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Content Strategist
B2B Social Commerce Platform
Content Strategist
Unnati's logo

Content Strategist

at B2B Social Commerce Platform

Agency job
via Unnati
3 - 4 yrs
₹6L - ₹7.5L / yr
Delhi, Gurugram, Noida
Skills
Content Strategy
Content Writing
Strategist
Brainstorming
Creative Writing
Branding
consumer insights
content design
We are looking for people who are energetic, curious, empathetic and eager to grow every single day. Work with India's next B2B unicorn, read on to know more.
 
Our client is a disruptive platform that enables their Business partners to sell top consumer brands at the best wholesale prices across urban, semi-urban and rural India. The partners sell FMCG, personal care and packaged food products to Kirana stores, creating a meaningful micro-business and an impactful earning potential for themselves and their partners. They have innovative payment and credit provisions along with local language stronghold helping in making its units extremely profitable.
 
The founders and leadership teams are Harvard and IIT Alumni, with experience from companies like Walmart, Swiggy, Future Group and others. Funded by the most well-known VCs the company has experienced 45 times growth within 6 months of its existence.
 
As a Content Strategist, you will be responsible for understanding the company’s content requirements and devising specific content pieces in conjunction with the design team through structured content ideas and copy.
 
The content strategist will act as the core copywriter in all the content development activities and will visualise and provide content for all the marketing collaterals that are required by the company.
 
What you will do:
  • Understanding the company’s requirements in terms of content/ creative inputs and timelines.
  • Understanding of customer insights and data that translates into creative communication
  • Developing content from the marketing brief along with studio team, visualising and brainstorming, breaking it down to easy paths which go as an input to design team to design the required creative communication
  • Providing copy as required for the respective creative
  • Ensuring that the design team is adequately resourced
  • Being the single point of contact for the content/ copy communication
  • Understanding Briefs and coming up with Ideas on the brief
  • Ensuring all design communication goes out from the studio should be thoroughly checked and proofread.


What you need to have:
  • Excellent overall writing skills in a number of different styles/ tones
  • Impeccable spelling and grammar, Good at writing skills
  • A deep understanding of consumers and what motivates
  • Great research, organizational, and learning skills
  • Should be comfortable working with team members in a highly interactive environment. 
  • You will be a problem solver and must demonstrate a solid background in managing and understanding creative development
  • Should be able to define its content as per the vision, goals & strategy of the company as well as be able to work as part of a growing team to derive innovative content
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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