Senior Marketing Associate at Cuddles Foundations · Remote only · 3 - 5 years · ₹5L - ₹6L / yr · Remote only · Posted 31 Aug 2022

As a Marketing Associate, you will lead and manage the day to day operations of the
marketing team at Cuddles Foundation with a vision to enlist new supporters for the mission and grow
existing relationships. You will report to the Marketing & Communications Lead.
Responsibilities:
→ You’ll manage the annual and monthly marketing calendar and scheduling of tasks
→ You’ll manage our campaigns and grow our engagement and reach strategically
through email, search and social media, taking full ownership of organisational
marketing goals.
→ You’ll work closely with the social media team to plan the content calendar and
promotional strategy.
→ You’ll work closely with the digital team to update the blog and other dynamic
website content.
→ You’ll liaise with the creative team for campaigns and collaterals needed for
fundraising campaigns, events and programmes.
→ You’ll write communication briefs that are backed with content, research and insights
for the creative team to execute.
→ You’ll manage incoming media requests.
→ You’ll represent the organisation and team at industry events, fundraisers and press
conferences.
Must Haves :
→ You have a bachelor’s or a master’s degree in communication or advertising or digital
marketing.
→ You have 3-4 years prior experience working in a marketing or communications role,
preferably in the e-commerce or digital space.
→ You have superior written and verbal communication skills.
→ You have proven success in executing digital marketing and communications
strategies and campaigns for consumer brands.
→ You’re up to date on consumer insights and trends.
→ You’re capable of working well as part of a team as well as independently.
→ You’re tech-savvy and have worked with applications like Mailchimp, Canva and
Zoho.
→ You’re open to traveling and commuting to field sites when needed.
Skills :
You see the bigger picture.
You can think analytically and strategically. You're able to break a large project into bite-size
pieces while always keeping your eye on the big picture. You think two steps ahead and can
see how complex initiatives come together for maximum impact.
You get things done.
You’re a great multitasker and capable of simultaneously managing multiple projects with
different deadlines. You follow through on every job, no matter how big or small. You live for
hitting deadlines and understand the importance of keeping on schedule. You love to identify
people’s strengths and build processes to make things run more smoothly.
You’re a stickler for organising things.
You have remarkable attention to the smallest details. You have an excellent project
management skills and the ability to meet deadlines.
You're a communication ace.
You keep everyone in the know so that the job gets done efficiently and effectively. You
know when to ask for help, when to listen, and when to speak up. And you're known for your
professional candour.
You have a team ethos.
You thrive in a creative, inventive, fast-paced start-up environment. You're excited to work
cross-functionally with other departments and enjoy bringing people together to achieve a
goal. People enjoy working with you because they know they can trust you.
Location : Mumbai/ Remote
Open to remote/hybrid working modes. You may need to come into the office for meetings
or training

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Education
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Experience
Marketing Executive
- 1–4 years of experience in marketing, preferably in B2B, FinTech, Financial Services, or Channel Marketing.
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- 5–8 years of experience managing marketing campaigns, partner engagement, and sales enablement initiatives.
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- Strong stakeholder management and cross-functional collaboration skills.
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- Excellent project management and organizational skills.
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Preferred Industry Experience
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- Financial Services
- Wealth Management
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- Banking & NBFC
Success in This Role
A successful candidate will:
- Drive consistent engagement with channel partners through structured marketing initiatives.
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- Enable the sales team with timely and effective marketing collateral.
- Support lead generation and revenue growth through strategic marketing programs.
- Build a scalable partner marketing engine that strengthens brand recall and business performance.
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- Plan and execute digital marketing activities across SEO, social media, and content marketing.
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- Good understanding of SEO, Social Media Marketing, and Content Marketing.
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About the Role
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Key Responsibilities
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- Plan and execute marketing campaigns to increase brand awareness and customer engagement.
- Create cost-effective marketing initiatives that deliver measurable results.
- Drive marketing activities that contribute to retail sales growth.
- Manage the brand's social media and digital presence, including content planning and campaign execution.
- Track campaign performance, analyze ROI, and optimize marketing efforts.
- Coordinate with sales, retail, and design teams to ensure successful campaign execution.
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Required Skills & Experience
- 2–5 years of experience in Marketing, Brand Management, or a related field.
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- Strong understanding of digital marketing and social media platforms.
- Ability to plan and execute campaigns within budget.
- Analytical mindset with experience measuring campaign performance.
- Excellent communication, coordination, and project management skills.
- Self-motivated, creative, and proactive approach to problem-solving.
Qualifications
- Graduate or Postgraduate in Marketing, Business Administration, Mass Communication, or a related field.
What We're Looking For
- A creative thinker with fresh ideas.
- Someone who can balance brand-building with business objectives.
- A collaborative professional who enjoys working in a fast-paced environment.
Experience: 2–5 Years
Schedule: Monday to Friday (5 Days Working)
Employment Type: Full-time
✅ 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐯𝐞 | 4+ yrs | IT Services | On-site
Got the experience? Got the drive? We want to hear from you. 💪







