Survey Analytics at Top Management Consulting Firm · Bengaluru (Bangalore), Gurugram · 1 - 7 years · ₹4L - ₹10L / yr · Posted 9 Feb 2023

Desired Skills & Mindset:
We are looking for candidates who have demonstrated both a strong business sense and deep understanding of the quantitative foundations of modelling.
• Excellent analytical and problem-solving skills, including the ability to disaggregate issues, identify root causes and recommend solutions
• Statistical programming software experience in SPSS and comfortable working with large data sets.
• R, Python, SAS & SQL are preferred but not a mandate
• Excellent time management skills
• Good written and verbal communication skills; understanding of both written and spoken English
• Strong interpersonal skills
• Ability to act autonomously, bringing structure and organization to work
• Creative and action-oriented mindset
• Ability to interact in a fluid, demanding and unstructured environment where priorities evolve constantly, and methodologies are regularly challenged
• Ability to work under pressure and deliver on tight deadlines
Qualifications and Experience:
• Graduate degree in: Statistics/Economics/Econometrics/Computer
Science/Engineering/Mathematics/MBA (with a strong quantitative background) or
equivalent
• Strong track record work experience in the field of business intelligence, market
research, and/or Advanced Analytics
• Knowledge of data collection methods (focus groups, surveys, etc.)
• Knowledge of statistical packages (SPSS, SAS, R, Python, or similar), databases,
and MS Office (Excel, PowerPoint, Word)
• Strong analytical and critical thinking skills
• Industry experience in Consumer Experience/Healthcare a plus

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A Market Research Manager in the education sector leads data collection and analysis regarding student demographics, program demand, and competitor positioning. They guide academic program development, enrollment growth, and institutional marketing strategies by turning complex educational data into clear action plans.
Key Responsibilities
- Student & Market Analysis: Study enrollment trends, student behaviour, and shifting demands for online, hybrid, or traditional degree programs.
- Competitor Intelligence: Track competitor institutions, tuition pricing models, course offerings, and scholarship incentives.
- Research Design: Build and run qualitative and quantitative studies, including student surveys, focus groups, and alumni feedback loops.
- Data Reporting: Create visual dashboards, reports, and presentations for academic boards, marketing teams, and university leadership.
- Strategic Advising: Guide program development teams on launch viability and optimal target demographics for new courses or certifications.
Required Qualifications
- Education: Bachelor’s degree in Marketing, Statistics, Economics, Business Analytics, or a related field; master’s or MBA preferred.
- Experience: 4 to 6+ years in market research, with prior exposure to the education, EdTech, or non-profit sector.
- Technical Skills: Proficiency in survey tools (Qualtrics, SurveyMonkey) and data analysis software (SPSS, R, Python, or Excel).
- Soft Skills: Strong verbal communication, stakeholder management, and the ability to explain statistics to non-technical academic leaders.







