sales and marketing

Job Title: Growth Marketing Analyst

About MyYogaTeacher

MyYogaTeacher is a well funded Silicon Valley startup with headquarters based in California, USA and Bangalore, India. We have a marketplace product for Yoga where we connect incredible Yoga Teachers from India with clients in the US, for online 1-on-1 Yoga & Fitness sessions.

We have a team of 60+ people across various functions – Marketing, Product, Engineering, SDET, Customer Support, Design, Operations, Data Science and Executive Leadership. We hire extremely skilled, smart, trustworthy, kind, supportive, and caring people. You will be working in a stimulating environment.

Being a seed funded company, there is a tremendous scope for growth for people joining at this stage. You could potentially catapult 5-10 years of your career by working in a team like our’s! You will be working closely with the executive leadership.

The CEO is Jitendra Gupta, and this is his 3rd business. His previous venture (Punchh) was acquired for $500 Million in 2021. He has hand picked everyone on the team.

Read more on our website

MyYogaTeacher is seeking a Growth Marketing Analyst for our lean and dynamic marketing team. As a Growth Marketing Analyst, your job will be to create project definitions, carry out required research, coordinate with people and processes to ensure that our projects are delivered on time and produce the desired results, measure results once the projects are released and identify growth opportunities. You will be the go-to person for everything involving a marketing project’s organization and timeline.

Expected experience: 2+ years

Job Description: You will be responsible for 

Growth Strategy & Execution:

• Develop and implement data-driven strategies to drive customer acquisition, engagement, and retention.
• Collaborate with product, design, data science and engineering teams to align growth initiatives with overall business goals.

Email & SMS Marketing Optimization:

• Launch, manage, and optimize multi-channel marketing campaigns, with a focus on customer experience, conversion and retention.
• Run A/B tests, analyze campaign performance, and continuously refine to improve key metrics such as open rates, click-through rates (CTR), and conversion rates.

Product & Pricing workflow Optimization:

• Optimize the landing pages, onboarding funnels, pricing pages and other key areas of the product for better conversion rates and customer retention.
• Conduct A/B testing on pricing models, page layouts, and messaging to improve customer understanding and purchase decisions.
• Support the team for paid acquisition channels with data-driven insights to optimize campaigns and ensure maximum ROI.

Upsell and Cross-Sell Funnel Development:

• Develop strategies, design and optimize upsell and cross-sell funnels to increase customer lifetime value (CLV) at different stages of the customer journey.
• Monitor the performance of upsell funnels and optimize them through continuous testing and refinement.

Data Analysis & Reporting:

• Analyze customer behavior, product performance, and market trends to provide insights on how to maximize user conversion and identify growth opportunities.
• Track and report on key growth metrics, including CAC (Customer Acquisition Cost), CLV, email and SMS campaign performance, and upsell funnel success.
• Present data insights to key stakeholders and provide actionable recommendations for future growth initiatives.

Market Research & Competitor Analysis:

• Learn required technical skills on the job, stay ahead of digital marketing trends, tools, and technologies to implement best practices.
• Monitor industry trends and identify new opportunities, to improve our growth strategies and stay ahead of competitors.

Required Skills:

We're looking for someone who is organized, self-motivated, and takes ownership of their projects and tasks. The required skills are

1. Education: Bachelor’s degree in Marketing, Business, Economics, Data Science, or a related field.
2. Experience: 2-4 years of experience in a growth marketing, product marketing, or marketing analyst role, preferably in a startup or high-growth company.
3. Marketing Channels: Proven experience in email and SMS marketing, and familiarity with other digital marketing channels such as paid media, SEO, and social media.
4. Pricing & Funnel Optimization: Experience with A/B testing and optimizing conversion on pricing pages and upsell funnels.
5. Data Analysis: Strong analytical skills with the ability to interpret data, identify trends, and provide actionable insights.
6. Tools & Platforms: Experience with marketing and analytics tools such as Google Analytics, Tableau, ActiveCampaign, Twilio (for SMS), and other CRM/email marketing tools would be preferred.
7. A/B Testing: Hands-on experience with running A/B and multivariate tests to optimize campaigns.
8. Communication: Excellent communication skills, strong analytical and problem solving skills, be able to find good solutions to simple and complex problems, and known for getting things done.
9. Organization: Able to manage multiple projects at one time while keeping aligned with the big picture and taking care of the many little details.
10. Agile: Able to pivot strategies or a project's direction quickly, when company strategy requires it.
11. Commitment: Go the required length to meet the committed deadlines, does not require a follow up for agreed on deliverables.
12. Team Collaboration: Strong collaboration skills to work effectively across teams, including product, sales, and engineering.

We're hiring for talent, skill, work ethic and professionalism.

Must be willing to work evenings, much of the team is in the US PST time-zone, so our team often does meetings from 8:00AM-11:30AM PST.

Must Have : 

• At least 3-5 years of experience in AS400 as a WMS solution
• At least 3 years experience in end to end implementations, Rollout / support experience and warehouse automation.
• Strong customizing experience / Configuration experience
• Knowledge of cross integration - API & other interconnection methods
• Strong knowledge on SQL database query
• Ability to write technical documentation from Business requirements
• Knowledge on programming language like Report Program Generator and SQL
• Worked on setting up warehouse structure and expertise in all the processes Inbound,Outbound, Internal Cross docking etc. 
• Functional consulting experience to enable strong decision making
• Provide users with expert guidance on the features and usage of the process and tool
• Analyze user configuration,unit test, Integration testing 
• Having an strong understanding on automation and mechanization projects like conveyor , Auto guided vehicles 
• Assist the users with user acceptance testing and the On floor go live Support 
• Technical skills to write codes, Debug, Find the root cause of issue and provide the permanent solutions.
• Having knowledge on ticketing and defect management tools 
• Knowledge on integration technologies like JSON, MFS, RFC, MFS to communicate with other ERP & transactional systems.

Job title: Content Writing-Head

Work Location: Gurgaon

Reports to: CEO 

Role Overview:

As The Head of Content Writing, you will play a pivotal role in shaping and executing our content strategy. This position requires a seasoned content professional with a strong editorial background, exceptional leadership skills, and a passion for creating high-impact content. The ideal candidate will lead a team of content writers and collaborate with cross-functional teams to deliver content that engages, educates, and inspires our target audience.

Roles and Responsibilities:

1. Develop and lead the content strategy, ensuring alignment with the company's brand, goals, and target audience.

2. Manage and mentor a team of content writers, setting clear expectations, providing feedback, and fostering a culture of creativity and excellence.

3. Ensure all content produced is of high quality, adheres to brand guidelines, and aligns with the company's messaging and tone.

4. Lead the creation of various types of content, including blog posts, articles, whitepapers, eBooks, and more, ensuring they meet the standards for accuracy, clarity, and creativity.

5. Work closely with other departments, including marketing, design, and product, to gather insights and ensure content aligns with overall business objectives and strategies.

6. Collaborate with the SEO team to incorporate best practices into content creation, improving search engine visibility and driving organic traffic.

7. Use analytics tools to measure the performance of content, providing insights and recommendations for continuous improvement.

8. Keep abreast of industry trends, content marketing best practices, and emerging technologies to ensure our content remains relevant and competitive.

Education and/or Work Experience Requirements:

• Bachelor's degree in English, Journalism, Communications, or a related field. Master's degree is a plus.

• 7+ years of experience in content writing, with a focus on leadership roles.

• Proven track record of developing and executing successful content strategies.

• Strong editorial skills with a keen eye for detail and storytelling.

• Excellent leadership and team management skills.

• Ability to collaborate effectively with cross-functional teams.

• Familiarity with SEO best practices and content optimization.

• Outstanding written and verbal communication skills.

Calling All Tech Grads from Thane and Mumbai: Level Up Your Skills with Our FREE Digital Marketing Internship!

Just finished computer or IT school? Want to take your tech skills to the next level and get a taste of the real digital marketing world? This digital marketing internship is for YOU!

Forget textbook learning – here's your chance to learn in-demand industry skills you won't find in a classroom. You'll get hands-on experience working with real websites, dive into the exciting world of social media marketing, and even become a search engine optimization (SEO) pro!

THANE & MUMBAI RESIDENTS ONLY

Recommended by LinkedIn

Here's what makes this internship awesome:

• Learn by Doing:
•  We're talking real-world projects, not just theory. You'll be working on actual websites and putting your newfound skills to the test!
• Master Social Media: Become a social media guru by learning how to create engaging content and build a strong online presence.
• SEO Secrets Revealed: Uncover the mysteries of search engines and learn how to make websites climb the rankings!
• One-on-One Interview: Skip the impersonal online applications. We want to meet you in person to see if you're a good fit for the program. (Interviews are completely free, of course!)
• Zero Fees: We won't charge you a dime for the interview or the internship itself. It's all about helping you learn and grow!
• Stipend Potential: Show us your dedication and hard work, and you might even earn some extra cash (like pocket money) for your efforts.

Sound like a dream come true? There's more!

• Become a Part of the Team: If you impress us with your skills and dedication, you could land a full-time job as a Website Designer, Social Media Marketer, or SEO Specialist! We might even offer a 2-year contract to keep you on board.
• Develop Your Work Ethic: We take punctuality and following the rules seriously. This internship will help you build a strong work ethic that will benefit you in any career path.

Not everyone will make it. This program is competitive, and some applicants might not be the right fit, or might miss too many sessions. But hey, that's okay! You can always apply again for our next internship and keep building your skills.

Ready to Launch Your Digital Marketing Career? Apply Today!

Boost Your Business with PickMyURL: No.1 Digital Marketing Agency. Call/ WhatsApp for more details.

Company Profile:

Tring is India's leading new-age digital platform connecting fans and celebrities digitally through various products like personalized video messages, live interactions, DM on Instagram, Personalized meet-ups and many more. Tring has a roster of more than 12,000+ celebrities from Bollywood, TV, sports, regional and international space, covering names like Shankar Mahadevan, Sharman Joshi, Shaan, Vivek Oberoi, Saina Nehwal, David Koechner, Enrique Arce, and many more.

Why should you join Tring?

Our goal: Changing the gifting experience in India, pioneering the celebrity world for the fans, with a simple goal to connect fans with their favorite celebrities, for one and all. We believe in gender equality. The young team of Tring is enthusiastic and passionate to take it to the next milestone.

Job Description

Position: Relationship Executive (Brand Executive) B2B

Roles and Responsibilities-

•  Conduct regular meetings with potential leads to foster relationships, understand their needs, and tailor offerings to drive business growth.
•  Collaborate with the Marketing Team to analyse, refine, and implement effective plans and strategies for the various brand requirements and business needs which would include Celebrity Management, Influencer Marketing, Productions and more.
•  Build and nurture relationships with brands to explore collaboration opportunities, ensuring mutually beneficial partnerships and extending the reach and impact of Tring's services.

 Maintain strong relationships with past clients, ensuring continuous engagement and generating additional business opportunities through effective relationship management and understanding their evolving requirements. 

Job Description

Function: Product → Product Analytics

Responsibilities:

• Assist product managers in the formulation of the company's product strategy using structured data and insights derived from the same
• Conduct research, create business cases and translate them into meaningful problems to solve
• Measure impact of experiments related to function, analysing and helping in course correction.
• Recommending product improvements based on analytical findings. Defining new metrics, techniques, and strategies to improve performance.
• Constantly monitor and analyse metrics identified, publish insights/any anomalies along with hypothesis
• Translating business requirements and user requests into effective report and dashboard designs in challenging deadlines.
• Assist with performance tuning of dashboards, background data queries as needed

Key Skills Required:

• Bachelor’s degree along with 2+ years experience in product analytics building data sets, reports, and dashboards
• Strong analytics skills and experience in Metabase, Google Analytics, Power BI, or other analytics software
• Proficiency with SQL
• Agile ability to anticipate need, be responsive and adapt to change
• Strong interpersonal and relationship skills, ability to influence decisions and gain consensus
• Excellent time and project management skills, ability to prioritise the most important projects to create business impact

Perks at Oneistox:

• Challenging work, High Product Ownership, and Steep Learning Curve are guaranteed!
• You get to be part of a highly young and energetic team.
• Envisage the growth of a company from 5X to 500X.
• Industry standard compensation and ESOPS.