Ideas on the brief
Ensuring all design communication goes out from the studio should be thoroughly checked and proofread.

What you need to have:

Excellent overall writing skills in a number of different styles/ tones
Impeccable spelling and grammar, Good at writing skills
A deep understanding of consumers and what motivates
Great research, organizational, and learning skills
Should be comfortable working with team members in a highly interactive environment.
You will be a problem solver and must demonstrate a solid background in managing and understanding creative development
Should be able to define its content as per the vision, goals & strategy of the company as well as be able to work as part of a growing team to derive innovative content

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