
Position –Business Analyst.
Location – Mumbai Andheri
Time – 1 pm to 10 pm
Experience – 7+ Years
Job description
- Gathering business and functional requirements.
- Developing requirements documents: goal model, functional modelling, business process, customer interactions/wireframes; writing high-level user requirements (Epics and User Stories) and Process flows/analysis in JIRA
- Preparing use cases and formal requirements documentation.
- Analyzing and simplifying the requirement scenarios and be able to write prerequisites, Acceptance Criteria. Work closely with the business and technology to gather & write end to end business testing requirements and acceptance criteria.
- Ensuring that releases are getting completed as per timeline and quality by working closely with the product delivery team and keeping daily track of progress.
- Coordinate UAT activities prior to new product releases and client onboarding events including tracking of defects and progress of resolution.
- Escalation of issues in a timely manner.
- Ensure adherence to audit, SLA and operational standards.
- Demonstrations of new functionality to business and technology users.
- Work closely with the support team to ensure timely knowledge transfer.
- Providing analysis and support for the project management, application development, and QA teams throughout the development lifecycle.
- Acting as a liaison between the technology department and other business units.
- Working on RFI or RFP proposals. Participating in process studies or pre-sales process of responding to RFI, RFP, and proposals.
- Leading business and technical analysis sessions to support new development efforts to meet current and projected business needs.
- Quickly understanding the business issues and data challenges of client’s organization and industry.
- Providing expertise on the system's capabilities/limitations as it relates to business goals.
- Preparing impact and opportunity assessments regarding the cost/benefit of proposed projects.
- Aligning stakeholders on business requirements, system requirements, program functions, and strategy.
Requirements
- Domain experience must include 4+ years of experience in the US property and casualty insurance.
- Good understanding and exposure to policy forms or insurance documents.
- Ability to coordinate with other business analysts and follow the direction of BA manager or the project lead BA.
- Ability to work with offshore teams located across time zones.
- Ability to work with QA team and define testing strategies.
- Ability to work independently.
- Proficient with tools like Jira, Confluence, Wiki, MS-Word, Excel, and Visio, etc.
- Have a good experience of the Agile Process (SCRUM)
- Can validate, refine, and optimize solution option models, through analysis of options, can select the option with the greatest business benefit bearing in mind the customer's & product objectives.
- Shows a good understanding of the domain and visualize new features and requirements from industry best practice and document them for technical implementation.
- Demonstrates active listening and values others input/expertise, diversity of views/opinions and responds appropriately.

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Content & Partnerships Marketing Specialist – CAW
Ever dreamed of being part of new product initiatives? Feel the energy and excitement to work on version 1 of a product and bring ideas to life. Do you want to work on SaaS products that can become the next Uber, Airbnb, or Flipkart? We allow you to be part of a team leading the development and growth of innovative SaaS products.
Our organization relies on its central engineering workforce to develop and maintain a portfolio of startups. As our product ecosystem grows, we continue to experiment with new technologies, marketing strategies, and AI-powered solutions—making CAW Studios an exciting place for builders, creators, and problem-solvers.
Role Overview
We are looking for a Content & Partnerships Marketing Specialist to drive organic growth through high-quality content, SEO, AI search optimization, and strategic partnerships. You will work closely with product, marketing, engineering, and external partners to improve our visibility across search engines, AI answer platforms, blogs, affiliate channels, and video content while helping establish CAW as an industry authority.
Responsibilities
- Research customer behavior, search intent, market trends, and competitor strategies to identify content opportunities.
- Create, edit, and optimize blogs, landing pages, comparison pages, FAQs, buying guides, and video scripts for search visibility and user engagement.
- Manage and maintain the content calendar across blogs, videos, and other organic marketing channels.
- Collaborate with internal subject matter experts to convert technical concepts into customer-focused content.
- Continuously improve existing content to increase traffic, rankings, engagement, and conversions.
- Drive SEO initiatives including keyword research, content optimization, metadata, internal linking, content gap analysis, and page structure improvements.
- Optimize content for Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) across platforms like ChatGPT, Claude, Gemini, Perplexity, and AI-powered Google Search.
- Structure content for both users and AI systems using FAQs, schema recommendations, entity-based content, and clear answer formatting.
- Monitor technical SEO health including site audits, crawl efficiency, sitemap management, and LLMs.txt implementation.
- Track brand visibility across traditional search engines and AI-generated search experiences.
- Identify opportunities to improve topical authority, brand mentions, and customer research visibility.
- Build and manage relationships with affiliates, publishers, creators, influencers, newsletters, and community partners.
- Coordinate partnership campaigns including reviews, guest content, comparisons, and referral opportunities.
- Utilize AI tools to accelerate research, content creation, repurposing, and workflow automation while maintaining high-quality standards.
- Repurpose long-form content into short-form videos, social media assets, FAQs, and partner enablement materials.
- Monitor and report content performance using Google Analytics, Google Search Console, SEO platforms, CMS analytics, and affiliate reporting tools.
- Share actionable insights and recommendations to improve content strategy, organic visibility, and partnership performance.
Requirements
- 1–3 years of experience in Content Marketing, SEO, Digital Marketing, Affiliate Marketing, Partnerships, or a related field.
- Strong understanding of SEO principles, keyword research, content optimization, and organic growth strategies.
- Familiarity with Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and AI-powered search platforms.
- Experience using tools such as Google Search Console, Google Analytics (GA4), SEMrush, Ahrefs, Surfer SEO, Clearscope, WordPress, HubSpot, or similar platforms.
- Hands-on experience with AI tools such as ChatGPT, Claude, Gemini, Perplexity, or equivalent content and research platforms.
- Excellent writing, editing, research, and communication skills.
- Ability to manage multiple projects while collaborating with cross-functional teams.
- Strong analytical mindset with the ability to interpret content performance and make data-driven decisions.
- Experience working with content calendars, affiliate partnerships, and organic marketing initiatives.
Good to Have
- Experience in SaaS, web hosting, WordPress, domains, ecommerce, cybersecurity, or technical products.
- Exposure to affiliate marketing and publisher partnership programs.
- Experience tracking brand visibility across AI answer engines and emerging search platforms.
- Familiarity with schema markup, technical SEO, and content automation workflows.
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About CAW
CAW Studios is a Product Engineering Company of 70+ geeks.
We have built these products - Interakt, CashFlo, KaiPulse, and FastBar. And we still run their complete engineering.
We are part of the engineering teams for Haptik, EmailAnalytics, GrowthZone, Reliance General Insurance, and KWE Logistics.
We are obsessed with automation, DevOps, OOPS, and SOLID. We are not into one tech-stack - we are into solving problems.
Find us: https://goo.gl/maps/dvR6L26JUa42
Website: https://www.cawstudios.com/
Company Description
Homes247.in, India’s Favorite Property Portal, is powered by Proptech, providing verified and handpicked property options for homebuyers. Known as one of the few premium full-stack property portals, we deliver comprehensive, 24/7 assistance for the entire property buying journey—from search to settlement. In addition to property buying, our services extend to home loans, interior designing, and tenant and property management. Our mission is to offer a seamless and personalized housing experience to all our customers.
Role Description
This is the role of Field Sales Manager/Executive located in Bangalore. You will be assigned leads for clients seeking premium real estate projects like apartments & villas in the city's IT hubs like Sarjapura, Marthahalli Rd, Whitefield, Electronic City, etc. These are the locations where our sites are situated. You will be assigned to only one site, specifically in the area closest to your location. The major responsibilities include managing and strengthening relationships with assigned clients, working for sales closures, coordinating with internal teams to ensure to meet client requirements, achieving sales targets, and providing exceptional customer service.
Responsibilities
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Requirements
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If you are looking for a high growth company with rock-solid stability, if you thrive in the energetic atmosphere of high profile projects, we want to talk to you today! Let’s connect and explore possibilities of having you onboard the Prolifics team!
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