Software Test Engineer

Android Developer - IoT Integration Specialist

We're seeking an experienced Android developer to build and integrate mobile solutions with industrial IoT systems. You'll collaborate directly with IoT teams to connect Android applications with production-grade machinery, focusing on core connectivity features including GSM, WiFi, Bluetooth, local storage, and GPS functionality. This hands-on role requires strong Android development skills and the ability to work with hardware integrations in industrial environments.

Key Focus Areas:

• Android app development for industrial IoT applications
• Integration with production machinery and IoT devices
• Core connectivity libraries (GSM, WiFi, Bluetooth, GPS)
• Local data storage and management
• Cross-functional collaboration with IoT development teams

Role Description

This is a full-time on-site role for a Sales and Marketing Specialist, located in Delhi NCR. The role includes driving sales initiatives, maintaining strong customer relationships, providing exceptional customer service, managing training sessions for staff or partners, and overseeing sales management strategies. The Specialist will also play a key role in developing and executing marketing plans to enhance the company's market presence and brand recognition.

Qualifications

• Strong Communication and Customer Service skills to effectively interact with clients and address their needs
• Proven ability in Sales and Sales Management, with experience in achieving and exceeding targets
• Experience in Training and developing sales or marketing teams
• Proficiency in creating and implementing marketing strategies to enhance brand visibility
• Team-oriented mindset with the ability to work collaboratively and independently
• Excellent organizational and problem-solving skills
• Relevant academic background in Marketing, Business, or a related discipline is preferred
• Familiarity with interior design, carpets, or related industries is a plus

Job Responsibilities

• Responsible for the sales of corporate kiosks, industrial Label printers, Line Matrix Printers, and POS terminals (80% primary product).
• Sales of AIDC printers (20% secondary product).
• Conduct periodic meetings with end customers across various verticals.
• Manage new business development with a focus on corporate customers.
• Own the entire sales cycle from quoting to collection.
• Achieve assigned monthly targets.

Desired Candidate Profile

• Experience dealing with corporate customers.
• Ability to sell push products.
• Experience in business development and new customer creation.
• Innovative in identifying potential customer bases.
• High motivation and passion for performance.
• Contacts/experience in Manufacturing, Retail, Healthcare, or Hospitality is advantageous.
• Self-driven and able to handle challenges effectively.
• Proven track record of over-achieving sales targets.

Senior SEO and Digital Marketing Manager

We are seeking a highly experienced and results-driven Senior SEO and Digital Marketing Manager to join our team. The ideal candidate should have a minimum of 10 years of experience in SEO and Digital Marketing, with expertise in various specializations such as search engine optimization, social media optimization, online reputation management, lead generation, and E-commerce SEO. As a Senior Manager, you will be responsible for developing and implementing effective digital marketing strategies, managing a team, and driving growth for our clients.

Responsibilities:

·        Create, implement, and monitor digital marketing strategies that are up to date with industry needs and best practices.

·        Maximize team performance by setting daily, weekly, and monthly targets and closely monitoring progress.

·        Develop and implement monetization plans for mobile apps and optimize website performance.

·        Understand and achieve client goals and objectives through effective digital marketing campaigns.

·        Oversee the integrated development and maintenance of digital assets, including websites, social media platforms, and blogs.

·        Manage the content and engagement of all social media channels, including Facebook, Twitter, YouTube, LinkedIn, etc.

·        Provide training and updates to the SEO team on current trends in digital marketing.

·        Conduct online reputation management activities to maintain and enhance brand reputation.

·        Manage social media campaigns for various brands in India, ensuring maximum reach and engagement.

·        Review client websites and develop comprehensive search engine optimization plans.

·        Make strategic recommendations applicable to client campaigns and ensure their implementation.

·        Develop, implement, and manage SEO, Google AdWords, and social media strategies for new and existing projects.

·        Coordinate with team members to develop and manage reports, analysis, and client updates.

·        Utilize social networking platforms for lead generation and campaign marketing.

·        Optimize local listings on Google, Bing, and other prominent websites.

·        Implement E-commerce SEO strategies to improve the visibility and ranking of client's online stores.

·        Perform keyword research for product optimization, create compelling product descriptions, and optimize product pages for search engines.

·        Develop and execute link building strategies specific to E-commerce websites.

·        Monitor and analyze E-commerce website performance, providing recommendations for improvements in website structure, user experience, and conversion optimization.

·        Stay up to date with the latest trends and developments in E-commerce SEO, including platform-specific optimizations for popular E-commerce platforms such as Shopify, Magento, or WooCommerce.

Skills and Abilities:

·        Vast experience in search engine optimization (SEO) and social media optimization (SMO).

·        Strong knowledge of local SEO, on-page SEO, off-page SEO, and E-commerce SEO.

·        Expertise in online reputation management (ORM) and social media optimization.

·        Proven track record of high-authority link building and off-page SEO techniques.

·        Proficiency in Google Analytics, webmaster tools, and other SEO software.

·        Familiarity with the latest search engine changes and updates, including Google's Panda and Penguin algorithms.

·        Ability to analyze website performance and make content modifications based on keyword research.

·        Experience with PPC platforms such as Google Ads and Facebook Ads.

·        Knowledge of email marketing strategies and implementation.

·        Proficiency in Amazon and Flipkart product listings, review generation, and paid marketing.

·        Understanding of Amazon and Flipkart search engine optimization (SEO) techniques.

·        In-depth knowledge of E-commerce SEO strategies and best practices.

·        Familiarity with popular E-commerce platforms such as Shopify, Magento, or WooCommerce.

·        Strong analytical skills with the ability to monitor and analyze E-commerce website performance metrics.

Job Summary
Digital Marketing Executive will work with the Marketing team and be responsible for :
a)To Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
b)Design, build and maintain our social media presence
c)Collaborate with internal teams to create landing pages and optimize user experience
d)Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and c
Responsibilities and Duties

• Reviewing and analyzing client sites for areas that can be improved and optimized

• Preparing detailed strategy reports
• Identifying powerful keywords to drive the most valuable traffic
• Running PPC campaigns
• Writing powerful calls-to-action to convert visitors
• Email Marketing , Social Media Marketing, Content writing
• Filling websites and other content with effective keywords
• Writing effective SEO content for blogs, websites and social media accounts
• Developing link building strategies>
• Analysing keywords and SEO techniques used by competitors
• Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
• Compiling and presenting SEO guidelines

  Qualifications and Skills
  Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  Experience in setting up and optimizing Google Adwords campaigns
  Working knowledge of HTML, CSS, and JavaScript development and constraints
  Strong analytical skills and data-driven thinking
  Up-to-date with the latest trends and best practices in online marketing and measurement

  • Prior experience in content marketing, content growth and SEO
  • Working knowledge of search engine optimization practices
  • Outstanding ability to think creatively, strategically , and identify and resolve problems
  • Excellent verbal and written communication skill
  • Ability to work within a team and independently
  • Familiarization Google analytics
  • Experience with website optimization tools
  • Strong organizational, time management, and analytical skills
  • Should be independently able to create & handle all social media activities like Linkedin, FB, Twitter, Instgram etc.
  • Should be able to create content for posts, write blogs on our services & be able to write case studies & white papers.

Roles & Responsibilities :

• Develop and implement various tests for software applications.
• Evaluate designs and ensure compliance to business requirements.
• Prepare and update technical documents and develop Dot NET processes for various systems.
• Develop and perform tests on various software applications.
• Analyze architecture design and provide consultation to Dot net teams.
• Provide technical support and design enhancement for various applications.
• Analyze systems and develop solutions for the same.
• Experience in writing web applications using ASP.net MVC 4.0/4.5, C#, Entity Framework, SQL Server 2008/12
• Ability to write SQL queries and store procedures is required.
• Must be able to use JQuery to work on the user interface.
• Entity Framework as the data layer must be able to be used.
• Bootstrap, AngularJS, and Web API knowledge are advantages as well as experience with Javascript, AJAX, and JQuery.
• Solid understanding of relational database fundamentals in SQL Server 2008, developing stored procedures, and simple/complex SQL queries.
• Develop architecture documents for various applications.
• Coordinate with customers and analyze all user requirements.
• Analyze technical documents and determine problems in Dot NET application and provide consultation for resolution.

Skills Required:

• ASP.NET, VB.Net, C#, MySQL, SQL, JavaScript, Web services, and MVC
• Team Handling
• Good in documentation and preparation of reports

Job description

Roles and Responsibilities

• Must have experience in generating leads for IT services like Mobile App, Software Development, Web Application ( For International Market )
• Lead generation of new leads for regular sales cycles for IT Industry.
• Good Knowledge of lead generation and market research through Linkedin and Email.
• Who can build the tie-ups with the IT companies from USA,UK and Europe.
• Develop and maintain relationships with key stakeholders to ensure that all lead sources are properly identified, tracked and optimized in order to maximize revenue.
• Oversee client relationship management through direct contact and other channels as needed.
• Provide support on marketing initiatives.
• Work closely with sales managers/representatives to develop strategies to drive conversion rates across multiple channels
• Working experience with staffing augmentation

Desired Candidate Profile

• Bachelor's degree in business, marketing or related field
• Minimum of 4 years of experience as a lead generation specialist with an emphasis on lead generation and/or sales automation
• Experience working within the marketing industry is preferred
• Must have strong communication skills
• Strong analytical abilities

Office Timing : 12 PM to 9 PM