Application Analyst

Experience: 2+ years Must-Have: Candidate must have prior experience in a product-based company

Role Summary: We are looking for a passionate Product Manager / APM to own and enhance the end-to-end product experience for both FOY Store (India & Global) and Personalise Me (Skin AI & Makeup Try-On). You will drive conversion, revenue, personalization, customer experience, and operational efficiency while collaborating closely with cross-functional teams including engineering, marketing, cataloge, operations, and data/ML teams.

Key Responsibilities: FOY Store:

Own the full customer journey: CTR → ATC → Checkout → Purchase → Repeat Define assortment strategy, navigation, product discovery, search, filters, PLPs, PDPs Collaborate with brand, cataloge, marketing, and operations for pricing, availability, and content accuracy Run rapid A/B experiments to optimize funnel and conversion Build scalable product integrations with payments, logistics, loyalty, and subscriptions Define product roadmap and write PRDs / user stories for engineering Track and improve store GMV, margins, retention, cancellations, COD risk Personalise Me (Skin AI + Makeup Try-On):

Own the hyper-personalized beauty experience: Skin AI test, Virtual Try-On, BeautyGPT Collaborate with data/ML teams to improve recommendation accuracy Understand beauty user profiles, concerns, and preferences deeply Integrate personalized recommendations into the shopping journey to boost conversion Drive metrics: activation → profile completion → recommendation clicks → purchase Work with brand and catalog teams to tag inventory for personalization

Must-Have Skills:

Strong analytical mindset + customer psychology understanding UI/UX intuition for ecommerce and personalization best practices Strong Google Sheets & Excel skills SQL proficiency Experience with funnels, Clevertap/GA, AB testing tools Customer empathy, problem-solving, and curiosity for beauty tech and AI

Bonus Skills:

Experience with ecommerce marketplaces, D2C, or AI-driven recommendation systems Experience with personalization, gamification, or form-based flows Knowledge of AI tools and product integrations

Why Join Us: Be part of a dynamic team shaping the future of beauty commerce, blending cutting-edge AI with customer-first product experiences.

Our Engineering Team 

Keka Engineering Team follows modern engineering practices and works with latest stack. Refactoring is central to our philosophy to evolve the design, maintain code consistency and adapt to dynamic business needs. We believe in DevOps practices, there is no fixed release cycle; our CI/CD pipeline, deployment automation, blue-green deployment and other related practices gives us flexibility to deploy multiple times a day (if required). Our Engineering team is made up of small cohesive teams embracing Agile; working on focus areas to deliver awesome experiences to our Customers. Keka Engineering Team works on complex technical challenges, learns & adapts and most importantly; we have fun along the way.  

As a Mobile developer you are required to work with a team of architects, and developers to create mobile applications.

·       Design and build applications for the iOS platform

·       Ensure the performance, quality, and knowledge of best practices

·       Collaborate with a team to define, design, and ship new features

·       Identify and correct bottlenecks and fix bugs

·       Help maintain code quality, organization, and automation.

·       Working knowledge of the general mobile orientation, architecture, trends, and emerging technologies.

·       Solid understanding of the full mobile application development life cycle.

·       Must have good analytical, debugging, and problem-solving skills.

·       Self-starter having the ability to independently acquire the knowledge required in succeeding his job.

·       Good communication skills. Should be able to discuss requirement for stake holders like, Product Owner and other Business stakeholders

·       Proficient with Swift 5 & above

·       Strong understanding of MVVM Architecture and should be able to demonstrate working experience

·       Strong knowledge of Design patterns

·       Strong with Auto layout and Storyboard for proficient user interface creation

·       Experience with iOS frameworks such as Core Data, Core Animation, etc.

·       Experience with Online/Offline storage, threading, and performance tuning

·       Familiarity with RESTful APIs to connect iOS applications to back-end services

·       Knowledge of UX standards

·       Should have experience with Unit Testing

·       Understanding of Apple's design principles and interface guidelines.

·       Review code, follow best practices for coding guidelines

·       Proficient with writing reusable code

·       Familiarity with cloud message APIs and push notifications, social media integration, and integration of analytics

·       Knack for benchmarking and optimization

·       Proficient understanding of code versioning tools (Git / SVN, Swift Package Manager, Cocoa Pods)

·       Familiarity with continuous integration

·       Knowledge of Appstore Deployment process/norms

·       Good knowledge of Certificate and Profile creations

·       Good knowledge of distribution builds for testing over TestFlight or similar distribution tools.

Job Title: Senior Lead – Application Engineering

Remote | Chennai | Hyderabad | Bangalore

Tiger Analytics is a global AI and analytics consulting firm. With data and technology at the core of our solutions, our 2800+ tribe is solving problems that eventually impact the lives of millions globally. Our culture is modeled around expertise and respect with a team-first mindset. Headquartered in Silicon Valley, you’ll find our delivery centers across the globe and offices in multiple cities across India, the US, the UK, Canada, and Singapore, including a substantial remote global workforce. 

We’re Great Place to Work-Certified™. Working at Tiger Analytics, you’ll be at the heart of an AI revolution. You’ll work with teams that push the boundaries of what is possible and build solutions that energize and inspire.

Curious about the role? What your typical day would look like?

As an Application Engineer, you will be responsible for Application Engineering capability, designing and developing web applications, and managing small teams of App engineers In doing so, you will closely collaborate with program leads and technology architects across global locations.

More specifically, you might:

• Collaborate with business analysts and technical managers to understand functional, and non-functional requirements, and scope.
• Design and develop multi-tier, cloud-native, high-performance, and scalable solutions
• Indulge in applying benchmarking software engineering principles and design patterns to build robust world-class solutions.
• Direct cross-functional agile teams as a leader across the software development lifecycle
• Analyse design alternatives using proofs-of-concept, and engage with architects to choose the best optimal solutions
• Obsess about writing high-quality code and performing reviews of the design and code.
• Interact and collaborate with project/program managers to estimate, plan, and reduce technical concerns at the module or project level.
• Ideate with your peers, support their work, and provide constructive feedback on their solutions.
• Try to get to the heart of the problem by closely liaising with customers and getting to the heart of what's working and what's not.

What do we expect? 

• 8+ years of experience
• A passion to write clean yet simple programs using JavaScript, HTML5, CSS3
• A drive to create basic, uncluttered programs using Java / .Net core / Python with Django or Flask.

• Keen interest in creating web frameworks like Angular / React JS 
• A comprehensive foundation using object-oriented and functional programming languages. 
• Wide-ranging knowledge in web server technologies - Node.js / Nginx
• Exposure to Cloud environments - AWS / Azure / GCP
• Good understanding of working with API design and development

You are important to us, let’s stay connected!

Every individual comes with a different set of skills and qualities so even if you don’t tick all the boxes for the role today, we urge you to apply as there might be a suitable/unique role for you tomorrow. 

We are an equal-opportunity employer. Our diverse and inclusive culture and values guide us to listen, trust, respect, and encourage people to grow the way they desire. 

Hello Greetings!!!

We are looking for ".Net Developer" for Goregaon (Mumbai)/ Lucknow location.

Experience: 1 - 6 Years

Notice Period: up to 30 days

Location: Goregaon (Mumbai)/ Lucknow

Responsibilities and Deliverables:

• 1-6 Years of experience.
• Development experience in React Native, Objective C, Swift.
• Hands-on experience in COCOA Framework, XCode 3.1, Interface Builder, iOS SDK 3.0 and above.
• Good understanding of Native APP iOS design theme & guidelines for smartphone/tablets.
• Experience in calling web services integration (SOAP, REST, JSON, XML) & Basic client - Server architecture understanding.
• Knowledge of SQLite, Web Services, HTML5, CSS3, JavaScript and working experience in SQL
• Experience with third-party libraries and APIs like Facebook, Google+ etc.
• Good knowledge and experience on payment gateway.
• Experience in building and publishing apps in app stores.
• Should have good communication skills.

Please provide the following details:

• Current location
• Present CTC
• Expected CTC
• Notice Period

About Company

e.Soft Technologies Ltd is a mid-sized IT firm, brimming with potential. We are headquartered in Mumbai (India) with offices in Lucknow (India), California (US) and Virginia (US). With over 17 years of experience, we provide Digital marketing services, 360 Retail solutions, Application development services, Startup solutions, Business consulting, Custom ERP solutions and Business Supplementary services to our clients.

Company Website

https://www.esoftech.com/

Company Info

7, Way Lane, Ram Mohan Rai Marg, Narhi, Lucknow, Uttar Pradesh, India