Area operations manager

Job Description: Digital Marketing Specialist

Position: Digital Marketing Specialist

Location: Faridabad

Reports to: Marketing Manager

Type: Full-Time

Working Hours: 9 AM to 6 PM, Sunday Week Off

Salary: ₹15k-20k per month

Job Summary:

The Digital Marketing Specialist will be responsible for developing and implementing online marketing strategies to promote the company’s brand, products, and services. The role focuses on driving website traffic, generating leads, and increasing overall brand awareness through various digital channels.

Key Responsibilities:

• SEO & SEM: Optimize website content for search engines and manage pay-per-click (PPC) campaigns using tools like SEMrush.

• Social Media Management: Create, curate, and manage published content across all social media platforms.

• Content Marketing: Develop and implement content strategies including blogs, newsletters, and multimedia content.

• Email Marketing: Design and execute email campaigns to engage and nurture leads.

• Analytics & Reporting: Track, analyze, and report on the effectiveness of marketing efforts using tools like Google Analytics and SEMrush.

• Campaign Management: Plan and execute digital ad campaigns, including Google Ads, social media ads, and display advertising.

• Website Management: Oversee the company’s website, ensuring an optimized user experience and regularly updated content.

• Graphic Design & Video Editing: Create visually engaging content using tools like Canva and edit marketing videos as needed.

• Collaboration: Work closely with the sales and design teams to create and align marketing strategies.

Qualifications:

• Bachelor’s degree in Marketing, Business, or related field.

• 2-4 years of experience in digital marketing.

• Proficient in SEO, SEM, Google Analytics, and SEMrush.

• Experience with digital ad platforms (Google Ads, Facebook Ads, etc.).

• Knowledge of Canva for design and video editing software.

• Strong analytical, communication, and content creation skills.

• Knowledge of HTML, CSS, and website management is a plus.

Responsibilities and Duties

• 
  
• 
  
• Should have technical knowledge of Web and Mobile App Development.
• 
  
• To design, develop, manage and update attractive yet professional mobile-friendly website UI for the company and its clients.
• 
  
• Powerful skills in Bootstrap, reactjs, HTML5, CSS & JavaScript are required.
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• Knowledge of Bootstrap, Materialize or some other responsive front-end framework.
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• To design logos, posters and banners using Photoshop and Corel draw.
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• To use latest technologies for developing mobile friendly websites with faster loading speeds.
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• To coordinate closely with website development team to manage all websites.
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• To must have to knowledge about HTML, CSS, Photoshop, Corel Draw, Bootstrap, Java Script etc.
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• Understanding of web services technologies like HTTP & REST.
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• Can transform design mockups into working software.
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• Worked on JSON, jQuery & AJAX.

Required Experience, Skills, and Qualifications

• JavaScript

• Web Design

• Wire framing

• UI/UX Design

• HTML5 & CSS3

• AngularJS

• Saas

• jQuery & AJAX.

Asia's largest Crypto Publisher CoinGape Media is looking for an experienced and ambitious Sales Executive who will be responsible for selling advertising spaces to clients from the Web3 space.

Responsibilities:

• Contacting the advertisers or potential clients to generate the lead.
• Sending advertising proposals and closing the sales deal with direct advertisers & agencies.
• Come up with new ideas for seasonal sales.
• Updating media kits and preparing customized marketing packages.
• Preparing sample advertisements for clients.
• Build, manage, and scale a revenue pipeline with advertisers & agencies and maintain a threshold of Sales revenue on a monthly basis.
• Building and sustaining long-lasting relationships with existing and potential clients.
• Meeting the sales target.

Must have:

• Needs to have strong contacts and relationships in the industry across clients and agencies like ad networks, direct media buyers, crypto exchanges, wallets, Coins, etc.
• In-depth understanding of Branded Content Sales, Online Display Ads, Banner selling, and Sponsored ads.
• Knowledge of different communication modes like Email, Telegram, and discord.
• Prior experience in selling Branded content, native advertising, and display ads in media houses.
• Attention to detail — in everything. Champions ad space, properties, and campaigns internally to help drive revenue further.
• Ability to independently implement the sales plan.
• Sound knowledge of marketing principles and techniques.
• Excellent organizational and analytical skills.
• Established network and contacts with Digital & traditional media Agencies
• Must be aware of terms like CPM, CPC, Display Selling

Site: https://coingape.com

Benefits at CoinGape:

• Working in a cutting-edge field of Crypto & Blockchain.
• Huge responsibilities from Day 1.
• Be the owner of your own learning curve.
• The possibilities are limitless and depend on you. You get to work in a very dynamic environment.

• Development & maintenance of Cleartrip’s product lines
• Involved in entire lifecycle including analysis, development, fixing, and monitoring of issues on the assigned Cleartrip product lines
• Unit test cases – Review and writing

• 2+ years of Product Development experience
• Java, Spring Framework preferred
• Solid experience with databases (Oracle/MySQL) – a must
• Excellent OO and design skills
• Experience with Test Driven Development within a continuous Integration environment (Lunt, CruiseControl, etc)

• BE/B.Tech Computer Science Personality Traits/Attributes:
• Excellent communication skills
• Excellent interpersonal skills – team player & desires to works closely with teammates, QA & product teams
• Problem-solving skills – Ability to research, analyze & find solutions independently.