At the beginning of high-velocity testing, we had lots of A/B ideas but when creating over 500 A/B ideas, finding high-quality A/Bs was a hard thing to do. I would like to know what you guys are doing to keep generating/tracking high-quality backlogs after a long duration of high-velocity testing.

I do not know about the best way, but I do it in the following manner.I prepare an excel sheet where I list down all the poor performing landing pages in the rows and I write down the experimentation with the various web elements in the columns. For both the A/B variant I keep tracking the number before and after and based on that I keep a track of the data for the things working for me. Hence, for each page, I set a template, which version of the web elements worked I have a full historical knowledge about it. And I keep doing these in a time frame of around 6 months. The duration of each experiment varies from page to page as the traffic is different on each page, also depends on what significance level you want to work with. Check this tool by VWO : https://vwo.com/ab-split-test-significance-calculator/ or https://clevertap.com/ab-testing-calculator/They can help you decide what time period you need to run each experiment for. In Freshmarketer, this is inbuilt and you can simply put the significance levels while setting up the experiment and it automatically notifies you when the experiment has enough data and pauses it, sending you a final report which tells you which version of A/B worked well for you.

Well I dont know the anwer upfront but i know where i'd have asked this question. CohortPlus.

How to keep generating/tracking high-quality A/B idea backlog after a long duration of high-velocity testing? - Anupran Trivedi

Vaibhav askedon {{::getFormatedLocalTime("2017-12-09T12:23:11.670Z", {without_time: true})}}

Is it better to deploy app in multiple phases or should we deploy all features at once? While releasing app for the first time

Hello everyone,I am creating an android application and most of the features of the application has been completed. But when i completed one feature i got some others functionalities in my mind which i can deliver. So my question is what should be the best way while launching your app for the first time. Should i deliver all the functionalities at once or should i keep some functuionalities for the next release. I am also aware with the fact that giving more functionalities also increases the development time (when you are working alone).