UX Lead

Job Title: AVP – Marketing

Experience: 5–7 Years

Location: Hyderabad

Employment Type: Full-Time

About the Role

P99Soft is looking for an experienced AVP – Marketing to build, lead, and scale an integrated B2B marketing function that drives brand awareness, demand generation, account engagement, and revenue growth. The ideal candidate will have a strong background in B2B technology/IT services marketing, with expertise in content marketing, SEO, paid media, Account-Based Marketing (ABM), inbound demand generation, partner marketing, and marketing operations.

The role requires close collaboration with Sales, SDR, Alliances, Pre-sales, Delivery, and CoE teams to execute high-impact marketing strategies that contribute to qualified pipeline and business growth.

Key Responsibilities

Marketing Strategy & Brand Positioning

• Develop annual and quarterly marketing strategies aligned with revenue goals, target industries, geographies, and service offerings.
• Define brand positioning, messaging, and value propositions focused on business outcomes.
• Manage the integrated marketing calendar and allocate budgets across marketing channels.
• Ensure consistent brand messaging across the website, social media, campaigns, sales collateral, and partner platforms.

Team Leadership & Marketing Operations

• Lead and manage SEO, Content, Social Media, Digital Marketing teams, agencies, and vendors.
• Define team KRAs, performance metrics, delivery standards, and review processes.
• Implement and manage CRM, marketing automation, analytics, and attribution frameworks.
• Build dashboards to track campaign performance, brand visibility, lead conversion, account engagement, pipeline contribution, and marketing ROI.

Thought Leadership & Content Marketing

• Develop a structured content strategy including:
• Articles
• Blogs
• White Papers
• Case Studies
• Solution Briefs
• Videos
• Webinars
• Executive Thought Leadership
• Collaborate with Leadership, Delivery, and CoE teams to transform technical expertise into customer-focused content.
• Create buyer-specific, industry-specific, and service-specific content throughout the customer journey.
• Measure content effectiveness based on engagement, lead generation, sales utilization, and pipeline influence.

Inbound Marketing, Paid Media & SEO

• Plan and execute integrated demand generation campaigns across:
• Search Marketing
• Paid Advertising
• Social Media
• Email Marketing
• Website
• Webinars
• Events
• Improve organic search visibility through:
• Technical SEO
• On-page & Off-page SEO
• Keyword Strategy
• Content Optimization
• Authority Building
• Manage landing pages, lead capture, nurturing campaigns, and conversion optimization.
• Optimize marketing spend based on qualified leads, conversion rates, pipeline contribution, and acquisition costs.

Account-Based Marketing (ABM)

• Identify and prioritize strategic target accounts in collaboration with Sales teams.
• Design personalized ABM campaigns using targeted content, executive engagement, events, and outreach.
• Align ABM initiatives with SDR outreach and partner engagement.
• Track account progression from engagement to qualified opportunities and customer acquisition.

Partner & Co-Marketing

• Execute joint marketing initiatives with ecosystem partners including:
• AWS
• Salesforce
• Databricks
• Snowflake
• Hyperscalers
• Manage:
• Co-branded campaigns
• Webinars
• Workshops
• Events
• Account development programs
• Utilize Market Development Funds (MDF) effectively.
• Ensure partner marketing activities contribute to pipeline growth and revenue generation.

Sales & SDR Alignment

• Collaborate with Sales leadership to align marketing campaigns with strategic account priorities.
• Equip Sales and SDR teams with:
• Campaign briefs
• Messaging
• Sales collateral
• Case studies
• Follow-up assets
• Define lead scoring, qualification, handover, follow-up, and feedback processes.
• Review lead quality, meeting outcomes, opportunity conversion, and pipeline progression with Sales and SDR teams.

Key Performance Indicators (KPIs)

• Marketing Strategy Execution
• Campaign Planning & Execution
• Budget Utilization
• Brand Awareness & Market Visibility
• Audience Growth
• Branded Search Performance
• Website Traffic
• Share of Voice
• Thought Leadership
• Content Performance
• Content-Influenced Pipeline
• Qualified Inbound Leads
• Sales Accepted Leads (SAL)
• Marketing Qualified Leads (MQL)
• Opportunity Creation
• Marketing-Sourced Pipeline
• Cost Per Qualified Lead (CPQL)
• Organic Search Performance
• SEO Performance
• Conversion Rate Optimization
• Account-Based Marketing Performance
• Target Account Engagement
• Pipeline from ABM Campaigns
• Partner Marketing Performance
• MDF Utilization
• Marketing Analytics & Reporting
• Data Accuracy
• Campaign Turnaround Time
• Team Performance
• Agency Management
• Marketing-Sourced Revenue
• Marketing-Influenced Revenue

Required Skills

Marketing

• B2B Marketing
• IT Services Marketing
• Technology Marketing
• Digital Marketing
• Demand Generation
• Inbound Marketing
• Performance Marketing
• Brand Strategy
• Marketing Strategy
• Marketing Planning
• Campaign Management
• Marketing Operations
• Marketing Automation
• Marketing Analytics
• Marketing Attribution
• CRM Management
• Budget Management

Content & Brand

• Content Marketing
• Thought Leadership
• Content Strategy
• Copywriting
• Case Studies
• White Papers
• Solution Briefs
• Webinars
• Executive Content
• Brand Positioning
• Messaging
• Value Proposition Development

Digital Marketing

• SEO
• Technical SEO
• On-page SEO
• Off-page SEO
• Keyword Research
• Paid Media
• PPC
• Search Marketing
• Social Media Marketing
• Email Marketing
• Lead Nurturing
• Landing Page Optimization
• Conversion Rate Optimization (CRO)

Demand Generation

• Lead Generation
• Inbound Lead Generation
• Lead Qualification
• Lead Scoring
• Pipeline Generation
• Funnel Management

Account-Based Marketing

• ABM Strategy
• Personalized Campaigns
• Target Account Engagement
• Enterprise Marketing

Partner Marketing

• Co-Marketing
• Alliance Marketing
• Partner Marketing
• MDF Management
• Ecosystem Marketing

Sales Alignment

• Sales Enablement
• SDR Collaboration
• Opportunity Management
• Pipeline Management
• Revenue Marketing

Leadership

• Team Management
• Stakeholder Management
• Cross-functional Collaboration
• Agency Management
• Vendor Management
• Performance Management

Analytics

• Marketing Dashboards
• Reporting
• KPI Tracking
• ROI Analysis
• Data Analysis

Preferred Experience

• 5–7 years of experience in:
• B2B Technology Marketing
• IT Services Marketing
• Digital Engineering
• Cloud
• Data & AI
• SaaS
• Enterprise Solutions
• Minimum 3 years leading an integrated marketing or demand generation function.
• Experience marketing to USA or international enterprise markets.
• Experience with long B2B sales cycles and enterprise buying processes.
• Experience working with Sales, SDR, Alliances, Delivery, and Pre-sales teams.
• Exposure to partner ecosystems including:
• AWS
• Salesforce
• Databricks
• Snowflake
• Other Hyperscalers

Educational Qualification

• Bachelor's degree in Marketing, Business Administration, Communications, Technology, or a related field.
• MBA is preferred.

P99soft is an equal-opportunity employer

P99soft is an equal-opportunity employer. At P99soft, we are committed to providing equal employment opportunities regardless of job history, disability, gender identity, religion, race, color, caste, marital/parental status, veteran status, or any other special status. We stand against the discrimination of employees and individuals and are proud to be an equitable workplace that welcomes individuals from all walks of life if they fit the designated roles and responsibilities.

We’re searching for an experienced Data Scientist with a strong background in NLP and large language models to join our innovative team! If you thrive on solving complex language problems and are hands-on with spaCy, NER, RNN, LSTM, Transformers, and LLMs (like GPT), we want to connect.

What You’ll Do:

• Build & deploy advanced NLP solutions: entity recognition, text classification, and more.
• Fine-tune and train state-of-the-art deep learning models (RNN, LSTM, Transformer, GPT).
• Apply libraries like spaCy for NER and text processing.
• Collaborate across teams to integrate AI-driven features.
• Preprocess, annotate, and manage data workflows.
• Analyze model performance and drive continuous improvement.
• Stay current with AI/NLP breakthroughs and advocate innovation.

What You Bring:

• 4-5+ years of industry experience in data science/NLP.
• Strong proficiency in Python, spaCy, NLTK, PyTorch or TensorFlow.
• Hands-on with NER, custom pipelines, and prompt engineering.
• Deep understanding and experience with RNN, LSTM, Transformer, and LLMs/GPT.
• Collaborative and independent problem solver.

Nice to Have:

• Experience deploying NLP models (Docker, cloud).
• MLOps, vector databases, RAG, semantic search.
• Annotation tools and team management.

Why Join Us?

• Work with cutting-edge technology and real-world impact.
• Flexible hours, remote options, and a supportive, inclusive culture.
• Competitive compensation and benefits.

Ready to push the boundaries of AI with us? Apply now or DM for more info!

Senior Embedded Software Engineer – U-boot, Linux Kernel & Device Drivers

Company Name: SAS One Pvt Ltd (www.sasone.in)

Location: Bengaluru, India

Experience: 6+ years

Job Summary:

We are looking for a highly skilled Senior Embedded Software Engineer experienced in Embedded C development, Linux Kernel programming, and Device Driver design. The ideal candidate will contribute to low-level software development for embedded systems, working closely with hardware teams to design, implement, and optimize drivers and kernel modules for next-generation platforms.

Key Responsibilities:

• Design, develop, and debug embedded software in C for SoM(System On Modules).
• Develop and maintain board support packages (BSPs), bootloaders, and low-level firmware.
• Work on real-time performance optimization, memory management, and inter-process communication.
• Develop and maintain Linux kernel modules and device drivers for various peripherals (I2C, SPI, UART, GPIO, USB, PCIe, HDMI, etc.).
• Collaborate with hardware engineers for bring-up, debugging, and validation of new boards.

Required Skills & Experience:

• Bachelor’s or Master’s degree in Electronics, Computer Engineering, or related field.
• 6+ years of hands-on experience in embedded software development.
• Strong proficiency in Embedded C.
• Deep understanding of Linux Kernel internals, device driver architecture, and hardware software interaction.
• Familiarity with ARM architecture, SoC bring-up, and YOCTO environments is a plus.
• Strong debugging and analytical skills, with the ability to work independently in fast-paced environments.

Preferred / Good-to-Have Skills:

• Exposure to Yocto Project, U-Boot, and bootloader customization.
• Experience with embedded Linux distributions or open-source contributions.
• Understanding of hardware schematics and signal analysis (oscilloscope, logic analyzer).

Sap Abap on Hana:

Summary:

As an Application Developer, you will design, build, and configure applications to meet business process and application requirements. A typical day involves collaborating with team members to understand project needs, developing application features, and ensuring that the solutions align with business objectives. You will also engage in testing and troubleshooting to enhance application performance and user experience, while continuously seeking opportunities for improvement and innovation in application development processes. 

Roles & Responsibilities:

• Expected to perform independently and become an SME.
• Required active participation/contribution in team discussions.
• Contribute in providing solutions to work related problems.- Assist in the documentation of application specifications and user guides.
• Engage in code reviews to ensure quality and adherence to best practices.

Professional & Technical Skills:

Must To Have Skills: Proficiency in SAP ABAP Development for HANA.

Good To Have Skills:

• Experience with SAP Fiori and SAP UI5.
• Strong understanding of object-oriented programming principles.
• Experience with database management and SQL.- Familiarity with Agile development methodologies. 

Additional Information: The candidate should have minimum 5 years of experience in SAP ABAP Development for HANA

Data Engineer

Brief Posting Description:

This person will work independently or with a team of data engineers on cloud technology products, projects, and initiatives. Work with all customers, both internal and external, to make sure all data related features are implemented in each solution. Will collaborate with business partners and other technical teams across the organization as required to deliver proposed solutions.

Detailed Description:

·        Works with Scrum masters, product owners, and others to identify new features for digital products.

·        Works with IT leadership and business partners to design features for the cloud data platform.

·        Troubleshoots production issues of all levels and severities, and tracks progress from identification through resolution.

·        Maintains culture of open communication, collaboration, mutual respect and productive behaviors; participates in the hiring, training, and retention of top tier talent and mentors team members to new and fulfilling career experiences.

·        Identifies risks, barriers, efficiencies and opportunities when thinking through development approach; presents possible platform-wide architectural solutions based on facts, data, and best practices.

·        Explores all technical options when considering solution, including homegrown coding, third-party sub-systems, enterprise platforms, and existing technology components.

·        Actively participates in collaborative effort through all phases of software development life cycle (SDLC), including requirements analysis, technical design, coding, testing, release, and customer technical support.

·        Develops technical documentation, such as system context diagrams, design documents, release procedures, and other pertinent artifacts.

·        Understands lifecycle of various technology sub-systems that comprise the enterprise data platform (i.e., version, release, roadmap), including current capabilities, compatibilities, limitations, and dependencies; understands and advises of optimal upgrade paths.

·        Establishes relationships with key IT, QA, and other corporate partners, and regularly communicates and collaborates accordingly while working on cross-functional projects or production issues.

Job Requirements:

EXPERIENCE:

2 years required; 3 - 5 years preferred experience in a data engineering role.

2 years required, 3 - 5 years preferred experience in Azure data services (Data Factory, Databricks, ADLS, Synapse, SQL DB, etc.)

EDUCATION:

Bachelor’s degree information technology, computer science, or data related field preferred

SKILLS/REQUIREMENTS:

Expertise working with databases and SQL.

Strong working knowledge of Azure Data Factory and Databricks

Strong working knowledge of code management and continuous integrations systems (Azure DevOps or Github preferred)

Strong working knowledge of cloud relational databases (Azure Synapse and Azure SQL preferred)

Familiarity with Agile delivery methodologies

Familiarity with NoSQL databases (such as CosmosDB) preferred.

Any experience with Python, DAX, Azure Logic Apps, Azure Functions, IoT technologies, PowerBI, Power Apps, SSIS, Informatica, Teradata, Oracle DB, and Snowflake preferred but not required.

Ability to multi-task and reprioritize in a dynamic environment.

Outstanding written and verbal communication skills

Working Environment:

General Office – Work is generally performed within an office environment, with standard office equipment. Lighting and temperature are adequate and there are no hazardous or unpleasant conditions caused by noise, dust, etc. 

physical requirements:                     

Work is generally sedentary in nature but may require standing and walking for up to 10% of the time. 

Mental requirements:

Employee required to organize and coordinate schedules.

Employee required to analyze and interpret complex data.

Employee required to problem-solve. 

Employee required to communicate with the public.

Immediate Opening: Field Sales Executive

Location: Nexus Safety Solutions Pvt Ltd., Bangalore

Nexus Safety Solutions Pvt Ltd. is looking for an experienced Field Sales Executive to drive business for construction projects related to our wide range of services. The ideal candidate should have a background in sales within the construction industry and be capable of engaging with builders, architects, consultants, and civil contractors.

Key Services We Offer:

Retail Analytics

Public Health Engineering

Public Address / Evacuation System

Home Automation

Metal Detector & Scanning

Building Management System

Physical Access

Access Control System

Fire Fighting / Protection

Fire Detection System

Surveillance System / CCTV

MEP Services (Mechanical, Electrical, Plumbing)

Job Responsibilities:

Meet potential clients and generate business opportunities within the construction sector.

Build relationships with key stakeholders including builders, architects, and contractors.

Promote and sell our solutions to various construction projects.

Salary:

Best in the industry with attractive incentives.

Walk-In Interview:

Date: Today

Location:

Nexus Safety Solutions Pvt Ltd.

HO: #13, 1st floor, 1st Main Road, Jayamahal Extension, Off Nandidurga Road, Bangalore

Contact:

For inquiries, please share your resume

Roles & Responsibilities:

• Ensure that the equipment specified is correct for the installation.
  · Produce system schematics including audio, video, control, power.
  · Produce rack layouts.
  · Design metalwork work such as input plates and wall boxes
  · Work closely with the project managers and clients to ensure that all requirements specified are
  accounted for.
  · Communicate any site requirements such as IT and FM dependencies.
  · Co-ordinate the production of M&E drawings with the CAD team
  · Communicate required system functionality to the control system programmer.
  · Liaise with 3rd party trades/subcontractors to ensure smooth integration.
  · Test system racks to ensure they meet the requirements identifying and rectify faults prior to shipping.
  · Commission equipment to the highest standard on site, including programming of audio DSP’s, setup
  of digital video systems and setup of video conferencing systems.
  · Provide technical support for the duration of the project.

Skills Required:

• Excellent technical knowledge of AV & VC equipment from all major brands.
  · An up-to-date understanding of the AV marketplace including products and trends.
  · Excellent verbal and written communication skills
  · Excellent problem solving and troubleshooting skills
  · Excellent organizational skills and the ability to work on multiple projects
  · Good understanding of IT and networks
  · Good understanding of Microsoft Office including Excel and Word
  · CAD / Visio experience for the production of detailed schematic to company standards
  · Manual handling tasks will be required when necessary for moving equipment.