Community brand manager at Health tech well known brand · Mumbai · 3 - 6 years · ₹6L - ₹11L / yr · Posted 28 Jul 2021
Experience - 3 to 5 years
Position : Community Manager - Brand Marketing
A community manager is the core of building and nurturing like minded individuals who
resonate with the brand philosophy.
1. Constantly identify influencers (sports, fitness, wellness, health) who are relevant for
the brand and onboard them as a brand ambassador.
2. Work closely with them to understand their needs and marry them to the brand
requirements to create relevant campaigns (for different channels like digital, events
etc)
3. Maintain strong relationships with the community and ensure that there are timely
meetings and seminars done with them (learning, sharing feedback, etc)
4. Ideate and innovate to create new approaches and campaigns with the community
5. Partner with relevant events and seminars to build brand awareness amongst various
communities.
6. Identify and execute relevant sponsorship and partnership opportunities.
7. Introduce the brand to relevant groups across digital and offline channels and explore
collaborations with them on an ongoing basis.
8. Work closely with the marketing team to promote the community to owned and
earned channels like social media, PR, website etc.
Requirements
1. Should have worked with sports people, athletes etc (both grassroot and national)
2. Experience in end to end planning and execution of community management and
engagement.
3. Ideal candidate would have 4+ years experience in influencer marketing (sports,
athletes specialists would be a bonus)
4. Understanding of digital media and its usage for building communities.
5. Handling offline and online events and seminars
6. Self starter, motivated and ability to single-handedly manage projects.
7. Should be passionate about sports of some form, and should be into health & fitness
(runners, football players etc)
Shubham Vishwakarma
Full Stack Developer - Averlon
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This is not just a “share our posts and get a certificate” kind of role.
I am looking for students who want to take ownership, start conversations, build communities, and work closely with a growing startup.
You will get hands-on exposure to:
→ Community building
→ Growth & outreach
→ Content & social media
→ Campus initiatives
→ Working with an early-stage FemTech team
You don’t need prior experience. I am much more interested in how you think, communicate, and take initiative.
It’s a flexible, part-time opportunity that can be managed alongside college.
If you know a student who would be a great fit, please tag them or share this with them.
Connect: 82 00 83 16 81
KEY RESPONSIBILITIES
• Own end-to-end campaign curation — from concept and messaging to execution and post-campaign review.
• Lead marketing execution across channels, coordinating with internal teams and external partners (agencies, freelancers, platforms). •
Build and safeguard brand identity, tone, and positioning across all consumer touchpoints.
• Plan and execute go-to-market strategy for new product launches and collections.
• Work closely with the content and creative teams to translate brand strategy into campaigns, videos, and social content. • Track campaign performance and marketing effectiveness, and use insights to refine future campaigns.
• Manage marketing calendars, ensuring timely execution of campaigns across key dates, drops, and sale periods.
• Collaborate with the Growth Engine (e-commerce, performance marketing) to align brand campaigns with sales and growth goals. • Manage brand marketing budgets and vendor relationships where applicable.
MUST-HAVE REQUIREMENTS
• 3-6 years of experience in marketing, with clear exposure across brand marketing and campaign execution (not performance marketing alone).
• Demonstrated experience owning campaigns from ideation through to execution and results.
• Strong understanding of brand building — positioning, tone of voice, visual identity, and consistency across channels.
• Experience leading or closely coordinating with creative, content, and design functions.
• Comfortable working with data to evaluate campaign performance, even if not a performance marketer by function.
• Strong communication and project management skills — this role requires leading execution across multiple stakeholders and timelines. • Mandatory: prior experience with a lifestyle brand; D2C lifestyle brand experience is strongly preferred.
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon