1. Develop product positioning and messaging that differentiates your products in the market
2. Be both an internal inspirational leader and a powerful external voice / ambassador for us
3. Have experience in using tools like white papers and thought pieces to build the brand image
4. Be able to optimize the balance between digital and physical marketing strategies & tactics
5. Communicate the value proposition of the products to the sales team and develop the sales tools
that support the selling process of your products
6. Develop and take-to-market compelling value propositions that reflect the buying needs of our
target segments and persona in a timely and compelling way.
7. Demand generation develop the strategy and manage the marketing programs that drive demand
for your products
8. To build a world class team and manage existing team of marketing managers, content marketers
Additional Requirements:
6+ years of software(Saas) product marketing experience with at least 3 years experience in a online digital marketing
Masters in business or marketing
Very strong written communication skills
Excellent people and management skills to interact with colleagues and cross functional
teams, and third parties.
1. A nimbleness that reflects the culture of a dynamic and high growth young company.
2. A data driven approach to problem solving and critical thinking
3. Inspirational with a bias for action
4. Driven by a buyer’s perspective
5. Constant ownership and effective accountability.
6. Able to quickly establish trust across all contributing departments
7. Demonstrably innovative and excited by ideas.
8. Articulate, structured and influential.
What is in it for you:
Opportunity to learn, grow and be a role model for young team members
One of the best ESOP programs
Group health insurance and other financial benefits
Meritocratic culture with the promise of rapid career progression.
Experience of a growing company with a focus on the personal growth of all team members
Opportunity to work with the Founding Team.
About A Saas based funded startup
Similar jobs
We are looking for a product marketing manager to develop user funnels and communication strategies to drive engagement and referrals on the One Code app. Our ideal candidate is a passionate & experienced Product Marketer with proven success in working with digital products and/or e-commerce for curating & driving product engagement end to end
Responsibilities:
● Build user journeys and communication strategies for every funnel the user goes through in the app
● Build highly engaging campaigns across user funnels to increase conversion rates
● Drive repeat users, referrals through Email, Push Notifications and other product
touchpoints
● Plan & run defined experiments - test open rates, CTR, messaging, conversion rates and
renewals.
● Work with internal and external stakeholder to seamlessly drive all campaigns
● Constantly look for funnel drop offs and optimize every step to increase conversion rates
● Share data on daily, weekly and monthly basis with the larger team
Requirement:
● 4+ years of hands-on experience in working with user engagement platforms like
WebEngage
● Experience in building user funnels across app and web and proven record of successfully driving engagement and conversions
● Knowledge of HTML coding to create emailers is a must
● Experience working in a B2C product is preferrable
Why join us?
- You will get to work with an experienced team who has worked in multiple startups.
- Experimenting is the name of the game
- Grow with us. It is a family
JOB DESCRIPTION
Job Title
Digital Marketing Executive
Department
Marketing
1. Job PURPOSE:
Planning, developing, implementing and managing the overall digital marketing strategy. In addition, they are responsible for managing, guiding and training digital marketers and other marketing positions in the team.
2. ROLES & RESPONSIBILITIES:
l Responsible for formulation and execution of the company’s Digital Marketing Strategy
l Creation and management of website
l Independently managing all digital marketing activities
l Set up and management of Linked in and twitter accounts
l Writing blogs and content on digital forum to ensure visibility
l Responsible to develop and implement the Online Marketing and Brand Positioning strategies
l Create key reporting and performance indicators based on business requirements
l Brand management on the digital forum
3. EXPERIENCE REQUIRED:
Overall : 3 - 5 yrs
4. TECHNICAL SKILLS:
Primary Skills
l 3+ years experience as a Digital Marketing Professional
l Understanding the importance of the Website
l Experience in Email marketing and carry it to the digital forum
l Social media marketing - visibility
l Experience in branding
l Must understand page optimization and off page optimization,
l Understand the value of Search engine optimization but as a complementary skill.
l Blog writing and Content generation
Secondary Skills
l Knowledge on Google certification and Google analytics, Google AdWords
l Setting up tracking systems for marketing campaigns and online activities
l Experience in Website maintenance and press releases
l Latest marketing techniques
Desired Skills
l Experience in IT product based company
l Advanced web ranking
l Knowledge on Google webmaster, Keyword planner, Google trends
l Online Reputation Management
5. ABILTY
l Excellent Communication Skills
l Good conceptualization skills
l Excellent computer and web related skills
l Quick grasping skills
l Initiation
l Time management
l Dedication and ownership
6 .EDUCATIONAL QUALIFICATION :
Preference: MBA ( Marketing ), BBA
Age between 26 Year to 30 Years
• Drive revenue growth through marketing channels
• Work with Inside sales team to deliver consistent business growth
• Enhance the web properties of the company while ensuring optimum SEO and SEM effort towards discoverability
• Set up a social media strategy for the brand with a disproportionate effort towards developing a compelling LinkedIn presence and outreach
• Would be responsible for ensuring sustained thought leadership for the company in the performance engineering category by creating a strong content management engine
• Plan and deliver successful webinars every quarter
• Drive Video Marketing - Solution / Products showcase, Demo, Testimonial and Case Studies
• Create customer presentations and contribute in building key proposals Build Community/s
• Branding / Messaging: Define and refine messaging for the ICP
• Generate value through Event marketing
• Would be expected to lead all communication effort including internal communication, public relations and analyst relations.
Their beauty brand offers a wide range of luxurious skincare and hair-care products specially designed for new moms. They use natural ingredients in their products that ensure that every mother’s skin and hair becomes trouble-free, glowing and manageable. Their healing and repairing formula are certified by the strictest international standards with regards to safety needed in beauty products.
Founded by an MDI alumna with expansive knowledge and experience with beauty, wellness and healthcare leader, it is truly a world-class range exporting to various countries across the globe.
What you will do:
- Managing and ensuring effective implementation of various activities such as SEO, content marketing, online campaign etc. under online/digital marketing
- Ensuring that meaningful and relevant content is created and targeted towards the right audience on various online platforms, by effectively managing content marketing
- Recommending the type of content to be marketed by analyzing current marketing trends and also observing past trends
- Managing performance marketing on various online ad platforms such as Google, Facebook, YouTube, Insta etc
- Identifying & suggesting opportunities through all digital channels, for revenue growth
- Creating buzz and building followers and thus managing social media marketing
- Participating in digital marketing budget planning/forecasting
- Strategizing customer acquisition and retention across all aspects of online marketing
- Working closely with internal stakeholders such as various teams and also external stakeholders such as various online platforms
- Maintaining relevant database of the budget, actual cost, actual expenses etc. and reporting the same to the management in regular intervals
Desired Candidate Profile
What you need to have:- Graduation is a must. MBA is desirable
- Relevant work experience of 5 – 10 years in Digital Marketing
- D2C background preferred
- Experience in beauty and wellness desirable
- Prior experience of handling a monthly Ad budget of 50 Lakhs and above
- Excellent communication and listening skills
- Good project management and planning skills
We are looking for an enthusiastic a Digital Marketing Intern for leading Digital marketing & Blockchain solutions partner based in Mumbai to assist in the planning, execution and optimization of our online marketing efforts. The promotion of services and solutions through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.
The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Responsibilities and Duties
1) Excellent understanding of digital marketing concepts and best practices
2) Excellent knowledge of SEO and off-page optimization
3) Knowledge of Wordpress ( or at least interest in learning wordpress is preferred)
Qualifications and Skills:
Mandatory : Candidate should have completed Digital marketing course.
Education : 12th or Graduation with Digital Marketing Course.
Excellent communication and interpersonal skills.
Analytical mindset and critical thinking.
Benefits :
1. Stipend
2. Work from home
3. Internship Letter
4. Letter of recommendation/ appreciation
5. Full time Placement offer after completion of Internship (Based on performance)
Contract length: 5 months
Roles and Responsibilities
· Design content marketing strategies and set short-term goals.
· Plan, handle and execute various digital channel ads and PPC campaigns for company websites
· Handle team of executives to lead SEO, content, and design requirements of marketing campaigns
· Handle both online and offline marketing: hands-on experience with digital media, including SEO , PPC, social media marketing, email, and affiliate channels.
· Lead and manage whole lead generation initiative for B2B services campaign in international markets like USA, UK, Australia and Europe.
· Use and manage different tools required to manage, control and report progress of marketing initiatives and campaigns
· Conceptualize, design and execute various marketing campaigns from time to time to generate high quality qualifies leads for company
· Accomplished at leveraging full value from marketing automation processes and tools.
Requirements
· 4+ years of hands-on marketing experience in a B2B role.
· Excellent understanding of B2B services marketing.
· Knowledge of Demand Generation tactics and Lead Conversion principles.
· Ability to create value propositions that communicate clearly to targeted audiences.
- Extensive experience in creating audience segments and developing marketing campaigns that deliver a targeted message and create affinity with brands.
· Demonstrated ability to manage the budgeting process and use of analytical skills.
· Proven track record in delivering marketing campaigns that drive sales growth.
· An understanding of agile marketing, to identify and focus on high-value projects and then continuously and incrementally improve the results over time.
· Excellent English written and verbal communication skills.
Skills
· B2B Services Marketing
· Marketing Campaigns
· Demand Generation
· Lead Conversion
· Content Creation
· Sales process understanding
· SEO
· PPC
- Experienced professionals – 1 year to 3 years experience
- Candidate having creative thinking and original approach
- Willingness & ability to learn & work on new technologies
- Develop marketing strategies
- Search Engine optimization(SEO)
- Social Media Marketing
- Email Marketing
- PPC/Ad Management
- Interacting with the clients & managing their internet marketing accounts
- Building monthly reports, analyzing the data & measuring the impact of the internet marketing done for that month
- Write original, creative content for marketing purpose
- Google Analytics
- Google Search Console
- Google Adwords
- Facebook Insights
- Moz Tools
- Mailchimp & Benchmark email
- Google+
- Photoshop/Canva - Basic design skills are helpful to have
- Candidates from marketing background preferred
- Candidates having working knowledge of Adobe Photoshop or Canva preferred. Basic design skills are helpful to have
- Candidates must have good reading, writing, spoken English skills
- You are invited to send us your complete resume
- Attach previous work or portfolio or project details
- Resume should have candidate photograph in it
- Mention Linkedin Profile URL in the resume
- Do go over our company website http://www.ladybirdweb.com/" target="_blank">www.ladybirdweb.com | http://www.faveohelpdesk.com/" target="_blank">www.faveohelpdesk.com & LinkedIn profile before applying
THE WAD Agency is hiring!!! (wwwthewadagency.com)
- Experience: 3-5 years
- Develop digital marketing strategies to improve awareness, engagement, new customer acquisition (Cross-Sell/Up-Sell), and support client retention
- Has experience with online monitoring and measurement platforms including but not limited to Facebook Insights, YouTube Insights, Google Analytics, Adwords etc.
- Generate potential leads for the organization through various ATL & BTL activities
- Develop & Ideate campaigns, processes etc. to pitch new clients
- Prepare presentations for client pitches Company
Preferred from Agencies
Marketing Manager:
Profile: The primary role of marketing manager is to attract, retain and grow revenue from a company's targeted customers - across markets. The person is expected to have a proven track record with a minimum 7 years of experience. In carrying out this role, you must support revenue with lead generation and other quantifiable marketing activities.
Roles and Responsibilities:
- Develops and implements strategic marketing plans (International & Domestic) for the company.
- QualifiedRevenue generating Leads through various marketing activities:
- Digital marketing campaigns.
- Social media.
- SEO and superior web presence.
- Prior experience of marketing for IT/ITES businessis a must.
- Messaging, communication to be crystalized and executed in helping generate revenue.
- Build content around the product / service to be pushed across channels.
- Manage the team to perform accurate data generation for digital marketing activities for its target markets / companies.
- Team Management. Finding ways for team to achieve success – recruit, train, mentor and evaluate team members.
Location: Noida