Computer Vision | SLAM

Job Description: Marketing Specialist

Position: Marketing Specialist

Company: WINIT

Location: Hyderabad

Department: Marketing

Overview:

We are looking for a talented and results-driven Marketing Specialist to join our dynamic team. The ideal candidate will be a creative thinker with a deep understanding of digital marketing channels and strategies, with the ability to execute and analyze campaigns for various platforms.

Key Responsibilities:

• Social Media Management & Strategy:
• Manage and update the company’s LinkedIn and other social media handles (Facebook, Instagram, Twitter, etc.) to build a strong online presence.
• Develop and execute social media strategies that increase engagement, followers, and brand awareness.
• Track and analyze performance metrics on social platforms, optimizing content and posting strategies to boost reach and interaction.
• Brochure & Content Creation:
• Design and create visually appealing and informative brochures, flyers, and other marketing materials for digital and print purposes.
• Work collaboratively with the creative team to ensure consistent branding and messaging across all marketing collateral.
• Create engaging content (blogs, articles, graphics, videos) that aligns with company goals and target audience needs.
• Website Optimization and Updation:
• Regularly update and maintain the company website, ensuring all content is fresh, relevant, and optimized for SEO.
• Analyze website performance, troubleshoot issues, and suggest improvements to enhance user experience and increase conversion rates.
• Ensure the website is mobile-optimized and aligned with current trends in design and user behavior.
• SEO Management:
• Perform on-page and off-page SEO to increase website visibility and ranking in search engines.
• Conduct keyword research and implement SEO strategies for content, ensuring maximum exposure and organic reach.
• Track, analyze, and report on SEO performance metrics to identify areas for improvement.
• Social Media Growth (LinkedIn):
• Focus on growing and increasing the number of followers and engagement on the company's LinkedIn page.
• Regularly update the LinkedIn profile with relevant company news, case studies, and posts to establish thought leadership in the industry.
• Paid Campaigns & Advertising:
• Plan, create, and manage paid digital campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.).
• Continuously optimize campaigns based on performance data to maximize ROI and achieve marketing objectives.
• Email Marketing:
• Design and send email newsletters and marketing campaigns to clients, prospects, and partners.
• Manage subscriber lists, analyze open and click-through rates, and fine-tune email marketing strategies.
• Analytics & Reporting:
• Regularly monitor and report on the performance of digital marketing efforts (website traffic, social media engagement, ad campaigns, etc.).
• Use insights to recommend improvements and optimize future campaigns.
• Collaboration & Communication:
• Work closely with other departments, including sales and product teams, to ensure that digital marketing strategies align with company objectives.
• Stay up-to-date with industry trends and best practices to continuously bring new ideas to the table.

Qualifications and Skills:

• Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
• 2-3 years of experience in digital marketing, with a strong emphasis on social media management, SEO, and content creation.
• Expertise in using social media platforms (especially LinkedIn), social media management tools, and content creation software.
• Proficiency in SEO best practices and analytics tools (Google Analytics, SEMrush, Ahrefs, etc.).
• Experience with website CMS (WordPress, Shopify, etc.) and basic HTML knowledge is a plus.
• Strong design skills with experience in tools such as Adobe Creative Suite (Photoshop, Illustrator) or Canva for creating marketing collateral.
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.
• Excellent written and verbal communication skills.

Preferred Skills:

• Experience with Google Ads, LinkedIn Ads, and Facebook Ads.
• Strong understanding of content marketing strategies.
• Analytical mindset with the ability to interpret data and drive actionable insights.
• Creative thinker with a keen eye for detail and design.

About our company:

We are an mSFA technology company that has evolved from the industry expertise we have gained over 25+ years. With over 600 success stories in mobility, digitization, and consultation, we are today the leaders in mSFA, with over 75+ Enterprises trusting WINIT mSFA across the globe.

Our state-of-the-art support center provides 24x7 support to our customers worldwide. We continuously strive to help organizations improve their efficiency, effectiveness, market cap, brand recognition, distribution and logistics, regulatory and planogram compliance, and many more through our cutting-edge WINIT mSFA application.

We are committed to enabling our customers to be autonomous with our continuous R&D and improvement in WINIT mSFA. Our application provides customers with machine learning capability so that they can innovate, attain sustainable growth, and become more resilient.

At WINIT, we value diversity, personal and professional growth, and celebrate our global team of passionate individuals who are continuously innovating our technology to help companies tackle real-world problems head-on.

Responsibilities:-

• Extensive hands-on experience with frontend technology React Native.
• Build dynamic and reusable components using React Native
• Implement state management for better app performance.
• Use modern JavaScript features for efficient and maintainable code.
• Improve page load times with lazy loading, code splitting, and caching, while ensuring code quality through unit and integration testing.

Requirements:-

• 3-5 years of experience in frontend development working in a fintech industry, with a focus on highly scalable systems.
• Excellent leadership and communication skills, with experience managing teams of engineers and coordinating cross-functional efforts.
• Ability to solve complex problems under pressure, with a focus on delivering innovative solutions.
• Strong decision-making ability in fast-paced, dynamic environments.
• Self-motivated, proactive, and able to work independently while also collaborating in a team.

Hope this mail finds You and your family safe!

To introduce ,I am Sujatha representing the - Talent acquisition team at TRICON INFOTECH PVT LTD..

We are looking at great minds like you to join us and we are keen on discussing with you about our current opportunities that will give you a chance to work with top-notch entrepreneurs, to build one of the premier product engineering brands.

I am sure we would have more to talk once we fix a time for another round of conversation to explore the opportunities with TRICON INFOTECH .

We have excellent openings for Ruby on Rails professionals with 3+ Years of experience in the below Skill Set.

Would appreciate if you could send me your brief write up and updated profile which would help us understand you better.

Job Location : Bangalore

Skills & Experience:

• 3 to 10 Years of experience in Ruby on Rails
• Knowledge on Active Admin
• worked on various third-party integrations.
• Knowledge on AWS/Azure would be a plus
• Hands on AngularJs/ReactJs/NodeJS with AWS Exposure is a Plus.
• Writing testable object-oriented software using best development practices
• Agile methodologies and practices (including Scrum, Kanban, Extreme Programming)
• Test Driven Development or Behaviour Driven Development
• Writing Clean Code & decoupled modules using the power of Design Patterns
• Pair Programming
• Experienced in designing scalable solutions, writing efficient code, optimizing performance and debugging issues
• Good communication skills with the ability to present complex technical information in a clear and concise manner to technical teams

If interested, please share your profile with the below details:

Total Experience     :

Experience in RoR   :

Experience in ReactJS:

Current CTC             :

Expected CTC          :

Notice Period          :

Current Location     :

Willing to relocate to B’lore post pandemic :

Current Company    :

Reason for Job Change:

About Tricon Infotech

Tricon is a rapidly growing technology solution company which committed to be with its customers throughout their Journey to be future ready. Tricon has been delighting its customers for the past 20 years making many strides, winning customers’ hearts. We believe that it is possible to deliver clean, clutter-free & simple product solutions for various complex domains via technology & intelligent product design/experience.

Do visit http://www.triconinfotech.com">www.triconinfotech.com or more information on what we do...and how we are different from other companies.

Tricon has revolutionized the education, learning / publishing domain by obsessing over user experience & data/analytics-driven approach to building solutions.

Why should YOU be working here?

• Cutting-edge technology & product experience
• Smart, nice, peppy, helpful people around
• Fast-paced decision-making environment & release cycles
• Ownership & autonomy of area
• Analytics-driven decision-making culture
• Awesome leadership with solid personalities
• Ability to contribute ideas & watch them come to life
• Problem-solving environment
• All teams are obsessed about the customer
• Love, live and breathe AGILE!

Thanks & Regards,

Sujatha

Disclaimer: This e-mail is bound by the terms and conditions described at http://www.triconinfotech.com/mail-disclaimer/">http://www.triconinfotech.com/mail-disclaimer/

• Expert software implementation and automated testing
• Promoting development standards, code reviews, mentoring, knowledge sharing
• Improving our Agile methodology maturity
• Product and feature design, scrum story writing
• Build, release, and deployment automation
• Product support & troubleshooting

Who we have in mind: 

• Demonstrated experience as a Java
• Should have a deep understanding of Enterprise/Distributed Architecture patterns and should be able to demonstrate the relevant usage of the same
• Turn high-level project requirements into application-level architecture and collaborate with the team members to implement the solution
• Strong experience and knowledge in Spring boot framework and microservice architecture
• Experience in working with Apache Spark
• Solid demonstrated object-oriented software development experience with Java, SQL, Maven, relational/NoSQL databases and testing frameworks 
• Strong working experience with developing RESTful services
• Should have experience working on Application frameworks such as Spring, Spring Boot, AOP
• Exposure to tools – Jira, Bamboo, Git, Confluence would be an added advantage
• Excellent grasp of the current technology landscape, trends and emerging technologies

We have an urgent opening for a SHOPIFY APP DEVELOPER with 2 to 3 years of Experience, for Day Shift working. Having hands-on experience with customizing Shopify templates and fully functional Shopify websites.

Responsibilities and Duties

Job Description:
- Understanding of various design patterns and custom Shopify app.
- Strong knowledge of liquid programming language.
- Generate custom–tailored Shopify theme and altering pre-existing template.
- Act as Shopify expert, specializing in all facets of the eCommerce platform.
- Strong hands to Install & Customize new Shopify app.
- Shopify App Development would be an advantage.
Organizational Skills :
- Must be very organized, punctual, and detail-oriented
- Fast learner & interested in new technologies
- The ability to remain cool under pressure.
Key Skills:
SHOPIFY/HTML5, CSS3, JavaScript/jQuery/AJAX.

• Meaningful experience working on large, complex systems.
• Ability to take extreme ownership over your work. Every day is a challenge to ensure you are performing to the expectations you and your team have agreed upon, both in regards to estimates and to the general process.
• Ability to identify with the goals of FullStack clients and dedicate yourself to delivering on the commitments you and your team make to them.
• An understanding of React Native best practices and a commitment to following them.
• Ability to work through new and difficult React Native issues and contribute to libraries as needed.
• Ability to create and maintain continuous integration and delivery of React Native applications.
• A positive mindset and can-do attitude.
• 2+ years of professional experience working with React Native.
•  

• Manage sales operations in assigned district to achieve revenue goals.
• Supervise sales team members; the BSMs, on daily basis and provide guidance whenever needed.
• Identify skill gaps and conduct trainings to sales team.
• Work with team to implement new sales techniques to obtain profits.
• Assist in employee recruitment, promotion, retention and termination activities.
• Conduct employee performance evaluation and provide feedback for improvements.
• Contact potential customers and identify new business opportunities.
• Stay abreast with customer needs, market trends and competitors.
• Maintain clear and complete sales reports for management review.
• Build strong relationships with customers for business growth.
• Analyze sales performances and recommend improvements.
• Ensure that sales team follows company policies and procedures at all times.
• Develop promotional programs to increase sales and revenue.
• Plan and coordinate sales activities for assigned projects.
• Provide outstanding services and ensure customer satisfaction.