
Senior Content Strategist
Marketing · Organic Growth (SEO + GEO + AEO)
5 days WFO 🕐 Full-Time · Senior IC role Individual contributor role. Path to leadership after you've proved the impact.
Read This First
If you're a Content Leader at a mid-size SaaS company right now, you probably know the trap: mostly managing, rarely strategizing, and almost never doing the actual work.
You'll do the work. You'll run the audits yourself, pick the keywords that matter out of the pool, rewrite the pages that need rewriting, build the dashboards, and set the roadmap the team executes against. Deliver a strong early turnaround, and a team gets built around you. But we're hiring for the person who can produce the outcome not for the person who wants to skip straight to owning the org chart.
Most senior content people can't do this anymore. If you still can this is the seat.
The Mission
We aren't automating scripts we're deprecating the era of manual-heavy testing entirely. TestMu AI is building the world's first AI-native platform where Agentic Intelligence autonomously plans, authors, and self-heals the entire Quality Engineering lifecycle.
The name "TestMu" comes from our community conference — our users and our team are the heartbeat of what we build, not an audience.
As we rebrand from LambdaTest to TestMu AI, our organic footprint needs someone who can protect what's ranking, rebuild what isn't, and set us up to win in the world where developers ask ChatGPT and Perplexity before they open Google. That's the seat.
Why This Seat Matters Right Now
GEO (Generative Engine Optimization) is a young discipline. Nobody has a playbook. You get to write one for an AI-native product, at the exact moment developers are shifting how they search.
A large keyword pool. A rebrand mid-flight. Real ranking positions to defend and real gaps to close. This is not "come manage a stable content engine."
Full LLM tooling from day one Claude, ChatGPT, whatever else you need. Not for content generation (that's the boring use). For analysis, dashboarding, opportunity detection, and the operational SEO work that used to take a team of three.
A product that people actually search for. QA engineers, dev leads, and CTOs at companies like Wells Fargo, JPMorgan, Meta, Louis Vuitton, and Sephora are your audience. High-intent, high-value, high-leverage.
What You'll Own
This is real work. Not oversight.
- The AEO + SEO + GEO strategy for TestMu AI end to end. What we rank for today, what we should rank for, and how we win in AI answer engines as the search landscape shifts.
- Prioritisation across a sprawling keyword pool. You'll pick what matters first, defend the choice, and hold the line when other functions want to hijack the roadmap.
- Hands-on execution on the top-priority pages audit, rewrite, consolidate, or deprioritise. You don't just brief this work. You do the parts that need your judgment.
- The weekly and monthly cadence how the content team runs, what they work on, what gets shipped, and how it gets measured.
- The dashboards and reporting layer — Google Search Console data, page-level trends, alerts on ranking drops, and recurring performance updates the whole company reads.
- The early-innings outcome measurable movement in organic clicks and ranking on the priority set. Not a large unactioned backlog. Real improvement, defensible in a room.
How You'll Spend Your Week
So you know what you're walking into.
- Mornings in Google Search Console what moved, what dropped, what deserves attention today.
- Deep audit blocks pulling data with Ahrefs / SEMrush, running Apify workflows, digging into why a specific set of pages isn't converting search intent.
- Actually writing and rewriting the pages where your judgment is the difference between a page that ranks and one that doesn't. This is not delegated.
- Team enablement briefing the existing content team on priorities, reviewing their work, teaching the SEO/GEO lens as you go.
- Building dashboards and alerts the reporting layer that makes organic performance visible to marketing, product, and leadership without meetings.
- Weekly leadership sync showing the numbers, defending the priorities, and shifting the plan when the data says so.
How We'll Know You're Great
Signals we're looking for.
- You think in queries and intent, not in "topics." You can look at a keyword and see the buyer journey, the SERP composition, and the fastest path to ranking without being told.
- You use LLMs as a second brain, not a content mill. You've built at least one workflow that automates something in your SEO stack analysis, clustering, opportunity detection, brief generation from SERP data.
- You know what changed in search this year. Google's AI Overviews, the shift to answer engines, the way core updates hit topical authority. You have opinions, and they're informed.
- You've been the person who made the numbers move — not the person who managed the person who made the numbers move. You can point to specific pages, specific quarters, specific traffic curves.
- Extreme ownership: you take full accountability for outcomes, not just tasks.
Your Early Runway
Precision expectations. Not vibes.
Diagnose first.
- Audit current content and organic performance across the domain.
- Identify priority pages, keyword clusters, and the immediate fixes worth shipping early.
- Set up dashboards, alerts, reporting cadence, and the SEO/GEO roadmap the team will execute against.
Then ship and prove.
- Drive execution on the highest-priority pages and optimisations. Your hands on the ones that need it.
- Show measurable movement in organic clicks and priority-page rankings not a backlog, an actual curve.
- Prove a repeatable prioritisation model the team can run without you in the room for every decision.
- Earn the case for expanded scope team leadership is discussed only after hands-on impact is on the table.
Your Toolkit
What you'll be fluent in or become fluent in fast.
- Google Search Console this is where you live. Daily. Non-negotiable fluency.
- Ahrefs, SEMrush, or equivalent for keyword and backlink intelligence.
- Apify for scraping, competitive tracking, and SERP data at scale.
- Claude and other LLMs as operational tools for audits, clustering, brief generation, dashboard building, and any analysis that used to take days.
- Dashboard, alerting, and reporting whatever tool makes the numbers visible.
Who This Is For (And Who It Isn't)
This role is for you if:
- You've spent years deep in SEO / content strategy, primarily in B2B SaaS, tech, or IT (EdTech, FinTech, and post-COVID high-growth companies are also relevant).
- You still love the craft. You'd rather run an audit yourself than send it to someone junior and hope.
- You want to move fast, work in ambiguity, and be trusted with real ownership.
- You're excited about GEO as the next frontier not defensive about it.
This role is not for you if:
- You haven't done hands-on SEO work in a long while.
- You want a purely managerial seat with a large team and predictable rhythms.
- You need a highly structured corporate environment.
- You'd rather set direction than execute against it.
Your Path
Your growth at TestMu AI is mapped to what you ship. Deliver a strong early turnaround and you earn the case for building a team around you. Prove that team can compound the outcome, and Lead - Content is the next seat. This is the ladder, and it's earned not inherited.

About TestMu AI (Formely LambdaTest)
About
TestMu AI (formerly LambdaTest) is the world’s first full-stack Agentic AI Quality Engineering Platform.
We built TestMu AI for a reality where software is written by AI and must be shipped at machine speed.
Tech stack
Connect with the team
Similar jobs
Job Title : Sales Executive – Web3
Experience : 2 to 5 Years
Job Type : Full-time
Location : Noida (Work From Office)
About the Role :
Drive B2B sales for our Web3 products (wallets, dApps, infrastructure, token/NFT solutions) by hunting new logos and growing key accounts.
Must-Have Skills :
B2B tech sales, Web3/domain knowledge (blockchain, tokens, NFTs, DeFi), strong communication & negotiation, CRM proficiency, lead generation, demo/pitching, target orientation.
Key Responsibilities :
- Prospect, qualify, and close Web3-focused B2B deals (India & international).
- Run the full sales cycle: discovery, demos, proposals, negotiation, contract closure.
- Build a strong pipeline via LinkedIn, events, and partner channels.
- Collaborate with product/marketing to tailor pitches and case studies.
- Track metrics in CRM and hit monthly/quarterly revenue targets.
Requirements :
- 2 to 5 Years in SaaS/tech/Web3 sales (Web3 experience preferred).
- Comfortable explaining blockchain value props to business and tech stakeholders.
- Bachelor’s degree; MBA is a plus.
Nice to Have :
- Network in crypto/Web3 communities and events.
- Prior startup experience.
About the Role As a Quality Analyst / Quality Controller - Call Audit, you will be responsible for monitoring and evaluating the quality of customer interactions to ensure adherence to set standards, improve service delivery, and support overall customer satisfaction goals.
Key Responsibilities
• Call Auditing: Listen to live and recorded calls to assess the quality of customer service and ensure compliance with internal standards.
• Quality Evaluation: Analyze calls using defined parameters such as communication skills, product knowledge, script adherence, issue resolution, and policy compliance.
• Feedback & Coaching: Share constructive feedback with customer service agents to improve individual and team performance.
• Reporting: Maintain detailed records of audit findings, trends, and improvement areas. Generate timely reports for leadership review.
• Process Improvements: Collaborate with internal teams to propose and implement process enhancements for better customer interactions.
Job Summary
We are building a blockchain platform focused on NFT-based records and tokenization of real-world assets (RWA). The frontend is already developed, and we are looking for a skilled Blockchain Backend Engineer to design and implement smart contracts and blockchain services.
This role involves building production-grade, verifiable blockchain systems with a strong focus on NFTs, on-chain verification, and metadata integrity.
Key Responsibilities
Phase 1 – Immediate Scope
- Design and develop NFT minting and issuance (single & batch)
- Implement NFTs linked to real-world records (certificates, titles, permits)
- Enable on-chain public verification (Token ID, Contract Address, Blockchain)
- Design and manage NFT metadata (on-chain / IPFS) with metadata locking
- Implement document hash anchoring for tamper-proof verification
- Develop public verification APIs and QR-based verification flow
- Work with at least one EVM-compatible blockchain (Polygon / Base / Ethereum L2)
Phase 2 – Nice to Have (Future Scope)
- Security token issuance with transfer restrictions
- Whitelisting and compliance-ready token flows
- Investor onboarding and agreement binding
- Distribution handling, investor data room, and referral tracking
Required Skills
- Strong experience in Solidity
- Hands-on development with ERC-721 and/or ERC-1155
- Smart contract development, testing, and deployment
- Experience with EVM blockchains
- Proficiency in Web3 libraries (ethers.js / web3.js)
- Knowledge of IPFS and on-chain data anchoring
- Ability to design secure, scalable, and verifiable blockchain architectures
Good to Have / Bonus Skills
- Experience with Real-World Asset (RWA) tokenization
- Exposure to security tokens or compliance-focused Web3 platforms
- Prior work on enterprise or regulated blockchain solutions
We are looking to hire an experienced developer to join our dynamic team. As a developer, you will be responsible for creating a top-level coding-base using Angular best practices. Your role will require you to implement an exciting and streamlined user experience in the form of a Java-based desktop and mobile web-app.
To ensure success as a developer, you should have extensive knowledge of theoretical software engineering, be proficient in JavaScript, HTML, and CSS, and have excellent project management skills. Ultimately, a top-class Angular developer can design and build a streamlined application to company specifications that perfectly meet the needs of the user.
Experience: 3 years and more
Skills set: Angular, Reactjs, Javascript, HTML/CSS
Responsibilities:
- Designing and developing user interfaces using angular/react best practices.
- Adapting interface for modern internet applications using the latest front-end technologies.
- Writing JavaScript, CSS, and HTML.
- Developing product analysis tasks.
- Making complex technical and design decisions for Angular projects.
- Developing application codes and unit tests in Angular, Java Technologies, and Rest Web Services.
- Conducting performance tests.
- Consulting with the design team.
- Ensuring high performance of applications and providing support.
Requirements:
- Bachelor’s degree in computer science, computer engineering or similar.
- Previous work experience as an angular/ reactjs / frontend developer.
- Proficient in CSS, HTML, and writing cross-browser compatible code.
- Experience using JavaScript building tools like Gulp or Grunt.
- Excellent project management skills.
- Proven experience implementing front-end and back-end JavaScript applications.
- Excellent communication skills.
- Critical thinker and good problem-solver.
Job Title: Sales Executive – Mutual Funds
Company: Aryumoney Services Private Limited
Location: Bhopal
Experience: 2+ Years
Salary: Up to ₹4 LPA
About the Company
Aryumoney Services Private Limited is a trusted mutual fund distributor focused on helping individuals achieve their financial goals through smart and disciplined investing. The company offers a wide range of investment solutions including mutual funds, SIPs, and financial planning services, backed by expert guidance and a customer-centric approach.
About the Role
We are looking for dynamic and result-driven Sales Executives who can drive mutual fund sales and build long-term client relationships. The role involves understanding customer needs, providing suitable investment solutions, and ensuring a seamless investment experience while achieving sales targets.
Key Responsibilities
- Identify, prospect, and engage potential clients through calls, emails, meetings, and networking activities.
- Understand clients’ financial goals, risk appetite, and investment horizon to recommend suitable mutual fund schemes.
- Educate clients about mutual funds, SIPs, market trends, returns, and associated risks in a clear and simple manner.
- Assist clients with investment processes including purchase, redemption, and portfolio management.
- Build and maintain strong, long-term relationships with clients to generate repeat business and referrals.
- Maintain accurate records of client interactions, sales activities, and compliance documentation in CRM systems.
- Stay updated with market trends, regulatory updates, and new product offerings.
- Consistently achieve assigned sales targets and contribute to team performance.
Key Requirements
- Minimum 2+ years of experience in sales (preferably in mutual funds, BFSI, or financial products).
- Strong communication and interpersonal skills.
- Good understanding of mutual funds and basic financial concepts.
- Ability to explain financial products in a simple and convincing manner.
- Target-oriented mindset with strong negotiation skills.
- Basic knowledge of CRM tools and MS Office.
What We Offer
- Growth opportunities in the financial services domain.
- Learning and development support.
- Professional and supportive work environment.
Job Title: Salesforce Developer
Location: Noida, India
Type: Full-time | On-site
Experience Required: 4 to 8 Year
Key skills required:
The candidate must have very strong coding skills and must have worked on lightning component development and Integrations along with Service Cloud.
The candidate should have good communication skills.
Position Summary
Designing, developing, and debugging new and existing software using Microsoft .Net tools and database platforms. Work in every level of our technology department, providing solutions to meet the needs of our end-users. A Software Engineer will also document solutions and designs, test code modifications and provide mentoring to programmers and junior developers.
Responsibilities:
- Work closely with senior engineers to develop high-quality software solutions
- Collaborate with team members to analyze user requirements and design software solutions
- Participate in agile development processes, including sprint planning, daily stand-ups, and sprint reviews
- Write clean, maintainable, and efficient code
- Develop and maintain unit tests to ensure code quality
- Contribute to the design and architecture of microservices-based applications
- Collaborate with cross-functional teams to troubleshoot, debug, and optimize software applications
Requirements:
- 5-10 years of experience in software development
- Proficiency in C#, .NET, Microservices architecture, SQL, and Azure services
- Experience with Agile development methodologies
- Strong problem-solving skills and attention to detail
- Ability to work independently and as part of a team
- Excellent communication skills and willingness to ask questions and seek guidance when needed
Additional Preferred Skills:
- Familiarity with other programming languages and technologies is a plus
We are looking for a Data Analyst that oversees organisational data analytics. This will require you to design and help implement the data analytics platform that will keep the organisation running. The team will be the go-to for all data needs for the app and we are looking for a self-starter who is hands on and yet able to abstract problems and anticipate data requirements.
This person should be very strong technical data analyst who can design and implement data systems on his own. Along with him, he also needs to be proficient in business reporting and should have keen interest in provided data needed for business.
Tools familiarity: SQL, Python, Mix panel, Metabase, Google Analytics, Clever Tap, App Analytics
Responsibilities
- Processes and frameworks for metrics, analytics, experimentation and user insights, lead the data analytics team
- Metrics alignment across teams to make them actionable and promote accountability
- Data based frameworks for assessing and strengthening Product Market Fit
- Identify viable growth strategies through data and experimentation
- Experimentation for product optimisation and understanding user behaviour
- Structured approach towards deriving user insights, answer questions using data
- This person needs to closely work with Technical and Business teams to get this implemented.
Skills
- 4 to 6 years at a relevant role in data analytics in a Product Oriented company
- Highly organised, technically sound & good at communication
- Ability to handle & build for cross functional data requirements / interactions with teams
- Great with Python, SQL
- Can build, mentor a team
- Knowledge of key business metrics like cohort, engagement cohort, LTV, ROAS, ROE
Eligibility
BTech or MTech in Computer Science/Engineering from a Tier1, Tier2 colleges
Good knowledge on Data Analytics, Data Visualization tools. A formal certification would be added advantage.
We are more interested in what you CAN DO than your location, education, or experience levels.
Send us your code samples / GitHub profile / published articles if applicable.
You will be directly working with the CTO and create an impact on the product which was named as TOP 20 software product companies in India by G2.
In-depth knowledge of OData and SAP NetWeaver Gateway,
Excellent knowledge of RFC, BAPI, BADI, BDC, User Exits, and enhancement points,
Strong exposure to system integration via EDI/ALE/IDOC.
Experience in legacy ERP migration and data migration processes (eg. upload, validation, tools: LSMW, eCATT),
Experience in SAP version ECC 6.0, ABAP Programming, Data Dictionary, ADOBE Form, SMARTFORMS, SAPScript, Module Pool Programming, ALV, Web Dynpro and SAP Workflow,
Good understanding of FI, CO, MM, PP, SD, QM, IM and WM objects and functional areas,
Be comfortable in working under the pressure of tight project deadlines,
Strong communication with varying levels of audiences both written and verbal,
Ability to make evaluations & recommendations of alternatives (options, pros/cons & recommendations),
Perform production support activities









