Technical Writer

About the Role

We’re looking for a Brand Copywriter who can take a campaign idea and translate it into compelling communication across every relevant distribution channel and medium.

You’ll be responsible for developing copy that is creative, clear, engaging, and aligned with the brand’s voice, audience, and objectives. The role requires someone who can think beyond individual pieces of content and understand how a strong idea can be adapted across multiple platforms and formats.

What You’ll Do

• Develop and write copy for end-to-end campaigns, from the core campaign idea and messaging to channel-specific execution.
• Translate one central campaign thought into copy that works across all distribution channels and formats.
• Write copy for websites, landing pages, social media, paid ads, email, WhatsApp, SMS, video, print, outdoor, presentations, brochures, events, and other relevant mediums.
• Adapt messaging based on the audience, platform, format, and stage of the campaign while maintaining one consistent brand narrative.
• Create campaign headlines, taglines, key messages, CTAs, scripts, captions, long-form copy, ad copy, and supporting content.
• Work closely with designers, marketers, performance teams, and other stakeholders to ensure copy and creative work together across every touchpoint.
• Understand the purpose of each distribution channel and write specifically for how audiences consume content on that channel.
• Contribute to campaign concepts, creative directions, messaging frameworks, and brainstorming.
• Maintain consistency in brand voice, campaign messaging, and positioning across all executions.
• Own copy from the initial brief through revisions and final campaign rollout.

What We’re Looking For

• Strong campaign thinking, not just content-writing ability.
• Ability to take one big idea and express it effectively across multiple channels and mediums.
• Strong understanding of digital, social, advertising, and marketing channels.
• Excellent command of English, storytelling, headlines, and persuasive copy.
• Ability to switch between short-form, long-form, performance, brand, and narrative-driven copy.
• Strong conceptual thinking and the ability to turn briefs into compelling creative ideas.
• Ability to collaborate closely with designers and other creative team members.
• Strong attention to detail and willingness to take ownership of the final output.
• Ability to work in a fast-paced environment and manage multiple projects and deadlines.

Experience

• 3–7 years of experience in copywriting, preferably within an advertising, creative, digital, or brand environment.
• Experience working on brand campaigns and multi-channel communication is strongly preferred.
• Experience with performance marketing copy is a plus.
• A portfolio demonstrating campaign work, brand communication, and multi-channel creative thinking is mandatory.

Education

A degree in Mass Communication, English, Journalism, Advertising, Media, or a related field is preferred.

Important

Portfolio / work samples are mandatory for consideration.

Please ensure your portfolio or relevant work links are included with your application.

Job Title: Growth Marketing & Digital Marketing Executive

Location: Thane (Mumbai) – Work from Office

Company: Funding Sathi (IGA Financial Private Limited)

Employment Type: Full-Time

About Funding Sathi

Funding Sathi is a fast-growing fintech platform focused on providing customized debt solutions to MSMEs, corporates, and enterprises across India. We work with leading Banks, NBFCs, Private Credit Funds, and Financial Institutions to structure and facilitate working capital, supply chain finance, structured debt, project finance, and business loans.

We are looking for a highly creative, AI-savvy, and execution-focused Growth Marketing Executive who can build our brand, strengthen our digital presence, generate quality leads, and establish our founders as thought leaders in the financial services industry.

Key Responsibilities

Brand Building & Digital Marketing

• Develop and execute digital marketing strategies to increase Funding Sathi's brand visibility.
• Build a strong online presence across all digital platforms.
• Maintain brand consistency across all marketing communications.
• Plan and execute marketing campaigns to support business growth.

Founder Branding & PR

• Manage and grow the LinkedIn presence of the founders and leadership team.
• Create high-quality thought leadership content.
• Build the founders' personal brands through strategic storytelling.
• Identify podcast, webinar, media, and PR opportunities.
• Prepare speeches, articles, opinion pieces, and interview content.

Social Media Management

Manage and grow the company's presence across:

• LinkedIn
• Instagram
• X (Twitter)
• Facebook
• YouTube

Responsibilities include:

• Content planning
• Content scheduling
• Community engagement
• Audience growth
• Social media analytics
• Performance reporting

AI-Powered Content Creation

Use AI tools to create engaging and high-quality content including:

• LinkedIn posts
• Blogs
• Articles
• Case studies
• Customer success stories
• Product explainers
• Newsletters
• Email campaigns
• Infographics
• Sales presentations
• Marketing collateral
• Short-form video scripts

Preferred AI & Creative Tools:

• ChatGPT
• Gemini
• Claude
• Canva
• CapCut
• Adobe Express
• Notion AI (Good to Have)

Organic Growth Marketing

Generate inbound business opportunities through:

• SEO
• LinkedIn marketing
• Email marketing
• WhatsApp campaigns
• Google Business Profile optimization
• Industry directory listings
• Community engagement
• Content marketing
• Strategic partnerships

Performance Marketing

• Manage Google Ads campaigns.
• Execute Meta Ads and LinkedIn Ads.
• Optimize campaigns for lead generation and ROI.
• Monitor advertising budgets and campaign performance.
• Improve landing page conversion rates.

Website & SEO

• Update website content regularly.
• Improve organic search rankings.
• Conduct keyword research.
• Publish SEO-friendly blogs and articles.
• Track website traffic and user behavior.

Creative Design & Video Marketing

Create and coordinate:

• Corporate presentations
• Product brochures
• Company profiles
• Infographics
• Reels
• Founder videos
• Customer testimonial videos
• Event creatives
• Marketing videos

Marketing Analytics & Reporting

Track and report:

• Lead generation performance
• Website traffic
• Social media growth
• Campaign ROI
• Engagement metrics
• Content performance

Prepare:

• Daily Activity Reports (DAR)
• Weekly Marketing Reports
• Monthly Growth Dashboard

Required Skills

Must Have

• 2–5 years of experience in Digital Marketing, Growth Marketing, or Brand Marketing.
• Strong understanding of B2B Marketing.
• Experience managing LinkedIn and other social media platforms.
• Hands-on experience with AI content generation tools.
• Excellent written and verbal English communication skills.
• Canva and basic video editing skills.
• SEO fundamentals.
• Google Analytics knowledge.
• Campaign management skills.
• Creative thinking with strong execution ability.

Preferred

• Experience in Fintech, Banking, NBFC, Financial Services, or SaaS.
• Experience in founder branding and personal branding.
• Performance marketing experience.
• Basic graphic design skills.
• Video editing experience.

Key Performance Indicators (KPIs)

• Increase Funding Sathi's digital brand visibility.
• Grow founder LinkedIn reach and engagement.
• Generate qualified inbound corporate leads.
• Increase website traffic and organic rankings.
• Execute successful digital marketing campaigns.
• Publish high-quality marketing content consistently.
• Improve engagement across social media platforms.
• Deliver measurable marketing ROI.

What We Offer

• Opportunity to work directly with the founders.
• High ownership and decision-making responsibilities.
• Exposure to India's corporate finance and fintech ecosystem.
• Freedom to experiment with AI-powered marketing strategies.
• Fast career growth in a rapidly expanding company.
• Performance-based incentives and career advancement opportunities.

If you are passionate about digital marketing, AI-driven content creation, branding, and growth marketing, and want to build one of India's leading fintech brands, we'd love to hear from you.

Mandatory (Total Experience): Must have 5+ years of overall experience in Testing/QA

Mandatory (Experience 1): Must have 2+ years of experience in testing AI/ML models and data-driven applications, across NLP, recommendation engines, fraud detection, and advanced analytics models

Mandatory (Experience 2): Must have expertise in validating AI/ML models for accuracy, bias, explainability, and performance, ensuring decisions are fair, reliable, and transparent

Mandatory (Experience 3): Must have strong experience to design AI/ML test strategies, including boundary testing, adversarial input simulation, and anomaly monitoring to detect manipulation attempts by marketplace users (buyers/sellers)

Mandatory (Tools & Frameworks): Proficiency in AI/ML testing frameworks and tools (like PyTest, TensorFlow Model Analysis, MLflow, Python-based data validation libraries, Jupyter) with the ability to integrate into CI/CD pipelines

Mandatory (Business Awareness): Must understand marketplace misuse scenarios, such as manipulating recommendation algorithms, biasing fraud detection systems, or exploiting gaps in automated scoring

Mandatory (Communication Skills): Must have strong verbal and written communication skills, able to collaborate with data scientists, engineers, and business stakeholders to articulate testing outcomes and issues.

Mandatory (Education):Degree in Engineering, Computer Science, IT, Data Science, or a related discipline (B.E./B.Tech/M.Tech/MCA/MS or equivalent)

Mandatory Location: Candidate must be based within Delhi NCR (100 km radius)

Preferred

Preferred (Certifications): Certifications such as ISTQB AI Testing, TensorFlow, Cloud AI, or equivalent applied AI credentials are an added advantage.

Strong Digital Marketing / B2B Brand Marketing profiles

Mandatory (Experience 1): Must have a minimum 4+ years of experience as a Digital Marketing Executive / Digital Marketing Professional

Mandatory (Experience 2): Hands-on experience in B2B digital marketing, with a strong focus on brand awareness, product visibility, and brand positioning

Mandatory (Experience 3): Hands-on experience in social media management, including LinkedIn and YouTube, social media calendar planning, and brand reputation management

Mandatory (Experience 4): Strong experience in SEO (On-page, Off-page, and Technical SEO), website management, and page optimization to improve online visibility and rankings

Mandatory (Experience 5): Proven experience in paid digital marketing campaigns, including Google AdWords, Meta Advertising, and LinkedIn Advertising

Mandatory (Experience 6): Experience in content creation, including blog writing, content generation, and digital publishing for B2B audiences

Mandatory (Tools): Hands-on experience with Google Analytics, Google Search Console, Google Webmasters, Google Trends, and performance tracking tools

Mandatory (Skills 1): Strong understanding of email marketing, campaign sequencing, lead nurturing funnels, programmatic advertising, and KPI reporting

Mandatory (Company): B2B SaaS / B2B Services OR Digital Marketing Agencies, with exposure to B2B client/projects (If candidate is from marketing agency, name of b2b clients and projects should be mentioned in resume)

.NET (with Angular).

Job Description:

·         Must be very strong in UI framework (Angular) 

·         Good understanding of core JavaScript and OOJS concepts.

·         Working experience in Web services (SOAP/Restful) integration, failure analysis etc...

·         Hands-on development experience using JavaScript, HTML5, CSS 3, AJAX, JSON, Bootstrap, Angular.

·         Full stack development experience with C#, ASP.NET MVC, Web API.

·         SQL Server 

          Knowledge or experience on any nosql.

·         Understanding of back-end technologies.

·         Good Communication and analytic skills

·         Ability to manage a team and fulfill their technical needs.

·         Critical thinker and problem-solving skills

·         Team player

·         Good time-management skills

·         Great interpersonal and communication skills.

Key Responsibilities:

• Develop engagement strategies and content calendar for official online communities/groups on platforms like instagram, facebook, twitter & more
• Drive partnerships & collaboration with relevant online communities, superusers & social media influencers
• Work with product, creative, content & brand partnerships teams to develop member messaging for new campaigns, features, and product launches
• Create social engagement playbook/guidelines for community moderators
• Track & report trending topics and sentiment & feedback among the member community across all channels (social media, reviews, support, etc.) 

Qualifications:

• Graduate with at least 5 years experience in social media & community management
• Active and engaged participant in social media
• Strong verbal, written and presentation skills to communicate effectively
• Strong interpersonal skills and ability to build relationships with cross functional stakeholders
• Highly organized, detail-oriented and able to manage/execute multiple ongoing projects
• Ability to identify and track relevant community KPIs

Tech stack : Java, Angular JS, Mongo DB, Express JS, Node JS, HTML 5, CSS

Candidates serving notice period & immediately available can apply, should join within 20 days.

Job Description

We're a fast growing fintech startup based in Pune. In June 2019, we launched, an app to check and monitor credit scores. It is the only app in India that helps consumers improve their credit score via an AI-based score planner.

WE are on a mission to re-imagine credit and payments from first principles and is building a mobile-first credit card in India.

• Roles & Responsibilities:-

Strong proficiency in JavaScript.

Thorough understanding of React.js and its core principles.

Experience with popular React.js workflows (such as Flux or Redux)

Familiarity with newer specifications of Ecma Script.

Familiarity with RESTful APIs.

Knowledge of modern authorization mechanisms, such as JSON Web Token.

Familiarity with modern front-end build pipelines and tools.

Experience with common front-end development tools such as Babel, Webpack, NPM, etc.

Ability to understand business requirements and translate them into technical requirements.

A knack for benchmarking and optimization.

Develop and maintain dynamic web applications

Involvement in all aspects of the development cycle using PHP ,laravel ,codginator and OOPS concept

Participate in Code Review and walkthroughs

Work on complex and challenging projects

Ensure foolproof performance of the deliverable

Coordinate with co-developers and send regular updates

Knowledge of web applications security norms

Comfortable working with debugging tools

Plan, design, develop, debug, implement and support web-based applications and Services (Websites and Intranet Portal)

Skills Required:

Proven experience on PHP, Laravel, MySQL, Javascript, HTML,Jquery and Ajax

Knowledge of JavaScript frameworks like React, Angular2 and NodeJS

Proficiency in SQL scripting and MySQL 5.x

Experience in API integration, Localstorage, geolocation etc.

Knowledge of Cloud Environment like AWS/EC2, VPC etc.

Experience with version control GIT, BitBucket, SVN, etc.

Must have worked on Agile Methodology

Strong knowledge of OOPS, design patterns and Data structure

Should have strong knowledge of front end and back end optimization techniques