UI/UX Designer

Job Title: Marketing Executive

Job Overview:

We are looking for an experienced, proactive, and self-driven Marketing Executive who can independently manage and execute the overall marketing function. This role requires a strong understanding of both traditional and digital marketing, combined with the ability to

plan, implement, and monitor marketing activities end-to-end.

The ideal candidate will take full ownership of marketing initiatives, coordinate with internal teams, and drive brand visibility, lead generation, and marketing performance with minimal

supervision.

Key Responsibilities:

1. Marketing Strategy & Execution (Core Responsibility)

• Develop and execute quarterly and annual marketing plans.

• Plan and implement campaigns for product promotion, lead generation, and brand building.

• Ensure consistent branding and messaging across all channels.

• Collaborate with sales, product, and leadership teams to align marketing initiatives

with business goals.

2. Digital Marketing (Part of the Role)

PPC & Lead Generation

• Plan, manage, and optimise Google Ads and other paid campaigns.

• Track performance metrics (CTR, CPC, CPA, conversions, ROI) and refine campaigns.

• Develop effective ad copies and assist with landing page enhancements.

SEO & Website Management

• Implement on-page/off-page SEO strategies to improve organic search visibility.

• Conduct keyword research, optimise content, and review analytics.

• Coordinate with design/content teams to ensure SEO standards are met.

3. Brand, Content & Communication

• Oversee the creation of marketing content — blogs, emails, social posts, brochures,

case studies, videos, and presentations.

• Maintain brand guidelines and ensure cohesive communication across the

organisation.

• Work with internal and external creative teams for design and content execution.

4. Exhibitions, Events & Offline Marketing

• Lead planning and execution of marketing for exhibitions and trade shows.

• Support stall layout planning, branding materials, and event promotions.

• Manage lead handling and coordination before, during, and after events.

5. Lead Management & CRM Collaboration

• Ensure prompt assignment of incoming leads to the respective territory managers.

• Track lead flow, progress, and campaign effectiveness.

• Work closely with the sales team to improve follow-up quality and conversion tracking.

6. Market Research & Data Management

• Conduct competitive research, pricing insights, and industry analysis.

• Prepare scraping data and market intelligence reports.

• Support management with MIS and performance dashboards.

7. Performance Analysis & Reporting

• Monitor marketing KPIs across both digital and offline activities.

• Prepare regular performance reports with insights and improvement suggestions.

• Conduct A/B tests and track results for continuous optimisation.

Requirements:

• Excellent communication, planning, and coordination skills.

• 1–5+ years of experience in a marketing role (preferably B2B).

• Strong understanding of digital marketing (PPC, SEO, analytics).

• Ability to independently manage marketing activities with high ownership.

• Proficiency in tools: Google Ads, Analytics, Search Console, MS Office, CRM systems.

• Understanding of website platforms (WordPress, CMS tools).

• Ability to manage multiple projects and meet deadlines.

Desirable Skills:

• Experience with LinkedIn, Facebook, and Instagram marketing.

• Knowledge of email marketing tools or automation platforms.

• Creative thinking and copywriting ability.

• Google certifications are an added advantage.

Qualifications:

• Degree in Marketing, Business, Communications, IT, or a related field.

Location: Vadodara

About Wokelo:

Wokelo.ai is a Gen-AI platform for investment research and insights. We are reimagining the future of work by unlocking human-like syntheses at scale. Our platform leverages proprietary technology and state-of-the-art LLM models to uncover rich insights and produce high fidelity analysis in minutes (read more about us here).

Wokelo is being leveraged by leading Private Equity, Investment Banks, Corporate Strategy,

Venture capital and Fortune 500 firms. We are headquartered in Seattle with a lean team co-located in the US and India. Our journey has attracted the backing of renowned venture funds and AI pioneers. We are looking for someone to help us scale up the business from 0 to 1.

What is in it for you:

• Opportunity to work in a disruptive first of its kind platform in the Generative AI-SAAS space

• Grow with us as we scale up, opportunity to build a category defining startup 

• Work in production grade environment employing various Gen-AI models at scale  

• Strong learning curve across NLP, ML models, LLM ops, DevOps, agent architectures, observability platforms

• Compensation and ESOPs commensurate for a founding member

• Remote/flexible work environment with travel relocation options to US/MENA/EMEA regions

Qualifications:

• 2+ years of experience in software development. Demonstrated ability to design customer-

focused, architecturally robust solutions that provide best-in-class software experiences for

our users

• In-depth programming knowledge of Python and Django (proficiency is must have)

• Prior experience in developing a SaaS platform (a strong plus)

• Prior experience in NLP engineering and building ML models (preferred)

• Prior experience in working with SQL/NoSQL databases is preferred

• Tech architecture/DevOps background is preferred, not mandatory

• Basic understanding of LLMs, RLHF, transformers, embeddings

• Strong understanding of Test Automation and integration of Testing with the development

process

• Champion of an engineering culture that emphasizes QA, Agile, DevOps, and CI/CD

• A pragmatic problem-solver who can identify the essence of a problem and deliver simple,

elegant solutions to that problem.

• Hustle attitude to be able to deliver and work on several products/features at the same time.

• Proficiency with distributed systems built on cloud infrastructure (Azure, AWS)

• Micro-services and serverless architecture. Understanding of Docker, Kubernetes

• Be the analytical expert in Kaleidofin, managing ambiguous problems by using data to execute sophisticated quantitative modeling and deliver actionable insights.
• Develop comprehensive skills including project management, business judgment, analytical problem solving and technical depth.
• Become an expert on data and trends, both internal and external to Kaleidofin.
• Communicate key state of the business metrics and develop dashboards to enable teams to understand business metrics independently.
• Collaborate with stakeholders across teams to drive data analysis for key business questions, communicate insights and drive the planning process with company executives.
• Automate scheduling and distribution of reports and support auditing and value realization.
• Partner with enterprise architects to define and ensure proposed.
• Business Intelligence solutions adhere to an enterprise reference architecture.
• Design robust data-centric solutions and architecture that incorporates technology and strong BI solutions to scale up and eliminate repetitive tasks.

• Experience leading development efforts through all phases of SDLC.
• 2+ years "hands-on" experience designing Analytics and Business Intelligence solutions.
• Experience with Quicksight, PowerBI, Tableau and Qlik is a plus.
• Hands on experience in SQL, data management, and scripting (preferably Python).
• Strong data visualisation design skills, data modeling and inference skills.
• Hands-on and experience in managing small teams.
• Financial services experience preferred, but not mandatory.
• Strong knowledge of architectural principles, tools, frameworks, and best practices.
• Excellent communication and presentation skills to communicate and collaborate with all levels of the organisation.
• Preferred candidates with less than 30 days notice period.

Build pixel-perfect, buttery smooth UIs across both mobile platforms.
Leverage native APIs for deep integrations with both platforms.
Diagnose and fix bugs and performance bottlenecks for performance that feels native.
Reach out to the open-source community to encourage and help implement mission-critical software fixes - React Native moves fast and often breaks things.
Maintain code and write automated tests to ensure the product is of the highest quality.

Due to a promotion in our team, we are hiring another business development manager to take over a mix of existing accounts and new sales territory. To excel in this role you should be an active listener, have a compelling sales personality, and a hunger to chase and close new business from cold calls and inbound warm leads.

• Contacting potential clients to establish rapport and arrange meetings.
• Planning and overseeing new marketing initiatives.
• Researching organizations and individuals to find new opportunities.
• Increasing the value of current customers while attracting new ones.
• Finding and developing new markets and improving sales.
• Attending conferences, meetings, and industry events.
• Developing quotes and proposals for clients.
• Developing goals for the development team and business growth and ensuring they are met.
• Training personnel and helping team members develop their skills.

• Bachelor’s degree in business, marketing or related field.
• Experience in sales, marketing or related field.
• Strong communication skills and IT fluency.
• Ability to manage complex projects and multi-task.
• Excellent organizational skills.
• Ability to flourish with minimal guidance, be proactive, and handle uncertainty.
• Proficient in Word, Excel, Outlook, and PowerPoint.
• Comfortable using a computer for various tasks.

• 10+ years developing and designing software products, and demonstrated experience with full software development lifecycle, ideally in a regulated industry
• Strong computer science fundamentals in OOAD, design patterns, data structures, and algorithms
• Fluency in a high-level object oriented programming language (e.g. Java, C#, Golang, C++)
• Strong understanding of professional software engineering best practices for the full SLDC including coding standards, code reviews, source control, build processes, testing, and operations.
• Experience designing and developing scalable, highly available distributed systems / services
• Expertise with services and microservices solution design and delivery covering API design, containerization, and application integration / messaging.
• Expertise with design and delivery of cloud native solutions on any of the major cloud platforms (AWS, Azure, GCP).
• Expertise with algorithm development in one or more of the following areas: numerical & statistical analysis, signal processing, image processing, regression, and machine learning.
• Practical experience with SCRUM, SaFe or other applicable agile framework in regulated environments.
• Experience in design, engineering, and testing of software contained in medical devices developed under the FDAs regulations for 510(k) or PMA products is preferred. 
• Superior communications skills (oral & written)
• Outstanding interpersonal skills, and effective collaboration

Primary Job Function:

• Works in a lead role in one or more aspects of the overall software development process (such as software design, code development) under a disciplined product development process that meets FDA requirements.
• Works independently on identifying new technologies and creating systems designs for implementation into new product development and process improvements.
• Exercises independent judgment in identifying, recommending and implementing significant and/or complex new tools/process improvements to meet company objectives in areas of new product development, product testing, process improvement and compliance with regulatory requirements.
• Readily adjusts priorities and works within team environment for timely completion of common objectives for multiple projects.
• Resolve significant and/or complex technical issues to meet company objectives.

Main Responsibilities:

• Technical leadership in cloud services / systems software development (such as software design, code development, design review, code review, and testing) including project scheduling activities.
• Reliably deliver high quality software within schedule constraints.
• Provides technical ownership of software products.
• Actively participates in product development teams for the development of new products and services.
• Interacts with QA engineers to ensure that software products are robust and of very high quality.
• Research technical issues and propose technical approaches that achieve product and quality requirements.
• Participate in the full life cycle of development, from specification and design through implementation, testing, and support.
• Work on significant and unique issues where analysis of situations or data requires an evaluation of intangibles.
• Exercise independent judgment in methods, techniques and evaluation criteria for obtaining results.

Minimum Education:

• Bachelors in Computer Science, Software Engineering, or related engineering or scientific field.

Minimum Experience:

• 10 years relevant experience and a Bachelors degree or 5 yrs with MS degree. Will receive additional 2 years experience credit for PhD.
• Good knowledge of software engineering principles.
• Excellent written and verbal communication skills are essential..
• Excellent troubleshooting skills are a must. Strong debugging techniques and experience on using debugger is required and/or use of testing tools to ensure high level of quality of software product.
• Strong working knowledge of the principles of quality software engineering as described by software lifecycle development processes that are consistent with ISO, IEEE, or other FDA recognized standards.
• Experience w/ distributed computing / services (preferably cloud native) software design and development is highly preferable. 

We are looking for a competent Executive Secretary to manage the Chairman’s office. You will be the one to organize and maintain his schedule and assist them by performing a variety of administrative tasks.

Executive secretaries must be quick professionals with great time-management and multitasking abilities. It is with their diligence and competence in their work that executives can focus on their managerial responsibilities without worrying for other tasks.

The goal is to contribute to the efficiency of the overall business by ensuring all assigned administrative duties are carried on timely and efficiently.

• Maintain executive’s agenda and assist in planning appointments, board meetings, conferences etc.
• Attend meetings and keep minutes
• Track the minutes and ensure that commitments made are kept up.
• Coordinate and ensure that all MIS  reaches the Chairman’s office in time.
• Receive and screen phone calls and redirect them when appropriate
• Handle and prioritize all outgoing or incoming correspondence (e-mail, letters, packages etc.)
• Make travel arrangements for executives
• Handle confidential documents ensuring they remain secure
• Prepare invoices or financial statements and provide assistance in bookkeeping
• Monitor office supplies and negotiate terms with suppliers to ensure the most cost-effective orders
• Maintain electronic and paper records ensuring information is organized and easily accessible
• Conduct research and prepare presentations or reports as assigned

• Proven experience as executive secretary or similar administrative role
• Proficient in MS Office and PC /Laptop handling
• In depth knowledge of office management including filing.
• Familiarity with basic research methods and reporting techniques
• Excellent organizational and time-management skills
• Outstanding communication and negotiation abilities
• Integrity and confidentiality
• Degree in business administration or relative field preferred