Senior Business Development Executive

Requirements

1.Proven experience managing digital advertising campaigns, with a focus on Google Ads, Instagram Ads, and other major platforms.

(Experience in edtech industry is a plus)

2. A results-driven mentality with a focus on delivering measurable outcomes and ROI

3.Creative Mindset & Strong Analytical skill to manage campaign performance

4,Knowledge of SEO principles and experience with search engine marketing (SEM) is a plus.

5.proficiency in digital advertising tools and platforms like google ads , google Analytics

6. Able to manage multiple projects simultaneously, and meet deadlines

7. ⁠Excellent communication skills with the ability to collaborate effectively with cross-functional teams.

8. ⁠Basic Editing Skills

Responsibilities

1. Develop and execute digital advertising strategies tailored to promote our EdTech app and its features.

2.Manage all aspects of online advertising campaigns across various platforms, including but not limited to Google Ads, Instagram Ads, and facebook ads.

3.Conduct thorough market research and audience analysis to identify target demographics and refine targeting strategies.

4.Create compelling ad creatives, including copywriting and visual assets, that resonate with our audience and drive engagement.

5.Monitor campaign performance closely, analyzing key metrics such as CTR, CPA, and ROI, and adjust strategies accordingly to meet KPIs.

6.Stay up-to-date with industry trends, emerging technologies, and best practices in digital advertising, particularly within the EdTech sector.

7.Provide regular reports and insights on campaign performance, highlighting successes, challenges, and recommendations for improvement..

8. Given the requirement work on any tasks given by the marketing team

• Hands-on experience with React Native (2+ years).
• Experience with popular React workflows (such as Flux or Redux).
• Integrating backend REST APIs
• Passion about complex, interactive applications with a thoughtful UX/UI.
• Should be able to understand project requirements thoroughly.
• A deep understanding of the importance of building maintainable, efficient, clean code, while balancing the urgency of business needs.
• Collaborative attitude and experience working with cross-functional teams.

• Responsible for driving & delivering cross-platform mobile applications.
• Responsible for architecting, solutioning of the project in the requirement phase;
• Responsible for working with the team & enhancing the collaboration, adding value to the project with critical thinking on project design.
• Responsible for integrating the REST APIs

Build pixel-perfect, buttery smooth UIs across both mobile platforms.
Leverage native APIs for deep integrations with both platforms.
Diagnose and fix bugs and performance bottlenecks for performance that feels native.
Reach out to the open-source community to encourage and help implement mission-critical software fixes - React Native moves fast and often breaks things.
Maintain code and write automated tests to ensure the product is of the highest quality.

• Azure Data Factory, Azure Data Bricks, Talend, BODS, Jenkins
• Microsoft Office (mandatory)
• Strong knowledge on Databases, Azure Synapse, data management, SQL
• Knowledge on any cloud platforms (Azure, AWS etc.,)

Due to a promotion in our team, we are hiring another business development manager to take over a mix of existing accounts and new sales territory. To excel in this role you should be an active listener, have a compelling sales personality, and a hunger to chase and close new business from cold calls and inbound warm leads.

• Contacting potential clients to establish rapport and arrange meetings.
• Planning and overseeing new marketing initiatives.
• Researching organizations and individuals to find new opportunities.
• Increasing the value of current customers while attracting new ones.
• Finding and developing new markets and improving sales.
• Attending conferences, meetings, and industry events.
• Developing quotes and proposals for clients.
• Developing goals for the development team and business growth and ensuring they are met.
• Training personnel and helping team members develop their skills.

• Bachelor’s degree in business, marketing or related field.
• Experience in sales, marketing or related field.
• Strong communication skills and IT fluency.
• Ability to manage complex projects and multi-task.
• Excellent organizational skills.
• Ability to flourish with minimal guidance, be proactive, and handle uncertainty.
• Proficient in Word, Excel, Outlook, and PowerPoint.
• Comfortable using a computer for various tasks.

• Automate and maintain ML and Data pipelines at scale
• Collaborate with Data Scientists and Data Engineers on feature development teams to containerize and build out deployment pipelines for new modules
• Maintain and expand our on-prem deployments with spark clusters
• Design, build and optimize applications containerization and orchestration with Docker and Kubernetes and AWS or Azure

• 5 years of IT experience in data-driven or AI technology products
• Understanding of ML Model Deployment and Lifecycle
• Extensive experience in Apache airflow for MLOps workflow automation
• Experience is building and automating data pipelines
• Experience in working on Spark Cluster architecture
• Extensive experience with Unix/Linux environments
• Experience with standard concepts and technologies used in CI/CD build, deployment pipelines using Jenkins
• Strong experience in Python and PySpark and building required automation (using standard technologies such as Docker, Jenkins, and Ansible).
• Experience with Kubernetes or Docker Swarm
• Working technical knowledge of current systems software, protocols, and standards, including firewalls, Active Directory, etc.
• Basic knowledge of Multi-tier architectures: load balancers, caching, web servers, application servers, and databases.
• Experience with various virtualization technologies and multi-tenant, private and hybrid cloud environments.
• Hands-on software and hardware troubleshooting experience.
• Experience documenting and maintaining configuration and process information.
• Basic Knowledge of machine learning frameworks: Tensorflow, Caffe/Caffe2, Pytorch

• Spend most of your time developing brand new software in Python
• Build out a secure data replication infrastructure to replicate transactional data across a hierarchical system
• Build out APIs for supporting a fleet of 20k devices
• Build out a configurable data analytics and reporting framework
• Build out real time dashboards for getting a high level and deep dive view of the overall system
• Be responsible for independently designing and building out modules of the overall system
• Work with a team of smart peers and take ownership of the resulting system
• Push yourselves, create impact, learn and grow as an engineer