Channel Partner Manager

About OptimizeGEO

OptimizeGEO.ai is our flagship product that helps brands stay visible and discoverable in AI-powered answers. Unlike traditional SEO that optimizes for keywords and rankings, OptimizeGEO operationalizes GEO principles ensuring brands are mentioned, cited, and trusted by generative systems (ChatGPT, Gemini, Perplexity, Claude, etc.) and answer engines (featured snippets, voice search, and AI answer boxes).

Founded by industry veterans Kirthiga Reddy (ex-Meta, MD Facebook India) and Saurabh Doshi (ex-Meta, ex-Viacom), Company is backed by Micron Ventures, Better Capital, FalconX, and leading angels including Randi Zuckerberg, Vani Kola and Harsh Jain.

Role Overview

We are hiring a Senior Backend Engineer to build the data and services layer that powers OptimizeGEO’s analytics, scoring, and reporting. This role partners closely with our GEO/AEO domain experts and data teams to translate framework gap analysis, share-of-voice, entity/knowledge-graph coverage, trust signals into scalable backend systems and APIs.

You will design secure, reliable, and observable services that ingest heterogeneous web and third-party data, compute metrics, and surface actionable insights to customers via dashboards and reports.

Key Responsibilities

• Own backend services for data ingestion, processing, and aggregation across crawlers, public APIs, search consoles, analytics tools, and third-party datasets.
• Operationalize GEO/AEO metrics (visibility scores, coverage maps, entity health, citation/trust signals, competitor benchmarks) as versioned, testable algorithms.
• Data Scaping using various tools and working on volume estimates for accurate consumer insights for brands
• Design & implement APIs for internal use (data science, frontend) and external consumption (partner/export endpoints), with clear SLAs and quotas.
• Data pipelines & orchestration: batch and incremental jobs, queueing, retries/backoff, idempotency, and cost-aware scaling.
• Storage & modeling: choose fit-for-purpose datastores (OLTP/OLAP), schema design, indexing/partitioning, lineage, and retention.
• Observability & reliability: logging, tracing, metrics, alerting; SLOs for freshness and accuracy; incident response playbooks.
• Security & compliance: authN/authZ, secrets management, encryption, PII governance, vendor integrations.
• Collaborate cross-functionally with domain experts to convert research into productized features and executive-grade reports.

Required Qualification (Must Have)

• Familiarity with technical SEO artifacts: schema.org/structured data, E-E-A-T, entity/knowledge-graph concepts, and crawl budgets.
• Exposure to AEO/GEO and how LLMs weigh sources, citations, and trust; awareness of hallucination risks and mitigation.
• Experience integrating SEO/analytics tools (Google Search Console, Ahrefs, SEMrush, Similarweb, Screaming Frog) and interpreting their data models.
• Background in digital PR/reputation signals and local/international SEO considerations.
• Comfort working with analysts to co-define KPIs and build executive-level reporting.

Expected Qualifications

• 4+ years of experience building backend systems in production (startups or high-growth product teams preferred).
• Proficiency in one or more of: Python, Node.js/TypeScript, Go, or Java.
• Experience with cloud platforms (AWS/GCP/Azure) and containerized deployment (Docker, Kubernetes).
• Hands-on with data pipelines (Airflow/Prefect, Kafka/PubSub, Spark/Flink or equivalent) and REST/GraphQL API design.
• Strong grounding in systems design, scalability, reliability, and cost/performance trade-offs.

Tooling & Stack (Illustrative)

• Runtime: Python/TypeScript/Go
• Data: Postgres/BigQuery + object storage (S3/GCS)
• Pipelines: Airflow/Prefect, Kafka/PubSub
• Infra: AWS/GCP, Docker, Kubernetes, Terraform
• Observability: OpenTelemetry, Prometheus/Grafana, ELK/Cloud Logging
• Collab: GitHub, Linear/Jira, Notion, Looker/Metabase

Working Model

• Hybrid-remote within India with limited periodic in-person collaboration
• Startup velocity with pragmatic processes; bias to shipping, measurement, and iteration.

Equal Opportunity

OptimizeGEO is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Job description:

We’re Hiring: .NET Developer

Location: Greater Noida

Experience: 3–6 Years

Budget/CTC: Negotiable

Employment Type: Full-time

About the Role

We are looking for a skilled .NET Developer with strong expertise in API development, backend engineering, and WebSocket/real-time integration. Candidates with fintech domain experience (payments, banking, insurance, money transfer, or related financial systems) will be highly preferred.

Key Responsibilities

• Design, develop, and maintain robust backend systems using .NET technologies
• Build and integrate RESTful APIs and WebSocket-based services
• Work closely with frontend teams to ensure seamless communication
• Optimize application performance and ensure scalability
• Implement secure coding practices, especially for financial data transactions
• Collaborate with cross-functional teams to deliver high-quality solutions

Requirements

• Strong proficiency in .NET Core / ASP.NET
• Hands-on experience with API development & integration
• Knowledge of WebSocket protocols, SignalR, and real-time communication
• Experience with databases (SQL/NoSQL)
• Familiarity with cloud platforms (Azure/AWS) preferred
• Strong problem-solving and debugging skills
• Fintech experience is a plus (e.g., payment gateways, UPI/NEFT/RTGS, wallets, insurance platforms, banking systems, transaction dashboards)

Job Type: Full-time

• 0-2 years of experience or training received as a Software Tester for web and mobile applications or similar roles.
• Strong knowledge of Test case preparation and Covering Test Scenarios.
• Excellent written and verbal communication skills.
• Strong analytical and documentation skills to present findings to team members.
• Analyze client requirements for validity and feasibility
• Good logical and analytical thinking
• Execute all levels of testing - Software Tester - Manual testing
• Detect and track defects and inconsistencies
• Experience with Restful API services
• Strong Knowledge in using the JIRA tool.

Responsibilities:

1. Collaborate with stakeholders to understand business objectives, processes, and requirements.
2. Conduct thorough analysis of business processes, workflows, and systems to identify areas for improvement.
3. Gather, document, and prioritize business requirements using techniques such as interviews, workshops, and surveys.
4. Analyze data to identify trends, patterns, and insights that can inform decision-making and drive business outcomes.
5. Develop and maintain documentation, including business process models, use cases, user stories, and requirements specifications.
6. Work closely with cross-functional teams to ensure alignment between business needs and technical solutions.
7. Facilitate meetings, workshops, and presentations to communicate findings, solicit feedback, and drive consensus among stakeholders.
8. Collaborate with developers, designers, and QA analysts to ensure successful implementation and testing of solutions.
9. Monitor and evaluate the performance of implemented solutions, and recommend adjustments or enhancements as needed.
10. Stay updated on industry trends, best practices, and emerging technologies related to business analysis and process improvement.

Requirements:

1. Bachelor's degree in Business Administration, Management Information Systems, or related field.
2. Proven experience as a Business Analyst or similar role.
3. Strong analytical skills, with the ability to gather and interpret data from multiple sources.
4. Proficiency in business analysis techniques, such as process modeling, data analysis, and requirements elicitation.
5. Excellent communication skills, including the ability to effectively communicate technical concepts to non-technical stakeholders.
6. Solid understanding of project management principles and methodologies.
7. Experience with business analysis tools and software (e.g., Microsoft Visio, Jira, Confluence) is a plus.
8. Ability to work independently and collaboratively in a fast-paced environment.
9. Strong organizational skills and attention to detail.
10. Certification in business analysis (e.g., CBAP, PMI-PBA) is preferred but not required.

The ideal candidate loves talking to people and proactively solving issues. You will be responsible for converting customers into passionate evangelists

Responsibilities

• Communicate with customers via phone, email and chat

• Provide knowledgeable answers to questions about product, pricing and availability

• Work with internal departments to meet customer's needs

• Data entry in various platforms Qualifications

• Freshers can apply

• Excellent phone etiquette and excellent verbal, written, and interpersonal skills

• Ability to multi-task, organize, and prioritize work

• Will be Handling End to End Recruitment process
• Will be Accountable for Recruiting through Job portals, social media platform and conducting mass recruitment drive in places like Colleges, Corporates, etc.
• Should be responsible to Reach Targets and deadlines.
• Maintenance of reports is mandatory.
• Source candidates using a variety of search methods to build a robust candidate pipeline
• Screen candidates by reviewing resumes and job applications, and performing phone screenings
• Take ownership of candidate experience by designing and managing it, Develop job postings, job descriptions and position requirements
• Perform reference checks as need
• Facilitate the offer process by extending the offer and negotiation employment terms
• Manage onboarding and new hire process
• Stay abreast of recruiting trends and best practices
• Manage the overall interview, selection, and closing process
• Ensure all screening, hiring, and selection is done in accordance with employment laws and regulations
• Prepare recruitment materials and post jobs to appropriate job board/newspapers/colleges etc

• Driving marketing programs that are highly targeted basis content affinity of relevant segmented audience cohorts
• Building and scaling acquisition programs that target consumers as well as experience in media planning across a broad online media mix
• Managing all efforts and goals on organic and digital paid media: SEO, SEM, Display, Paid Social, Affiliate, Direct buys etc.
• Serving as the strategic lead for programmatic display, especially the Double Click suite
• Driving campaigns from planning to execution and beyond to meet key performance metrics
• Determining key metrics, constantly reducing operational costs, and measuring the success of performance strategies
• Constantly optimizing marketing activities to improve return on investment
• Allocating budgets and analyzing and recommending modifications to ad spends
• Managing ROI in line with the business/management expectations
• Driving and managing marketing budgets and campaigns for driving user growth through various Digital SME channels

What you need to have:

 Expert experience developing multiple commercial-grade mobile applications iOS using native languages (Objective-C / Swift, Xcode or Java).

- Demonstrated knowledge of best practices for IOS or Android. Strong experience developing multithreaded applications.

- Solid knowledge of mobile OS architecture - in areas of: UI, memory management, data storage, application management by OS and cybersecurity.

- Experience with charting of data (scientific or medical data is preferred), either custom-developed or third-party charting libraries.

- Experience with UI development of mobile application (scalable for different screen resolutions and localization).

- Demonstrate initiative in all areas of work - proactive in identifying shortfalls in requirements, design or code.

- Experience working with continuous integration.

- Experience working with cross-functional teams.

- Excellent communications skills (verbal and written). High-quality SDD/design and implementation documentation skills a must.

- Experience with unit-testing and test automation preferred.

- Must have apps published in either Apple/Google store.

Requirements and Qualifications:

- Bachelor’s degree or higher in computer science, information technology or related field

- Evidence of continuing education, such as technical certifications, a plus

- Minimum 7 years’ experience in Information Technology field

- Minimum 4 years’ experience in mobile application development

- Prior experience working in an FDA regulated environment, a plus

- Ability to work in high-pressure, deadline driven environment

Note : Please do share link of the Mobile App developed on Live in Apple store.

MoEngage is a fast-paced startup that’s helping companies run smart marketing efforts in their effort to reach the customer. We are a leading Marketing Technology Stack provider that is helping brands redefine their customer engagement in the mobile era. Brands use MoEngage to drive long-term, personalised and context-based engagement across channels to help achieve increased customer retention as well as customer LTV. Sitting at a conflux of diverse technologies like Artificial Intelligence, Big Data, Web & Mobile platforms, MoEngage technology analyses billions of data points generated by customers and their devices, to predict customer behavior and build marketing campaigns that proactively engage users.

In just four years since inception, MoEngage is working with leading brands across e-commerce, entertainment, travel, publishing and banking domains among others. With marquee clients like Vodafone, Oyo, Airtel, McAfee, MoEngage has over 125+ paying Customers in the Enterprise & Internet companies space in India, US, South East Asia & EU. With a global presence spanning 35 countries, MoEngage has offices in San Francisco, Berlin, Jakarta, and Bengaluru.

Today, MoEngage is an industry pioneer in the space and engages more than 350M devices. This includes approximately 40B events tracked per month, 30B+ messages sent, to millions of users across the globe.

As part of the Engineering team at MoEngage, here are some things you can expect:

• Take ownership and be responsible for what you build - no micro management
• Work with A players (some of the best talent in the country), and expedite your learning curve and career growth
• Make in India and build for the world at scale of 350M active users, which no other internet company in the country has seen
• Learn together from different teams on how they scale to millions of users and billions of messages. 
• Explore the latest in topics like Data Pipeline, MongoDB, ElasticSearch, Kafka, Spark, Samza and share with the team 

and more importantly have fun while you work on scaling MoEngage.

About InApps team

In-app team is responsible for effectively delivering the contextual information to help companies cross-sell/up-sell on specific workflows triggered on desired actions performed by application users. As a member of in-app team, you will be working on developing high performance systems to deliver the contextual campaigns in real time. In addition to real time campaign delivery, you will work on designing a flexible platform to provide customised experience for application users using web personalization, which allows companies to present unique and personalized experiences on their applications.

• Scaling campaign delivery with personalized content to 500M unique users within 1 sec.
• Rich campaign content delivery keeping user experience native to mobile and web applications.

• Proven experience in handling large infrastructure and distributed systems
• Proven experience in managing high performing engineering teams
• Proven experience with at least one of the cloud computing infrastructure - GCP / Azure / AWS
• Hands on in Java OR Python related technologies and frameworks
• Familiarity with ElasticSearch, MongoDB is a plus
• Liaison with Product Management, DevOps, QA and other teams
• Performance management, Sprint management, Roadmap, Hiring, Onboarding, Mentoring, Costing, Documenting

At MoEngage, we are passionate about our team and technology - see below to know more about us and technology.

https://twitter.com/hashtag/lifeatmoengage?f=tweets&;vertical=default">Life @MoEngage

https://twitter.com/hashtag/techatmoengage?f=tweets&;vertical=default">Tech @MoEngage

https://www.moengage.com/blog/techatmoengage-reddit-has-330m-monthly-active-users-so-do-we/">Scale @MoEngage

We handle more than a billion messages everyday. Rest assured, you will be surrounded by really smart and passionate people as we scale much more to build a world class technology team.

Industry: Recruitment & Staffing (must have)

Required Experience and Qualifications:
- 2 years of experience
- Should have sold/is selling recruitment/talent/staffing/workforce solutions
- Hands-on experience in sales, business development, B2B, lead generation, telephone & email prospecting, corporate sales, market mapping & research, cold calling, appointment generation, etc
- Passionate about making talent acquisition cognitive
- New customer acquisition
- Ready to learn and unlearn

Benefits: Paid holidays, work detox leaves, menstruation leaves for women, robust incentive plans, education allowance, mobile reimbursement, etc.

Key Tasks and Duties:
- Prospecting for new clients/lead generation
- End-to-end B2B selling
- Monthly and annually new client acquisitions
- Direct communication with customers via e- mail and telephone to promote Reed & Willow & its Service Range
- Execute marketing plan/marketing campaigns (e.g. targeted e- shot, mail shot)
- Follow up and qualify contacts from web registrations, promotions, events, and other marketing and sales activities
- Preparation and presentation of results from campaigns
- Setting up Sales Meetings with qualified prospects
- Recording of all sales activities in the CRM- Market research feedback

Traits of our Team:
Motivation and drive: 
- Is driven and enthusiastic, which encourages commitment from others
- Responds positively to problems and uses them as an opportunity to do things differently or better

Planning and organizing: 
- Structures work to achieve the best outputs
- Anticipates and adjusts for problems and roadblocks, taking responsibility for prior commitments

Delivering results and continuous improvement:
- Is flexible and able to revise the plan when needed
- Analyses issues or set- backs without bias, and is open about mistakes to encourage learning
- Meets targets and deadlines