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I am in product marketing. Currently I am heading a B2B product markeitng for US audience.
People ask me some question multiple times.
The product manager is concerned about the technicality of the product, all the product life cycle he should be taking care of. Whereas the product marketing manager is taking more responsibility than just product development life cycle.Product marketing manager is responsible for product development as well per product marketing. It includes all the internal as well as external interactions with different teams and stakeholders.
Product marketing is more outwards job such as product improvement based on the customer response, product pre-launch, launching, and the post-launch activities. The product marketing manager more or less whole sole responsible for developing and selling the product to the customers.
You can write me on Twitter @01richa90 for more detailed discussion over it.
Thanks,
Richa