Psychology

• Responsibilities and Accountabilities:
• Build and manage a rich content cum social media & editorial calendar that attracts a qualified audience to increase the visibility & emerge as a thought leader (including blog posts, whitepapers, ebooks, reports, webinars, infographics, social media etc.)
• Work on content distribution cum refurbishing plan so as to ensure that every piece of content is reaching the right audience in the format best enjoyed by them.
• Responsible for researching, trend jacking, creating, editing, updating & managing all formats of content. Co create & newsletters, product update emailers, social media posts, blogs, infographics, PR related articles, video themes & campaigns to drive leads, subscribers & increase awareness.
• Editing and proofreading content with a zero-tolerance approach to grammatical errors, poor writing, and plagiarism. Conducting ongoing usability tests to gauge content effectiveness.
• Optimize our marketing automation and lead nurturing processes through email, SEO friendly content, and social channels (Quora, Facebook, Instagram, Twitter, LinkedIn& YouTube).
• Engage with influencers to convert them into brand advocates
• Work closely with internal & external stakeholders - Designers, Technical SEO, product team, sales team & agencies.
• Develop content strategy aligned with short-term and long-term marketing targets.
• Collaborate with marketing and design teams to plan and develop site content, style and layout.
• Create and publish engaging content.
• Edit, proofread and improve writers’ posts.
• Liaise with content writers to ensure brand consistency.
• Optimize content according to SEO.
• Use content management systems to analyze website traffic and user’s engagement metrics.
• Manage content distribution to online channels and social media platforms to increase web traffic.
• Ensure compliance with law (e.g. copyright and data protection)
• Stay up-to-date with developments and generate new ideas to draw audience’s attention.
• Graduated in BA / MA in Journalism and Communication or BSc degree in Journalism, Marketing or relevant field / Experience.

• Nature of Experience: Experiencing in generating content for various requirements starting from documentation to marketing content (content marketing). Review and edit content and scale it to A class standards.
• Length of Experience: 6 – 8 years .

• Skill Set & Personality Traits required:
• Proven work experience as a Content manager
• Hands on experience with MS Office and WordPress
• Excellent technical knowledge of HTML and web publishing
• Knowledge of SEO and web traffic metrics
• Familiarity with social media
• Excellent writing skills in English
• Attention to detail
• Good organizational and time-management skills
• BSc degree in Journalism, Marketing or relevant field
• Ability to plan and create content relevant to a specific audience with a strong focus on SEO.
• Recognizes the need for continuous improvement and works to orient people, processes, and systems in the new direction in tune with the maturity of the business and the team.
• Professionals like CA/ CS / Lawyers would be preferred
• Additional information:
• Preference given to candidates with a background of Accounting or Taxation.
• Candidates with experience in working with Cleartax, LegalRaasta, India Filings, MyOnlineCA are preferred.

Job Description For Content Writer:

 1. Regularly produce various content types, including email, social media posts, blogs, and white papers.

 2. Actively manage and promote our blog, and pitch articles to relevant third-party platforms.

 3. Edit content produced by other members of the team.

 4. Collaborate with other departments to create innovative content ideas.

 5. Create eye-catching and innovative headlines and body copy.

 6. Writing a wide variety of topics for multiple platforms

 Content Writer Skills:

 • Excellent verbal and written communication skills.

 • 2-6 years of experience in technical writing.

 • Creative and innovative thinker and planner.

 • Assists team members when needed to accomplish team goals.

 • Good interpersonal and communication skills

 • Familiarity with keyword placement and SEO

 • The ability to consistently meet tight deadlines

Job Location: Noida Sec63

Job Profile: Content Writer

Job Timing: Day Shift 

Salary Package: Depends on skills

Venue: Graygraph Technologies, Second Floor, Block- A128, Sector 63, Noida.

We are looking for a creative storyteller aka Content writer who is digital savvy and has a good hold on brand content strategy and initiatives. The successful candidate will be responsible for building brand content across all internal as well as external platforms. Most importantly, this individual should have a high sense of ownership, who can conceptualize and strategize our visual and written content endeavours.

Role & Responsibilities:

Work closely with business and product managers to understand content strategy objectives and deliverables.

Strong project manager with the ability to engage productively and successfully with key stakeholders from creative, media, marketing, product, and research teams.

Look after short form of content such as push notifications, SMS, emails & social media; as well as SEO driven long form of organic and paid content.

Understand impact of content on overall customer engagement and prioritize tasks accordingly.

Establish guidelines and best practices across teams on content generation.

Qualifications & Skills:

Demonstrated ability to manage multiple projects - prioritization, planning and task delegation.

Have experience in both long form and short form of content.

Excellent written and verbal communication skills

Good organisational and time-management/team building skills

Bachelors/ Masters in Design, Marketing, Communications, Journalism or relevant field.

Job Description

We are looking to hire a dedicated content writer to create content for blogs, articles, product descriptions, social media, and the company website.

Responsibilities:

• Conducting in-depth research on industry-related topics to develop original content.
• Developing content for blogs, articles, product descriptions, social media, and the company website.
• Assisting the marketing team in developing content for advertising campaigns.
• Proofreading content for errors and inconsistencies.
• Editing and polishing existing content to improve readability.
• Conducting keyword research and using SEO best practices to increase traffic to the company website.
• Creating compelling headlines and body copy that will capture the target audience's attention.
• Identifying customers' needs and recommending new content to address gaps in the company's current content

Requirements:

• Bachelor's degree in communications, marketing, English, journalism, or a related field.
• Having proven experience in content writing or copywriting.
• Working knowledge of content management systems.
• Proficient in all Microsoft Office applications.
• A portfolio of published articles.
• Excellent writing and editing skills.
• The ability to work in a fast-paced environment.
• The ability to handle multiple projects concurrently.
• Effective communication skills.

About Us

At Carorbis, we believe there is a better way to buy parts for your vehicle. It’s one of the least understood and least transparent industries.

Our goal is to simplify buying auto parts for everyone through our business, education and community. We are obsessively passionate about it. 

Job brief

We are looking for an experienced content writer to join our dynamic content team and enrich our website/social media with new blog posts, guides, marketing, and ad copy.

As a content writer, you’ll be working with teams across the company to create valuable content to educate our customers.

Content writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles.

If you’re familiar with producing online content for the Indian automotive industry and have an eye for detail, we’d like to meet you.

Responsibilities

Develop, write and deliver persuasive copy for the website content, email marketing campaigns, sales collateral,

ad copies, videos, and blogs

Research industry-related topics

Write clear marketing copy to promote our products/services

Write appealing ad copy to promote our brand and our services

Build and manage an editorial calender; coordinate with teammates to ensure standards

Proofread and edit blog posts before publication

Coordinate with marketing and design teams to illustrate articles

Conduct simple keyword research and use best SEO practices to write SEO friendly content

Promote content on social media

Identify customers’ needs and gaps in our content

Requirements

Proven work experience as a content writer, content marketer, copywriter or similar role

Experience creating strong, engaging content

Portfolio of published articles

Highly proficient at research through authoritative and up-to-date sources

Able to think critically about writing ‘Voice’ to relate to a target audience

Motivated and deadline driven

Responsive to management through email, text and phone, in regard to project assignment and deadlines

An understanding of best SEO exercises

Excellent writing and editing skills in english

Ability to meet deadlines

A bachelors degree in Marketing, English, Journalism or related field