B2B Content Writer | Elearning course creator

We are looking for a skilled Java Angular Developer with 5+ years of experience in designing and developing scalable web applications. The ideal candidate should have strong expertise in Java, Spring Boot, Angular, along with experience building RESTful APIs and cloud-based applications.

Key Responsibilities

• Develop and maintain scalable backend services using Java 8/11/17 and Spring Boot.
• Build responsive front-end applications using Angular.
• Design and develop RESTful APIs and integrate with third-party services.
• Deploy and manage applications on AWS.
• Work with relational databases and write optimized SQL queries.
• Collaborate with cross-functional teams in an Agile environment.
• Write clean, maintainable, and testable code.
• Troubleshoot, debug, and optimize application performance.

Required Skills

• 5+ years of experience in Java development.
• Strong experience with Java, Spring Boot, and Microservices.
• Hands-on experience with Angular (v10+).
• Experience with AWS services (EC2, S3, RDS, Lambda, ECS/EKS, CloudWatch, IAM, etc.).
• Strong knowledge of REST APIs.
• Experience with SQL (MySQL/PostgreSQL) and ORM frameworks such as Hibernate/JPA.
• Knowledge of Git, Maven/Gradle, and CI/CD pipelines.
• Familiarity with Docker and Kubernetes is a plus.
• Good understanding of Agile/Scrum methodologies.

Responsibilities: 

• Develop and maintain high-quality, efficient, and scalable backend applications. 
• Participate in all phases of the software development lifecycle (SDLC) 
• Write clean, well-documented, and testable code adhering to best practices. 
• Collaborate with team members to ensure the successful delivery of projects. 
• Debug and troubleshoot complex technical problems. 
• Identify and implement performance optimizations. 
• Participate in code reviews 
• Hands-on experience with Springboot, Java 8 and above. 
• 5-7 years of experience developing Java applications. 
• Knowledge about at least one messaging system like Kafka, RabbitMQ etc. 
• Required React developer requirements, qualifications & skills: 
• Proficiency in React.js and its core principles 
• Strong JavaScript, HTML5, and CSS3 skills 
• Experience with popular React.js workflows (such as Redux) 
• Strong understanding of object-oriented programming (OOP) principles. 
• Experience with design patterns and best practices for Java development. 
• Proficient in unit testing frameworks (e.g., JUnit). 
• Experience with build automation tools (e.g., Maven, Gradle). 
• Experience with version control systems (e.g., Git). 
• Experience with one of these databases – Postgres, MongoDb, Cassandra 
• Knowledge on Retail or OMS is a plus. 
• Experienced in containerized deployments using Docker, Kubernetes and DevOps mindset 
• Ability to reverse engineer existing/legacy and document findings on confluence. 
• Create automated tests for unit, integration, regression, performance, and functional testing, to meet established expectations and acceptance criteria.

Please connect with me here and my linkedin.

Job Title: Senior Performance Marketing Manager

Location: Bangalore

Experience: 5–8 Years | Performance Marketing | D2C & Marketplaces | Revenue Growth

Industry: FemTech | Skincare | Nutraceuticals | FMCG | Consumer Health

COMPANY OVERVIEW

Miror is India's leading FemTech platform transforming how women experience peri-menopause and menopause. In just a year, we've built India's largest menopause-focused WhatsApp community, partnered with the National Health Mission and the Indian Menopause Society, and launched category-defining nutraceutical products and digital health services.

Our app blends science and technology—offering personalized care pathways, symptom tracking, diagnostics, AI-powered chat, expert consultations, and more. We are proud recipients of the Innovation in Menopause Care Award at the Global Women's Health Innovation Conference 2024

We simplify supplements using transparency, data, and proven ingredients. With a strong presence across D2C, marketplaces, and app ecosystems, we are seeking a senior, revenue-obsessed Performance Marketing leader to own acquisition, retention, and sales growth through high-impact digital strategies.

Learn more: www.miror.in

SUMMARY

Senior Performance Marketing Manager with 5–8 years of experience owning paid acquisition, revenue scaling, and multi-channel campaign strategy for D2C and e-commerce brands. Deep expertise in Meta and Google Ads, with a strong commercial lens on sales outcomes, ROAS, CAC optimisation, and full-funnel growth. A proven revenue driver with the ability to build frameworks, lead experiments, and align marketing spend directly to business growth. Experience in Nutra healthcare, skincare, or FMCG is a strong added advantage.

CORE COMPETENCIES

·       Senior Paid Media Strategy — Meta Ads & Google Ads

·       D2C & Marketplace Sales (Amazon, Website)

·       Revenue Scaling & Commercial Growth Ownership

·       Full-Funnel Campaign Architecture (Prospecting → Retention)

·       Budget Forecasting — CAC, ROAS, LTV, MER, AOV

·       A/B Testing & Structured Experimentation

·       Marketing Analytics, Attribution & Incrementality

·       Conversion Rate Optimisation (CRO)

·       App-Led Growth & Marketplace Revenue Expansion

·       Creative Strategy & Performance Briefing

·       GA4, Google Tag Manager, Pixel & Conversion API

·       Revenue Reporting & Actionable Insights

·       Team Leadership & Cross-Functional Collaboration

ROLE OVERVIEW

We are seeking a Senior Performance Marketing Manager to own end-to-end paid acquisition and revenue growth at Miror. This is a high-impact, senior individual contributor role with the potential to build and lead a performance team. The ideal candidate brings a revenue-first mindset, sharp analytical thinking, and deep hands-on expertise in scaling D2C sales through paid media and performance-led growth strategies.

RESPONSIBILITIES

1. Revenue Strategy & Commercial Ownership

·       Own the paid marketing P&L — set and deliver revenue, ROAS, and CAC targets across all paid channels.

·       Build full-funnel campaign architectures aligned to monthly, quarterly, and annual revenue goals.

·       Forecast budgets and revenue projections in partnership with the business and product teams.

·       Drive sales growth across D2C, marketplaces, and app ecosystems through performance-led strategies.

2. Campaign Execution & Optimisation

·       Lead execution and optimisation of campaigns on Meta Ads (Facebook, Instagram) and Google Ads (Search, Shopping, Display, YouTube).

·       Continuously iterate on audiences, bidding strategies, placements, and creative formats.

·       Run structured A/B tests on ad copies, landing pages, and audience segments to maximise conversion.

·       Implement and maintain event tracking, pixel setups, and conversion APIs for accurate measurement.

3. Analytics, Attribution & Reporting

·       Monitor daily and weekly performance — take decisive corrective action to protect KPIs and revenue.

·       Build executive-level dashboards and reports highlighting key insights, wins, and growth opportunities.

·       Measure incrementally, optimise attribution models, and focus on LTV-driven growth over short-term ROAS.

·       Leverage data to identify revenue leakages and unlock untapped audience or channel opportunities.

4. Creative & Messaging Strategy

·       Brief the creative team with data-backed direction for high-converting ad creatives and landing pages.

·       Identify winning hooks, messaging frameworks, and creative formats based on performance signals.

·       Champion a test-and-learn culture for creative iterations tied to sales outcomes.

5. Growth, Scaling & Innovation

·       Identify and activate scalable audience pools and new revenue channels.

·       Experiment with new campaign types, emerging ad formats, and growth loops to unlock incremental revenue.

·       Lead CRO initiatives to improve landing page performance and purchase conversion rates.

·       Evaluate and onboard new tools, automation, and technologies to improve performance efficiency.

6. Team & Stakeholder Leadership

·       Collaborate closely with brand, product, content, and tech teams to align performance efforts with business priorities.

·       Mentor junior performance marketers and contribute to building a high-performance growth team.

·       Present performance insights and growth strategies to senior leadership.

QUALIFICATIONS

·       5–8 years of hands-on experience running Meta and Google performance campaigns for a D2C or e-commerce brand.

·       Deep understanding of performance metrics — ROAS, CAC, LTV, MER, AOV — and how they connect to business revenue.

·       Demonstrated track record of scaling revenue profitably at a D2C brand.

·       Strong analytical ability to derive insights from complex data and make fast, high-quality decisions.

·       Proficiency in GA4, Google Tag Manager, Shopify, and ad automation/optimisation tools.

·       Experience in Nutra healthcare, skincare, or FMCG is a strong added advantage.

·       Creative mindset balanced with a rigorous, data-driven approach to problem-solving.

PREFERRED SKILLS (GOOD TO HAVE)

·       Experience in app-led growth, marketplace categories, or multi-vertical revenue scaling.

·       Familiarity with marketing automation, deep linking, and experimentation platforms.

·       Prior experience leading or mentoring a performance marketing team.

·       Interest in skincare, wellness, beauty, or consumer-first health brands.

·       Experience with incrementally testing, MMM (Marketing Mix Modelling), or advanced attribution frameworks.

TOOLS & PLATFORMS

·       Meta Ads Manager & Google Ads

·       Shopify & D2C Website Platforms

·       SEO & Analytics Tools (Ahrefs, SEMrush, Search Console)

·       Reporting Dashboards

·       Marketing Automation & Deep Linking Tools

WHAT WE OFFER

·       Competitive senior-level compensation + performance-based bonuses

·       Direct ownership of revenue outcomes with high visibility to leadership

·       Opportunity to build and scale a performance team as the company grows

·       Dynamic, data-driven, and purpose-led working environment

·       Career growth into a Head of Growth or Marketing Leadership role

WHY JOIN US?

·       Be part of a high-growth startup tackling a real and underserved need in women's healthcare.

·       Work with a passionate, purpose-driven team at the intersection of health and technology.

·       Own meaningful revenue goals with the autonomy to build and execute your strategy.

·       Competitive salary and a clear path to senior leadership as we scale toward our $1B+ vision.

TO APPLY

Connect on my LinkedIn - https://www.linkedin.com/in/indrani-dutta-a9a65135/

Key Responsibilities

1. Solutioning & Proposal Development

•   Partner with Senior SMEs and Practice Leads to design end-to-end Data & AI solutions for client pursuits — contributing to structure, content, and commercial framing.

•   Build client proposals, solution documents, and program structures that are well-organized, accurate, and ready to use without significant rework.

•   Translate client requirements into structured, outcome-oriented learning journeys — adoption, capability uplift, and measurable business outcomes, not just module lists.

•   Support customized offerings across Data Engineering, AI / ML, and GenAI and Agentic AI tracks; help assemble pursuits from existing accelerators rather than rebuilding from scratch.

2. Client Engagement Support

•   Participate in client discussions, discovery calls, and requirement-gathering sessions — capture context with the rigour that makes the next conversation sharper.

•   Convert business needs into solution frameworks and delivery models with guidance from Senior SMEs; document customer priorities so Practice and Sales can act on them.

•   Support pitch decks, case studies, and success stories — buyer-specific, visually clean, and aligned to how the customer thinks about their own problem.

•   Stay engaged through the proposal cycle and handoff to delivery; ensure no requirement gets lost between discovery and execution.

3. Content & Program Structuring

•   Assist in designing curriculum outlines, learning journeys, and hands-on lab structures that hold up against real-world enterprise contexts.

•   Work with internal and external SMEs to ensure content aligns with current industry trends, real use cases, and business outcomes — not generic technology overviews.

•   Maintain a library of reusable program structures, slide assets, and case study inserts; flag gaps in the existing content library proactively.

4. Research & Market Intelligence

•   Track trends across the AI / GenAI / LLM ecosystem and Data Engineering & Analytics — translate findings into usable inputs for outreach, pitching, and offering design.

•   Identify new solution opportunities and product ideas based on market signals, customer asks, and competitor moves.

•   Benchmark StackRoute's offerings against competitors; surface gaps and differentiation angles for Senior SMEs and Practice Leads to act on.

5. Internal Collaboration

•   Work fluidly with Delivery, Sales, and external SMEs to ensure solutions designed on paper actually work in delivery — surface feasibility risks early, not late.

•   Coordinate inputs across Practice teams during pursuit cycles; hand off to delivery with documentation that captures customer commitments and success metrics.

Must Have Technical & Functional Skills

•   Good understanding of terminologies in Data Engineering (ETL, pipelines, data lakes), Data Analytics & BI concepts, and Machine Learning fundamentals, AI tools ( not technical expertise but L1-L2 knowledge should be present from application standpoint).

•   Awareness of GenAI / LLM vocabulary — prompt engineering, RAG, APIs — with enough depth to hold a credible first conversation with a technical stakeholder.

•   Strong PowerPoint skills (client-ready decks), Excel for effort estimation and costing basics, and structured documentation — proposals, SoWs, one-pagers.

•   Strong problem-solving and structured thinking — breaks complex requirements into clear, communicable solutions.

•   Comfortable communicating with both technical and non-technical stakeholders; good storytelling and presentation instincts; understanding of L&D context is a plus.

Qualifications & Experience

Required:

•   5-15 years in the education products, or in solutioning, pre-sales, or consulting roles with exposure of 3-5 years in Data/AI/Analytics.

•   Bachelor's or Master's in Computer Science, Data Science, Engineering, or a related discipline.

Nice to Have competences:

•   Prior pre-sales, proposal writing, or design development experience.

•   Certifications in cloud, data, or AI platforms (AWS, Azure, GCP, or model-provider certifications).

Core Competencies

·      Structured Thinking: Organises ambiguous client and technical inputs into logical, buyer-relevant narratives. Builds proposals that flow from problem to solution.

·      Solution Articulation: Translates Data & AI capabilities into crisp, persona-specific stories. Adapts the pitch for a CTO, L&D Head, or BU Head without losing substance.

·      Research & Synthesis: Gathers and distils large volumes of information into sharp, usable outputs. Knows what to include and what to leave out.

·      Written Communication: Writes a tight brief, a clean slide, and a clear email. Adapts register from internal working notes to buyer-facing collateral.

·      Curiosity & Learning Agility: Picks up new tools, concepts, and sectors quickly. Tracks AI / GenAI shifts proactively rather than waiting to be told what to read.

·      Bias for Action: Ships a useful 10-slide deck on time rather than a polished 20-slide deck that's late. Comfortable with iteration over perfection.

• Assist in lead generation through LinkedIn, email marketing, and online platforms
• Identify potential clients and understand their basic business requirements
• Communicate company IT services such as web development, mobile apps, and software solutions
• Maintain client data and follow-ups in CRM tools
• Schedule calls and meetings with prospects
• Coordinate with internal teams for requirement clarification
• Meet assigned activity and learning targets
• Maintain professionalism in all client interactions

Job Opening: FreeSWITCH Developer

Location: Ecospace Business Park, Rajarhat, Newtown, Kolkata

Employment Type: Full-Time, Permanent

Shift: Day Shift

Experience: Minimum 4+ years in FreeSWITCH/VoIP Development

Responsibilities:

• Design, develop, deploy, troubleshoot, and maintain tools and services supporting our cloud telephony network.
• Customize FreeSWITCH for large-scale audio/video conferencing (1000–1500 concurrent calls).
• Expertise in SIP, RTP, RTCP, TURN, STUN, NAT, TLS.
• Hands-on experience with RTP Proxy and routed audio conferences.
• Understanding of SDP Protocol offer/answer mechanism.
• Work with load testing tools for FreeSWITCH audio conferences.
• Deploy and manage multiple FreeSWITCH instances using load balancers.
• Debug issues using packet captures (Wireshark/Ngrep).
• Collaborate with mobile/API teams for integration and support.
• Knowledge of codecs (PCMU, PCMA, G729, Opus) and open-source telephony technologies (FreeSWITCH, WebRTC).
• Familiarity with SIP servers (SER/OpenSER), proxy servers, SBC, SIPX is a plus.

Qualifications:

• Bachelor’s degree in Engineering (B.Tech/MCA).
• 4+ years of hands-on experience in FreeSWITCH development or related VoIP technologies.
• Strong knowledge of Linux environments and command-line tools.
• Basic to intermediate SQL knowledge.
• Proficiency in scripting (Bash, Python, Perl) for automation.
• Strong understanding of VoIP protocols (SIP, RTP), networking principles (TCP/IP, DNS, DHCP, routing protocols).
• Excellent troubleshooting skills with ability to resolve complex technical issues.
• Strong problem-solving, communication, and collaboration skills.

Industry Preference:

• Travel (Preferred)
• Any Industry (Required)