Role Developing marketing plan defining objectives and strategies for both B2B as well B2C business Launching various promotional campaigns and new product features through events, customer programs, digital media, etc. Monitor lead generation through digital marketing campaigns Strong content generation for social media campaigns Market research, competition analytics and consumer insights for sales team Maintain good Public Relations: Be the face of company for external parties such as media, stakeholders and potential clients and build strategic partnerships Co-ordinate with remote teams and keep updated about company's market growth Keep a close eye on the marketing progress, with regular report generation Control annual marketing budget and P&L management Requirements Proven experience as Marketing Director Experience of 10 Years Proven leadership and organizing skills Analytical and creative thinking Exquisite communication and interpersonal skills Up to speed with current and online marketing techniques and best practices Good knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords Strong Bonus: · Experience working with major FMCG brands like Coca Cola, Pepsi, Nestle etc.
We are solving two major problems in India. Out of 34 Million College going students in India, 1. 67% graduates feel they have made the wrong career choice 2. Less than 25% of graduates are employable We are solving this problem in two ways: 1. Online through Interest specific communities with task based learning on our App 2. Offline through our 10 weekend program “Explore Yourself” As a Marketing Executive, you will be responsible for: 1. Finding Collaborations with companies 2. Find Sponsorship for our Explore Yourself Campaign ( Check out our youtube video) 3. Marketing our Marketplace for Students to electronics dealers in Pune( dealers like Vijay Sales and Croma)
Keka is an award winning modern HR platform for growing businesses in India. We are looking for a rockstar marketeer who can connect with the HR professionals across the country and establish Keka brand and presence