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Campaign Manager
Campaign Manager
Tatvic's logo

Campaign Manager

Aastha Bhadani's profile picture
Posted by Aastha Bhadani
3 - 7 yrs
₹1L - ₹8L / yr
Ahmedabad
Skills
Google Adwords
Search Engine Optimization (SEO)
PPC
DV360
campaign

Location: Ahmedabad (Work From the Office)

Job Description

Responsibilities of a Campaign Manager

Responsibilities w.r.t Customer:

  1. Keep the promises made to the customer in terms of deliverables.

  2. Continuous research on Audience and product to ensure an appropriate match and share as well as get insights from the customer

  3. Design a marketing plan and get it approved by the customer

  4. Design and implement the planned campaign to achieve the customer KPI 

  5. Negotiate deals with third party publishers as a part of the marketing plan

  6. Implement the campaign by ensuring traffic (Campaign Trafficking )

  7. Analyze the campaign 

    1. Report the results to the customer

    2. Deep analysis of the data

    3. Optimize the campaign based on the data 

  8. Guide the customer on a technology road map for their requests.

  9. Keeping the floodlight implementation at the correct trigger points to get the data 

  10. Keep the customer updated and aware of the progress. 

  11. Communicate to keep customer sentiment high

Business Responsibilities

  1. Increase the revenue per customer by giving a marketing plan which they accept.

  2. Providing marketing plans for new customers to the Customer Development team for business development

  3. Designing Innovative and performing campaigns which lead to increased revenue by the customer. 

Technology

Stay abreast with the concepts and updates in the core technologies DV 360, Campaign Manager and Google Ads, and GA 360.

Functional Competencies

Planning & Strategy

Trafficking, Conversion setup

Optimization, Bidding, Budgets, and Targeting

Reporting, Analysis, and insights

 
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About Tatvic

Founded :
2016
Type :
Services
Size
Stage :
Bootstrapped

About

Tatvic is an authorized Google Analytics Partner for reselling the 360 Suite license. We are a strategic consulting agency for SMEs and Enterprises for their Data Analytics requirements. We are the only MarTech company in the APAC region that is a Google Marketing Platform, Cloud, and Ads. We are all people with a background in Engineering, IT or Business, whose experience and passions lie and joined together in the world of Web Analytics and Online Marketing. We are Web Analysts, Market Researchers, Web Developers, Technical Analysts, Technical Architectures, and Implementation Specialists, that work all together simultaneously to optimize your online business and to make your conversion rate rocket. We lead the market, but not as it is commonly said by everyone. Our monthly Web Analytics webinars are attended by lots of professionals from all over the world: USA, Brazil, UK, Germany, France, The Netherlands, Italy, to name a few. There must be a reason. Here is the reason: other professionals love the fact that we do not simply keep abreast, we aim at developing new solutions and insights in the Web Analytics field. Similarly, the case studies we provide and the up-to-date articles on our blog keep updating other professionals around the world.
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Aastha Bhadani

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