Associate Director - Demand Gen

We are seeking a highly motivated and experienced Sales Representative to join our team. The Sales Representative will be responsible for selling our product to local businesses in the United States. This individual will be responsible for developing and maintaining relationships with new and existing clients, as well as identifying and pursuing new sales opportunities. The ideal candidate will have a proven track record of success in sales and a strong ability to build and maintain relationships with clients.

Key Responsibilities:

• Identify and pursue new sales opportunities with local businesses in the United States
• Develop and maintain relationships with new and existing clients
• Understand the needs of potential and current clients and tailor product presentations and demonstrations accordingly
• Collaborate with the marketing team to develop and implement sales strategies
• Meet or exceed sales targets and goals
• Stay up-to-date on industry trends and changes, as well as new products and services offered by the company
• Attend industry events and conferences to network and generate leads

Qualifications:

• 2+ years of sales experience, preferably in the B2B space
• Proven track record of success in sales
• Strong communication and relationship-building skills
• Self-starter with the ability to work independently
• Proficiency in Microsoft Office and CRM systems
• Bachelor's degree in business, marketing, or a related field (preferred)

We are an equal opportunity employer and welcome candidates of all backgrounds to apply.

1.Outbound calls

2.Product/Service Knowledge

3.Lead Generation

4. Relationship Building

5. Sales Pitch

6.CRM Management

7.Follow Up

8.Collaboration

Position Overview:

We are seeking a dedicated and experienced Customer Relationship Manager to join our team. The ideal candidate will have 2 to 5 years of hands-on experience in customer relationship management and will be responsible for building and maintaining strong, long-lasting relationships with our clients. As a Customer Relationship Manager, you will play a pivotal role in ensuring exceptional customer experiences and driving customer satisfaction. If you have a passion for customer-centricity and the skills to back it up, we'd like to hear from you.

Responsibilities:

● Develop and implement an end-to-end CRM campaign/journey to drive user acquisition and engagement.

● Proactively communicate with customers to gather feedback, address inquiries, and improvise the strategy.

● Monitor and analyse customer behaviour and feedback to identify opportunities for improvement.

● Track and report on key performance metrics related to CRM campaigns and journeys

Ideal Candidate:

● 2-5 years of experience in handling CRM tools

● Strong understanding of CRM software like Hubspot, Clevertap, Gupshup etc.

Desired Candidate Profile

• Master’s degree in Business Administration or similar field
• 6+ years of overall experience must include minimum of 4+ years of experience in selling to news media publishers
• Selling experience in SaaS or Ad tech products to large media publishers in India
• A good understanding of the Indian Digital Publisher ecosystem and must have experience of working with them
• Good communication skills both verbal and written, with a strong consultative selling approach
• Ability to make cold calls and demonstrate the product in face to face meetings or over a call
• Experience in creating own leads pipeline in previous role
• Experience of talking to CXOs and ability to strike a conversation
• Sound Understanding of the Digital industry – Trends, Up-coming Technology changes
• A track record of working effectively across different internal departments    

About the job

     As the AGM - Retention, you will be responsible for developing and implementing our marketing strategy for player retention on the platform. You will consistently execute, learn, and iterate result-oriented marketing campaigns to ensure player retention on the platform and optimum utilization of all resources. Ideate and execute innovative campaigns for player retention on the platform. You will need to strategize and implement various promotional offers and bonus offers to increase deposits and ARPU. Leading a team of marketing specialists, you will work with senior leadership across functions and ensure we achieve industry-leading revenue and budget targets consistently.

Responsibilities

• Develop and implement a cohesive marketing plan for player retention through various platforms.
• Create aggressive monthly and quarterly retention plans and ensure we meet them.
• Ideate and execute innovative campaigns for player retention on the platform. Strategizing and implementing various promotional offers and bonus offers to increase deposits and ARPU.
• Track the effectiveness of ongoing campaigns through regular reporting that includes details of customer behavior, usage, and spend.
• Analyse the customer journey and identify key touchpoints in the customer's interaction to optimize customer activation and retention. 
• Prepare regular reports and presentations on marketing metrics.
• Conduct market analysis to identify challenges and opportunities for growth.
• Provide guidance and ideas to organize effective marketing events.
• Conduct thorough competitive analysis to stay informed and ahead of the competition.

Requirements

Qualifications

• Demonstrable experience in a senior role leading customer retention as well as designing and implementing successful marketing campaigns.
• Thorough knowledge of SEM, Facebook and CRM tools like CleverTap, Web-engage, etc.
• Advanced Excel skills, and knowledge of SQL and tableau is preferable.
• Ability to creatively solve business problems through strategic and innovative approaches.
• Ability to work with various teams in a complex environment, ensuring timely delivery of multiple projects.
• Highly analytical with the ability to collate, analyse, and present data and drive clear insights into decisions that improve KPIs.
• Ability to effectively communicate and manage relationships with senior management, company divisions, and partners.
• Ideally, should have gaming or e-commerce industry experience.

About BLITZPOKER

BLITZPOKER is part of one of the largest poker networks in the world with over a million registrations and 100,000 active users.

In India, majority- owned by i3 Interactive Inc. BLIZTPOKER brings together all the fun and class in the world of online poker games in India with its exciting poker tournaments and promotions. It offers varieties of games in poker like Texas Hold’em, Omaha, Open Face Chinese Poker among others for professional and recreational players.

Key Skill Set 

• 4- 5 years of experience in a role directly responsible for campaign planning, execution, optimization and reporting across multiple digital channels/media.
• Demonstrable experience managing SEM, display, email marketing, SMM campaigns.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Hands on experience of CRO tools such as Salesforce Marketing Cloud, WebEngage, CleverTap, MoEngage etc.
• Working knowledge of CRM tools such as Salesforce, Leadsqaured etc. would be a Plus.
• Understanding of data analysis, trend spotting and technology in Digital space.
• Strong written & verbal communication skills.
• Skilled in problem solving, planning, as well as being able to adapt to new environments.

Key Responsibility Areas:

• Plan and outline cross channel digital marketing and remarketing campaigns, aligned to expected performance and returns.
• Should be updated with the ongoing marketing trends and capable to implement the changes in the system.
• Work on digital marketing platforms to execute campaign in the most efficient manner. Re-marketing campaigns in specific.
• Awareness about various content marketing platforms of the Market Research Industry.
• Experiment, scout and implement new digital marketing channels, tools, best practices to consistently improve ROIs.
• Work closely with the Sales & Product Teams and execute campaigns to meet business objectives.
• Monitor impact of each campaign on key site metrics and report to stakeholders, on a regular basis.