Sales Development Representative at TestMu AI (Formely LambdaTest) · crm hygiene, lead generation, saas sales, cold calling · 1 - 4 years · ₹4L - ₹15L / yr · Raised funding · Posted 22 Feb 2024

Responsibilities
● Serve as the inside sales representative, connecting with as many leads as possible determining if they are good customer fits and be a true LambdaTest evangelist.
● Fully focused on outreach, prospecting, and lead qualification.
● Should always prioritise tasks based on (prospect’s/ customer’s) response, interest, and business needs.
● CRM hygiene - document all calls/ emails/ activities on CRM system and provide appropriate
● Forecast to the sales management
Requirements
● 2 - 4 years of Sales/ SDR/ Market Research/ Lead Generation/ Cold Calling experience in SaaS
industry is a must.
● B.Tech in C.S, I.T, or related field is a plus
● Fluent in English - written and spoken with a passion for technology
● Functional experience in prospecting tools and CRM platforms, like - Sales Navigator, Zoom info,
ZOHO, SFDC etc
● Proficient in lead generation and appointment setting via cold calling, email campaigns, LinkedIn
connects, etc
● Exceptional prospecting, discovery, and qualification skills.
● Should be able to connect and develop relationships with CXO level executives over the phone/ con-calls
● Must be organised, articulate and detail-oriented with the ability to multitask in a dynamic, fast-
changing environment
● Experience working in a rapidly growing, fast-paced organisation selling SaaS solutions to
enterprise companies.

About TestMu AI (Formely LambdaTest)
About
TestMu AI (formerly LambdaTest) is the world’s first full-stack Agentic AI Quality Engineering Platform.
We built TestMu AI for a reality where software is written by AI and must be shipped at machine speed.
Tech stack
Connect with the team
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About the Role
We are looking for a high-energy, research-driven, and execution-focused Sales Development Representative (SDR) to build qualified sales pipeline through outbound prospecting and lead qualification.
This role is responsible for identifying target accounts, engaging decision-makers through personalized outreach, qualifying opportunities, and scheduling meetings for the Account Executive team. You will play a critical role in building the top of Comprinno's sales funnel and creating predictable pipeline growth.
The ideal candidate is persistent, curious, highly organized, and comfortable engaging technology leaders through multiple communication channels. You should enjoy researching companies, uncovering business opportunities, and creating meaningful conversations that translate into qualified sales opportunities.
Key Responsibilities:
Prospecting & Account Research
- Identify target accounts aligned with Comprinno's Ideal Customer Profile (ICP).
- Research companies, industries, and technology landscapes to identify potential cloud transformation opportunities.
- Map key decision-makers including Founders, CTOs, CIOs, VP Engineering, Engineering Managers, and IT leaders.
- Build and maintain high-quality prospect lists using CRM, LinkedIn, Apollo, Clay, and other prospecting tools.
Outbound Prospecting
- Execute structured outbound campaigns through:
- Cold Calling
- Personalized multi-channel outreach
- Personalize outreach based on customer industry, business priorities, and technology landscape.
- Execute disciplined follow-up cadences to maximize response and engagement rates.
- Continuously improve messaging based on campaign performance and customer feedback.
Lead Qualification
- Conduct initial discovery conversations to understand customer challenges, priorities, and technology initiatives.
- Qualify prospects based on predefined qualification frameworks and buying intent.
- Identify opportunities related to:
- Cloud Migration
- Cloud Modernization
- Managed Services
- Security
- Data & AI
- Generative AI
- Schedule qualified meetings for the Account Executive team with comprehensive handover notes.
Pipeline Contribution
- Consistently achieve weekly and monthly outreach, meeting, and SQL targets.
- Maintain high-quality pipeline creation across startup, ISV, mid-market, and enterprise segments.
- Monitor personal conversion metrics and continuously improve performance.
- Support Account Executives in achieving pipeline and revenue objectives.
CRM & Sales Operations
- Maintain accurate CRM records for all prospect interactions.
- Update lead status, qualification notes, follow-up actions, and meeting outcomes.
- Ensure excellent CRM hygiene and adherence to sales processes.
- Track personal KPIs and activity metrics.
Collaboration & Continuous Learning
- Work closely with Marketing to support outbound campaigns and account-based initiatives.
- Collaborate with Account Executives, Presales Engineers, and Sales Leadership to improve lead quality.
- Share customer insights, objections, and competitive intelligence.
- Participate in coaching sessions, role plays, sales enablement, and product training.
Required Qualifications & Skills
- Bachelor's degree in Business, Engineering, Technology, Marketing, or related disciplines.
- 1–3 years of experience as an SDR or BDR
- Experience working in IT Services, Cloud Consulting, SaaS, or Technology Services organizations.
- Proven experience booking qualified meetings for the India market.
- Excellent written and verbal communication skills in English.
- Confidence in cold calling and outbound prospecting.
- Strong research and account-mapping abilities.
- Effective objection-handling and relationship-building skills.
- Strong attention to detail, CRM discipline, and process orientation.
- High energy, resilience, and execution focus.
Desired Qualifications & Skills
- Experience using SDR platforms such as Apollo, Clay, Outreach, Salesloft, HubSpot, LinkedIn Sales Navigator, or similar tools.
- Familiarity with AI-assisted prospecting, research, and outreach tools.
- Understanding of Cloud Computing, DevOps, AI, Cybersecurity, or Managed Services.
- Knowledge of B2B sales qualification methodologies.
- AWS Cloud Practitioner certification (or willingness to pursue certification).
What We're Looking For
- Strong curiosity and research mindset.
- High persistence and resilience.
- Excellent communication and listening skills.
- Strong organizational and time-management abilities.
- High ownership and accountability.
- Coachable with a continuous learning mindset.
- Ability to thrive in a fast-paced, target-driven environment.
What Success Looks Like
- Consistent achievement of weekly and monthly outreach, meeting, and SQL targets.
- High-quality lead qualification with strong acceptance rates from Account Executives.
- Excellent CRM hygiene and process compliance.
- Continuous improvement in response rates, meeting conversion, and qualification quality.
- Strong collaboration with Marketing, Presales, and Sales teams.
- Meaningful contribution to predictable pipeline generation and revenue growth.
Why Join Comprinno
- Work at the forefront of cloud innovation with one of the leading AWS consulting partners in the APJ region.
- Gain exposure to Cloud, DevOps, Managed Services, Data Analytics, and AI solution selling.
- Learn directly from experienced Sales Leaders, Presales Engineers, and Solution Architects.
- Accelerate your growth through structured coaching, AWS certifications, and continuous learning.
- Build expertise in enterprise technology sales and consultative selling.
- Join a collaborative, high-performance culture that values ownership, innovation, and customer success.
Role: Inside Sales Representative (ISR) in IT
Company Name - Inflow Technologies
Company details
Founded in 2005, Inflow Technologies is a niche player in the IT Infrastructure Distribution Services industry, providing Value Added Distribution in Networking, Cyber Security, Unified Communications and Collaboration, AIDC, Surveillance, Server, Storage & Software related Products & Services in India/South Asia.
Inflow is headquartered in Bangalore with presence across 20+ locations, enabling resellers to design, deploy, and adopt IT Infrastructure solutions to facilitate their customers' needs. This initiative, supported by a strong technical team of 120+ certified resources, assists channel partners throughout their sales cycle.
Inflow has an annual run-rate revenue of USD 700+ Million.
Location - Bangalore - Indiranagar
Mode of Working - Work From Office
Days of Working - Days a week
Responsibilities
Positions : 3
- Inside Sales for Servers and Storage
- Inside Sales for PaloAlto / Firewalls
- Inside Sales for HPE Rukus / Networking products
Primary Duties:
- Generating demand for IT products, services, and solutions.
- Conducting cold calls to potential clients to find new sales opportunities.
- Maintaining a database of leads and regularly updating CRM systems.
- Collaborating with the sales team to meet targets and revenue goals.
- Building and maintaining strong relationships with customers.
Qualification / Skills
- Prior experience in an Inside Sales Representative role, often within the IT industry.
- Proficiency in demand generation and cold calling techniques.
- Excellent communication and interpersonal skills.
Interview process
3 Rounds Virtual + final face-to-face
Inside Sales Executive – B2B SaaS
Experience: 2–4 Years
Location: Pune
Employment Type: Full-time
Job Description:
• Connect with 25 prospects daily from an assigned weekly list of 125 prospects.
• Introduce the company and its solutions through professional, engaging conversations using provided scripts and references.
• Understand prospect requirements, conduct initial qualification, and schedule demos or meetings.
• Maintain prospect status, call records, and follow-ups.
Must-Have Skills:
• Excellent spoken English and communication skills.
• Experience in Inside Sales, B2B Sales, or Lead Generation.
• Professional telephone etiquette and relationship-building skills.
• Basic understanding of IAM/IGA or B2B SaaS is an advantage.
Ideal Candidate: Someone who can represent the brand professionally, engage business prospects confidently, and generate genuine sales opportunities—not just make scripted calls.
**About the job**
**Company Description:**
Gunpowder Innovations is a technology-first company building high-performance applications in fintech and health tech. Our engineering team is passionate about solving complex problems at scale, delivering seamless user experiences through cutting-edge mobile and web technologies. AllerWell, one of our flagship products, uses AI and advanced tech to revolutionize allergy management, helping users make safer food choices.
**Key Responsibilities:**
Research and identify potential leads through multiple channels (LinkedIn, email, web, etc.)
Initiate outbound calls, emails, and messages to engage prospects
Qualify leads based on interest, budget, timeline, and fit
Schedule meetings or demos for the sales team with qualified prospects
Maintain accurate and updated records in the CRM system
Collaborate with marketing to follow up on inbound leads and campaigns
Provide feedback on lead quality and messaging effectiveness
Consistently achieve or exceed monthly and quarterly lead targets
**Requirements:**
3 years of experience in B2B sales and lead generation (preferably SaaS or tech sector)
Strong communication and interpersonal skills, both written and verbal
Comfortable making cold calls and handling objections
Ability to research and personalize outreach effectively
Familiarity with CRM tools (like HubSpot, Pipedrive, or Salesforce)
Self-motivated, organized, and target-driven
Experience selling or prospecting in Tech consultancy
Knowledge of sales engagement tools (Apollo, Outreach, Lemlist, etc.)
Prior experience working with international clients
About Role! 🙌
We're looking for someone who loves talking to customers, thrives on cold outreach, and believes the phone is still one of the fastest ways to create pipeline.
This isn't just another SDR role.
You'll be responsible for helping Reo.Dev build cold calling into one of our strongest GTM channels. You'll work directly with GTM leadership to design messaging, improve call strategies, and create a repeatable outbound engine that consistently generates qualified pipeline.
Reo.Dev is at a breakout moment. We launched in October 2023, and within just three years we've become one of the most talked-about platforms in the developer tools world. The best DevTool companies globally use Reo, and we've reached strong product-market fit.
Now we're entering our next chapter—scaling our GTM engine and building the category-defining revenue team for developer tool companies.
This is where you come in.
🚀 What will you be working on?
- Own cold calling as a primary outbound channel for Reo.Dev.
- Make high-quality outbound calls to founders, sales leaders, marketing leaders, and GTM teams at developer-first companies.
- Generate qualified meetings for the Account Executive team through strategic outbound prospecting.
- Research accounts before every call and personalize conversations using Reo's own intent and developer signals.
- Handle objections confidently and uncover pain points instead of relying on scripts.
- Work closely with GTM leadership to continuously improve talk tracks, messaging, objection handling, and call frameworks.
- Experiment with different call approaches, ICPs, industries, and personas to improve connect rates and conversion.
- Partner with SDRs, Marketing, and GTM Engineering to build coordinated multichannel outbound campaigns.
- Maintain accurate CRM hygiene and consistently track outreach activities and learnings.
- Help build playbooks, best practices, and processes that scale cold calling into a repeatable revenue channel.
- Become the foundation of Reo.Dev's phone-based outbound engine as the company scales.
👯 Who will excel at this role?
You'll enjoy this role if these sound like you:
- You genuinely enjoy speaking to new people every day.
- You believe every objection is simply another conversation to navigate.
- You're resilient and don't let rejection affect your energy.
- You're naturally curious and ask thoughtful questions instead of jumping into pitches.
- You know that successful cold calls come from preparation, listening, and relevance not reading scripts.
- You communicate confidently and can quickly build rapport with senior decision-makers.
- You understand that great outbound is about solving problems, not selling products.
- You can identify patterns from conversations and use those insights to improve messaging.
- You use AI to prepare smarter for calls, research accounts, and improve outreach but never sound robotic.
- You enjoy experimenting with messaging, call openings, objection handling, and follow-up strategies.
- You're highly organized, consistent, and disciplined enough to make outbound calling a daily habit.
- Aggressive targets motivate rather than intimidate you.
Prior experience in cold calling, SDR, inside sales, business development, or outbound prospecting is a strong plus. Experience selling to B2B SaaS or developer-focused companies is even better.
More importantly, show us that you understand what makes outbound work.
👯 What qualities do we look for in our team members?
While there is no stencil for the type of people we like, there are a few traits that might make Reo.Dev a better fit for you. Reo.Dev might be a good fit if you:
- Work hard, hands-on and want to grow really fast.
- Care about your work a great deal and find it highly unsettling if the quality of work is even slightly sub-par.
- Execute fast.
- Are hands-on (we will not have elaborate reporting structures for the foreseeable future—and hopefully ever).
- Are someone people like to work with, low on ego, high on humility.
- Have the ability to fail, learn, and keep trying until you win. Startups are tough, and we will not get everything right the first time.
- Have a long-term view of your career growth and are not optimizing only for the next 1–2 years.
Now Let's 👋 Meet Reo.Dev
- Origins: Reo.Dev was founded in March 2023 by Achintya, Gaurav and Piyush – All of them are 2nd time Entrepreneurs [read more on the Founding team below]
- Value Prop: Reo.Dev provides Revenue Intelligence for Developer tool companies. We are category creators and currently no other company has the capabilities Reo.Dev has. Our closest parallel is 6sense.com which operates in the B2B SaaS industry and does not serve DevTool companies
- Customers: Our Customer base includes some of the most respected DevTool companies [see more details below]. All of our Customers are in the US and EU. We are hugely Customer centric and satisfaction scores are very high. [read more on customer feedback below]
- Traction: We have grown 10X in 2024 vs. Dec’2023. We price at a Premium and have 90%+ Gross margin
- Funding: We are funded by the most reputed VCs from India and the US [see more on Fundraise below]
Origins and Value Prop
- 🏗️ About the Developer Tools industry:
- Developer tools is a $500 billion industry, generates $50B in revenue annually and has been growing at 22% year on year. Source
- By definition, this industry is at the frontier of technology. Innovation happens extremely fast in this industry. Teams need to have a strong technological background to build for this industry
- Developer tools can scale up globally, generate strong revenue and have high profit margins
🏆 Reo.Dev Value Prop
- Reo.Dev is a modern revenue stack for Developer focused companies. We help Developer Tool companies identify which Engineering Teams have an Urgent need for their product and the highest likelihood of conversion. We capture and analyze a wide array of developer activity data from Github, Docs, Docker Installs, Communities, other dev specific sources and convert them to sales signals.
- Our customers include CROs, VP Sales, VP Marketing, AE, SDR teams and Marketing teams of Devtool companies
👷♂️ Founding Team:
Reo has been founded by experienced entrepreneurs. All three founders have a strong track record of building start-ups and leading teams
- Achintya: Achintya was previously the co-founder at Phyllo, which is a developer tool company. Phyllo raised ~$18M in VC funding from top tier VCs. Achintya is a Chemical Engineer from IIT Delhi (2009) and MBA from Indian School of Business (2013)
- Piyush: Piyush is a second time entrepreneur. He previously founded Scholr, which was an EdTech start-up and was acquired by BYJU’S in 2020. Piyush is a Mechanical Engineer from IIT Kharagpur (2008) and MBA from India School of Business (2013)
- Gaurav: Gaurav is a senior Tech leader with 16 years of experience. Previously he was VP Engineering at Ninjacart (valued at $1B+) and CTO of Kuliza where he led a team of 150+ developers. He is a Computer Science Engineer from IIIT Allahabad (2006)
💡 As co- founders we take pride in the fact that people who have worked with us in the past, want to work with us again!
Customers and Traction
In 9 months since Product Launch, we have amassed a large customer base comprising of some of the most well known and highly reputed DevTool companies. 90% of our Customers are HQ’d in North America and Europe
Customer Feedback and NPS
Our customers love us!! Check this out!
https://www.youtube.com/watch?v=DzvixiSd7GA
Customer Feedback
- Unleash Shorts.mp4
- “Reo Helped us identify needle in haystack accounts. We overachieved our targets for consecutive months with Reo.Dev”
- **Micheal, CMO, Unleash [Spark Capital. Series A| Open Source Feature Mgmt. Platform]**
- Aporia Shorts.mp4
- “The most beautiful things about Reo.Dev is that it was built for developer focused companies. We saw a 2X increase in meetings booked!”
- Shai Alani, VP Marketing, Aporia [Tiger Global. Series A | ML Ops Platform]
- Fluree Shorts (1).mp4
- “Reo.Dev data is some of the best data I have ever used. It helped us increase sign-ups by 30%”
- Kevin Doubleday, Director - Marketing, Flur.ee [Sinewave. Series A | Data Mgmt. Platform]
- Lightbend Shorts (1).mp4
- “With Reo.Dev, we identified more than 10,000 target accounts that we had never interacted before”
- Alec Cross, VP Sales, Lightbend [Greylock, Dell Capital. Series D| Low Latency Microservices]
- Chronicle Shorts .mp4
- “Reo.Dev is integrated into our SDR process. It is helping us learn who is evaluating our competitors and triangulate intent on web”
- Andrew Twigg, Sales Director, Chronicle [Low Latency Trading PaaS]
- WhatsApp Audio 2023-10-19 at 10.52.54 AM.mpeg
- “I was never able to crack technical prospecting and this cracked it.”
- Micheal, AE (Outsourced), Outerbounds [Foundation Capital, Series A | AI Infra platform]
- Traction
- In 2024, we have grown 10X vs. 2023. We work with some of the top DevTool companies in the world. Our systems process 6-8 million developer signals everyday to generate massively intelligent revenue pipelines for our customer.
- We have been featured in top VC reports such as A16Z’s AI Sales Tech Report and Inc42’s Top 30 Startups of 2024
Fundraise
Pre-Seed round: Q3’2023
- Read about our Pre-Seed round here:
- https://inc42.com/buzz/reo-dev-bags-funding-to-provide-sales-intelligence-to-developer-focused-enterprises/
- https://business.outlookindia.com/corporate/reodev-secures-12-million-in-pre-seed-funding-round-led-by-india-quotient
- https://entrackr.com/2024/02/revenue-intelligence-startup-reo-dev-raises-1-2-mn-led-by-india-quotient/
Seed round: Q2’2024
We have raised a Seed round of funding from one of the most reputed VC funds in the US. We are the 1st India investment of this Fund. This round is not disclosed
Series A: Q2’ 2026
Reo.Dev just raised $11.3M in Series A funding (Q2, 2026), led by Elevation Capital, with participation from Heavybit, India Quotient, Foster Ventures, Uncorrelated Ventures, and other angel investors. This brings our total funding to $15.3M.
Media:
- Reo.Dev Raises $11.3 Million Series A to Scale AI Signals for Companies Selling to Engineering Teams (PR Newswire)
- Reo.Dev raises $11.3M in Series A led by Elevation Capital (YourStory)
- Reo.Dev Bags $11.3M Series A to Scale Across the US (Yahoo Finance)
- Reo.Dev Raises $11.3M in Series A Funding (FinSMEs)
Job Title: Sales Executive – International Outbound Sales
Location: Hybrid
Experience: 2–3 Years
Regions Covered: USA, Europe, APAC
Job Description:
We are looking for a confident, target-driven sales professional who thrives on building connections across global markets. If you're someone who loves picking up the phone, crafting sharp outreach messages, and turning cold prospects into warm conversations — this role is for you.
Key Responsibilities:
• Make outbound calls to prospects across USA, Europe & APAC, confidently representing the company on every call
• Identify and reach decision-makers — CEOs, CTOs, Founders & Business Heads
• Generate qualified leads through cold calling, email outreach & LinkedIn prospecting
• Run targeted LinkedIn and cold email outreach campaigns
• Schedule discovery/demo meetings for the Sales & BD team
• Handle follow-ups, reminders, and first-level objection handling
• Maintain accurate CRM records and pipeline updates
• Support post-meeting follow-ups and proposal discussions
Required Skills & Experience:
• 2–3 years of experience in outbound sales, inside sales, or lead generation
• Prior experience with international clients (USA, UK, Europe, or APAC)
• Excellent spoken and written English
• Hands-on experience with cold calling, email outreach & LinkedIn prospecting
• Working knowledge of CRM tools such as HubSpot, Zoho, etc.
• Strong research skills, follow-up discipline, and a target-driven mindset
Preferred / Bonus Skills:
• Experience in IT services, SaaS, software, or digital services sales
• Familiarity with LinkedIn Sales Navigator, Apollo, Lusha, Lemlist, etc.
• Understanding of B2B sales funnels and lead qualification
Education:
Bachelor's degree in Business, Marketing, Commerce, Computer Applications, or a related field
Role: Sales Executive
Industry Type: IT Services & Consulting
Employment Type: Full Time, Permanent
Department: Sales & Business Development
Sales Development Representative (SDR)
Job Title: Sales Development Representative (B2B – IT/Software Product/ Cybersecurity / AI / SaaS)
Location: India (India & UAE markets)
Experience: 1–3 Years Role
Type: Individual Contributor
Who We Are
Infosec Ventures incubates and scales cyber security innovators that solve inefficiencies in cyber security, solve big problems and deliver exceptionally high return on investment for customers. We are on a mission to make the world cyber safe, by protecting systems and the ‘human operating system’. Some notable current ventures include humanfirewall.io, emailauth.io, bugsbounty.com, securityrating.com among others. An idea is worth one dollar, it's the execution that adds the zeros at the end of it, to make it a billion dollars!
About the Role
We are looking for a driven Sales Development Representative to build and qualify our B2B sales pipeline across India and international markets.
Key Responsibilities
- Conduct 80–100+ daily outbound outreach through calls, LinkedIn, and emails.
- Identify and engage with relevant decision-makers and stakeholders.
- Qualify prospects and understand their business requirements. Schedule at least 2 qualified demos per day for the senior sales team. Maintain prospect and activity records in the CRM.
- Follow up consistently and nurture potential opportunities.
- After training, independently conduct product demos with relevant stakeholders.
Requirements
- 1–3 years of experience in B2B Sales, Inside Sales, Business Development, or SDR/BDR roles.
- Strong communication and outbound prospecting skills.
- Comfortable with high-volume calling, LinkedIn outreach, and email campaigns.
- Target-driven, persistent, and willing to learn.
- Experience in SaaS, IT, Cybersecurity, AI, or Software is preferred
If you are driven by conversations, meetings, and creating new business opportunities, this role is for you.
Job Description
Job Title: Sales Representative – IT / B2B SaaS
Location: Mumbai, India (Hybrid / On-site)
Employment Type: Full-time
Experience Level: 3+ Years
Department: Sales & Business Development
About the Role
We are seeking an ambitious, results-driven Sales Representative with a proven track record in B2B IT / SaaS Sales to join our team in Mumbai. In this role, you will manage end-to-end sales cycles — driving outbound prospecting, qualifying inbound leads, conducting product demonstrations, and closing deals. If you are proactive, thrive in a target-driven environment, and excel at translating technical value into clear business ROI for decision-makers, we'd love to connect.
This role requires hands-on field sales experience — you should be comfortable meeting clients in person, conducting on-site visits, and closing deals face-to-face in addition to remote/virtual selling.
Key Responsibilities
- Pipeline Generation & Prospecting: Execute strategic outbound outreach (cold emailing, LinkedIn networking, cold calling, and in-person field visits) targeting mid-market and enterprise decision-makers (CTOs, CIOs, Heads of Sales/Marketing, Founders).
- Inbound Lead Conversion: Promptly engage, qualify, and convert marketing-generated inbound leads into active sales opportunities.
- Product Discovery & Demo: Conduct consultative discovery calls and on-site/in-person product walkthroughs to identify prospect pain points and deliver tailored demos.
- Field Sales & Client Visits: Travel for client meetings, site visits, and relationship-building activities within Mumbai and surrounding regions as required.
- Negotiation & Closing: Build commercial proposals, lead contract negotiations, manage objection handling, and consistently close deals to meet/exceed quarterly quota targets.
- CRM & Pipeline Hygiene: Maintain accurate and up-to-date records of all deals, activities, and forecasts in the CRM (e.g., HubSpot / Salesforce).
- Market Feedback: Work closely with Marketing and Product teams to share customer feedback, competitive insights, and market trends.
Key Qualifications & Skills
- Education: B.Tech / B.E. graduate is mandatory. (A technical/engineering background helps in translating product capability into client-facing business value.)
- Experience: Minimum 3+ years of direct selling experience in B2B Tech / IT Services / SaaS, with demonstrated field sales exposure (on-site client visits, in-person demos/negotiations — not purely remote/inside sales).
- Proven Track Record: Demonstrated history of consistently meeting or exceeding individual sales quotas and pipeline generation targets.
- Sales Acumen: Strong grasp of consultative and solution-selling methodologies (e.g., MEDDPICC, BANT, SPIN).
- Communication: Exceptional verbal, written, presentation, and active listening skills.
- Mindset: Highly self-motivated, resilient, comfortable with ambiguity, willing to travel locally for client meetings, and able to work independently.
- Location: Based in or willing to relocate to Mumbai.
About CloudKeeper:
CloudKeeper is a cloud cost optimization partner that combines the power of group buying & commitments management, expert cloud consulting & support, and an enhanced visibility & analytics platform to reduce cloud costs & help businesses maximize the value from AWS, Microsoft Azure, & Google Cloud. A certified AWS Premier Partner, Azure Technology Consulting Partner, Google Cloud Partner, and FinOps Foundation Premier Member, CloudKeeper has helped 350+ global companies save an average of 20% on their cloud bi ls, modernize their cloud set-up and maximize value — al while maintaining flexibility and avoiding any long-term commitments or cost. CloudKeeper has spun off from TO THE NEW, a digital technology service company with 2500+ employees and an 8-time GPTW winner.
To know more about CloudKeeper,
please visit - https://www.cloudkeeper.com/ To know more about TO THE NEW, please visit - https://www.tothenew.com/
Responsibilities:
● Generate qualified leads for various services of CloudKeeper with a target geography outside India.
● Develop relationships with new customers and nurture existing ones. ● Use Outbound Lead Generation tools such as calls and email Marketing to hunt for new business.
● Demonstrate an understanding of customers’ critical business issues and propose CloudKeeper’s solutions that help clients meet their business objectives.
Must Have:
● Must be willing to work in rotational shifts.
● Good verbal and written communication skills
● A hunter by nature who loves to look for new opportunities
● Enthusiastic, positive, and energetic
In addition to the compensation, the following benefits are provided by the company as per the prevailing policy:
● Gratuity
● Medical insurance
● Accidental insurance. Work Model: Work from Office (all 5 days). Location: Noida Sector 144
A BIT ABOUT US
Appknox is one of the top Mobile Application Security companies, recognized by Gartner and G2. We are a profitable B2B SaaS startup headquartered in Singapore, with our team working from Bengaluru.
Our primary goal is to help businesses and mobile developers secure their mobile applications while maintaining delivery speed and enabling high-quality security testing.
Appknox has helped secure mobile applications for Fortune 500 companies and major brands across India, South-East Asia, the Middle East, the US, and Europe. We have secured 300+ enterprises globally and continue to expand rapidly across international markets.
We are a 75+ member team of passionate individuals working to make an impact and helping some of the biggest companies globally. We operate in a highly collaborative, fast-paced environment where ownership and execution matter.
If you have what it takes to be part of the team, we’d love to speak with you.
Role Overview
Appknox is expanding its international business across the US and European markets and is looking for a high-performing Sales Development Representative (SDR) based in Bangalore to build and qualify outbound pipeline across these regions.
This role is focused on outbound-led pipeline creation for mid-market and enterprise customers, selling into security, engineering, and technology leadership.
You will work closely with Account Executives to:
- Open new logos
- Penetrate target accounts
- Identify and engage the right stakeholders
- Create qualified sales opportunities
- Convert early conversations into revenue-ready pipeline
This is a high-ownership, hands-on outbound role for someone comfortable with multi-channel prospecting, cold calling, direct engagement with international buyers, and working consistently in US or European time zones.
You may be aligned primarily to either the US or Europe, based on business requirements and your market experience.
Key Responsibilities
Outbound Pipeline Generation
- Own outbound pipeline creation across assigned US or European accounts and territories.
- Prospect into defined ICPs, including:
- CISOs
- Heads of Application Security
- Security Leaders
- Security Architects
- Engineering Leaders
- Technology Decision Makers
- Execute high-quality, multi-channel outbound campaigns using:
- Cold calling
- Personalized email
- Account-based prospecting
- Other relevant sales engagement channels
- Identify target accounts, map buying committees, and build relationships with relevant stakeholders.
Qualification & Handover
- Qualify prospects based on:
- Business use case
- Pain points
- Urgency
- Stakeholder alignment
- Buying intent
- Potential fit with Appknox
- Partner closely with Account Executives to ensure clean, context-rich opportunity handovers.
- Help ensure qualified opportunities progress efficiently through the sales cycle.
Market-Specific Outreach
- Tailor messaging based on region, industry, buyer persona, and security maturity.
- Understand differences in buying behaviour across US and European markets.
- For European markets, adapt outreach based on country, regulatory environment, GDPR considerations, and sector-specific compliance requirements.
- Continuously refine messaging based on response rates, conversion data, objections, and prospect feedback.
- Develop an understanding of the competitive landscape and common security challenges within assigned territories.
Marketing & Sales Collaboration
- Work closely with Marketing to follow up on campaigns and improve lead quality.
- Share insights from prospect conversations to improve:
- ICP definition
- Messaging
- Target account selection
- Campaign effectiveness
- Collaborate with Account Executives on account strategy and opportunity creation.
Execution & Reporting
- Maintain strong CRM hygiene with accurate activity, prospect, and pipeline tracking.
- Follow defined sequences and maintain disciplined follow-ups.
- Consistently meet or exceed weekly and monthly targets for:
- Outbound activity
- Meetings booked
- Qualified opportunities
- Pipeline generated
- Conversion rates
- Handle objections effectively and continuously improve prospecting performance.
Requirements
Experience
- 1-3 years of experience in B2B SaaS sales development, outbound sales, or a similar role.
- Prior experience selling or prospecting into international markets is required, particularly the US and/or Europe.
- Experience selling into the US market from India is strongly preferred for US-focused roles.
- Experience selling into European markets from India is strongly preferred for Europe-focused roles.
- Experience in cybersecurity, developer tools, mobile application security, or enterprise SaaS is a strong advantage.
Track Record
- Proven ability to consistently meet or exceed outbound meetings, qualified opportunity, or pipeline targets.
- Demonstrated success working closely with Account Executives in a quota-driven environment.
- Strong understanding of outbound sales motions and pipeline generation.
Prospecting Skills
- Strong cold-calling, email outreach, and social-selling skills.
- Comfortable engaging senior stakeholders, including security, engineering, and technology leaders.
- Ability to research accounts, identify relevant stakeholders, personalize outreach, and build compelling prospecting sequences.
Communication
- Excellent spoken and written English.
- Clear, confident, concise communication suited to international buyers.
- Comfortable communicating with senior technical and business stakeholders.
- For Europe-focused roles, proficiency in additional European languages such as German, French, or Spanish is a strong plus.
- Exposure to European business communication styles and buying behaviour is an advantage.
Market Understanding
- Understanding of B2B SaaS buying cycles and enterprise sales processes.
- Familiarity with security, technology, or engineering buying personas is preferred.
- For Europe: understanding of GDPR, regulatory considerations, and sector-specific compliance requirements is an advantage.
- For the US: familiarity with US enterprise prospecting, communication styles, and buying processes is preferred.
Organization & Ownership
- Strong time-management and prioritization skills.
- Highly disciplined approach to prospecting, follow-ups, sequencing, and CRM management.
- Ability to work independently and take ownership of pipeline generation.
- Comfortable working in a hybrid setup while managing international time zones.
Tools & Technology
- Hands-on experience with CRM systems such as Salesforce, HubSpot, or equivalent.
- Familiarity with:
- LinkedIn Sales Navigator
- Sales engagement/sequencing platforms
- Prospecting and intent-data platforms
- CRM and sales analytics tools
Territory-Specific Expectations
Depending on the assigned territory:
US Market
- Work primarily in US-aligned working hours.
- Prospect into mid-market and enterprise accounts across relevant US industries.
- Comfortable engaging US-based CISOs, Application Security leaders, Engineering leaders, and technology decision-makers.
- Prior experience with US outbound prospecting from India is strongly preferred.
European Market
- Work primarily in European-aligned working hours.
- Prospect across key European markets and industries including BFSI, fintech, telecom, SaaS, and digital platforms.
- Adapt outreach based on country, industry, regulatory environment, and GDPR considerations.
- Additional European language skills such as German, French, or Spanish are a strong plus.
Growth Path
High-performing SDRs will have the opportunity to progress into Senior SDR or Account Executive roles as Appknox continues to scale its US and European businesses.
Interview Process
- Round 0: Profile Evaluation – HR
- Round 1: Interview with Sales Team
- Round 2: Assignment
- Round 3: Interview with Head of Sales
- Round 4: Final HR Round
Compensation
Competitive base salary plus performance-based commission tied to pipeline and revenue generated.
Why Join Us?
Global Impact & Innovation: Be part of a cutting-edge cybersecurity company serving Fortune 500 clients and enterprises globally. Gain exposure to international sales strategies and work with customers across multiple industries and markets.
Learning & Growth: Access continuous development opportunities through on-the-job learning, professional courses, mentorship, and exposure to experienced sales and cybersecurity professionals.
Flexible Culture:Enjoy a flexible schedule and hybrid work model. Appknox trusts employees to take ownership of their work while maintaining a healthy and positive work culture.
Competitive Compensation:A rewarding package comprising base salary, performance-based commissions/bonuses, and equity options.
Benefits & Wellbeing:Comprehensive medical insurance for you and your family, Corporate-NPS participation, and wellness benefits including gym memberships and mental health support.
Collaborative Team: Join a diverse, cross-functional team of cybersecurity experts, marketers, and sales professionals. You’ll work closely with the global sales organization, Account Executives, Marketing, and leadership teams across regions.
Ready to secure the future of mobile apps?
If you’re a driven SDR with a passion for B2B SaaS, cybersecurity, technology, and international sales, we want to hear from you. Join Appknox and help us build the next phase of our global sales journey across the US and Europe.















