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The candidate is responsible for setting up, managing and optimizing advertising campaigns to ensure that campaigns reach full delivery and maximum performance.The candidate is extremely organized and will leverage checklists to ensure that nothing is forgotten and will strive for zero errors. The candidate is comfortable working in a fast-paced, demanding, metric driven, entrepreneurial environmentResponsibilities: • Create tag documentation for the advertiser • Create advertiser accounts • Manage and monitor advertiser campaign budget and bid setup.• Manage user segmentation setup in advertiser campaigns.• Pause/Resume advertiser campaigns.• Create and manage advertiser ad banner and coupon setups.• Manage third party tracking, brand safety, view-ability, fraud detection tags.• Manage Facebook ads.• Work with analyst, creative and technology teams closely on optimization and reporting• Assist advertisers to resolve technical problems and answer questions on materials to be delivered.
A Technical Project Manager is responsible for providing project planning and management for established initiatives on behalf of company with all publisher partners. He/She will ensure that projects are managed and completed to specification, within an established time frame. He/She will represent company as expert regarding technology concerns raised by partners. Individuals who work well in a collaborative environment and pay meticulous attention to detail tend to excel in the position of Technical Project Manager. Preferably have experience of working with SSP/ DSP.
Responsibilities
• Support Manager/Director in owning and developing strong relationships with the partners and key stakeholders at all levels
• Manage partner onboarding and implementation process including product, channel and partner activation, campaign launches, and ad-hoc projects
• Coordinate resource management and allocation and control activities across teams to ensure projects are delivered on-time and on budget
• Serve as the main point of contact for delivery and activation questions from the partner and issue resolution as needed. (i.e. communication and expectation setting, raising tickets)
• Understand and communicate relevant new products, features, and capabilities as they become available and ensure successful deployment and activation with your partners
• Lead Client Training (facilitating training programs, if required along with Directors)
Qualifications
- Bachelor’s degree
- 4+ years of work experience
- Understanding of adtech platforms and ideally have had hands on exposure with a DSP & SSP
- Experience with marketing campaign design, campaign management, and analysis preferred
- Diligent work ethic. Must be self-motivated and able to take the initiative to get the job done
- Collaborative mindset - able to partner with partners externally
- Strong customer facing communication skills, both written and verbal