Senior Product Manager

Designation: Creative Designer

● Location: Bandra West, Mumbai, India

● Position Type: Full-time, Permanent

Company Description

Brown Living (www.brownliving.in) is a platform focused on making Sustainable Living Easy, Accessible, and Affordable. As India's first plastic-free marketplace, we promote a sustainable and earth-friendly lifestyle. Our team curates a wide range of everyday-use products that are

ethically sourced and promote minimal waste. We support artisan groups and sustainable brands dedicated to creating a positive environmental impact. Through our platform, we are building India's largest ecosystem for sustainable living and empowering artisans, women entrepreneurs, and innovators to combat plastic pollution.

Key Responsibilities:

1. Creative Design & Strategy:

a. Conceptualize, strategize, and execute end-to-end design solutions for all marketing campaigns, ensuring alignment with brand objectives.

b. Develop creative assets including 2D, 3D designs, and motion graphics

(gifs, video edits) across various platforms.

c. Design emailers, newsletters, brochures, social media creatives, ad

creatives, and all marketing collaterals ensuring consistency and

alignment with brand guidelines.

d. Collaborate closely with the marketing team to design visually compelling assets that effectively communicate the brand’s message across all digital channels.

2. Website & UI/UX Design:

a. Design and maintain website UI, ensuring an intuitive and seamless user experience.

b. Conduct periodic UX reviews and provide actionable insights for

improvements.

c. Work closely with the tech team to implement UI/UX changes and

enhancements that drive user engagement and conversions.

3. Brand Management:

a. Manage and maintain Brown Living’s brand image and messaging across all platforms globally.

b. Ensure all creative outputs align with the brand’s ethos and guidelines,

maintaining a consistent and cohesive brand presence.

c. Create and maintain a brand asset library, ensuring all teams have access to up-to-date creative assets.

4. Campaign Planning & Execution:

a. Plan and execute multi-channel marketing campaigns, working in

tandem with internal teams and external agencies.

b. Develop comprehensive communication design strategies for various

digital platforms, ensuring that campaigns are creative, innovative, and

effective.

c. Track and analyze campaign performance, making data-driven

adjustments to strategies and creatives as needed.

d. Lead the creative process from concept to final execution, ensuring

deadlines and quality standards are met.

5. Market Research & Insights:

a. Conduct thorough market research to understand customer needs,

preferences, and trends.

b. Translate customer insights into compelling design strategies that

resonate with the target audience.

c. Stay updated with industry trends and best practices in design and digital marketing to continually refine and improve design strategies.

6. Collaboration & Communication:

a. Work collaboratively with the marketing, product, and tech teams to

ensure seamless execution of campaigns and projects.

b. Provide creative direction and guidance to junior designers, freelancers,

and external agencies, ensuring that all creative work aligns with brand

standards.

c. Communicate design concepts and strategies effectively to stakeholders, providing clear rationale and direction.

7. Continuous Improvement:

a. Regularly review and assess the effectiveness of creative strategies,

making necessary adjustments to improve outcomes.

b. Experiment with new design tools, techniques, and formats to keep

Brown Living’s creative output fresh and engaging.

c. Drive innovation in the design process, constantly seeking ways to

improve efficiency, creativity, and impact.

Key Result Areas (KRA):

1. Design Quality & Consistency:

a. Ensure all creative outputs are of high quality, align with brand guidelines, and are delivered on time.

b. Maintain a consistent brand image across all digital and offline platforms.

2. Campaign Effectiveness:

a. Measure the success of marketing campaigns through KPIs such as

engagement rates, click-through rates, and conversion rates.

b. Adjust design strategies based on performance data to optimize future

campaigns.

3. UI/UX Enhancement:

a. Improve website user engagement and experience through regular UX

reviews and design enhancements.

b. Increase conversion rates and reduce bounce rates by implementing

effective UI/UX strategies.

4. Brand Growth & Awareness:

a. Contribute to the growth of Brown Living’s brand awareness and

reputation through impactful design and communication strategies.

b. Ensure a positive and consistent global brand presence across all

marketing channels.

5. Innovation & Experimentation:

a. Continuously explore and implement new design trends, tools, and

technologies to keep the brand’s creative output innovative and ahead of

the curve.

b. Introduce at least two new creative approaches or tools each quarter to

improve campaign effectiveness.

6. Collaboration & Communication:

a. Foster effective collaboration between the design team and other

departments, ensuring clear communication and smooth workflow.

b. Provide timely and constructive feedback to junior designers and external agencies, ensuring high standards are maintained.

Qualifications:

1. Bachelor’s degree in Graphic Design, Visual Communication, or a related field.

2. 3-5 years of experience in creative design, with a strong portfolio showcasing work across various media including 2D, 3D, video, and digital platforms.

3. Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro), Figma, Sketch, etc.

4. Strong understanding of UI/UX principles and experience in website design and optimization.

5. Excellent communication and collaboration skills.

6. Ability to work in a fast-paced environment and manage multiple projects simultaneously.

7. A keen eye for detail and a passion for sustainability and mindful living.

Join us at Brown Living and be part of a mission-driven company that’s changing the way the world thinks about sustainable consumption.

How to Apply:

Interested candidates can apply online via the job application form available here - https://docs.google.com/forms/d/e/1FAIpQLSdgb8MMrZX0STJb1Nt63jizdYccAxTQWbAmFAt4YcoAJBJlmg/viewform

Read More:

1. Website - https://brownliving.in/

2. About Brown Living’s Mission & Vision - https://brownliving.in/pages/about-us

3. Meet the Brown Living Team - https://brownliving.in/pages/our-team

4. Work with Us - https://brownliving.in/pages/work-with-us

5. The Brown Lens Curation Method - https://brownliving.in/pages/the-brown-lens

6. Brown Living’s Impact - https://brownliving.in/pages/our-impact-plastic-free-carbon-neutral-shopping

About Incresco:

At Incresco, we help startups and enterprises to build their MVP and for their digital transformation.

Job Description/ Responsibilities:

We are looking for a frontend developer who is well-versed in React /React Native/Next.js. You will be responsible for developing a web or mobile application. You will be joining a talented, collaborative team that is very passionate about solving this massive problem. 

Below is a list of several skills required to deliver on responsibilities for this role:

1. 0-2 years of experience in React /Next.js/ React native development
2. Should be able to write reusable, testable, and efficient code. 
3. You should be able to build pixel-perfect, amazingly smooth UIs across both web and mobile platforms. Experience In building design system is an added advantage
4. Diagnose and fix bugs and performance bottlenecks for performance that feels native.
5. Reach out to the open-source community to encourage and help implement mission-critical software fixes
6. Maintain code and write automated tests to ensure the product is of the highest quality.
7. Firm grasp of the JavaScript language and its nuances, including ES6+ syntax.
8. Rock-solid at working with third-party dependencies and debugging dependency conflicts.
9. Good to know GraphQL, Firebase, and offline storage

Benefits:
1. Competitive pay.
2. Macbooks
3. Continuous learning and solving real challenges across the globe

Immediate joiners are preferred.

Location: Bangalore

Job Summary
We are urgently looking for an Angular Developer with 2-3 Years of experience in Angular5 and above. We are looking for a hands-on person who could design and code a system. The person should have demonstrable experience in a minimum of 3 projects of a duration of 6-12 months (or more). The project should be a full web app (please provide us with the links).

Essential Responsibilities:

· Strong understanding of overall web design including basic usability, accessibility, industry standards, architecture, and navigation

· Experience with general user experience concepts and ability to design highly effective user interfaces

· Implement the frontend components and architecture for new features

· Work with backend engineers to specify the APIs that will power these features.

· Architect efficient and reusable front-end systems that drive complex web applications

· Build reusable code and libraries for future use to ensure the technical feasibility of UI/UX designs Optimize application for maximum speed and scalability

· Strong knowledge of frontend optimization, performance techniques, and security design

Required skills:

· Angular (5-12 version)

· Angular: -Rxjs, NGRX, Storybook

· Must know how to create reusable components

· Flexbox/Grid layout experience

· Typescript fundamentals

· JavaScript fundamentals

· Data structures expertise

· HTML/CSS

· ES6

· SCSS

What you need to have:

• CA inter or ICWA.
• Strong fluency with Excel formulas and functions
• Proficiency in financial modeling techniques
• Strong analytical and data gathering skills
• Strong quantitative and analytical competency
• Positive and highly motivated and driven
• Willingness to work in a fast paced / dynamic environment
• Excellent communication skills

• You will be responsible for the execution, performance and reporting of the paid social campaigns
• Manage and oversee social media content and define the KPI's
• Measure the success of every social media campaign
• Media planning based on brief parameters and media strategy
• Work with copywriters and designers to ensure content is informative and appealing
• Collaborate with Marketing, Sales and Product Development teams
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals and influencers via social media to create a strong network

Requirements:

• Minimum 4 years of experience as a Social Media Specialist or similar role
• Experience in setting up campaigns on Facebook, Twitter and/or Snapchat Ads Manager
• Bonus if you have experience on DSP platforms
• Understanding of SEO and web traffic metrics
• Experience with doing audience and buyer persona research
• Critical thinker and problem-solving skills
• Bachelor's degree in Marketing or relevant field

About Us

PurpleRain is a US-headquartered 8+ year old close-knit, fully distributed bootstrapped and profitable product startup with 50+ rock star team members who enjoy the challenge of solving hard problems together with inc 500 clients globally through our B2B SaaS products.

We are a hybrid remote company, with in-house teams in Bangalore, London and remote teams globally in 20+ countries where each employee works from home or a co-working space.

Even though we're far away, we're in contact throughout the day in Slack, Basecamp and Zoom.

We encourage continual education through weekly lunch and learns and taking courses to keep us ahead of the latest advancements with yearly retreats.

Content Marketing Specialist- Job Description

• Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.

• Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives at the lowest possible cost

• This role requires a brand publisher mindset: the create the content our audience is looking for and then to optimize the path to conversion

• Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style and tone.

• Channel management of digital content hubs and all supporting social channels including email/newsletter distribution. This person must understand the basic best practices of the main social media channels, which content and approaches work on each and why

• Measurement and optimization of the program will be required on a regular and ongoing basis

• Management of all creative resources including designers, writers, and other agency personnel

• Integration of content programs with brand campaigns to drive the brand to demand.

• Executive presentations on the program approaches and results will be required.

• Design content marketing strategies and set short-term goals

• Undertake content marketing initiatives to achieve business targets

• Collaborate with design and writing teams to produce high-quality content

• Develop an editorial calendar, delegate tasks and ensure deadlines are met

• Deliver engaging content on a regular basis and inspire team members

• Edit, proofread and improve content

• Optimize content considering SEO and Google Analytics

• Analyze web traffic metrics

• Share content through various channels, ensuring strong web presence

• Receive customer feedback and generate ideas to increase customer engagement

Our Core Values

• We lead with empathy: We believe kindness and empathy lead to effective communication. We assume good intentions and seek mutual understanding from our teammates, customers, and users.

• We lean into vulnerability: We are not afraid to ask for help or give and receive feedback. We build off our failures and don’t shy away from tough conversations.

• We rise above the status quo: The status quo leads to pain for the people we serve, our communities, and our clients. We do our best to rise above the status quo, and to do things that no one else is doing. On an individual level, we strive to improve ourselves and always be learning.

• We match grit with wit: We're creative and resourceful. We find solutions to every problem

and to further support you, we offer:

• talented, young and motivated team

• work with a fun team on a product that customers love

• Share in our organization-wise personal development benefits and leave entitlements

• Flexible work schedule with work-from-home options

Seeking passionate and senior software engineers having 5+ years of experience in Ruby on Rails.

You are a full-stack engineer with an innate passion for writing elegant, idiomatic & pragmatic code.

• Excellent verbal & written communication skills. And you enjoy collaborating with others
• 5+ years of experience with Ruby on Rails or other Ruby frameworks
• Sound knowledge of object-oriented programming concepts and design patterns
• Strong knowledge of relational database concepts, PostgreSQL, MySQL, etc.
• Working knowledge of Javascript, DOM, CSS, HTML
• Strong experience with Git versioning system, PR review process, and Code quality metrics
• You understand the importance of concepts like "Test Driven Development" and utilize them to bring more stability & predictability in applications. We are a heavy user of RSpec, Unit Testing, Continuous Integration (CI) & Continuous Deployments (CD)

• Experience with modern Javascript libraries, frameworks & its ecosystem will be a huge plus. Example: React.js / Ember.js / Angular.js / Vue.js etc.
• Working knowledge or understanding of the SaaS ecosystem will be a plus
• Experience with Micro-service Architecture, Service Oriented Architecture (SOA), GraphQL, and REST APIs will be a huge plus
• Knowledge of Sidekiq, Redis, Solr, Heroku, AWS will be a huge plus
• Experience working with Payment Gateways like Chargify, or Stripe will be a plus
• Contribution to open source projects, have participated in some technical community or meetups or interest group or have written or spoken in public about their technical ideas
• Inclination to develop your own gems or reusable components or libraries
• Exposure to cloud deployment on Amazon or deployment on Heroku or standalone virtual servers etc. (or exposure to PaaS)
• Inclination to develop your own gems or reusable components or libraries

• We're a remote-friendly and calm company
• We use the latest and powerful hardware for software development
• We are heavy on extreme programming and agile methodology. Our DNA is engineering practices like TDD, CI, CD, Code reviews, Pair programming, etc
• We love to collaborate and contribute to open source projects (check: https://www.github.com/kiprosh">Kiprosh Github)
• We encourage and help you to blog about your development experience with the rest of the world. (check: https://blog.kiprosh.com/">Kiprosh Engineering Blogs)
• Our dedicated CoE (Center of Excellence) group ensures that company-wide we all achieve excellence in the area of our interest, learn the latest and greatest, and keep sharing product & technology topics regularly across the organization
• Company-wide, we conduct monthly events to have fun together as a One Kiprosh team.
• We are big on rewards and recognition. We celebrate spotlight awards every quarter. We have yearly award ceremonies and celebrations. (check: https://www.linkedin.com/company/kiprosh">Kiprosh Linkedin Page)
• We have company-wide outings twice a year (but pause for a year since March 2020 due to Covid19 pandemic)
• We are a passionate group of humble, kind, and fun-loving individuals