2d Animator

REVIEW CRITERIA:

MANDATORY:

• Strong Senior Brand Strategist Profile
• Must have 4+ years of pure brand strategy experience at branding/strategy agencies (not advertising/campaign-only roles)
• Must have hands-on experience with brand strategy frameworks for new brand creation and rebranding initiatives (brand persona, positioning, narrative, tone of voice, guidelines)
• Must have experience conducting and leading brand workshops, integrating research inputs (primary + secondary) into insights and brand positioning
• Must have B2C brand strategy experience (B2B exposure is highly preferred but optional)
• Must have strong writing and storytelling skills to translate brand positioning into compelling narratives, messaging, tone, and strategic decks.
• Must be able to manage end-to-end brand strategy projects, including research synthesis, workshop facilitation, positioning, framework creation, and collaboration with design teams for visual translation.
• Must have a portfolio or compilation of case studies showing rebranding projects, positioning frameworks, workshop involvement, research synthesis, and strategy-to-design translation
• Preferably a degree/master’s in Marketing, Brand Strategy, Design, or Communication from reputed institutes (e.g., MICA, NID, Srishti, or similar).
• Must come from Branding Studios, Brand strategy firms, Strategic design consultancies, branding agencies etc.

ROLES & RESPONSIBILITIES:

We are looking for a senior brand strategist professional, who can help us deliver innovative strategic directions that benefit our client’s business with measurable results. The candidate should have thorough knowledge and experience in the methods and application of tools to deliver an effective programme. Candidates should have experience with both mass and premium brands as well as FMCG, durables, and service categories.

Experience with digital-first or digitally marketed brands is an advantage that we look forward to.

ROLES & EXPECTATIONS-

• Drive brand and business strategy processes in our firm.
• Thorough practical knowledge and experience in implementing methods, tools and processes with capabilities to handhold teams to deliver at the highest standards.
• Proficient in conducting research programs to uncover customer and user needs, business and market findings, drawing insights for branding, service and CX design for digital and traditional applications.
• Conduct primary and secondary market research in marketing, sales and consumer experience.
• Programming workshops, conducting them and creating a comprehensive outcome report with insights and recommendations.
• Bring an idea to life on a whiteboard, articulate it, create systems and deliver.
• Strong understanding of pan-India markets across a wide range of verticals and categories.

IDEAL CANDIDATE:

• Excellent storytelling skills, capable of good verbal and written communications, client interfacing and presentation skills.
• Proficient in putting together presentations and strategy decks.
• Good articulation and writing skills.
• Understanding business, data tools and analytics (The math of it)
• Capable of managing and building relationships with senior client executives with strong domain-level competence along with a well-informed worldview.
• Team player capable of working across verticals with leadership skills.

ADVANTAGEOUS / OPTIONAL SKILLS-

• Experience in ethnographic, observational and behaviour studies.
• Management skills, idea creation, directing and delivering through a creative team.
• Interest in trends and analysis of brands, brand strategies and staying up-to-date and well-informed.
• Experience in analysing the brand and marketing landscape and writing advisory and opinion articles on branding and brand communication.
• Well-informed and knowledgeable with a world view.
• Observant and aware of current trends and their evolution.

Research and identify new business opportunities - including new markets, growth areas, trends, customers, partnerships, products, and services - or new ways of reaching existing markets.

Seek out the appropriate contact in an organization.

Generate leads and cold-call prospective customers.

Meet with customers/clients face to face or over the phone.

Foster and develop relationships with customers/clients.

Understand the needs of your customers and be able to respond effectively with a plan of how to meet these.

Think strategically - seeing the bigger picture and setting aims and objectives to develop and improve the business.

Work strategically - carrying out necessary planning to implement operational changes.

Have a good understanding of the business’s products or services and be able to advise others about them.

Ensure staff are on board throughout the organization, and understand the need for change and what is required of them.

Discuss promotional strategy and activities with the marketing department.

Liaise with the finance team, warehousing, and logistics departments as appropriate.

Seek ways of improving the way the business operates.

Attend seminars, conferences, and events where appropriate.

Keep abreast of trends and changes in the business world.

Required Skills:

● Expert in Python, with knowledge of at least Django (More web frameworks are a plus)

● Familiarity with some ORM (Object Relational Mapper) libraries

● Able to integrate multiple data sources and databases into one system

● Understanding of the threading limitations of Python, and multi-process architecture

● Good understanding of server-side templating languages (such as Jinja 2, Mako, etc depending on your technology stack)

● Basic understanding of front-end technologies, such as JavaScript, HTML5, and CSS3 (is a plus)

● Understanding of accessibility and security compliance

● Knowledge of user authentication and authorization between multiple systems, servers, and environments

● Understanding of fundamental design principles behind a scalable application

● Familiarity with event-driven programming in Python

● Understanding of the differences between multiple delivery platforms, such as mobile vs desktop, and optimizing output to match the specific platform

● Able to create database schemas that represent and support business processes

● Strong unit test and debugging skills

● Proficient understanding of code versioning tools

● Knowledge of application deployment process and server set up

● Integration of data storage solutions

Responsibilities:

● Owning one or more of the web services; adding new features, resolving bugs, and refactoring/ improving code base.

● Design and implementation of low-latency, high-availability, and performant applications

● Translating product requirements into functional, maintainable, extensible software that is in-line with company objectives.

● Good knowledge of software engineering best practices, including unit testing, code reviews, design documentation, debugging, troubleshooting, & agile development.

● Work on cutting-edge web technologies to make a powerful impact on 1M+ enterprise users

● Be part of a growing team that will design, develop, and test software and cross-product applications which span across different Planview products

● Work in an agile engineering team writing maintainable and scalable code for software components and influencing team decisions

● Contribute to the product’s architecture vision and execution, working closely with cross-product teams and other leaders within the R&D department

● Collaborate with stakeholders to imagine, design, develop, test, and launch software that impacts our customers and inspires your peers

● Drive continuous improvement of software quality, CX and maintainability of features

● Continuous learning of technology trends, tools, and approaches, including sharing this knowledge with your team

At Punchh, we are building the next generation AI-enabled marketing loyalty platform. We are looking for a talented UX professional to create best-in-class experiences that drive customer and business value. 

Our ideal candidate excels at leading the design of simple and impactful B2B SAAS products while closely collaborating with design, research, product management, and engineering in a fast-paced, collaborative and customer-focused environment. You will work with various stakeholders to understand user needs, identify use cases, design UX concepts, wireframes, prototypes, and final mock-ups, ensuring pixel-perfect implementation of your designs. 

What You'll Do

• Work closely with other designers, researchers, product managers, engineering, and customers to design simple and elegant products and features
• Develop user personas, use cases, workflows, scenarios, concepts, wireframes, prototypes and final mock-ups to communicate designs to stakeholders
• Conduct competitive analysis to ensure our product is best-in-breed
• Drive the design review cycle with key stakeholders and customers to ensure the designs achieve the set goals
• Lead and support multiple projects simultaneously while meeting deadlines
• Work with engineering to ensure pixel-perfect implementation of your designs

What You'll Need

• 4+ years of experience as a User Experience Designer for complex web applications
• A fundamental understanding of the UX design process from discovery, through definition, design, and implementation
• Bachelor's or Master's Degree in Design (B.Des/M.Des/Any other equivalent degree)
• A passion for creating simple and elegant solutions that drive user and business value
• Proficiency in standard UX software (we use Figma)
• A portfolio of design work with case studies demonstrating your process and the impact of your efforts
• Excellent written and verbal communication skills
• A desire to work collaboratively with cross-functional teammates to deliver the best possible solution for our users

Bonus Points If You

• Possess working knowledge of loyalty programs, CRM, and/or email marketing campaigns
• Understanding of B2B Space

Requirements:-

• Bachelor’s Degree or Master’s in Computer Science, Engineering,Software Engineering or a relevant field. 
• Strong experience with Windows/Linux-based infrastructures, Linux/Unix administration.
• knowledge of Jira, Bitbucket, Jenkins, Xray, Ansible, Windows and  .Net. as their Core Skill.
• Strong experience with databases such as SQL, MS SQL, MySQL, NoSQL.
• Knowledge of scripting languages such as Shell Scripting /Python/ PHP/Groovy, Bash.  
• Experience with project management and workflow tools such as   Agile, Jira / WorkFront etc.
• Experience with open-source technologies and cloud services.
• Experience in working with Puppet or Chef for automation and configuration.
• Strong communication skills and ability to explain protocol and processes with team  and management.  
• Experience in a DevOps Engineer role (or similar role)
• AExperience in software development and infrastructure development is a plus

Job Specifications:-

• Building and maintaining tools, solutions and micro services associated with deployment and our operations platform, ensuring that all meet our customer service standards and reduce errors.  
• Actively troubleshoot any issues that arise during testing and production, catching and solving issues before launch.
• Test our system integrity, implemented designs, application developments and other processes related to infrastructure, making improvements as needed
• Deploy product updates as required while implementing integrations when they arise.  
• Automate our operational processes as needed, with accuracy and in compliance with our security requirements.
• Specifying, documenting and developing new product features, and writing automating scripts.  Manage code deployments, fixes, updates and related processes.
• Work with open-source technologies as needed.
• Work with CI and CD tools, and source control such as GIT and SVN.
• Lead the team through development and operations.
• Offer  technical support where needed, developing software for our back-end systems.

What we're looking for

Energetic product & design skilled individuals who love building and shipping high-quality products.

Someone who is ready to work in a new organization and help set up a design-driven culture.

Responsibilities

Product design ideation, planning, prioritization & designing at all levels of fidelity
Take part in User research, create detailed user journeys and take appropriate design decisions backed by user behavior and data
Work closely with cross-disciplinary teams including Product, Engineering, Marketing, and various Business teams to deliver delightful customer experiences
Help build a design system & framework that fits the organization's brand
Ensure engineers are able to translate your designs into living products

What you would need to have

1-3 years of experience designing & shipping products
Examples of your work in the form of a case study
Expert knowledge of industry-standard product design tools (ideally Figma )

Bonus points for

Visual design specialty like 3D illustrations
Ability to do motion design beyond basic micro-interactions
Past experience shipping tech products