

About Lal10
About
Lal10 is an online wholesale marketplace for rural SMEs in India. We are creating a maker’s revolution by digitising small and medium rural manufacturers to take their sustainable products to global markets. With CoVID layers of middlemen who were traditionally involved in the trade have vanished. This has created an immediate need to digitise these rural SMEs across the country and connect them to retailers for the growing demand of sustainable goods globally. The B2B rural-sourcing market is large, highly unorganised, and geographically disaggregated, but with the advent of inexpensive, ubiquitous internet & smartphones across even the rural corners of India, this sector is ripe for disruption. There is an untapped opportunity to leverage technology & software applications to leapfrog the challenges and build a robust global supply chain connecting SMEs with retailers in India and overseas.
We believe that the future of retail is local. We offer a wide assortment of sustainable products for SMBs who traditionally have been dependent on offline trade shows and exhibitions for sourcing.
Lal10 has connected 1800 such SMEs across 28 rural districts across India to global retailers.
India has a total of 9.1 Million rural SMEs and their contribution to the global market is over $7 Billion.
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Lal10 is India's Largest Cross-border Platform for Wholesale Sourcing from over 2000 MSMEs. With the latest funding raised, the team is determined to develop technological innovations for MSMEs from design to digitization to global wholesale discovery.
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Job Overview
We are looking for a proactive and client-focused IT Sales Executive with experience in IT Sales, IT Services Sales, or Web3/Blockchain services. The candidate will be responsible for handling inbound leads, understanding client requirements, conducting product/service discussions, and converting prospects into business opportunities
Key Responsibilities
· Handle inbound inquiries generated through website, LinkedIn, referrals, marketing campaigns, and other channels
· Understand client requirements and recommend suitable IT, SaaS, or Blockchain solutions
· Generate and qualify leads for IT services and solutions.
· Understand client requirements and propose suitable solutions.
· Conduct client meetings, presentations, and follow-ups.
· Build and maintain strong client relationships.
· Achieve sales targets and contribute to business growth.
· Maintain accurate records in CRM and sales reports.
Requirements:
·2–3 years of experience in IT Sales, Software Sales, SaaS Sales, or IT Services Sales.
· Strong communication and negotiation skills.
· Experience in lead generation, client acquisition, and sales closures.
· Ability to work independently and achieve targets.
Job Title : Senior Software Engineer (Full Stack Capability)
Experience : 4+ Years
Location : West Patel Nagar, New Delhi
Employment Type : Full-Time
About the Role :
We are looking for a highly skilled Senior Software Engineer with 4+ years of experience in designing, developing, and maintaining scalable web applications. The ideal candidate should have strong backend expertise in Java, Python and Node.js while also being capable of handling frontend development when required.
This role requires excellent problem-solving abilities, ownership mindset, and strong communication skills to collaborate effectively with cross-functional teams and stakeholders.
Key Responsibilities :
- Design, develop, and maintain robust backend applications using Java and Node.js.
- Build and consume RESTful APIs and microservices.
- Develop scalable, secure, and high-performance applications.
- Work with frontend technologies to build and enhance user-facing features.
- Collaborate with product managers, designers, and other developers to deliver business requirements.
- Optimize application performance, troubleshoot issues, and implement best practices.
- Write clean, maintainable, and well-documented code.
- Participate in code reviews and contribute to technical discussions.
- Manage database design, optimization, and integrations.
- Ensure application security, scalability, and reliability.
Required Skills & Qualifications :
- 4+ years of professional software development experience.
- Strong hands-on experience with Java, Spring Boot, and related backend frameworks.
- Strong experience with Node.js, Express.js, and API development.
- Good understanding of Microservices Architecture.
- Experience with MySQL, PostgreSQL, or MongoDB.
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- Familiarity with cloud platforms such as AWS, Azure, or GCP.
- Experience with version control systems like Git.
- Understanding of CI/CD pipelines and deployment processes.
Frontend Requirements :
- Ability to work on frontend development when required.
- Experience with React.js, JavaScript, TypeScript, HTML5, and CSS3.
- Understanding of responsive design and modern UI development practices.
Soft Skills :
- Excellent verbal and written communication skills.
- Strong stakeholder management and client interaction abilities.
- Ability to work independently and take ownership of projects.
- Strong analytical and problem-solving skills.
- Team player with a collaborative mindset.
Preferred Qualifications :
- Experience working in product-based or fast-paced startup environments.
- Knowledge of Docker, Kubernetes, and DevOps practices.
- Experience with Agile/Scrum methodologies.
● Build UIs and APIs using modern tools such as ReactJS, TypeScript, CSS, CSS-in-JS, Redux.
● Deliver high-quality, well-tested code
● Experienced with modern JavaScript coding, testing, debugging and automation techniques
● Enjoy building user-friendly, data-rich JavaScript/HTML/CSS applications
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● Great communication skills
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• Education background should be on Computer domain
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• Preparing accounting entries and reconciling general ledgers
• Providing detailed analysis and explanation of transactions
• Working with the company’s accounts payable functions – maintaining invoice payment, ensuring accuracy and timeliness of payments
• Preparing monthly financial and various detailed reports
• Manage balance sheets and profit/loss statements
• Reinforce financial data confidentiality and conduct database backups when necessary
• Taking care of tax returns and making sure they’re paid in time
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• Min 5 years work experience as an Accountant
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• BSc in Accounting, Finance or relevant degree
ASP.NET MVC | ASP.NET Core | EF Core | MVC applications (Advanced)
Entity Framework | ADO.NET (Moderate)
Proficient knowledge in MSSQL | PostgreSQL | Oracle | LINQ | Couch base (Moderate)
Database design including indexes and data integrity
Dependency injection , IoC containers using: Autofac , Handlers,
Understanding of HTML, JS, and CSS
Client side framework jQuery | Typescript| Angular 3.*+ (Moderate)
Knowledge in micro services architecture using service brokers would be an added advantage
Knowledge of cybersecurity aspects on application development would be added advantage
Should be able to identify application performance bottleneck and solve / recommend solutions
Develop, perform unit testing
Working knowledge on source control GIT Lab
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Duties and Responsibilities
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- Have a keen eye on more delicate details in design principles, concepts, layout, alignment, visualization, etc.
- Work on Adobe XD, Photoshop, Illustrator, Canva, and other design tools to deliver prototypes, flows & ideas.
- Keep coming up with new ideas, modern designs, styles, and concepts for the creatives.
- Be responsible for meeting deliverables on time and in high quality.
- Have an in-depth understanding of what we do as a company and put that neatly into designs
- Have an eye for usability, minimalism, and simplicity.
- Think, argue, analyze, strategize, and iterate.
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- Windows Site Reliability Engineer with experience in managing large websites where Millions of customers hit
- Manage and monitor all installed systems and infrastructure
- Install, configure, test and maintain operating systems, application software and system management tools
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- Proactively ensure the highest levels of systems and infrastructure availability
- Monitor and test application performance for potential bottlenecks, identify possible solutions, and work with developers to implement those fixes
- Maintain security, backup, and redundancy strategies
- Write and maintain custom scripts to increase system efficiency and lower the human intervention time on any tasks
- Participate in the design of information and operational support systems
- Provide 2nd and 3rd level support
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- Familiar with WAN/LAN technologies
- Understanding of the OSI model
- Virtualization - MS Hyper-V, VMware, vSan
- Strong understanding of Internet protocols including HTTP(S), SSL, TCP, IP
- MS IIS administration and configuration
- MS Active Directory
- MS Storage Space
- DNS and DHCP
- SSL certificates and PKI
- Familiar with the ITIL framework
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- Information Security experience a plus Other Qualifications
- Excellent attention to detail
Experience: 8-10 years
Work Profile: It's 100% B2B Outbound Sales role and have to sell product via phone, email and web meetings
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- Generate 100% new business from assigned territory
- This is pure outbound sales where the candidate should identify a prospect, reach them, and sell Fundoodata.com services on phone.
- Responsible for end to end sales Cycle Right from prospect identification to payment collection and post-sales services coordination.
- Complete activity reporting on CRM.
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- Should LOVE sales and have flair for business development, networking
- Should have min 2-3 years B2B sales experience.
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- Effective email marketing and written communication.
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