RPA Developer

Required Skills: Proficiency in CRM tools, Excellent Communication & Stakeholder Management, Cross functional collaboration, Amplitude, Mixpanel, GA4, Retention Strategy

Criteria:

• Candidate should have Experience: 6–8 years in Product Marketing, Lifecycle Marketing for digital-first or app-based businesses.
• Preferred industry exposure: Gaming, OTT, consumer tech, or subscription-led platforms or E-commerce environments.
• Understanding of lifecycle communication, retention strategies, and user segmentation.
• Strong understanding of user behavior, adoption funnels, and product-led growth.
• Hands-on experience in CRM and in-app communication campaigns.
• Proficient in analyzing funnel metrics, adoption KPIs, and deriving actionable insights.
• Strong stakeholder management and ability to collaborate with Product, Design, Data & Lifecycle teams.
• Experience with CRM tools such as CleverTap, MoEngage, Braze, or WebEngage.
• Familiarity with analytics platforms (Amplitude, Mixpanel, GA4) and basic understanding of A/B testing / experimentation frameworks.

Description

Key Responsibilities

1. Drive Feature & Product Adoption

• Plan and execute go-to-market (GTM) and in-app communication strategies to increase awareness and usage of new or underutilized product features.

2. Convert User Insights into Messaging

• Analyze user behavior and pain points to craft clear, value-led positioning and messaging for features and product experiences.

3. Plan & Execute Cross-Channel Campaigns

• Run CRM, in-app, and creative communication campaigns to educate users, highlight feature benefits, and improve engagement.

4. Measure & Optimize Performance

• Track feature usage, conversion, and retention metrics to identify gaps and refine messaging, funnels, or user journeys.

5. Collaborate with Cross-Functional Teams

• Work closely with Product, Data, Design, and Lifecycle Marketing teams to ensure consistent communication and seamless product experience delivery.

Key Expected Outcomes

• Demonstrable growth in feature and overall product adoption across the platform.
• Smooth and timely GTM execution for new feature launches.
• Clear, consistent product communication across all channels and user segments.
• Data-backed continuous improvement informed by user feedback and performance insights.
• Strong collaboration and alignment between Product, Lifecycle, and Design teams, ensuring efficient rollouts and improved user experience.

Must-Have Requirements

• 6-8 years of experience in Product Marketing, Lifecycle Marketing, or similar roles in digital-first/app-led businesses (OTT, consumer tech, or subscription-based models preferred).
• Strong understanding of user behavior, adoption funnels, and product usage patterns.
• Hands-on experience executing CRM and in-app communication campaigns.
• Analytical mindset with the ability to interpret funnel metrics and convert insights into action.
• Excellent communication and stakeholder management skills.
• Strong written and verbal communication, with clarity in user-facing messaging.
• Ownership mindset with end-to-end accountability for campaign planning and execution.
• Understanding of digital platforms and OTT ecosystems.

Should-Have Requirements

• Experience working in OTT, entertainment, or consumer-tech environments with knowledge of content-driven user behaviors.
• Working knowledge of CRM tools such as Clevertap, MoEngage, Braze, or WebEngage.
• Familiarity with analytics tools (Amplitude, Mixpanel, GA4).
• Exposure to A/B testing and experimentation frameworks.
• Comfort with data visualization platforms such as Appsflyer, Metabase, Looker, or Power BI.
• Understanding of lifecycle communication and retention-focused strategies.
• Ability to review or create campaign creatives with strong narrative alignment.
• Curiosity and storytelling capability to translate product features into user benefits.

Good-to-Have Requirements

• Prior experience in driving feature adoption or contributing to product-led growth initiatives.
• Experience working in high-growth, data-driven startup environments.
• Familiarity with marketing automation and experimentation tools.
• A creative eye for content, communication, and user experience design.

Success Metrics

• Feature Adoption Rate: % of users engaging with new features (7-day/30-day adoption).
• Feature Retention Rate: Repeat usage of adopted features.
• Campaign Engagement Metrics: CTR, CVR, and engagement uplift from CRM/in-app campaigns.
• Time-to-Launch Efficiency: Speed and accuracy of GTM execution.
• User Awareness: Improvement in survey scores or reduction in support queries.
• Cross-Functional Alignment: Execution efficiency with Product, Data, and Design teams.
• Impact on Retention & Watch Hours: Contribution of product marketing efforts toward user engagement KPIs.

Job Title: Salesforce Upwork Bidder

🔹 Hiring For: Our Client – [Synexc.com]

🔹 Location: Onsite – Noida Sector 62

🔹 Working Days: Monday to Friday (5 Days Working)

🔹 Work Type: Work From Office (WFO)

🔹 Experience: 2–4 Years (Junior to Mid-Level Preferred)

Job Description:

We are hiring on behalf of our client for a motivated and detail-oriented Salesforce Upwork Bidder to join their team. The ideal candidate must have hands-on experience in bidding for Salesforce projects on Upwork and should be capable of identifying, analyzing, and converting potential business opportunities through the platform.

Key Responsibilities:

• Proactively search and bid for Salesforce projects on Upwork

• Draft compelling proposals and customized cover letters

• Manage client communication and initial project discussions

• Coordinate with technical teams to understand project scope

• Maintain and update bidding tracker/reporting tools

• Follow up with potential leads and nurture ongoing opportunities

Mandatory Requirements:

• Proven experience in bidding Salesforce projects on Upwork

• Strong written and verbal communication skills

• Understanding of Salesforce services, modules, and implementation cycles

• Ability to work independently and meet targets

• Comfortable working in an onsite office environment (WFO)

Preferred Qualifications:

• Bachelor's degree in IT, Business, or a related field

• Familiarity with other freelancing platforms (optional but preferred)

• Basic understanding of IT sales and business development

Roles and Responsibilities:

• Willing to familiarize yourself with the company's vision and mission seeking to accomplish set goals and objectives.
• Collating and maintaining client information in the CRM database and keeping the track of the team
• Strong Team leader who keeps the team on track
• Email & WhatsApp conversations with potential leads.
• Make potential leads understand our courses.
• Convert potential leads into customers.
• Learning & using our customer relations management software & others related computer software.
• 
  

Requirements:

• Excellent written and verbal communication skills
• Experience in Team leading in the International process
• Ability to work under pressure.
• Laptop is mandatory.
• Willing to work in a start-up environment (fast paced).
• Willing to work 6 days a week.
• Employment Type-Full-time

Key Responsibilities: 

• Manage the day-to-day accounting operations of the e-commerce business, including accounts payable and receivable, general ledger entries, bank reconciliations, and payroll processing 

• Ensure timely and accurate recording of financial transactions in accordance with accounting principles and regulations

 • Perform monthly and year-end closing procedures, including preparing financial statements and reports, such as profit and loss statements and balance sheets 

• Reconcile financial discrepancies by collecting and analysing account information

 • Work closely with the e-commerce team to provide financial insights and analysis for decision-making

 • Develop and implement financial controls to ensure compliance with company policies and procedures

 • Manage tax filings, including sales tax, use tax, and income tax

 • Assist with budgeting and forecasting processes, as well as financial modelling and analysis

• Collaborate with external auditors to provide necessary documentation and support for audits

   • Identify and implement cost-saving initiatives.

Qualifications: • Bachelor's degree in Accounting, Finance or related field 

• 3+ years of experience in accounting, preferably in the e-commerce industry 

• CPA or CMA certification preferred 

• Excellent knowledge of accounting principles and regulations

 • Experience with accounting software and e-commerce platforms 

 • Strong analytical and problem-solving skills

 • Ability to work collaboratively with cross-functional teams 

• Attention to detail and accuracy

 • Excellent communication skills

 • Proficient in Microsoft Office and accounting software

Reconciliation:

1. Bank Reconciliation: Reconcile the bank statements with the company's cash book to ensure that all transactions are recorded accurately.
2. Accounts Receivable Reconciliation: Reconcile the accounts receivable ledger with the general ledger to ensure that all accounts are accurate and up to date.
3. Accounts Payable Reconciliation: Reconcile the accounts payable ledger with the general ledger to ensure that all vendor accounts are accurate and up to date.
4. Intercompany Reconciliation: Reconcile transactions between different entities within the same company to ensure that all intercompany accounts are accurate and up to date.
5. Payroll Reconciliation: Reconcile payroll records with bank statements to ensure that all payroll transactions are recorded accurately.
6. General Ledger Reconciliation: Reconcile reconcile the general ledger with subsidiary ledgers to ensure that all accounts are accurate and up to date.
7. E-commerce Platforms Reconciliation: Reconcile all the entries of all B2B and B2C e-commerce platforms.

Greetings
Urgently Looking for Technical Training Manager
Experience : 3-7yrs

• Location - Mumbai
  Must have
  1) Should have experience in providing Corporate Trainings in current or past organization
  2) Must have either of these skills ( Java/ Devops/ IOT/ Data Analyst/ Machine Learning/ Cloud)
  3) Good Training Analysis (Delivery) and Training Management Skills
  
  Roles
  Monitoring Technical Trainings
  · Handling Escalations
  · Handholding with operations team for training lab setup on the technical side
  · Checking up with feedback and taking actions on low feedback.
  · Monitoring Technical Trainings

CA Accounting, GAAP

Role Description

The role is of a Full-stack Engineer who is motivated to actively contribute to the design and development of new product features and enhancements. The role is expected to contribute and support in delivering technical solutions for various problem.

Responsibilities

Hands-on experience to implement solutions using JavaScript(React JS & Node JS)

Develop web/mobile applications using HTML, CSS, JavaScript, Type

Script, React,

In-depth knowledge in JavaScript including ES6+ and Typescript

Experience developing REST and GraphQL APIs with NodeJS and integrations with third-party solutions

Experience in React Native, Android or iOS Native is added advantage.

Working knowledge of SQL and NoSQL database technologies

Experience with TDD and writing robust Unit Test cases.

Exposure to CICD tools, including Git, Maven, Jenkins, Azure

DevOps, App Store deployments

Hands-on development to prototype technical solutions.

Knowledge of any cloud platform solutions (Azure, GCP)

Aware of Agile (Scrum) methodologies

Willing to adapt and learn new/emerging technologies.

Good communication and interpersonal skills

Qualifications

BCA/ MCA / B.Tech. / B.E. / M.Tech. / M.S. in Computer Science

2 - 6 years of experience in development within product-based companies or R&D divisions.

Knowledge in Java, Object-Oriented Programming, Design Patterns, Data structures and algorithms

Our Ideal Candidate

You have a deep interest and passion for technology. You love owning new responsibilities and enjoy working with people who will keep challenging you at every stage. You have strong problem-solving, analytic, decision-making and excellent communication with interpersonal skills. You are self-driven and motivated with entrepreneurial passion and desire to work in a fast -paced, results - driven agile environment with varied responsibilities. You have a passion to mentor and drive technical associates to deliver quality products in an agile environment. You have a flair to setup new process and bring in an innovative mindset to drive the team.

About Company

“Bottom Funnel Inc. is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing diversity unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.”

Bottom Funnel provides the system and framework that modern marketers need to generate clients from scratch.BOTTOM FUNNEL is a 360° digital branding and marketing agency that provides a wide spectrum of internet marketing services to enhance the online presence of all kinds of businesses.

We offer global solutions of digital marketing and all IT trending technology solutions, communication through classifieds, web portals, social media networks, advertising channels, and search engines. Our digital experts and business consultants help clients by providing only the best digital marketing strategy to develop through innovation and creativity.

Requirements

• Minimum 2+ years' experience as a software developer.
• Highly experienced with backend programming languages - NodeJs or Java etc, Highly experienced with front-end programming languages - HTML, CSS JavaScript, etc Proficient experience using - advanced JavaScript libraries and frameworks.
• Familiarity with Git.
• Experience consuming API endpoints.
• Good to have - Kafka/queuing system
• Should be well-versed in using multiple Databases - SQL/NO SQL.
• Should have experience using in- memory Data Bases-Redis.
• Experience with Unit-Testing.
• Experience building web applications with responsive design.
• Experience with Node.js and/or other server-side JavaScript technologies and tools.
• Strong knowledge of design principles, user interfaces, web standards and usability.
• ES6 React JS/JSX, Redux, Web pack, Immutable.js .

• Customize, develop and support solutions on salesforce.com platform.
• Develop, test, document and deploy high quality solutions for our clients.
• Working closely with clients and the development team to determine the project requirements.
• Document unit test scripts and record test results post completion of development.
• Review self and peer's code/configuration as part of review process.

Hard Skills

• Strong understanding of the SDLC
• (Agile and Waterfall approaches and tools)
• Advanced Salesforce customization/coding (Apex & Visualforce development)
• Salesforce data loading & using data loader/Data stage/related tools.
• Lightning component experience preferred.
• Knowledge in Java/.Net Programming & OOPs concepts is an added advantage.
• Basic source control knowledge Git/SVN
• Proficient in building integrated solution involving web services using both REST and SOAP
• Strong in RDBMS concepts, SQL and SOQL query languages and ER concepts
• Experience of developing using Eclipse/Mavens Mate IDE
• Hands on experience in migrating code/configuration to production is an added advantage.

Good to have

• Certifications on Salesforce Admin, App Builder, Platform Developer 1 is a must
• Comfortable & familiar with MS office tools
• Analytical & problem-solving skills
• Clear communication and articulation ability
• Team player

Soft Skills

• Effective written and oral communication
• Inspire and motivate the team to perform at their best.
• Professional maturity to give and receive feedback.
• Supports team members in meeting their commitments.
• Good presentation skills to run governance and steering committee meetings.
• Excellent listening skills with sharp acumen to replay or summarize conversations especially when a client is involved.
• Ability to cross/up sell when there is an opportunity.
• Understand client business and add value to requirement conversation.