Product Marketer

Product Marketer at Quick Dry Cleaning Software · Noida, Delhi, Gurugram, Noida · 1 - 2 years · ₹4L - ₹5L / yr · Profitable · Posted 14 Oct 2020

Product Marketer

at Quick Dry Cleaning Software

Posted by Vivek Saini

1 - 2 yrs

₹4L - ₹5L / yr

Noida, Delhi, Gurugram, Noida

Skills

Marketing

Presentation Skills

Wordpress

Search Engine Optimization (SEO)

Search Engine Marketing (SEM)

Creative Writing

Copy Writing

Communication Skills

Teamwork

Opportunity

We are looking for a Product Marketer who’ll lead all our marketing activities from social media and digital campaigns to advertising and creative projects.

Product marketer responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. If you’re a skilled Marketing strategist, able to inspire your team members, we’d like to meet you.

Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.

Responsibilities

Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
Prepare and manage monthly, quarterly and annual budgets for the Marketing department
Set, monitor and report on team goals
Design branding, positioning and pricing strategies
Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
Analyze consumer behavior and determine customer personas
Identify opportunities to reach new market segments and expand market share
Craft quarterly and annual hiring plans
Monitor competition (acquisitions, pricing changes and new products and features)
Coordinate sales and marketing efforts to boost brand awareness
Participate in the quarterly and annual planning of company objectives

What you can expect in the next 12 months

Within 1 month	You should have acquired good knowledge of the laundry domain, QDC product and process that we follow. Have a one-one chat with every member of the Quick Dry Cleaning team so you get to know everyone well and understand each other. You should have gone through at least 1 onboarding and sales experience in the ‘buddy’ system. You should have spent a day at the laundry store to get live hands on experience. Analyze QDC website from both functional and cosmetic point of view and create a report. Read TRACTION & analyze existing sources of leads and their journey. Talk to 2 customers & get them to share their experience.
Within 3 months	Take at least 20 sales calls and participate in 5 demos. Learn the customer journey. Talk to 10 customers & get them to share their experience. Create bullseye framework Monitor competition and analyze their marketing and sales strategies. Analyze consumer behavior and determine customer personas
Within 6 months	Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative Design branding and positioning strategies Set, monitor and report on team goals Coordinate sales and marketing efforts to boost brand awareness Participate in the quarterly planning of company objectives Prepare and manage monthly, quarterly and annual budgets for the Marketing department
Within 12 months	Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material) Craft quarterly and annual hiring plans Identify opportunities to reach new market segments and expand market share Monitor competition (acquisitions, pricing changes and new products and features) Participate in the annual planning of company objectives.

Opportunity

We are looking for a Product Marketer who’ll lead all our marketing activities from social media and digital campaigns to advertising and creative projects.

Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.

Responsibilities

Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
Prepare and manage monthly, quarterly and annual budgets for the Marketing department
Set, monitor and report on team goals
Design branding, positioning and pricing strategies
Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
Analyze consumer behavior and determine customer personas
Identify opportunities to reach new market segments and expand market share
Craft quarterly and annual hiring plans
Monitor competition (acquisitions, pricing changes and new products and features)
Coordinate sales and marketing efforts to boost brand awareness
Participate in the quarterly and annual planning of company objectives

What you can expect in the next 12 months

Within 1 month	You should have acquired good knowledge of the laundry domain, QDC product and process that we follow. Have a one-one chat with every member of the Quick Dry Cleaning team so you get to know everyone well and understand each other. You should have gone through at least 1 onboarding and sales experience in the ‘buddy’ system. You should have spent a day at the laundry store to get live hands on experience. Analyze QDC website from both functional and cosmetic point of view and create a report. Read TRACTION & analyze existing sources of leads and their journey. Talk to 2 customers & get them to share their experience.
Within 3 months	Take at least 20 sales calls and participate in 5 demos. Learn the customer journey. Talk to 10 customers & get them to share their experience. Create bullseye framework Monitor competition and analyze their marketing and sales strategies. Analyze consumer behavior and determine customer personas
Within 6 months	Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative Design branding and positioning strategies Set, monitor and report on team goals Coordinate sales and marketing efforts to boost brand awareness Participate in the quarterly planning of company objectives Prepare and manage monthly, quarterly and annual budgets for the Marketing department
Within 12 months	Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material) Craft quarterly and annual hiring plans Identify opportunities to reach new market segments and expand market share Monitor competition (acquisitions, pricing changes and new products and features) Participate in the annual planning of company objectives.

Users love Cutshort

Read about what our users have to say about finding their next opportunity on Cutshort.

Shubham Vishwakarma

Full Stack Developer - Averlon

I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.

Companies hiring on Cutshort

About Quick Dry Cleaning Software

Founded :

2010

Type :

Product

Size :

20-100

Stage :

Profitable

About

About Quick Dry Cleaning

We are on a mission to make Dry Cleaners and Laundry business winning in the digital era.

We believe in

Helping traditional laundries to come at par with digital businesses: Traditional We help laundry businesses adopt modern technology and deliver the customer experience that today’s digital businesses like Swiggy, OLA and Flipkart are delivering. We feel successful when we hear stories like these.
Building a large profitable business: We envision building a capital-efficient, large profitable business to achieve our mission of making laundry business win. This means less dependence on investors & more ownership with the team. We are one of the few profitable Indian SaaS startups building value SaaS
Employee Wellness <> Customer Success: We give as much importance to each team member’s personal & professional success as much as we care about our customer's success. We believe it’s all about balance.

Our impact so far

3 Billion garments processed through QDC Dry Cleaning Cloud
47 countries
1000+ Paid subscribers
5000+ Users
All this could be achieved with a nimble team of 20 from our single office in Noida

Why join QDC?

Freedom & Responsibility: If you are a person who wants to take up challenging work & push your boundaries with no one monitoring you, then this is the right place for you. There are no hierarchies. No managers to please.
Holistic Growth: Building a career doesn’t have to be at the cost of missing out on your personal front. We believe that professional success is worth it when the personal goals are nurtured with equal importance. We will support you all in on that journey of yours.
Transparency: If you ever wanted to know what it’s like to be on an entrepreneurial journey, then working with QDC gives you that opportunity to experience it all first hand.
Great Environment: We spend more time of our day at work than at home while awake, so it is important that we feel comfortable in our workplace. Our office space is fun and the team is funnier. We never miss out on any opportunity to have fun. We don’t experience Monday blues rather we have Monday excitement.

About Quick Dry Cleaning

We are on a mission to make Dry Cleaners and Laundry business winning in the digital era.

We believe in

Helping traditional laundries to come at par with digital businesses: Traditional We help laundry businesses adopt modern technology and deliver the customer experience that today’s digital businesses like Swiggy, OLA and Flipkart are delivering. We feel successful when we hear stories like these.
Building a large profitable business: We envision building a capital-efficient, large profitable business to achieve our mission of making laundry business win. This means less dependence on investors & more ownership with the team. We are one of the few profitable Indian SaaS startups building value SaaS
Employee Wellness <> Customer Success: We give as much importance to each team member’s personal & professional success as much as we care about our customer's success. We believe it’s all about balance.

Our impact so far

3 Billion garments processed through QDC Dry Cleaning Cloud
47 countries
1000+ Paid subscribers
5000+ Users
All this could be achieved with a nimble team of 20 from our single office in Noida

Why join QDC?

Freedom & Responsibility: If you are a person who wants to take up challenging work & push your boundaries with no one monitoring you, then this is the right place for you. There are no hierarchies. No managers to please.
Holistic Growth: Building a career doesn’t have to be at the cost of missing out on your personal front. We believe that professional success is worth it when the personal goals are nurtured with equal importance. We will support you all in on that journey of yours.
Transparency: If you ever wanted to know what it’s like to be on an entrepreneurial journey, then working with QDC gives you that opportunity to experience it all first hand.
Great Environment: We spend more time of our day at work than at home while awake, so it is important that we feel comfortable in our workplace. Our office space is fun and the team is funnier. We never miss out on any opportunity to have fun. We don’t experience Monday blues rather we have Monday excitement.