Looking for someone to lead social media marketing at Leap Beyond.
Leap Beyond is looking for a growth hacker to handle partnerships and alliances, new ventures and growth www.leapbeyond.co.uk
Leap Beyond is looking for a digital marketing head to join us immediately. In addition, they engage with the public through social media and ensure visitor flow to digital sites. Digital marketing executives also analyse and report on visitor data and devise new ways to market products. They frequently work for retailers with an online presence, financial institutions, charities and publishers. They can also be employed by digital marketing agencies. In this article: The day-to-day Key skills Qualifications Relevant experience Salary Hours Career opportunities A digital marketing executive’s perspective Browse digital marketing executive vacancies The day-to-day Typically, a digital marketing executive will: Develop and manage digital marketing campaigns Oversee a social media strategy Manage and maintain the organisation’s website(s) Write and optimise content for the website and social networking accounts such as Facebook and Twitter Track and analyse website traffic flow and provide regular internal reports Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion Continually work on the Search Engine Optimization of the website(s) Fix any errors or bugs in online content Edit and post videos, podcasts and audio content to online sites Arrange webinars and webcasts Create online banner adverts and oversee pay per click (PPC) ad management Write copy for email marketing campaigns Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing Work on printed material to supplement online products Attend product launches and networking events
Leading the design of social media collateral, marketing material, course content and ancillary websites.
Leading the overall content strategy of the company Working with the founder to optimise and create content for our learning platform Researching industry-related topics (combining online sources, interviews and studies) to create educational content for students Writing clear marketing copy to promote our products/services on our website, blogs and social media channels Editing student drafts of essays and giving on job applications
Researching industry-related topics (combining online sources, interviews and studies) Writing clear marketing copy to promote our products/services Preparing well-structured drafts using Content Management Systems Working along with the founder to create engaging content on our LMS