TheVritti Pvt Ltd

Educational qualifications- Graduate/+ Experience – 3-5 years in FMCG/Alco-Bev Location: Goa
Job Overview
The position of ASM is focused on increasing Sales/Top Line in the assigned territory/area.
ASMs report to the regional sales managers or the head of Sales in some cases and are the brand ambassadors for Morning Fresh. Key responsibility of ASMs is to manage key accounts to achieve designated sales targets through the implementation of appropriate and unique strategies of these accounts within the designated areas. ASM is also responsible for managing hiring, day to day administration and development of Area Sales Executives (ASE).
Key Responsibilities include (but not limited to)
• Sales Targets & Account Management
o Own and hit/exceed annual sales targets within assigned territory and accounts
o Implement Sales Strategies to achieve sales targets and expand our customer base o Build and maintain strong, long-lasting customer & distributor relationships
• Collections
o Ensure timely collections from distributors within the designated areas
• Market Intelligence & Reporting
o Understand product/category-specific landscapes and trends
o Gather customer feedback & share with management on on-going basis
o Share product category, industry and/or region-specific best practices with the team o Weekly and Monthly reports
• Team Management
o Hire, develop and ensure performance of the Area sales executives

• A field sales executive travel to locations to advocate supply of products to the customers they have targeted and the ones who they are already dealing with.
• It also involves operating outside their offices pitching potential clients and to maximise the company's sales of their products and services.
• These tasks are often performed over cold calling or knocking all doors or even scheduling all meetings with the customers at the offices.
   

Responsibilities

• Primarily your focus should be on the sale of products and services to probable customers within a specific region.
• It is completely different from being a general sales executive because this particular job role demands you to travel either to find new clients or customers or to maintain relationships with the customers whom you are already working with.
• Must contact all the clients and potential customers to discuss their products would meet their requirements.
• Arrange meetings with the clients or visit their offices or homes to persuade them to buy a product or subscribe to any service which your company is offering.
• Focus should be to increase the sales of the company
• Should provide a concise description of the products and services to the customers and also drawing attention to the benefits of the available services.
• Carry out price negotiations with the customers on behalf of the organization to reach a favorable agreement for both.
• Must also carry out a survey to figure out the current trends in the industry such as prices of the products and the demand for it etc.
• Must totally focus on increasing the business by making various sales targets and estimating sales targets.
• They need to generate business leads for the company which they are working for and also prepare and maintain statistical data and provide reports whenever necessary.