Technical Writer

Job Title: SEM Intern

Overview:

As an Ads Manager, you will be responsible for planning, executing, and optimizing advertising campaigns across various channels to increase brand awareness, drive traffic, and generate leads and sales. You will work closely with the relevant departments to ensure that all advertising initiatives are aligned with the overall marketing strategy and goals.

Key Responsibilities:

* Develop and execute advertising campaigns across various channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other social media platforms.

* Conduct research to identify target audiences and develop audience personas for ad targeting.

* Create and manage ad campaigns, including ad copy, ad creatives, and targeting options.

* Monitor and optimize ad performance to ensure maximum return on investment.

* Conduct A/B testing and other experiments to improve ad performance.

* Collaborate with the content team to develop ad creatives and landing pages that align with the overall marketing strategy.

* Provide regular reporting and analysis of ad performance to stakeholders.

* Stay up-to-date with industry trends and best practices to ensure that our ad strategies remain effective.

Requirements:

* Bachelor's degree in marketing, business, or a related field.

* Relevant experience in ad management.

* Strong understanding of various advertising channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other social media platforms.

* Experience with ad targeting options, such as audience segmentation and retargeting.

* Familiarity with ad tracking and reporting tools, such as Google Analytics, Facebook Ads Manager, and LinkedIn Campaign Manager.

* Ability to work independently and manage multiple projects simultaneously.

* Strong analytical skills and attention to detail

About Us

At Tequity, we specialize in end-to-end product development, delivering insightful research, user-centric design, and scalable engineering solutions. Our dedicated team of product managers, designers, and engineers work collaboratively to ensure your business achieves its goals.

Job Description

We are seeking a skilled Senior QA engineer to join our team. In this role, you will be responsible for working with development teams and product managers to test software solutions.

Roles and Responsibilities:

• Review requirements, specifications and technical design documents to provide timely and meaningful feedback.
• Collaborate with internal teams (e.g. developers and product managers) to identify system requirements.​
• Create detailed, comprehensive and well-structured test plans and test cases.
• Setup testing SoPs to ensure catch 95% of all bugs before it reaches the clients in the first 6 months.
• Hire and train at least 3 QA engineers in the first 6 months.
• Leverage LLMs (gen-AI) to set-up testing pipeline to increase basic testing productivity by 50% in the first 6 months.
• Track quality assurance metrics, like defect densities and open defect counts.
• Stay up-to-date with new testing tools and test strategies.

Requirements

• Bachelor’s degree in Computer Science or a related field, or equivalent experience.
• 5+ years of experience as a software QA engineer.
• Should have led multiple teams and have worked on large scale projects.
• Strong knowledge of software QA methodologies, tools and processes.
• Hands-on experience with both white box, black box testing and automated testing tools.
• Solid knowledge of SQL and scripting.
• Experience working in an Agile/Scrum development process.

Benefits

• Competitive salary and benefits.
• Opportunities for professional growth and development.
• A dynamic and inclusive work environment.

• Possess strong domain knowledge - Digital Analytics (Google Analytics, App Analytics (Firebase/AppsFlyer/Branch/MixPanel), CRO, Media Analytics 

• Ability to handle Google Analytics clients end-to-end  

• Contribute to building effective process management, mentoring teammates, reducing product & execution inefficiencies 

• Be responsible for day-to-day Google Analytics operations and performance of client accounts, requiring interaction with both internal and external stakeholders.   

• Own, manage and grow digital analytics strategies for clients.   

• Be responsible for all regular (and ad hoc) reporting and analysis of digital activity providing crucial insights, and effectively communicating this to the client.   

Responsible for the overall direction, coordination, implementation, execution, control and completion of specified projects ensuring consistency with project management governance.

• Overseeing the total project list and in particular the key critical projects
• Sharing project status with senior management on a regular basis
• Resolves complex problems or transactions, where expertise is required to interpret against policies, guidelines or processes.
• Full ownership for one or more processes, reports, procedures or products, and may also be considered analytical or procedural experts representing a unit or team on cross-function process or project deliverables.
• May supervise day-to-day work of junior level employees, but will not typically have formal management role.
• Applies in-depth disciplinary knowledge of concepts and procedures within own area to resolve issues.
• Ensures creation of project plan and charter benefits management plan, stakeholder management plan, acceptance plan, and central project issue log.
• Ensures resources are assigned to project & monitor commitment.
• Ensures change control is executed throughout project.
• Identifies, documents, and understands project dependencies Identify key stakeholders who participate in project scope definition.
• Tracks actual project costs, identify variances, and reforecast project costs as needed.
• Measures project management performance against standards.
• Ensures appropriate project staffing levels.
• Establishes project communication needs and create project communication plan.
• Creates the project risk management plan.
• Partners with cross function peers to create, administer, track, and eventually close project contracts.
• Client conversation and onboarding experience in middle office or portfolio accounting area
• PMP certified candidate is preferable..

• Hands-on experience in any Cloud Platform

• Microsoft Azure Experience

Position Name: HR Generalist                                              

Experience: 1-2 years

Employment: Full time

Working Days: Monday to Saturday (Work from Office)

Location: Dadar East

Qualification: MBA/MMS/ PGDM graduates (Specialization in HR)

Roles and Responsibilities:

• You would be responsible for proper functioning of the HR and Admin department and will have to report to the Head of the Company
• As an HR you would be responsible for end-to-end recruitment process, meeting pertaining to preparation or amendment of company policies, training programs, administrative needs etc.
• You are responsible to look into employee problems and solve them efficiently

Job Skills and Specifications

• As an HR person you would be required to know by heart the best practices related to your industry and also the company policies
• You need to be an organized person, as you’d be expected to organise files related to HR and other functions

Job education and Qualifications

• This being a senior level position, you’d need to have a management degree, in HR
• An experience in the similar filed would strengthen your candidature and make you more suitable for the job