QA Automation (Cypress)

AppItSimple Infotek is a leading software development company that specializes in providing innovative and customized software solutions to businesses of all sizes. With a team of experienced developers, designers and project managers, we help organizations to transform their ideas into successful digital products. Our focus is on delivering high-quality, scalable, and secure solutions that meet the unique needs of each client. Whether you're looking for a custom web application, mobile app, or cloud-based solution, AppItSimple Infotek is your partner for success.

URL : https://appitsimple.com/

Product : SoftwareSuggest : https://www.softwaresuggest.com/

SoftwareSuggest is a comprehensive software directory that helps businesses discover the right tools to achieve their goals. Our platform provides a vast collection of software solutions across various categories, including project management, marketing, customer service, and more.

With our expert reviews and user ratings, finding the right software has never been easier. Our goal is to simplify the software selection process by providing a one-stop-shop for businesses to find and compare software solutions, saving time and effort in the process.

Whether you're a small business or a large enterprise, SoftwareSuggest is your trusted guide to finding the software that's right for you.

Job Responsibilities

-Create and execute the brand strategy for the company. This involves developing a clear understanding of the company's mission, target audience, and brand positioning.

-Responsible for managing the visual identity of the brand, developing and maintaining brand guidelines, overseeing the design of marketing materials, and ensuring consistency across all communications.

-Responsible for conducting market research to understand consumer behavior and trends, as well as to identify opportunities to enhance the brand's reputation.

- Working closely with internal teams, including marketing, advertising, and product development teams, to ensure that the brand strategy is aligned with the company's overall goals.

-Developing marketing campaigns that effectively communicate the brand's message to the target audience.

-Tracking and analyzing the effectiveness of marketing campaigns and brand strategy through monitoring consumer engagement, tracking brand awareness, and measuring the return on investment of marketing initiatives

-Building relationships with key stakeholders, such as media outlets and influencers, to enhance the brand's reputation and increase brand visibility.

Requirements

-Creative mindset to come up with innovative ideas for branding and marketing campaigns.

- Ability to think strategically and develop comprehensive branding strategies that align with the company's overall goals and values.

- Strong understanding of marketing principles and techniques to develop effective marketing campaigns and measure their success.

- Excellent communication skills to effectively communicate with various stakeholders, including cross-functional teams, vendors, and customers.

-Analytical skills to analyze market data, consumer behavior, and marketing trends to develop effective branding strategies.

-Ability to manage multiple projects simultaneously and prioritize tasks to meet deadlines.

-Detail orientation to ensure that the brand messaging and visuals are consistent across all marketing channels.

- Adaptable to changing market trends and consumer behavior to adjust branding strategies as needed.

-Knowledge of Event and exhibition handling.

Content Writer

(6 months - 1 yrs of experience)

• Proven work experience as content writer, copywriter or similar role.

• Knowledge of digital marketing tactics, including SEO, email marketing and web analytics.

• An impeccable grasp of english language, including idioms, and current trends in slang and expression.

• Ability to work independently with daily or no little supervision.

• Strict adherence to the style guides of each company and their policies for publication.

Key Responsible Area

• Create content marketing campaigns to drive lead and subscribe.

• Use best SEO practices to generate traffic on the website.

• Regularly produce various content types, including emails, social media posts, blogs and guides.

• Actively manage and promote our blog, and pitch articles to relevant third-party platform.

• Edit the content produced by the other members of the team.

• Analyze content marketing metrics and makes changes as needed.

• Collaborate with other departments to create innovative content ideas

Mintifi is a growing Fintech startup and has a presence in pan India. We are moving towards lightning fast business loans using data-driven decision-making. 

We are looking for a Ruby on Rails developer responsible for managing the interchange of data between the server and the users. Your primary focus will be the development of all server-side logic, definition, and maintenance of the central database, and ensuring high performance and responsiveness to requests from the front-end. You will also be responsible for integrating the front-end elements built by your co-workers into the application. Therefore, a basic understanding of front-end technologies is necessary as well.

• Design, build, and maintain efficient, reusable, and reliable Ruby code
• Integration of data storage solutions 
• Integration of user-facing elements developed by front-end developers with server side logic
• Identify bottlenecks and bugs, and devise solutions to these problems
• Help maintain code quality, organization and automatization

Roles & Responsibilities:

• Creating and executing a strong performance marketing strategy & execution plan.
• Developing and managing digital prospecting and remarketing campaigns
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
• Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
• Identifying and testing new channels to continue to meet or exceed established critical metrics
• Working closely with the management to share funnel conversion improvement ideas, feedback & present results

Scope:

You’ll be our: Interaction Design Manager

You’ll be based at: IBC Knowledge Park, Bengaluru

You’ll be aligned with: Customer Experience Lead

You’ll be the member of: Customer Experience Team

What you’ll do :

As a design leader, you will be working with Product managers, Experience managers and Engineering teams to define strategies and lead the creation of great unparalleled customer experiences

You will be owning & driving the quality of Customer and Business-facing interfaces designed across customer journeys

You will be designing how designers design. Dream, explore, create, and nurture other designers’ skills and processes, identifying areas for improvement through collaborating across functions at company

Involve yourself in increasing the effectiveness of the entire team by helping to define and adapt design processes that elevate the productivity and well-being of the Interaction Design Team

Manage communication and documentation within the interaction design team, partner with other functions, external contacts, and contribute to a company-wide understanding of the role of design

Introduce new ideas, new processes, and new tools to best support an efficient process, creative work, and consistently high-quality execution

Facilitate project scheduling, establish deadlines, ensure the team is aware of key milestones, lead team meetings, and coordinate creative/design reviews throughout the entire product lifecycle

Here’s what we are looking for:

6-9 years in Interaction Design, with an emphasis on digital product design

Experienced in managing design team and comes with a deep understanding of design methodology and the creative process

Experienced in collaboration and building relationships - interfacing with Research, Product, Marketing, and Engineering teams

Experienced in scoping, managing, and facilitating design sprints and workshops with large interdisciplinary teams

Must be driven by outcomes and committed to continuous learning

Experience in working with rapid-growth companies or startups is an added advantage

What you'll bring :

Degree in design from Tier 1 Design schools would be preferred but is not a mandate

6-9 years of relevant experience

Full Stack Developers at The Seenit Co. are passionate about using technology to create an impact on the world they live in. At Seenit, you will get to collaborate with an accomplished team that loves solving real-world problems. You will get to work on cutting edge projects that will shape the next phase of growth for the global luxury industry.

Seenit’s suite of products enables the leading luxury retailers around the world to transform their customer experience and build loyal relationships with their customers. The apps allow retailers to make use of their existing infrastructure and resources to deliver a truly omnichannel experience in today's rapidly changing world of shopping.

We would welcome someone to the team who:

• Loves to write “clean”, well designed code to solve complex problems
• Can design, develop and test the core product software and databases to ensure strong optimization and functionality
• Is inclined to contribute in all phases of the development lifecycle and takes end to end ownership of the project
• Follows best industry practices
• Is excited to support others to succeed and shine in a collaborative team culture

• 1+ years of experience in developing web based applications
• Good knowledge of NoSQL databases, and query optimisations
• Experience with MongoDB, Express JS, React JS, Node JS
• Ability to pay attention to UI detail and develop amazing, non-standard user experiences
• Exposure to TypeScript will be plus