QA Engineer | Mumbai

About The Role

We are seeking a talented and driven SEO and Copywriting Specialist to join our small but mighty marketing team. In this role, you will be responsible for creating compelling, high-quality written content that aligns with SEO best practices, driving both organic traffic and engagement. You will work closely with the marketing team and our business leaders to optimize content for search engines while maintaining a clear and consistent brand voice across all digital platforms.

Key Responsibilities:

• SEO Strategy & Implementation:
• Conduct keyword research to identify high-traffic, relevant keywords and phrases.
• Optimize on-page SEO elements, including title tags, meta descriptions, headers, and images.
• Perform regular audits of website content to ensure it aligns with SEO best practices and make necessary updates.
• Track and analyse SEO performance metrics, including search rankings, organic traffic, and conversion rates, using tools like Google Analytics and SEMrush
• Copywriting & Content Creation:
• Write engaging, high-quality copy for website landing pages, email campaigns, social media posts, and more
• Craft compelling headlines, CTAs, and persuasive copy that enhances user experience and drives conversions.
• Contribute creative ideas for campaign development
• Ensure all content aligns with the organisation's mission and value
• Content Optimization:
• Edit and proofread copy to ensure it is grammatically correct, clear, and aligned with the brand voice.
• Implement best practices for content formatting, including keyword placement, internal linking, and content structure, to improve SEO ranking.
• Stay up to date with industry trends, search engine algorithm updates, and content marketing best practices to continuously improve content strategies.
• Reporting & Analysis:
• Prepare regular reports on SEO and content performance, analysing key metrics and identifying areas for improvement.
• Utilize A/B testing to optimize the effectiveness of content and landing pages.

Key Skills and Qualifications:

·      Proven experience (1-3 years) in SEO, copywriting, or content marketing.

• Strong understanding of SEO principles and techniques, including keyword research, on-page SEO, and technical SEO.
• Proficient in using SEO tools such as Google Analytics and SEMrush
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Ability to write clear, concise, and engaging content tailored to different audiences.
• Familiarity with content management systems (e.g., WordPress) and basic HTML.
• Strong communication skills, both verbal and written.
• Ability to work independently and manage multiple projects simultaneously.

Qualifications/Skills 

1. CS, A background in law will be a strong plus.

2. Strong Excel and Powerpoint skills

Soft skills and personality traits 

1. Should be detail oriented and extremely methodical

2. Should have a pleasant disposition and get along well with people

3. Should have a strong work ethic. If something is not "too low" for Senior Executives and the Founder, it should not be "too low" for the candidate.

Roles and Responsibilities 

1. To ensure compliance with local laws and best practices

2. To prepare monthly and quarterly reports for the board and investors 3. To manage treasury operations as may be required

Hybrid Work Model

The HR Manager is responsible for overseeing all aspects of the human resources function within the organization, including recruitment and selection, employee relations, performance management, compensation and benefits, training and development, and compliance with labor laws and regulations. The HR Manager will serve as a strategic partner to senior leadership, providing guidance and recommendations to support the achievement of the organization's goals and objectives.

Key Responsibilities:

Recruitment and Selection

Develop and implement recruitment strategies to attract and retain top talent

Manage the full recruitment cycle, including job postings, resume screening, interviewing, and selection

Ensure compliance with all equal employment opportunity laws and regulations

Maintain up-to-date knowledge of labor market trends and best practices in recruitment and selection

Employee Relations

Provide guidance and support to managers and employees on employee relations matters

Conduct investigations into complaints and grievances and make recommendations for resolution

Develop and implement policies and procedures related to employee relations

Ensure compliance with all employment laws and regulations

Performance Management

Develop and implement performance management systems and processes

Provide guidance and support to managers and employees on performance management matters

Monitor and evaluate the effectiveness of the performance management system

Ensure compliance with all employment laws and regulations

Compensation and Benefits

Develop and implement compensation and benefits programs

Conduct market research to ensure competitive compensation and benefits

Provide guidance and support to managers and employees on compensation and benefits matters

Ensure compliance with all employment laws and regulations

Training and Development

Develop and implement training and development programs to support employee growth and development

Conduct training needs assessments and identify areas for improvement

Provide guidance and support to managers and employees on training and development matters

Ensure compliance with all employment laws and regulations

Compliance

Ensure compliance with all labor laws and regulations

Develop and implement policies and procedures to ensure compliance

Monitor and evaluate compliance with policies and procedures

Conduct regular audits to ensure compliance with all employment laws and regulations

Qualifications:

Bachelor's degree in Human Resources or related field

Minimum of 5 years of experience in human resources management

Excellent communication and interpersonal skills

Strong analytical and problem-solving skills

Ability to work independently and as part of a team

Knowledge of labor laws and regulations

Proficiency in Microsoft Office Suite

Working Conditions:

The HR Manager will work in an office environment and may be required to work occasional evenings or weekends. Travel may be required to attend training seminars or to visit other company locations.

Job description

• Experience working on Ful-time, c2c, W2-contract
• Candidates should have Good Knowledge and an overview of all Technologies in the market.
• Candidate should have strong experience in serving Corp-Corp requirements for Direct clients
• Facilitate the full lifecycle recruitment process for candidates by walking them through each step
• Experienced in all aspects of full-cycle recruiting to include requirement gathering, sourcing, resume evaluation, phone screening, interviewing, salary, and extending offers.
• Accuracy and the ability to follow through, capable of working independently in a high volume, fast-paced, deadline-oriented situation.