Business Development Associate

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LogiNext is looking for a dynamic flexible marketer who will be responsible for the growth of our inbound sales channels. You will be responsible for developing and analysing the performance of offline and online campaigns, ensuring that all marketing material is in line with our brand identity. Ultimately, you will build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.

To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects. You have exposure to large scale cloud SaaS based software companies or from B2B domain. You have an ability to perform in agile and multi-tasking work environments, which will lead you to remarkable growth and leadership opportunities at LogiNext.

Responsibilities

Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door Strictly follow the content/editorial calendar to stick to industry standard content marketing and amplification process which will gradually increase qualified audience to our owned properties (including blog posts, whitepapers, eBooks, reports, webinars, infographics, etc.). Design, build and maintain our social media presence Identify trends and insights, and optimize spend and performance based on the insights Collaborate with internal teams to create landing pages and optimize user experience Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis Produce valuable and engaging content for our website and blog that attracts and converts our target groups Connect with influential media outlets and journalists to place stories about company news and other initiatives. Assist with event planning, including working with vendors, event coordinators, and design teams for on-site collateral Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

Bachelor’s degree of higher in Arts/Commerce/Science/Technology 2 to 3 years of experience in B2B Marketing Understanding of marketing methodologies and blogging software (WordPress) in order to generate traffic and understand converting visitors into qualified leads. Fair understanding of marketing automation for B2B segment, conversion analytics funnel and ABM campaigns Demonstrable experience in managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns Demonstrable experience in marketing together with the potential and attitude required to learn Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, Web Trends) A sense of aesthetics and a love for great copy and witty communication Experience in public relations, corporate communications, content marketing, or event management will be an added advantage Able to work and thrive in a fast-paced, rapidly changing work environment

Experience:2+ Years

We are seeking a dynamic and experienced Digital Marketing Executive to join our team. The ideal candidate should possess a proven track record of acquiring leads through various digital channels, including Facebook, LinkedIn, YouTube, and Google. Additionally, the candidate should have expertise in promoting Business Software products such as ERP, CRM, Mobile Apps, BI Tools, etc. through targeted marketing strategies.

Roles & Responsibilities:

Lead Generation: Develop and execute digital marketing campaigns to generate high-quality leads through Facebook, LinkedIn, Google, and other relevant platforms.

Business Software Promotion: Plan and implement result-driven marketing strategies to promote our range of Business Software products to a targeted audience.

Social Media Management: Manage and create engaging content for our social media platforms to enhance brand presence and drive user engagement.Paid Advertising: Optimize paid advertising campaigns to maximize lead generation and brand awareness.

Email Marketing: Utilize Mailchimp and other email marketing tools to design and execute effective email campaigns to nurture leads and engage existing customers.

Brand Campaigns: Conceptualize and execute brand campaigns on social media and other channels to enhance brand visibility and recognition.

Analytics and Reporting: Monitor and analyze the performance of digital marketing campaigns using various analytical tools and provide insights for continuous improvement.

SEO and Content Marketing: Collaborate with the content team to optimize website content for SEO and strategize content marketing initiatives.

Market Research: Stay up-to-date with industry trends, competitor activities, and customer preferences to refine marketing strategies.

Requirements:

Proven Experience: Minimum of 2 years of successful experience in digital marketing with a focus on lead generation and brand promotion.

Software Marketing: Strong knowledge and experience in promoting Business Software products such as Odoo, ERP, CRM, Mobile Apps, BI Tools, etc.Social Media Expertise: Proficiency in managing and conducting brand campaigns across various social media platforms.

Lead Generation: Demonstrated ability to generate quality leads through Facebook, LinkedIn, Google, Youtube and other digital channels.

Email Marketing: Experience in executing effective email marketing campaigns using Mailchimp or similar tools.

Analytical Skills: Proficient in analyzing campaign performance data and translating it into actionable insights.

Creativity and Innovation: A creative mindset with the ability to develop unique marketing strategies.

Excellent Communication: Strong written and verbal communication skills to create compelling content and interact with the target audience.

Preferred Qualification:

Bachelor's Degree in Marketing

Bachelor's Degree in Business or Business Administration

Bachelor's Degree in Communication

Bachelor's Degree in Digital Media

Bachelor's Degree in Information Technology or Computer Science

Bachelor's Degree in Public Relations or Journalism

Bachelor's Degree in Graphic Design or Multimedia Arts

Bachelor's Degree in E-commerce or Digital Business

MUST have skills (not just a class room training experience please) –

1. Hands on experience on Postman/ SOAP UI/ REST ASSURED/JUnit framework for API testing
2. Hands on experience on GIT, JIRA, Jenkins
3. Good Understanding of REST API types (GET, PUT, POST, DELETE) an it’s working
4. Good understanding of HTTP, JSON protocol and syntax
5. Good understanding of Message Schema, RAML, Message Request-Response mechanism
6. Working experience in Agile methodology.
7. Strong written and verbal communication skills (English).
8. The candidate should be good with communication as he/she will be interacting with global teams very often.

GOOD to have –

1. Understanding of STUB/Service virtualization
2. Understanding of any API testing tools like –Rest Client, Anypoint etc.
3. Been able to understand Retail Banking functions/requirements.

Key Activities

• Primary responsibility for test automation within Agile delivery streams
• Experience with building test automation frameworks and Continued Integration
  • Some amount of manual exploratory testing
  • Test preparation, test design, execution and reporting
  • Defect management lifecycle exposure (using Jira) from defect reporting to tracking to closure
  • Writing test plans and test completion reports
  • Active in Agile meetings when required for planning, retrospectives

We have an urgent requirement of an Automation Tester who has at least 2 years of experience in Automation Testing.
Immediate Joiner will be preffered or the maximum notice period -15 days.

Job Requirements:

1. Maintaining a suite of automated tests for Web and Mobile applications
2. Maintaining automation framework and implementing improvements
3. Conversion of the manual test suite to automation
4. Create and maintain test cases.
5. Maintain and update regression testing scripts to close test escapes.
6. Perform exploratory testing, integration testing, regression testing, automated testing.
7. Execution and triage of automated test executions.
8. Defect management in Jira.
9. Maintenance on Jenkins integration.
10. Exposure to Test and Defect Management Tools like JIRA, Test rail, Zephyr etc.

Skills required

• Writing reliable and maintainable automated tests.
• Demonstrable experience in Automation testing using Selenium or similar
• Experience with Serenity BDD test framework, (Cucumber, Selenium, Rest Assured)
• Programming skills with either Java / JavaScript / Python or similar
• Unit testing frameworks such as TestNG, JUnit and/or N Unit
• Testing API’s with SoapUI / Postman or similar
• Performance Testing with J meter, Neo Load or similar
• Familiarity with Swagger or Open API Specifications.
• Familiarity with JSON objects, SQL queries, data structures, log file analysis
• Strong knowledge of Scripting Languages like Java, JavaScript, Python, Ruby, Groovy etc.

Roles & Responsibilities:

• Work as a Web Developer to create front end & backend of websites
• Play a key role in the design lifecycle, from brief through to design and release/implementation
• Should have good knowledge of HTML, CSS, REACT JS, NODE JS, POSTGRES, GIT, REST API.
• A good understanding of servers, hosting, domains, DNS
• Ensure all designs work across all browsers and on all devices
• Help to design elements of mobile apps
• Ensure all designs are produced to deliver a great user experience

Key Skills/Experience:

• A minimum of one year of experience in designing and developing websites and web apps
• Good working experience in React JS, Redux, JavaScript ES6, NodeJS, AJAX, HTML, CSS, etc
• Knowledge about REST API
• Who has worked on libraries such as Bootstrap, Material is.
• Experience with Unit testing, Git, GitHub, and other DevOps and CI/CD tool
• A strong portfolio that demonstrates a range of work and techniques
• A passion for strong web design that delivers a great user experience
• A good understanding of the latest web design trends

•  We are looking for a Data Engineer with 3-5 years experience in Python, SQL, AWS (EC2, S3, Elastic Beanstalk, API Gateway), and Java.
• The applicant must be able to perform Data Mapping (data type conversion, schema harmonization) using Python, SQL, and Java.
• The applicant must be familiar with and have programmed ETL interfaces (OAUTH, REST API, ODBC) using the same languages.
• The company is looking for someone who shows an eagerness to learn and who asks concise questions when communicating with teammates.

• The opportunity to take on some of the world’s most meaningful challenges, helping customers achieve clean water, safe food, abundant energy, and healthy environments
• The ability to make an impact and shape your career with a company that is passionate about growth
• The support of an organization that believes it is vital to include and engage diverse people, perspectives, and ideas to achieve our best
• Thrive in a company that values sustainability, drives a safety-focused culture, and has been recognized as one of the most ethical companies in the world
• Comprehensive benefits package starting day 1 of employment- medical, dental, vision, matching 401k, company-paid pension, stock purchase plan, tuition reimbursement, and more!

What You Will Do:

• Gather and process raw data at scale (including writing scripts, web scraping, calling APIs, write SQL queries, manage PI data, etc.).
• Devise and deploy the core automated processes that pre-process, clean, and present the required data for further processing.
• Develop and implement standard quality checks/algorithms and continuously improve upon these in collaboration with software and marketing teams.
• Develop and deploy metrics, dashboards, and visualizations characterizing both individual accounts and corporate enterprises in analytically insightful and visually compelling ways
• Apply engineering knowledge in developing data-driven algorithms for anomaly detection, failure prediction, and optimization.
• Work closely with our field sales, marketing, and industry technical consultants to configure data aggregation and visualization platforms and sustain those platforms over time.
• Process unstructured data into a form suitable for analysis – and then do the analysis.
• Support business decisions with ad hoc analysis as needed. Work closely with the leadership team to create dashboards (such as Power BI) to drive agile decision-making.
• To develop prototypes and proof of concepts for the selected solutions.
• Work with our customers to develop data exchange technologies

Minimum Qualifications:

• Education: B.S. (Masters’ preferred) in Computer Engineering, Applied Mathematics, Engineering, Information Technology or any other technology-related field. An equivalent of this educational requirement in working experience is also acceptable.
• Candidates must have 2 – 5 years of experience working as a PI Developer and/or PI System Manager, in a fast-paced environment and complex business setting.
• Knowledge in: Excel macros & JSON for our Refined Knowledge & CrudeFlex applications, PI AF templates, and PI Cloud Connect, PI WebAPI, C# to send data from OSIsoft PI to Microsoft SQL, APIs and web programming, Python or R languages
• The candidate must have a demonstrated experience in building and maintaining reliable and scalable ETL on big data platforms as well as experience working with varied forms of data infrastructure inclusive of relational databases such as Microsoft SQL (on-prem & Azure), Oracle, & OSIsoft PI.
• The PI Developer must further have exceptional skills in SQL server reporting services, analysis services, Salesforce, integration services, Power BI, or any other data visualization tools.

Preferred Qualifications:

• Experience in analytics in the oil & gas industry is a plus.
• Experience in the Microsoft Azure stack including data factories, data gateways, & Power BI.  Experience in PI Integrator for Business Analytics is desirable.  Experience in Hadoop, Spark and other analytic technologies is a plus. Digital-enabled technology experience and passion.
• Communication Skills: Excellent communication skills in both verbal and written form. The PI Developer works closely with other functional teams in the CDS organization.  Communication skills are also imperative for the PI Developer in his collaborative role where he will have to interact cross-functionally with non-technical departments. To enable effective collaborations, the PI Developer will have an exceptional ability to convey complex messages in a clear, simplified, and understandable manner. The candidate will also be required to draft reports and prepare presentations for Director – Commercial Digital Solutions (CDS) and Director – CDS Operation. These reports and presentations must be clear, concise, unambiguous, engaging, and convincing, which will demand exceptional communication skills on the PI Developer’s part.
• Microsoft Office/Software: A candidate for this position must be highly proficient in the use of MS Word, MS Excel, PowerPoint, and Outlook, which will all be necessary for the creation of both visually and verbally engaging reports and presentations, for leadership.
• Interpersonal Skills: The PI Developer will be a result-driven individual, be passionate and a self-starter, be proactive requiring minimal supervision, be highly organized, have an ability to handle multiple tasks and meet tight deadlines, be a creative and strategic thinker, work comfortably in a collaborative setting, work comfortably with senior departmental leadership, and demonstrate an ability to remain calm during times of uncertainty and stress, inspiring the same in his team.
• People Skill: The candidate must be a people person who is able to form strong, meaningful, and lasting connections with others, enabling smooth and continued collaborative relationships, earning him the trust, and gaining the confidence of the Director – CDS Operation team, and other team members across the company.